tourism & travel show 2023 reviews

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Anyone else receive a 2023 Leisure & Tourism Show invitation? Sounds like scam to me

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Travel and Cruise Showcase 2023 scam?

By Cruise till you drop , June 6, 2023 in Ask a Cruise Question

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Cruise till you drop

Did anyone else get a mailer that gives you complimentary cruise and airfare if you attend this event?

It sounds like a scam but wanted to get others thoughts or experiences 

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Meander Ingwa

check out Scam Pulse it shows up there.  

53 minutes ago, Meander Ingwa said: check out Scam Pulse it shows up there.  

Thanks but I’ve looked at all the categories and can’t find a thread called Scam Pulse

Can you direct me a little closer

9 minutes ago, Cruise till you drop said: Thanks but I’ve looked at all the categories and can’t find a thread called Scam Pulse   Can you direct me a little closer

It's a website. Type scam pulse into Google and it comes right up.

1 hour ago, mom says said: It's a website. Type scam pulse into Google and it comes right up.

Actually I’d rather hear from Cruise Critic people.  I’m sure there are many things on cruise critic that can be found on other sites.

I googled scam pulse and read their reviews on trustpilot (which I have used before).  Personally, I think I'd take whet I read on scampulse with a grain of salt

edinburgher

Did anyone else get a mailer that gives you complimentary cruise and airfare if you attend this event   sounds like a scam but wanted to get others thoughts or experiences 

Absolutely no need to google or look at any other sites, as that age old saying springs to mind.

IF IT SOUNDS TOO GOOD TO BE TRUE IT USUALLY IS.

19 hours ago, Cruise till you drop said: Did anyone else get a mailer that gives you complimentary cruise and airfare if you attend this event?   It sounds like a scam but wanted to get others thoughts or experiences 

I would also be skeptical (and was hoping you would get a response).  What was the event they wanted you to attend?  Are they still doing the time share stuff I wonder? 

SeaSickCecil

I'll help you out.  IT'S A SCAM!  I refer you to the top Google search from Talk of the Villages January 2023 ( retirement residences in Florida) where the exact same question was posted (was that you as well?) and responses were provided from people who had called the number, friends of theirs who had called/gone to the event etc.  It is a travel club and/or timeshare.  You will get no bargains out of it.  The 'free' tickets come with many many conditions including extra fees.  I would also suggest you go to Elliott.org or Christopher Elliott's social media pages where he has many articles on travel scams and timeshare scams.

If you're still thinking about this then the adage 'a fool and his money are soon parted' comes to mind.

Throw this flyer in the trash...do not pass go, do not collect anything....

You're welcome.

1 hour ago, SeaSickCecil said: I'll help you out.  IT'S A SCAM!  I refer you to the top Google search from Talk of the Villages January 2023 ( retirement residences in Florida) where the exact same question was posted (was that you as well?) and responses were provided from people who had called the number, friends of theirs who had called/gone to the event etc.  It is a travel club and/or timeshare.  You will get no bargains out of it.  The 'free' tickets come with many many conditions including extra fees.  I would also suggest you go to Elliott.org or Christopher Elliott's social media pages where he has many articles on travel scams and timeshare scams. If you're still thinking about this then the adage 'a fool and his money are soon parted' comes to mind. Throw this flyer in the trash...do not pass go, do not collect anything.... You're welcome.

Thank you and no, I have never posted about this before.

3 hours ago, ldubs said:   I would also be skeptical (and was hoping you would get a response).  What was the event they wanted you to attend?  Are they still doing the time share stuff I wonder? 

The details of the event were vague.  It indicated a local Marriott that would be hosting the event and a number to call for the event details all masked as Travel and Cruise Showcase 2023

Sounds fishy at best.

SPacificbound

They do them at Marriott locations here also, waste of time.

• 4 weeks later...

Here is it again in 2023. Does anyone have any new information about this Travel and Cruise offer yet?  

If something sounds too good to be true, it is.

I got the postcard in the mail today!  I'm considering going to the show to see what is offered just out of curiosity.  Original poster:  did you go to the show?

5 hours ago, the nurse said: I got the postcard in the mail today!  I'm considering going to the show to see what is offered just out of curiosity.  Original poster:  did you go to the show?

I did not as I’ve made it my life’s work to avoid these types of scams.  Please report back after you go to the show and tell us about it

Well, we decided to attend the Next Travel Destination show.  It was held in the Sheraton Four Points Hotel in Punta Gorda, Florida.  16 of us were in attendance.  The Vice President of Marketing did the presentation.  It's a members only travel agency.  He claims that there are 3 million members.  The presentation lasted about an hour and then a salesperson came to each couple's table.  The cost of the Platinum Lifetime Membership started at $9,995 with annual dues of $199.  Our salesman, offered us multiple discounts with the final price being $3,500.  We didn't accept the offer, but at least two other couples did sign up.  This was truly a "no pressure to sign up" presentation.  We were in and out in less than 90 minutes with a handshake from the salesperson.

We were given a certificate for a 5 day Carnival cruise, or options for other vacation offers.

This needs to be filled out and sent to Customer Choice Rewards, in Tarpon Springs, FL, along with a self addressed stamped envelope.  

I'll keep you posted with the outcome!  I don't have high expectations for this working out, but I felt like it would be a good experiment.  Being retired, we have the time and we found out where the free bicycle rental place is in Punta Gorda!  This was a nice diversion from dealing with Hurricane Ian repairs at our home.  

2 hours ago, the nurse said: Well, we decided to attend the Next Travel Destination show.  It was held in the Sheraton Four Points Hotel in Punta Gorda, Florida.  16 of us were in attendance.  The Vice President of Marketing did the presentation.  It's a members only travel agency.  He claims that there are 3 million members.  The presentation lasted about an hour and then a salesperson came to each couple's table.  The cost of the Platinum Lifetime Membership started at $9,995 with annual dues of $199.  Our salesman, offered us multiple discounts with the final price being $3,500.  We didn't accept the offer, but at least two other couples did sign up.  This was truly a "no pressure to sign up" presentation.  We were in and out in less than 90 minutes with a handshake from the salesperson. We were given a certificate for a 5 day Carnival cruise, or options for other vacation offers. This needs to be filled out and sent to Customer Choice Rewards, in Tarpon Springs, FL, along with a self addressed stamped envelope.   I'll keep you posted with the outcome!  I don't have high expectations for this working out, but I felt like it would be a good experiment.  Being retired, we have the time and we found out where the free bicycle rental place is in Punta Gorda!  This was a nice diversion from dealing with Hurricane Ian repairs at our home.      

Glad to hear it was no pressure and your invested time was minimal.  Not what I expected to hear.  Thanks for reporting back 

I received this invite in today's mail. My initial thought was that they got my name from some cruise data base, if such a data base even exists. The clincher for me was that both my last and first name were spelled incorrectly (in addition to my name or "current resident" invited)  so I know they didn't get it from some legit information that the cruise lines might sell.  Oh well, I was excited for at least a moment!

On 7/28/2023 at 12:27 PM, the nurse said:   We were given a certificate for a 5 day Carnival cruise, or options for other vacation offers .  

In this case, I think I would choose the latter.  

Reply to "The Nurse". We also attended a "presentation" and decided (barely) to pass. We were told our vouchers would come by email ("as it is not safe for us to carry them anymore"). Have yet to see anything. Did you get your vouchers at the presentation? Have you had a response yet?

Many years ago I did something similar and after paying a fee of @ $400 I did get a vacation as advertised and even got my money refundad after completing the trip!

1 hour ago, Dougm141 said: Reply to "The Nurse". We also attended a "presentation" and decided (barely) to pass. We were told our vouchers would come by email ("as it is not safe for us to carry them anymore"). Have yet to see anything. Did you get your vouchers at the presentation? Have you had a response yet? Many years ago I did something similar and after paying a fee of @ $400 I did get a vacation as advertised and even got my money refundad after completing the trip!

We mailed our certificate to Customer Choice Rewards, in Tarpon Springs, FL, along with a self addressed stamped envelope about 10 days ago.  No voucher yet.  🙂

Just got another one.  They are persistent 

When I read "....you will receive (2) two complimentary round trip airline vouchers" (Yea on what airline? AND "....valid for travel from most major international airports" Yea what airports? AND (In addition you will receive (2) two nights at one of over 1,000 Marriott, Hilton, or Hyatt Hotels)......I said NO! We don't need to dilly dally on the phone with with these "MORONS" we have better things to do.

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Travel & Adventure Show 2023: A Must for Cruise and Travel Fans

By: Author Carrie Ann Karstunen

Posted on Published: March 10, 2022  - Last updated: September 16, 2022

The Travel & Adventure Show is coming to nine US cities in 2023. Find out why this fun two-day travel exhibition is a must for anyone who loves traveling.

Last spring, I enjoyed visiting the Travel & Adventure Show in Boston , and as a travel fanatic it was the perfect way to spend a weekend, even though I wasn’t far from home!

But don’t worry that you missed the boat with the last exhibition. The Travel & Adventure Show is once again visiting nine US cities in the spring of 2023.

At this two-day gathering, travel fans can meet with dozens of friendly people from around the world who represent travel brands, and there’s always a variety of exhibitors. You’ll see booths for cruise lines, independent tour operators, tourism boards, luxury resorts, airlines—there’s something for every kind of traveler.

What is the Travel & Adventure Show?

For seventeen years the Travel & Adventure Show has hosted annual travel exhibitions in major US cities. They’ve done over a hundred of these events so far, with a total of over 2.1 million visitors!

Each show offers over 100 travel-focused exhibitor booths, featuring both domestic and international destinations.

Stroll through the exhibition halls and pick up literature from travel companies you’re interested in, snag some free logo goodies, and enter drawings to win prizes.

Plus, you can sit in on any of their dozens of free live seminars and travel talks, held on three stages throughout the event.

Where is the Travel & Adventure Show stopping in 2023?

• Chicago: January 14-15, 2023 – Donald E. Stephens Convention Center
• Boston : January 21-22, 2023 – Hynes Convention Center
• New York : January 28-29, 2023 – Javits Center
• Washington D.C.  February 4-5, 2023 – Washington Convention Center
• Los Angeles  February 18-19, 2023 – Los Angeles Convention Center
• Denver  February 25-26, 2023 – Colorado Convention Center
• S.F. Bay Area  March 4-5, 2023 – Santa Clara Convention Center
• Atlanta  March 25-26, 2023 – Cobb Galleria Centre
• Dallas  April 1-2, 2023 – Dallas Market Hall

Why this exhibition is a mecca for cruisers

Cruisers will love the Travel & Adventure Show for the opportunity to “talk cruising” with reps from your favorite companies, especially to find out all about their newest ships and itineraries!

You might even find some cruise lines you haven’t yet considered yet—it’s not just the major mass-market lines at this show!

Reps from expedition cruise operators, luxury cruise lines, and even small regional cruise outfits are on hand at this show to answer all your questions, even if you’re just dreaming about taking a cruise!

Cruise lines represented at the 2022 Boston show:

• AMA Waterways
• Atlas Ocean Voyages
• Celestyal Cruises
• CroisiEurope Cruises
• Holland America Line
• Hurtigruten
• Katarina Line
• Norwegian Cruise Line
• Poseidon Expeditions
• Princess Cruises
• Regent Seven Seas Cruises
• Royal Caribbean
• Viking Cruises
• Windstar Cruises

Take a moment and check out each of the cruise travel booths—you’re sure to find inspiration for your next cruise adventure (and you might walk away with some free swag, too!)

Speakers at the Travel & Adventure Show

One of my favorite parts of the show was attending the inspirational travel seminars. For my 2022 visit, there were over thirty of them on three stages, so be sure to plan out which ones you want to see! And yes, all the seminars are included in the price of your ticket.

My last Boston show had several featured speakers, including Andrew McCarthy (yes, the Pretty in Pink and St. Elmo’s Fire actor!), beloved travel show host Samantha Brown , and Pauline Frommer —the author, TV host, and Editorial Director of Frommer’s Guidebooks.

On the main stage, known as the Travel Theater, the featured speakers entertained and inspired us with stories of their travels throughout the world.

At the end of each seminar there’s a brief Q&A session, followed by a meet and greet so you can interact (and maybe snap a photo) with the speakers.

Pro tip: If you want to meet one of your fave speakers without standing in a long line, get up during the Q&A session at the very end of the seminar and head over to the Meet & Greet stand. You’ll still be able to hear the end of the session, but you’ll be at the front of the line!

Featured speakers vary by city, and (of course) the list of speakers is subject to change. Check out my chart below with all of last year’s featured speakers for each city.

When the 2023 Travel & Adventure Show speakers are finalized, I’ll update this post. So bookmark it if you’re thinking about attending!

Featured speakers at the 2022 Travel & Adventure Shows

In addition to the Travel Theater , the exhibition also features two other stages hosting interesting travel talks on various topics:

Destination Theater:  A variety of destination experts will inspire you to travel, sharing in-depth information about how to experience their favorite places like a local.

Savvy Traveler Theater:  Here you’ll find travel pros sharing their best travel tips—like how to pack for your vacation, budget travel hacks, and how to stay safe when you travel.

Buying tickets for the Travel & Adventure Show

Although it seems like the price of just about everything has skyrocketed over the past year, I’m thrilled to report that Travel & Adventure Show tickets cost the same as last year!

Tickets are still $16 for one day and $24 for both days (online or at the door). Kids age 16 and under get in free with an adult.

To purchase tickets online, visit the Travel & Adventure Show website and click on “buy tickets” for your preferred city.

Travel & Adventure Show FAQ

The Travel & Adventure Show will visit nine US cities in 2023: Chicago, Boston, New York, Washington DC, Los Angeles, Denver, San Francisco, Atlanta, and Dallas.

Tickets for the Travel & Adventure Show are $16 for one day and $24 for both days. Children 16 and under are free when accompanied by an adult.

I’d like to thank the Travel & Adventure Show for providing Should Be Cruising with two passes to the 2022 Boston show. I wasn’t provided any additional compensation, and as always my opinions are entirely my own.

Have you been to the Travel & Adventure Show? Or are you planning on going in 2023? I’d love to hear from you in the comments below!

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John Buzzelli

Thursday 25th of May 2023

My wife and I attended your presentation in Rocky Mount, NC on April 3rd because we were told we would receive a voucher for a cruise just by attending. Also the first 50 attendees would receive a $100 dinner voucher. We responded to the mail immediately upon receiving it, we went to the presentation, and received nothing so far. This is smelling like a scam.

Saturday 27th of May 2023

Hi John, I'm an independent travel blogger who attended the Travel & Adventure show in Boston as a member of the media. I have no affiliation with the company. The real Travel & Adventure Show takes place annually in large cities across the US. As far as I know it's never been held in the small city of Rocky Mount, NC. You may have been scammed/lied to by another company with a similar name.

Tourism & Travel Show 2023

0 Reviews 3 Complaints

User submitted media.

• January 9, 2024
• by Oben Haus

"Jenifer Smith" at 800-245-8983 has sent me the above Travel & Tourism Show invitation. The front of the letter contained the following names: American, United, and Southwest. As with previous correspondence, there was no time frame, but the address included Hyatt Regency but no city or address. For attendance there was a promise of two tickets to RT airlines, including two nights stay at Hilton or Marriott hotels, and those who attend the first 50 events getting a $100 dining voucher. My claim number is KatyAir. Scam to me!

• January 11, 2024

Scam History

I got a mailer asking me and my husband to join a Tourism & Travel Show 2023 however, it did not mention a location or date for the event as well as no website or an email address. It only gave a number. Only indication of the location was the number of the claim I received as NewBraunfels23 Then in the lower part of the email, it stated that it was located in NewBraunfels23 and also gave an image of the Hampton by Hilton Logo, but did not mention which hotel or the date. I searched the internet to determine if the scam was real and discovered this website that had the same scam reported in 2022. Also, it had the same telephone number. Also, a heads-up that it seems like criminals have returned. I didn't dial the number as I thought they were seeking personal data before they started making calls or texts to my mobile.

• January 16, 2024
• by Patty Shadde

I RECEIVED the invitation through USPS to go to the "show" in Fremont CA in the Court yard by Marriot in mid-March. Called. He said he was working out outside town. I was informed, there was no issue, and that I could arrive 15 minutes early.I was there, but my husband unable.They instructed me to fill in the forms but I was unable to take part in the presentation on my own. there was no issue with the on-site woman told me that the telephone contact Jennifer Smith, 886-271-3304 yold her that it was okay. You don't have to be concerned about the amount of time it takes to make the trip. I'd get them regardless via email. two tickets for rt flights to US as vouchers. Then 2 night stays in an Hilton Hotel in US+ $100 voucher for food. I WAITED. I received no email. I contacted them, and they re-edited several times the same the same. . One phone number has been not working and on another number 754-345-1575, it says in the recorded message, " no one here to answer your call, GOOD BYE" It is the Customer Help Line which I had been given before. I AM Very UPSET. I WANT MY TICKETS, VOUCHCHERS , AND FOOD BONUS FOR $100. How can they escape by using this tactic ? Who do I contact now? How do I file this and to whom ? What can I do to sue the company to remedy the violation of the contract? I have a copy of my mail form, which has promises. I'm upset I am hot under my collar, I am very angry and hot under the collar. I'd like my prizes right today or a pound of FLESH. !

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Tourism & Travel Show 2023 overview

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Travel & Adventure Show: The Buzz on Travel in 2023

The parking lot was nearly full at the 2023 Travel & Adventure Show in Dallas, Texas.  It was still early in the day, and the parking lot reflected something other than the emerging Texas heat.  This filling parking lot reflected that the travel industry remains alive and well, and that casual travelers are massively interested in what comes next.  

The busy parking lot was my first clue into, honestly, what I had  hoped  to find at this year’s show. 

I wanted to think that travel was back after the grueling patience of the global pandemic.  My hope was to find that travel in 2023 wasn’t just for travel elites but for people like you and me.  I wished for affordability and increasing access to the places and activities that filled my bucket-list along with all the mental health benefits of travel . 

Given the trending upswell in travel, I just knew that if I opened the door to this year’s show, my hopes would turn into evidence.  

Through a range of interviews, discussions, and observations, there was firm consensus about one central notion.  The time to travel is now. Need evidence?  Read on. 

Travel & Adventure Show in 2023

For those of you not familiar, the Travel & Adventure Show is one of the preeminent trade show for the travel industry and for casual travelers alike.  I include both categories (industry leaders and casual travelers) because this is a rather unique feature of the Show.  

It’s not only a gathering place for tourism boards, travel celebrities, and industry insiders, but also the point of contact with thousands of travel-minded individuals desiring to learn more and find great travel deals.  Within this interface resides the Travel & Adventure Show, a multi-city series that boasts over 2.5 million travelers and over 4,500 exhibitors represented.  

Jonathan Golicz, Vice President of the Travel & Adventure Show, estimated that show attendance this year was approaching pre-pandemic levels.  He highlighted that his team had been to multiple cities as part of the Show tour and had not encountered any travel-related obstacles.  I’ll also share his takeaway recommendation about the current state of travel:  “Just go do it. Travel is back!”  Finally. 

“The primary motivation for traveling seemed to be a passion for what’s next, not a frustration with what is behind.” -Psychology of Travel

The bustling scene between exhibitor booths was slightly unexpected.  I say slightly, because although travel trends have been increasing as Covid has been decreasing, I underestimated the volume of casual travelers that were actively seeking to lock in travel opportunities  right now .  Not “someday”.   Today.

You could hear them talking, already imagining themselves at their next vacation destination.  Smiles aplenty as new destination ideas jumped from the brochure pages into the eager minds of pent-up travelers.

I did overhear some mentions about surging travel demand due to all of the travel challenges and restrictions from the fading global pandemic.  However, it’s not just “revenge travel” as it has recently been coined. 

From speaking with guests, exhibitors, and presenters at the show, I think it could be more aptly titled “love travel”.  You see, the primary motivation for traveling seemed to be a passion for what’s next, not a frustration with what is behind.  

Celebrity Guests

Fortunately, there were plenty of expert travel tips to fuel that passion for what’s next in travel.  The celebrity presenters did not disappoint.  

I spoke with Peter Greenberg , Emmy Award winning investigative reporter and producer, to learn more about one of his presentation points regarding the importance of “conversation” when making travel plans.  Actual, honest to goodness, face to face (or at least Zoom to Zoom) conversation with travel providers like airline or hotel representatives.  It seems to have become a lost art in the world of impersonal travel apps and online services.  

When asked if there’s still a role for conversation in our digitalized world, he responded “It’s essential.  Without it, you’re a victim.”  I don’t think this is an overstatement, as some critical pieces of travel information are not shared online.  Why rely exclusively on online content when a simple conversation could open up useful options or exclusive savings?

Mr. Greenberg went on to tell me that “There’s a cultural disconnect.  People are so tied to their phones they may not know any better.”  

Similarly, Jeff Corwin of Ocean Treks fame (and currently in association with Princess Cruises ) highlighted some of the unique benefits of ocean voyages in 2023.  I asked him his views on cultural exposure, even in relatively brief doses like during a cruise excursion, and his response was insightful.  

“We’re better when we’re more well rounded…any time you can gain exposure, even moderately immersive exposure, to the beliefs and lives of others makes us all better”, stated Mr. Corwin.  

He added that Ocean Treks was designed to help get people out and into those cultures through watching the show.  That message seems to be working, as evidenced by the turnout to hear him speak. Not to mention the nervous giggles of fans lining up to take pictures with Mr. Corwin after his presentation.  

Booths From Around the World

As this show was in Texas, I was anticipating a nod towards stereotyped views of Texas with tumbleweeds blowing across some kind of boot-trodden desert.  Instead, I was pleased to see a more accurate representation of the Lone Star State.  Traditional Southwestern elements, though not cheeky, were side-by-side with booths featuring high-end luxury accommodations and urban centers fitting all walks of life.  

Now I pride myself on knowing my Texas state history, as any good Texan should, though I admit I learned a few things here.  Did you know that Lindale, Texas has one of the most picturesque Christmas towns in America?  Think Hallmark movie style, and you’re close. 

Stepping outside the Texas zone, I met Elizabeth Burnam, a Visitor Services Manager with Visit Albuquerque at her booth.  She offered a delightful description of the inspiring culture and unique activities to be found in Albuquerque.  Count me in for the annual hot air balloon festival!

Exploring down the tidy rows of exhibitor booths, eventually I found myself in international waters.  Well, not literally, but it sure felt like it from the beautiful and sometimes exotic locales featured in this area.  Spanning prominent locales from around the globe, I could have spent a whole day exploring those international travel opportunities.

If there was a theme across all of the exhibits, it was the connection between emotions and travel. 

We all want to be happy.  Per Ruth Daly, Regional Director (North America) for Tourism Fiji , one of the best places in the world to find happiness is in Fiji.  Capturing the essence of that message, the updated Tourism Fiji campaign spotlights the slogan “Where happiness comes naturally.”  Hard to argue to the contrary upon observing the in-the-moment joy on the faces of the Fijian residents pictured on the Tourism Fiji booth exhibit. 

Ms. Daly, discussing the happiness found with Fijian culture, stated that “Cyclones come through about every five years…so it’s not about the things you own, but rather what you carry with you in your heart.”  Sounds like good advice for any culture.

New to the 2023 Show

There were several new and returning aspects of this year’s Show as compared with last year’s version .  One welcome return was the Global Beats Stage, an inspiring collection of dance presentations reflecting the truly worldwide range of dance as an artistic expression. 

Anindita Nanda, a classical dancer and performer, recognized the importance of what she called a “judgment free” dance opportunities, adding that “creativity doesn’t flow otherwise.  Dance in a place that doesn’t have limits.”  The dancers gain such a space, and guests already mentally primed for travel and culture receive a taste of those arts.

Anindita continued, “I come from a culture that is thousands of years old.  We are helping to preserve it and carry it on our shoulders.”  Connecting dance with travel seekers in this way is a natural fit. 

Another fun update to this year’s Travel & Adventure Show was the Dive & Water Sports Pavilion.  This was a series of exhibitor booths featuring a central theme of water-based travel adventures.  Personally, I found the information about PADI ( Professional Association of Diving Instructors ) and an array of specific diving destinations very interesting.  Great to be packaged together in one convenient pavilion area.

It was even possible to renew your passport via the Passport Acceptance Program.  This program was an on-site opportunity to renew your passport while at the Show.  I didn’t utilize this service, but it’s a nice way to maximize your time if you need it!  

Final Travel & Adventure Show Takeaways

The Travel & Adventure Show series currently winds through scheduled stops at nine U.S. cities: Dallas, Chicago, New York, Los Angeles, Phoenix, Washington D.C., San Francisco/Bay area, Atlanta, and Denver.  Check out their website Travel & Adventure Series for the latest updates and schedules.  

For additional guidance as you plan your travels, check out this post on the psychology of travel planning.  

Between the exhibitors, hands-on activities, and talented speakers, it’s not hard to find travel inspiration at the 2023 Travel & Adventure Show.  Finding a close-up parking space with all this buzz…well, that’s a different story.  

For more, check out the Travel & Adventure Show website , and remember to sign up for the free Psychology of Travel Newsletter for more expert travel tips. Comment below with other travel expo info and tips for your fellow travelers!

Happy Travels, Dr. L Founder, PsychologyofTravel.com

Disclosure: Special thanks to Travel & Adventure Show – Dallas for sponsoring our entry ticket admission and media credentialing. All opinions remain my own and an honest attempt to review my experiences for my readers and followers. For more information, see our disclosure statement .

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2023 Tourism and Travel Show: A Revolutionary Insight into the Future of Global Tourism

Unpacking the significance of 2023 tourism and travel show.

The Tourism and Travel Show 2023 isn’t just another event on the calendar; it’s a monumental occasion that aims to shape the future of global tourism. As the world cautiously emerges from the constraints of the COVID-19 pandemic, this show serves as a catalyst for rejuvenating an industry that has faced unprecedented challenges. It brings together industry leaders, technological innovators, and passionate travelers under one roof, offering a platform for synergistic collaborations and groundbreaking advancements (Tourism and Events Industry Reports, 2022).

Journey Through Time: Evolution of Travel Shows

Travel shows have come a long way since their inception. Gone are the days when these events were merely transactional—focused solely on brochures and booking vacations. Today, they have evolved into experiential hubs, offering immersive insights into different cultures, technologies, and sustainability practices (“Exploring the Future of Travel: An Analysis of Travel Shows”, 2019).

Prelude to Tourism and Travel Show 2023

The inception of the Tourism and Travel Show 2023 was not a spur-of-the-moment decision. It was a meticulously planned initiative aimed at reinvigorating an industry that had been crippled by the pandemic. Spearheaded by key stakeholders, the event was conceptualized to serve as a platform for innovation, cultural exchange, and sustainable growth (Tourism and Events Industry Reports, 2022).

Historical Footprints: Past Travel Shows

The legacy of travel shows is rich and varied. Previous iterations have been instrumental in introducing travelers to emerging destinations, cutting-edge technologies, and sustainable travel practices. Each year, these events have grown in both scale and scope, setting the stage for the monumental 2023 edition (“Exploring the Future of Travel: An Analysis of Travel Shows”, 2019).

Anticipated Innovations

This year’s show promises a plethora of innovations that could redefine the travel landscape. From virtual reality-based destination previews to AI-driven personalized travel experiences, the event is set to showcase technologies that make travel more accessible, enjoyable, and sustainable (“The Impact of Technological Innovations in the Tourism Industry”, 2021).

The Grand Inauguration

The inaugural ceremony was not merely a formal event; it was a spectacle. Graced by dignitaries from the tourism sector, technology innovators, and influential policymakers, the ribbon-cutting ceremony set the tone for the groundbreaking discussions and exhibitions that followed. This high-profile attendance underlines the event’s significance in shaping the future of global tourism (Tourism and Events Industry Reports, 2022).

The stage wasn’t just set; it was crafted to perfection to offer a visual feast. Incorporating elements from various cultures, technological marvels, and natural landscapes, the venue reflected the multifaceted nature of the tourism industry. This visual extravaganza was designed not just to wow the audience but also to offer a glimpse into the transformative experiences awaiting them.

Show Highlights

One of the most anticipated segments of the Tourism and Travel Show 2023 was the unveiling of innovative travel destinations. These weren’t your run-of-the-mill tourist spots; these were experiences crafted to ignite the wanderlust in you. From underexplored islands in Indonesia to digital nomad hubs in Europe, the event offered a new lens through which to see the world (“Exploring the Future of Travel: An Analysis of Travel Shows”, 2019).

Experiencing Culture: A Global Journey

The show was more than just places; it was about the people and their cultures. Booths were set up to offer attendees a taste of global cultures, from Balinese dances to Italian operas. It was a journey around the world, right from the comfort of the event venue.

Technological Advancements in Tourism Industry

What truly set the show apart was its emphasis on technology. From virtual reality experiences that transported you to far-off lands to AI systems that can curate personalized travel itineraries, the event showcased how technology is revolutionizing the way we travel (“The Impact of Technological Innovations in the Tourism Industry”, 2021).

Exhibitors’ Cornucopia

The event served as a platform for companies to showcase their state-of-the-art tourism technologies. From augmented reality apps that offer interactive tours to blockchain-based systems for secure and transparent bookings, the range of innovations was truly astounding (“The Impact of Technological Innovations in the Tourism Industry”, 2021).

Unveiling New Travel Startups

A special segment was dedicated to startups that are looking to disrupt the travel industry. These fledgling companies presented fresh perspectives on sustainable travel, local experiences, and more, promising a future where travel is not just easier but also more meaningful.

Interactive Sessions with Industry Leaders

One of the highlights of the show was the interactive sessions hosted by industry leaders. These sessions provided insights into the future trends of tourism, the role of technology, and the importance of sustainable practices, allowing for a deep dive into what lies ahead for the industry.

Audience Engagement

Audience engagement was not just a byword; it was the cornerstone of the entire event. The Tourism and Travel Show 2023 offered a range of immersive experiences, from virtual reality booths that transported attendees to exotic locales, to interactive quizzes and games designed to educate while entertaining. This level of engagement ensured that visitors didn’t just pass through the event; they lived it.

Audience Reactions and Testimonials

The proof of the pudding is in the eating, and if audience reactions were anything to go by, this event was a gastronomic delight. Testimonials ranged from seasoned travelers discovering something new to first-timers being inspired to embark on their own adventures. The overwhelming sentiment was one of awe and inspiration, proving the event’s success in touching the lives of its attendees.

Social Media Buzz

The event didn’t just make waves offline; it was a sensation on social media platforms as well. Hashtags related to the show trended for days, with users sharing their experiences, pictures, and major takeaways. This digital footprint expanded the event’s impact far beyond the confines of the venue, engaging a global audience in the conversation.

Impact on Global Tourism

1. Revitalizing Tourism Post-Pandemic

One of the most critical takeaways from the Tourism and Travel Show 2023 was its potential impact on revitalizing the global tourism industry, which had suffered significantly due to the pandemic. The innovations, discussions, and collaborations that took place at the event are expected to drive a resurgence in travel activities, making it a pivotal moment for the industry (Tourism and Events Industry Reports, 2022).

2. Sustainable Tourism: A Step Forward

Sustainability was not just a buzzword at the show; it was a commitment. Various sessions and exhibitions focused on eco-friendly travel options, responsible tourism, and sustainability as a business model. This focus aligns with global initiatives to make tourism more sustainable and paves the way for future developments in this direction.

3. Economic Ripple Effects

Beyond the immediate industry, the show’s impact is expected to generate economic ripple effects. From boosting local tourism to fostering international partnerships, the event serves as a catalyst for economic growth and job creation, validating its significance on a macroeconomic level.

Awards and Recognitions

The show concluded with an award ceremony that celebrated the most groundbreaking innovations and contributions to the industry. These accolades served not just as a recognition but as a motivation for the winners and the industry at large to continue striving for excellence.

Special recognition was given to pioneers in the field of tourism who have made longstanding contributions to the industry. Their stories served as an inspiration, reminding everyone that passion and innovation are the keys to success in this ever-evolving industry.

Post-Show Reflections

As the curtain falls on the Tourism and Travel Show 2023, it’s essential to pause and reflect on the wealth of information, inspiration, and innovation that was presented. The event wasn’t just an exhibition; it was an educational experience that provided profound insights into the future of global tourism. The takeaway is clear: the industry is poised for a transformative leap, driven by technology, sustainability, and a renewed focus on the human experience.

If this event is any indication, the future of travel shows is bright and bustling with possibilities. They will likely evolve from mere expos into immersive, educational platforms that offer a 360-degree view of global tourism. From augmented reality experiences to real-time language translation services, we can expect future travel shows to be even more interactive, inclusive, and insightful.

The Tourism and Travel Show 2023 was more than an event; it was a milestone in the journey of global tourism. It served as a melting pot of ideas, a catalyst for innovation, and a testament to the resilience of an industry that has faced its share of challenges. As we wrap up this adventure, the anticipation for the next edition already begins to build.

Frequently Asked Questions

1. What Were the Most Innovative Exhibits?

The most innovative exhibits ranged from virtual reality travel experiences to AI-driven personalized travel planning tools. These exhibits stood out for their potential to revolutionize the way we approach tourism.

2. How to Participate in Future Events?

Interested parties can register for the next edition through the official website, where they can also find information on the various exhibition packages, speaker slots, and partnership opportunities.

3. What Were the Major Trends Observed?

The major trends included a focus on sustainable tourism, the integration of advanced technologies, and an emphasis on experiential travel rather than traditional sightseeing.

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The Travel & Adventure Show Series concludes the 2023 season with over 150,000 attendees and 1,200+ Exhibitors across 8 cities

The Travel & Adventure Show Series has concluded its season with their last show having taken place in Dallas April 1-2 . America’s Favorite Travel Shows took place in 8 cities including: New York, Chicago, Boston, Los Angeles, Atlanta, Dallas, Denver and Washington D.C.

The shows provided attendees with an abundance of new travel knowledge from hundreds of the top destinations and travel providers from around the world, as well as advice from leading travel experts including keynote speakers Rick Steves, Pauline Frommer, Samantha Brown, Peter Greenberg, Brian Kelly and Andrew McCarthy.

The series of shows this year saw an increase in attendance from past years as US travelers signaled they’re ready to book a trip for this year.

• The series commenced in Chicago at the Donald E. Stephens Convention Center with headlining sponsor MSC Cruises. The show welcomed more than 16,500 attendees, 300 exhibitors and 500 travel trade and media members.
• The New York Travel & Adventure Show returned for its second year to the Javits Convention Center partnering with TravMedia’s IMM to create New York’s first “travel week” as the city welcomed thousands of travel professionals and enthusiasts. The show had over 21,500 attendees, over 350 exhibitors, 850 travel advisors, and over 3,000 travel trade and media members.
• With over a 50% increase in attendance from 2022, the Los Angeles Show located at the Los Angeles Convention Center and sponsored by Rick Steves’ Europe, welcomed more than 17,000 travel enthusiasts, more than 250 exhibitors, over 590 travel advisors and over 2,300 travel trade and media members.
• The Denver Travel & Adventure Show, sponsored by Go Touch Down Travel & Tours and Tourism Santa Fe, saw 11,000 attendees who had the opportunity to engage with over 200 exhibitors.
• Celebrating its 16th year, the Washington DC Travel & Adventure show held at the Washington Convention Center welcomed 16,000 attendees and had over 180 exhibitors. This event was sponsored by MSC Cruises, Barbados Tourism, and Go Touch Down Travel & Tours.

• The Atlanta Travel & Adventure Show at the Cobb Galleria Centre saw 7,000 attendees and over 150 exhibitors, with Visit Barbados coming in as the Major Sponsor for a weekend of travel planning, tips and deals.
• The Boston Travel & Adventure Show, sponsored by Turkish Airlines, Go Touch Down Travel & Tours, Visit Barbados and Cruise Planners at the Hynes Convention Center welcomed 8,900 attendees and had over 125 exhibitors present.
• The Dallas Travel & Adventure show was held at the Dallas Market Hall and sponsored by the Florida Keys and Key West, welcoming 8,000 attendees over the course of the weekend as the Travel & Adventure Show concluded its 2023 series.

“We’ve seen a large increase in not just the number of attendees this year across all our shows, but the quality of travelers that came to each event. Serious buyers proved that the desire for travel is stronger than ever amongst US consumers,” said John Golicz, CEO of Unicomm, LLC, who produces the Travel & Adventure Shows. “The shows have led the travel the industry back, with a record-breaking number of exhibitors signing up for the 2024 events.”

Show attendees engaged with destination representatives, tour operators and travel providers both domestically and from around the globe offering up travel ideas and inspiration. Attendees were even invited to take advantage of special deals and promotions on the spot to stretch their travel dollar and make their dream vacation a reality. This year exhibitors selling exclusive deals on the show floor saw spot selling out. To meet the demand from travelers, the Travel & Adventure Shows even brought in passport acceptance programs to several shows this year so that travelers could file passport applications and renewals on-site at the show, an initiative that proved to be popular amongst attendees as passport processing times have increased and local offices have booked up their passport appointments for months.

The Travel & Adventure Show has already released their calendar for the 2024 season which includes the addition of a new show to take place in Phoenix. The schedule of events for 2024 will be as follows:

• Chicago | January 13-14, 2024
• Denver | January 20-21, 2024
• New York | January 27-28, 2024
• Los Angeles | February 3-4, 2024
• Phoenix | February 17-18, 2024
• Washington DC | February 24-25, 2024
• Atlanta | March 9-10, 2024
• San Francisco/Bay Area | March 16-17, 2024
• Dallas | March 23-24, 2024

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2023, A year in review for travel industry

Sunday, December 31, 2023 Favorite

In 2023, the travel industry navigated a tumultuous yet transformative path. Gradual recovery post-pandemic saw increased travel, though sporadic COVID variants caused setbacks. Sustainable travel surged, tech-driven experiences boomed, and destinations adapted to evolving norms, fostering resilience and innovation amid ongoing global uncertainties.

Sustainable Aviation Fuel , a new alternative

The sharp rise in Sustainable Aviation Fuel (SAF) marks a pivotal leap in aviation technology , addressing environmental concerns. As demand intensifies, advancements in production methods and partnerships accelerate, offering a greener alternative to traditional jet fuels. S ustainable Aviation Fuel (SAF) reduces carbon emissions , mitigating aviation’s environmental impact. Industry-wide commitments drive innovation, pushing for widespread adoption and investment in sustainable practices. This surge in Sustainable Aviation Fuel (SAF) propels aviation toward a more eco-conscious future, fostering a pivotal shift towards carbon-neutral flight operations, aligning with global sustainability goals while revolutionizing aviation technology.

Cruise tourism revival in 2023

After a turbulent hiatus in pandemic years, c ruise tourism emerges revitalized in the travel industry this year. Stringent safety measures, vaccination mandates, and innovative health protocols have restored traveler confidence. Enhanced sanitation practices and adaptable itineraries promise secure and flexible voyages . The industry’s resilience fosters a renaissance, with renewed enthusiasm for oceanic adventures. Cruise lines ‘ commitment to guest safety redefines the travel experience, emphasizing well-being without compromising the allure of exploration. As passengers eagerly return to the seas, the revival of cruise tourism signals a hopeful resurgence, blending comfort, adventure, and a renewed appreciation for the magic of maritime travel post-pandemic .

Wildfire affecting travel, tourism and hospitality industry

Wildfires have cast a somber shadow over the travel, tourism, and hospitality industry, wreaking havoc on destinations globally. These disasters disrupt travel patterns, deter tourists, and inflict significant economic blows. Popular tourist spots face closures or limited access due to safety concerns, leading to cancellations and revenue loss for hotels, tour operators, and local businesses.

The environmental impact also alters landscapes , affecting scenic beauty and natural attractions crucial to tourism. Air quality concerns from smoke hinder travel plans , causing flight delays or rerouting, further impacting visitor numbers.

Communities reliant on tourism suffer, facing unemployment and financial strain. Rebuilding infrastructure and rejuvenating affected areas pose challenges, delaying the revival of once-thriving travel hubs.

Yet, amidst adversity, solidarity emerges. Travelers and industry players contribute to relief efforts , aiding affected regions in their recovery. Collaborative initiatives and sustainable practices gain momentum, emphasizing the need to protect these vulnerable areas while ensuring the continuity and resilience of the travel and hospitality sector.

Volcanoes in Indonesia and Iceland deepens tourism of these regions

Volcanoes in Indonesia and Iceland stand as awe-inspiring natural wonders, paradoxically both powerful and captivating, significantly deepening tourism in these regions. Indonesia boasts over 130 active volcanoes , including iconic sites like Mount Bromo and Mount Merapi. These volcanic landscapes offer thrilling trekking experiences and breathtaking vistas, drawing adventurers seeking adrenaline and nature enthusiasts fascinated by geological marvels.

Similarly, Iceland’s volcanic terrain, with gems like Eyjafjallajökull and Hekla, fuels tourism, attracting visitors eager to witness raw, untamed beauty. Volcanic hot springs like the Blue Lagoon embody relaxation amid dramatic landscapes, making it a magnet for travelers seeking rejuvenation.

The mystique surrounding volcanic activity, though potentially disruptive, paradoxically amplifies tourism interest. It sparks curiosity and draws explorers fascinated by the dynamic forces shaping Earth. Adventure seekers and scientists alike flock to these regions, turning adversity into an opportunity for discovery and adventure, bolstering tourism, and fostering a deeper appreciation for the volatile yet enchanting volcanic landscapes of Indonesia and Iceland.

Russia- Ukraine War and Israel-Hamas War effects tourism in Middle East and Central Asia

The Russia-Ukraine conflict and the Israel-Hamas clashes have reverberated across the Middle East and Central Asia, significantly impacting tourism in the region. In the wake of the Russia-Ukraine conflict, uncertainty and geopolitical tensions have dissuaded travelers from exploring destinations like Crimea and Eastern Ukraine . Concerns about safety, travel advisories, and geopolitical instability have led to a decline in tourist arrivals, affecting local economies reliant on tourism.

Likewise, the Israel-Hamas conflict has disrupted tourism in the Middle East. The intermittent flare-ups and security concerns have deterred visitors from areas like Gaza and Southern Israel. The conflict’s visibility in global media has created perceptions of instability, impacting tourism across the region. Travelers often opt for safer destinations, steering away from areas marked by conflict or political unrest.

These conflicts not only impede tourism directly in the affected regions but also cast a shadow of uncertainty over neighboring countries, impacting the broader tourism industry in Central Asia and the Middle East. Restoring confidence in safety and stability remains pivotal for revitalizing tourism, promoting peace, and fostering economic recovery across these geographically interconnected regions.

Visa-free Travel ascends tourism graph Visa-free travel heralds a transformative era for the travel industry, igniting a surge in global tourism. Removing visa requirements streamlines travel logistics , encouraging spontaneity and ease of exploration. This accessibility fosters a boon for destinations, unlocking their potential to attract a broader spectrum of tourists, from casual travelers to business professionals, and boosting their economies.

Visa-free access promotes cultural exchange, fostering a deeper understanding between nations. It sparks curiosity, encouraging travelers to venture beyond their comfort zones and experience diverse cultures firsthand. As barriers diminish, tourism flourishes, leading to increased visitor numbers, hotel bookings, and local spending, benefiting various sectors within the industry.

This liberation from bureaucratic hurdles not only enriches travelers’ experiences but also enhances a destination’s global appeal. It fosters reciprocity and goodwill between nations, creating a positive ripple effect that transcends borders. Visa-free travel stands as a catalyst for the travel industry’s growth , fostering inclusivity and driving economic prosperity while nurturing a more interconnected world.

OceanGate accident affects travel in underwater exploration The OceanGate accident has sent ripples through underwater exploration , impacting travel and research in deep-sea ventures. Safety concerns following the incident have led to reassessments of expedition protocols and equipment standards. This setback has temporarily slowed the momentum of deep-sea exploration, causing delays in planned missions and affecting the confidence of potential travelers and investors in underwater ventures. Despite this, the incident has sparked a renewed emphasis on safety measures, prompting the industry to recalibrate and prioritize stringent safety protocols, aiming to regain trust and resume underwater exploration with enhanced precautions.

Introduction of long haul airlines The introduction of long-haul airlines marks a pivotal stride in aviation, revolutionizing travel by connecting distant corners of the globe. These carriers offer extended flight routes , bridging continents and making once-remote destinations accessible. Their arrival introduces competitive pricing, diverse amenities, and innovative services, enhancing passenger experiences on lengthy journeys. The expansion of long-haul networks not only fuels tourism but also facilitates trade and cultural exchange. By catering to global wanderlust with efficiency and comfort, these airlines redefine air travel, fostering a more interconnected world and catering to the evolving demands of modern travelers seeking far-flung adventures.

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Travel Trade Shows 2023 for Tour Operators

As 2023 rapidly approaches, tour operators around the world are looking for ways to stay ahead in the travel industry. To help them get a jumpstart on their plans and make sure they don’t miss out on any key opportunities, we have curated a thorough list of the 2023 travel trade shows and conferences that will be taking place throughout the year.

From cities such as New York, London, Berlin, and Las Vegas to far-flung destinations such as Cairo, Tokyo, and Rio de Janeiro – these travel trade shows bring together some of the best minds in tourism from around the world.

Exhibitors at each event include keynote speakers discussing current trends in travel marketing and sales strategies; entrepreneurs who can give insights into how best to develop new products; sustainability experts sharing tips on how destinations can remain green even during periods of immense growth; plus plenty more advice for those seeking inspiration for their tours or businesses within this ever-changing industry.

So if you’re an ambitious and dedicated tour operator ready to grow your business or expand into exciting new markets this coming year – make sure you check out our comprehensive list below to find all of the key events happening throughout 2023!

To make it easy for you to find the best match, we’ve arranged travel trade shows by month and highlighted key topics and industries that can help you decide which show is best for you. 

What is a Travel Trade Show?

Travel Trade Shows are large-scale events that bring together professionals from across the travel industry. They are designed to provide a platform for travel companies, tour operators, hotel chains, and other related businesses to come together and share ideas, network and showcase their products and services.

Attending travel trade shows is an ideal way for travel professionals to gain insights into current trends in the industry, connect with potential partners, and forge new connections with customers.

What is the main purpose of a trade show?

Attending travel trade shows is an invaluable opportunity for tour operators to get ahead of the competition and ensure that their business stays on top in the ever-evolving travel industry.

Here are just a few reasons why tour operators should consider attending these events:

• Discover new destinations, itinerary options, products, and services
• Network with potential partners and customers
• Meet industry experts who can help tour operators expand their business
• Learn about the latest trends in tourism marketing and sales strategies
• Stay up to date on new technologies and sustainability initiatives
• Find out about the latest opportunities in travel and tourism
• Get inspired for fresh ideas for their tours or business

What is the difference between a trade show and a conference?

A trade show is an event centered around a particular industry or sector, during which organizations and businesses can showcase their services, products, itinerary options, and technologies to prospective customers and partners.

During a trade show, exhibitors will typically have booths set up where they can market their offerings and establish relationships with new leads and potential buyers. Trade shows often run over multiple days and usually include seminars on safety protocols, keynote speeches, informational travel workshops, and other educational activities.

A conference is an event that focuses on a specific topic or theme related to the industry in question. It can involve presentations from industry experts and panel discussions on topics of interest. Conferences are often used as an opportunity for professionals within the sector to discuss current trends and best practices.

Upcoming 2023 Travel Trade Shows and Conferences

We've carefully sorted travel trade shows and conferences by month and highlighted the topics and industries that will benefit your tour business the most. Some have two and even up to eight events scheduled for this year, so we listed all their events under one subheading for easier navigation.

So without further ado, here is a comprehensive list of all the travel shows taking place in 2023 around the world.

Arival Events for 2023

• January 5, 2023 - Insider Pro Meetup January (Virtual Event)
• March 5-7, 2023 - ARIVAL 360 | BERLIN (In-person)
• June 12-14, 2023 - ARIVAL | ACTIVATE BANGKOK (In-person)
• October 9-12, 2023 - ARIVAL 360 | ORLANDO (In-person)

Arival Travel is the talk of the travel industry, renowned as the ultimate resource for anyone working in space.

At Arival, you'll get more than just keynotes from industry superstars.

There are also informational travel workshops and panels to fill out your toolkit with business basics such as channel management, dynamic pricing strategies, and digital marketing.

Plus, Arival's program of forward-thinking talks explores sustainability and DEI initiatives that apply to your business—gleaned from on-the-ground experts with firsthand experience.

Arival is more than just an event—it's a guarantee of up-to-date insight that will drive your business forward.

Visit Arival Travel's Website here.

Skift Megatrends: Defining Travel in 2023

• January 10 – New York City & Online
• January 11 – London (In-person)

Skift Megatrends is back bigger and better than ever, with exclusive insights from top travel experts around the globe to help guide the industry through an unpredictable post-pandemic world.

Skift Megatrends 2023 will unpack the trends that will shape the next two years; a much-needed resource as we navigate major shifts in consumer demand and industry innovation.

Tune into Skift’s latest reporter briefing series to get ahead of what‘s coming and prepare businesses for success in 2023.

Reserve your spot on Skift's website.

• January 18-23, 2023
• Madrid, Spain

Fitur 2023 is going to be the biggest travel and tourism event of the year!

Building upon Fitur as a leading trade fair for inbound and outbound markets in Latin America, this year’s Fitur will make sure to cover all things related to the future of technology and business in tourism.

From destination management, cruises, internationalization, and beyond — Fitur 2023 will focus on finding solutions that help strengthen travel and tourism post-pandemic for the inbound and outbound markets anywhere in the globe..

Register for Fitur 2023 through their website here.

IMPACT Sustainability Travel & Tourism

• January 22-25, 2023
• Victoria, Canada

IMPACT 2023 is set to be a game-changer for sustainable tourism development across Canada. The initiative seeks to bring together the best of industry, research, and the public sector to create innovative solutions that will help protect our unique Canadian nature while ensuring destinations and communities can benefit from responsible tourism.

Together, IMPACT 2023 will drive inspiring collaborations to ensure positive change, rooted in science and innovation to demonstrate sustainable strategies that can be replicable nationwide.

Register for IMPACT 2023 through their website here.

Travel & Adventure Shows

• January 14-15, 2023 - Chicago
• January 21-22, 2023 - Boston
• January 28-29, 2023 - New York
• February 4-5, 2023 - Washington DC
• February 18-19, 2023 - Los Angeles
• February 25-26, 2023 - Denver
• March 25 - 26, 2023 - Atlanta, Georgia

America's favorite travel show, The Travel and Adventure Shows is coming to 8 cities across the USA in 2023! The showcase will travel to Chicago, Boston, New York City, Washington DC, Los Angeles, Denver, Atlanta, and Dallas - giving tour operators and travel agents the perfect platform to market their services directly to consumers.

The Travel and Adventure Show is North America’s go-to event for anyone wanting to explore new destinations, get the latest info on their next trip, or connect with some of the world's leading global travel providers. The event allows travelers to plan an unforgettable trip and receive invaluable advice from industry experts in a single day.

The combination of exciting destinations, valuable insight, and the chance to talk directly to representatives from various operators makes The Travel and Adventure Show a must-attend event for anyone looking for their next great getaway!

Click here to buy tickets directly from TAS' Website.

ETOA 2023 Events

• Britain and Ireland Marketplace 2023 : January 27, 2023 - London
• The Nordic Marketplace 2023 : February 21, 2023 - Copenhagen
• ETM - North America 2023 : March 21, 2023 - Virtual
• Destinations Exchange Europe 2023 : June 12-13, 2023 - London
• Global European Marketplace 2023 : November 2-3, 2023
• European Travel Marketplace | Asia Pacific: November 21, 2023

ETOA provides an exclusive platform for global European travel professionals to network and drive their businesses forward with the ETOA Annual Marketplace.

In 2023, ETOA has taken it a step further by delivering an extensive range of webinars beyond the traditional meet and greet - providing drop-in sessions, facts and figures, expert panels discussing destination recovery plans, and even origin market insights!

ETOA is a powerhouse of opportunities - giving buyers and suppliers alike the chance to make valuable connections, so don't miss out on this valuable opportunity to propel your business forward.

Know more about ETOA Events 2023

• March 7-9, 2023
• Berlin, Germany

ITB Berlin 2023 is the ultimate destination for travel professionals and pioneers, where trends are made and valuable connections are formed!

Change is THE buzzword of ITB this year, as it slowly begins to re-emerge from a global pandemic. ITB Berlin is the world´s biggest travel show and convention enabling global leaders in the industry to take action on the reunification of in-person travel experiences.

ITB is bursting with opportunity, so don't miss out - get ready to join your fellow professionals on their mission to make tourism great again at ITB Berlin 2023!

Visit the ITB website for tickets and exhibitions.

Las Vegas Travel Agent Forum

• March 31 to April 3, 2023
• Paris Las Vegas Hotel & Casino, Las Vegas, Nevada

Las Vegas Travel Agent Forum is your ultimate destination to discover the magic of travel. Put yourself in the thick of the action, engaging with top professionals from the industry.

Immerse yourself in a global marketplace of vacation experiences and enjoy exclusive business resources designed to enhance your enterprise. With limited space available, this B2B leisure travel agency program brings together an incredible 360-degree approach to networking, education, and business opportunities. 

Visit their website for tickets and booth registration here.

World Travel Market (WTM) Africa

• April 3-5, 2023
• Cape Town, South Africa

World Travel Market Africa is the premier platform for meeting, networking, doing business, and growing in the travel industry.

With over 6,000 representatives from around the African continent each year, World Travel Market Africa presents a unique opportunity for companies to make contacts, launch new products and services, raise brand awareness, size up the potential competition, conduct market research, and gain press coverage.

As part of one of the most influential events in the global travel sector – including WTM London and Arabian Travel Market Show (See below)– World Travel Market Africa is dedicated to helping businesses drive commercial success and accelerate growth.

Register with WTM Africa here.

International Conference on Food, Tourism and Destination Management

• April 13-14, 2023
• Rome, Italy

If you live and breathe food, tourism, and destination management, mark your calendars - the International Conference on Food, Tourism, and Destination Management is here!

This incredible event provides a platform for like-minded professionals to exchange experiences and research results, as well as discuss the most innovative trends from their respective fields.

Here’s your chance to attend hands-on sessions on relevant topics and gain insight into practical challenges that field experts have encountered – all that in one jam-packed conference!

Know more about registration here.

Arabian Travel Market Show

• May 1-4, 2023
• DWTC Dubai, UAE

Get ready to travel the world from Dubai! Arabian Travel Market Show is an international tourism event offering something for everyone – from tour operators and hospitality providers to tech trends and attractions – all to demonstrate potential in the Middle East.

Come 2023, this event will be one worth looking forward to; it will focus on creating net zero impact while exploring sustainable travel trends that shape business strategies. Get ready to set off on a green journey with Arabian Travel Market Show!

Take part, register, and know more about ATM-Dubai here.

U.S. Travel Association’s IPW

• May 20-24, 2023
• San Antonio, Texas

IPW is the best of the best when it comes to international inbound travel. It's an event that brings together US exhibitors, buyers, and media from 70+ countries to collaborate on promoting America as a top global destination.

What makes IPW so successful is that it creates business opportunities while driving $5.5 billion of future tourism into the US - it shows potential travelers all the amazing places they can visit! For businesses that have partnerships with the U.S. travel industry, IPW presents a unique opportunity to host international meetings and show their product to foreign marketers.

As far as sure-fire ways to get Americans out exploring their own country and prospects from overseas wanting to holiday here, IPW is your go-to ticket!

Register for IPW 2023 here.

International Luxury Travel Market (ILTM) Asia Pacific

• May 9-12, 2023 - São Paulo, Brazil
• June 19-22, 2023 - Marina Bay Sands, Singapore
• September 18-21, 2023 - Baha Mar, The Bahamas
• December 4-7, 2023 -   Cannes, France

If you're a luxury travel connoisseur in search of brand-new partnerships or need to stay in the know on industry developments, ILTM Events is where it's at. 

From connecting with like-minded advisors and brands to learning about the latest trends and developments, ILTM has got you covered.

Every event offers premier access to a unique selection of luxury travel brands, personalized meetings, and networking opportunities - all of which take place at their global flagship events in Cannes, Asia Pacific, and core locations such as Arabia, Latin America, and North America. Plus they have an extra special event dedicated just to Africa - ideal for finding everything you need to know about luxury travel in this area!

Business Travel (BTN) Show Europe

• June 28-29, 2023
• London, United Kingdom

Business Travel (BTN) Show Europe is the ultimate networking paradise for professionals in the travel and tourism industry. Who wouldn't want to get their hands on vital insights from top executives?

This annual extravaganza brings its attendees a wide array of keynote speakers and topics, ranging from sustainable travel, diversity, behavioral economics, and traveler management.

With such an amazing lineup every year, Business Travel (BTN) Show Europe is the one place to be for any travel industry professional wanting to experience the latest trends, benchmark other companies’ strategies, and acquire relevant information from experts in their field!

Sign up for updates and register for interest here.

Destinations International Annual Convention 2023

• July 18-20, 2023
• Dallas, Texas

If you work in the travel industry, you know that the last few years have been a real ride. From the COVID-19 pandemic to social unrest and budget cuts, these ever-changing times mean that all destination management professionals are constantly adapting.

That's why it’s great that Destinations International Annual Convention 2023 is happening!

Grab your ticket ASAP for valuable insights from representatives in the field on recovery strategies, networking opportunities with peers, and more. It’s the perfect place to gain new knowledge about this rapidly changing industry.

Keep posted for convention updates on their website.

Adventure Travel World Summit

• September 11-14, 2023
• Hokkaido, Japan

The upcoming Adventure Travel World Summit is set to be the event of the year for adventure travel professionals. The ATTA Community is bringing this unique experience to Asia, with an estimated 800 attendees gathering from around the world to explore, network, and promote the best of adventure travel.

From inspiring keynotes and enlightening panel discussions to a bustling international marketplace showcasing content from new destinations across Asia, a Day Of Adventure offering up immersive experiences and MediaConnect Sessions providing a networking platform for pitching ideas — get ready for The Adventure Travel World Summit in Asia!

See more event information and registration details.

Digital Travel Summit US 2023

• September 12-13, 2023
• Hilton Head Island, South Carolina

Digital Travel Summit US 2023 is the premier event for travel executives to ignite their customer journey - and you don't want to miss out!

Get savvy insight from top minds in hotel chains, OTAs, airlines, and transportation companies, as well as other industry players on how to optimize personalization and elevate your online strategies.

With Digital Travel Summit allowing you to connect with 300+ leaders committed to shaping the travel industry of tomorrow, you'll obtain the necessary weapons to WIN THE BOOKING each time. 

Know more about Digital Travel Summit 2023 here.

IFTM Top Resa

• October 3-5, 2023
• Paris - Porte de Versailles

IFTM Top Resa is an essential gathering for anyone in the French tourism industry. With over 32,000 experts and 1,700 companies attending annually, IFTM Top Resa has become the best in its class.

The show's villages are impressively organized into 21 different themes of exhibition space that are sign-posted to make it easy to find just what you're looking for.

IFTM Top Resa is the number one event in France with a plethora of potential business opportunities. This year is sure to be no different!

Sign up for updates here.

IMEX America

• October 17-19, 2023

IMEX America is the award-winning showcase that brings together all corners of the meetings industry - during IMEX professionals from all sectors meet, network, and do business.

Held at Mandalay Bay, Las Vegas IMEX hosts four days full of fun - you'll get to attend specialist education sessions and meet up with industry leaders all for free! Plus there are plenty of networking opportunities, both on and off the trade show floor.

Register your interest and sign up for free here.

• October 25-27, 2023
• Marina Bay Sands, Singapore

ITB Asia is a unique tourism experience that sets itself apart from all others. With over 11,000 participants in attendance at its hybrid BtoB and BtoC gathering on the Asian continent, ITB Asia gives attendees an unbeatable insight into the industry.

The event is particularly ideal for those companies looking to grow their business in the east, as 70% of buyers hail from Asia.

ITB Asia has also gained a reputation for its efficiency when it comes to business opportunities – over 22,000 meetings were registered during last year's conference alone!

ITB Asia is truly a must-attend event if you want your profile on the rise in the east.

Register and know more about ITB Asia here.

• November 28-30, 2023
• Barcelona, Spain

IBTM World is the place to be for businesses in the meetings, incentives, conferences, and events industry.

Each year, this event brings together 15,000+ industry professionals from across the globe to establish meaningful connections with 3,000+ destinations and suppliers. IBTM World fosters innovative experiences to guarantee customers exceptional results by providing key industry insights, unparalleled networking opportunities, and more.

Join IBTM World to be part of an inspiring event and discover how collaborations can help create better business outcomes!

Register your interest here.

• November 6-8, 2023
• ExCel, London

WTM London is the must-attend event for anyone in the travel industry!

As the leading international travel event, WTM London allows tourism professionals to unlock business opportunities inbound and outbound as well as connect with other global players.

The premier location brings accommodation and hospitality, renowned destinations and attractions, innovative travel technology providers, airlines, and world-class travel buyers under one roof.

WTM London is also a great chance to showcase your brand and services to a large international press by attending interactive events year after year.

See the latest updates on their website.

As we move into the new year, it's time to start thinking about which tourism trade shows and conferences you'll attend in 2023. Attending these travel events is a great way to stay up-to-date on current trends in the tourism industry, connect with potential partners, and build relationships with customers.

Whether you're interested in Adventure Travel , Culinary Tourism, or Sustainable Tourism , we have a trade show for you. We've sorted through all of the upcoming events and highlighted the ones that will be most beneficial for your tour business. 

Start planning now for a productive and successful 2023! ‍

Read our new blog? Get to know the latest travel trends in2023.

Run your Tours, but Easier

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With the power of automation , it allows you to concentrate on what matters most: creating awesome tours and providing great experiences for your customers!

From centralized management down to streamlining operations, TicketingHub has all the tools necessary for you to elevate your business in the travel industry. Get ahead today with TicketingHub!

Free demo here.

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2023 in Review: This Year’s Top 10 Travel & Tourism Talking Points in South East Asia The South East Asia Travel Show

• Places & Travel

The first full calendar year of travel and tourism in South East Asia since the pandemic is almost complete. And what a dramatic 12 months it has been. To take stock, Gary and Hannah have created a list of the Top 10 travel and tourism talking points in South East Asia and beyond in 2023. Our review of the year journeys from Indonesia to China, via Malaysia, Singapore, Thailand, Vietnam and the Philippines. En route, we discuss the region's first high-speed railway, the return of visa waivers and a ban on short-term rentals. We assess why three island destinations in the region are struggling to recover and the shifting travel payments landscape. Plus, we tap into music tourism and a boost for hotel bookings by the Time Person of the Year, and Malaysia's late-year statistical surprise. 

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Your Next Vacation Starts Here

The travel & adventure show, discover thousands of vacation options from around the globe.

Going into our 20th year and over 118 events, there’s a reason why over 2.2 million fellow travelers continue to trust the Travel & Adventure Shows year after year.

Unlike your traditional travel event, the Travel & Adventure Show puts you face-to-face with the top international and domestic travel destinations, tour operators, cruise lines and travel providers, in a no-pressure environment designed to help you find your next trip.

Thousands of Vacation Options, Right at Your Fingertips

In just one weekend you’ll have the chance to explore the top destinations from around the globe, meet large and small group specialty tour operators, discover large scale and boutique cruise lines, and uncover reliable travel providers directly on the show floor.

Every aisle is strategically placed according to region of the world, allowing you to compare different travel options all within one area. From ocean cruising and South Pacific islands to African safaris and U.S. based road trips, the whole world of travel is represented, and it’s all under one roof.

Your Vacation, Just the Way YOU Want It

Each booth space on the show floor is full of travel representatives who are experts in their field, all with one mission in mind: to help you find your dream trip, personalized to your specifications, at a price that you can’t find anywhere else.

These experts aren’t your every day sales representatives. They’re trained specifically to answer your questions, tailor itineraries based on your needs, and provide trusted booking options to help get you on your way.

What’s more, since you’re speaking with the organizations directly, they’re able to give you the best prices available, every single time.

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Why spend hours reading travel blogs and scouring the internet for the most up-to-date travel information when you can hear it all in real-time, straight from the travel experts themselves?

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Every show contains your favorite travel celebrities during one-hour keynote sessions from the likes of Rick Steves, Phil Rosenthal, Josh Gates, Andrew McCarthy, Pauline Frommer, Peter Greenberg,

Pauline Frommer and more on the Travel Theater. Want more? Ask them your burning questions during live Q&A sessions, and even snag a selfie or an autograph immediately following their session.

Want to impress your family and friends with the top travel tips on your next trip? The Savvy Traveler Theater features 45 minute sessions on topics that you need to maximize your next trip. You’ll learn how to pack in a carry on for 2 weeks, the latest and greatest in travel technology, how to travel the world on just reward points, budget travel hacks and so much more.

On the Destination Theater, experience 30 minute sessions directly from the destination experts themselves. Learn where to go and what to do, the best time of year to travel and what hidden gems you can’t afford to miss.

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2023 Tourism review |29 December 2023

Seychelles' global tourism engagements: A snapshot

Embarking on a delightful journey, Tourism Seychelles has gracefully enhanced its presence in 2023 with a variety of captivating activities. The events calendar shines with essential engagements, each contributing to the overall charm of Seychelles.

In the realm of hospitality, Tourism Seychelles has hosted immersive showcases that go beyond mere presentations. These events are crafted journeys, whisking participants away to the beautiful beaches, lush landscapes, and vibrant culture of the archipelago, immersing them in the essence of Seychellois charm.

During trade events, Tourism Seychelles has skilfully navigated negotiations and partnerships. Exclusive networking events and tailored collaborations have cultivated an environment where relationships flourish. This goes beyond signing agreements – it's about creating lasting alliances that promise mutual growth and shared success.

Venturing into the digital space, Tourism Seychelles has crafted a captivating online presence. Virtual tours, interactive webinars, and engaging social media campaigns unfold Seychelles like a vibrant tapestry, inviting global audiences to experience its allure from the comfort of their screens.

Moreover, the organisation has taken a lead in sustainability initiatives, contributing to the conservation of Seychelles' pristine ecosystems. These efforts not only showcase a dedication to responsible tourism but also resonate with today's discerning travellers who value destinations committed to environmental stewardship.

All these efforts come together like pieces of a puzzle, creating a picture of Seychelles as an amazing destination. Tourism Seychelles is painting a beautiful image on the global stage, making Seychelles a must-visit place for everyone.

In the enchanting journey of Tourism Seychelles throughout 2023, the organisation has received crucial support from its internal corporate services. Behind the scenes, dedicated teams handling logistics, strategic planning, and operational intricacies have played a pivotal role in the success of immersive showcases, trade events, and digital initiatives. This internal collaboration has added a layer of efficiency and professionalism, ensuring that each activity unfolds seamlessly.

Spain: FITUR 2023

Seychelles made a significant impact at FITUR 2023 in Madrid, Spain, showcasing its offerings to the Iberian market. The Seychelles team, led by Bernadette Willemin, actively promoted the destination, focusing on quality over quantity. The positive outlook for the Spanish market aims to foster business growth through the confidence of Iberian travel operators and agents.

Finland: MATKA Nordic Travel Fair

The Tourism Seychelles team successfully promoted Seychelles as the preferred holiday destination for Nordic travellers at the MATKA Nordic Travel Fair in Helsinki, Finland. Despite a two-year hiatus, Seychelles aims to reinforce its presence in the minds of consumers, inspiring them to explore the charms of the Seychelles Islands.

France: Salon Tourissima Consumer Fair

Participating in the Salon Tourissima Consumer Fair in Lille, France, Seychelles engaged potential visitors interested in adventurous holidays and outdoor activities. With France being one of Seychelles' top three source markets, the fair served as a strategic initiative to maintain destination momentum and attract potential holidaymakers for the new year.

France: IFTM Top Resa Participation

Seychelles showcased its tourism offerings at the 45th edition of IFTM Top Resa in France. Led by Minister Sylvestre Radegonde and Tourism Seychelles representatives, the delegation engaged with industry professionals, promoting Seychelles' attractions and fostering collaborations. France, a key market for Seychelles, showed promising growth in French visitor arrivals in 2023.

Belgium: Salon des Vacances

Seychelles showcased its remarkable allure at the prestigious Salon des Vacances in Belgium, making a resounding impact on travel enthusiasts attending this prominent consumer fair. The event's primary objective was to draw visitors to Seychelles, and the engagement proved particularly promising for the Belgium market. In the year 2023, the Belgium market has already contributed significantly to Seychelles' tourism landscape, bringing in a total of 4,463 passengers. This marks a noteworthy increase of 312 visitors compared to the total arrivals from the same market in 2022.

Germany: ITB Berlin

Seychelles showcased its endless summer appeal at ITB Berlin, engaging with German partners to strengthen its position in the German market, the third-best source market for Seychelles. Minister Sylvestre Radegonde and director general Bernadette Willemin led the Seychelles delegation, emphasising Seychelles as a preferred destination.

Italy: Exclusive event in Monteriggioni

Tourism Seychelles collaborated with I GrandiViaggi and Constance hotels to organise an exclusive event in Monteriggioni, Italy, targeting travel agents to boost summer bookings. The event aligned with Seychelles' strategy to promote the archipelago through collaborations with tour operators, hoteliers, and airlines.

Sicily, Italy: Travelexpo

Seychelles representatives participated in Travelexpo, a significant tourism event in Sicily, Italy, strengthening Seychelles' presence in the Italian market. The event provided an ideal platform to connect with local trade partners and enhance visibility in the important Sicilian market.

Italy: TTG Travel Experience participation

Tourism Seychelles actively participated in the 60th edition of TTG Travel Experience, Italy's major travel trade fair held in Rimini from October 11-13, 2023. The delegation, led by Bernadette Willemin, director general for destination marketing, strengthened relationships with Italian tour operators, travel agencies, and the media. The fair focused on redefining tourism with an emphasis on sustainability and contemporary challenges, contributing to Seychelles' awareness and charm in the Italian market.

UK: World Travel Market London 2023 participation

Tourism Seychelles participated in the 43rd edition of the World Travel Market (WTM) London at the ExCeL Exhibition Centre from November 6-8, 2023. Led by Sylvestre Radegonde, Minister of Foreign Affairs and Tourism, the delegation aimed at attracting global travellers, enhance market presence, strengthen trade partnerships, and establish new alliances. The focus was on engaging with potential customers and partners, marking another successful year for Seychelles on the international tourism stage.

India: OTM and SATTE Travel Trade Shows

Tourism Seychelles actively participated in two major Indian travel trade shows, OTM and SATTE, aiming to strengthen its position in India—a vital source market. The delegation showcased Seychelles' diverse offerings, emphasising India's importance and expressing the intention to invest more in the market through various platforms, trade shows, and media relations. Seychelles aims to tap into the growing interest in travel among India's young population and continues to explore collaborations with the entertainment industry to enhance visibility and popularity in the Indian market.

Qatar: Qatar Travel Mart (QTM) 2023

Tourism Seychelles successfully showcased the archipelago at QTM 2023 in Doha, engaging with key industry players to boost visitor arrivals. Discussions emphasised Seychelles' connectivity, particularly through daily flights by Qatar Airways, anticipating positive outcomes in line with Seychelles' commitment to expanding its global presence.

Middle East: Exotic Wedding Planning Conference (EWPC)

The Tourism Seychelles team participated in EWPC in Ras Al Khaimah, UAE, focusing on enhancing visibility as a travel and wedding destination in Dubai and GCC countries. The event featured marketplace activities, panel discussions, and APEX Awards, emphasizing Seychelles as a paradise of beauty and luxury.

UAE: Cricket Mania 2023 and Brand Showcase

Tourism Seychelles, represented by its Middle East office in Dubai, participated in the Cricket Mania 2023 organised by Emquest, a prominent travel technology provider. The event, held on October 22, 2023, aimed to connect the travel industry and showcased Tourism Seychelles' brand through engaging videos, informative kiosks, and brochures. The event fostered social interactions and strengthened partnerships within the travel trade community.

Saudi Arabia: Strengthening Ties at KBLT Congress

Tourism Seychelles Middle East participated in the Kingdom Business & Luxury Travel (KBLT) congress in Saudi Arabia, facilitating connections with global industry suppliers and Saudi Arabian buyers. The congress, held on September 25-26, 2023, provided a platform for partnerships and business opportunities, allowing Tourism Seychelles to reinforce existing relationships and forge new ties in the Saudi Arabian region.

Qatar: Premier Travel Destination Promotion

Tourism Seychelles actively participated in the Qatar Travel Mart (QTM) 2023 in Doha from November 20 to 22, 2023. Led by Stephanie Lablache, the Seychelles delegation aimed to foster connections and promote Seychelles as a premier travel destination in Qatar. The event covered various tourism sectors, and the successful participation is expected to contribute to increased visitor arrivals, particularly with Qatar Airways playing a crucial role in connecting Seychelles with its main market in Europe.

Sustaining Seychelles' presence in global tourism

Seychelles remains dedicated to upholding its position on the global tourism stage. Through ongoing activities and collaborative efforts with international trade partners, Seychelles strategically enhances visibility and actively works to boost sales.

Switzerland: Promotional event with Edelweiss Air

Tourism Seychelles and Edelweiss Air collaborated to enhance Seychelles' visibility in the Swiss market through a promotional event in Zurich. The event aimed to inform travel trade and media partners about the destination's features and underscore the accessibility provided by Edelweiss Air, the only airline with direct flights to Seychelles from Zurich.

Italy: Luxury events and recognition

In collaboration with Labtravel and Il Tempo Ritrovato, Tourism Seychelles organised two events in Milan and Tuscany targeting couples interested in luxury holidays. Italy, among the top five markets for Seychelles, saw a 63% increase in visitor arrivals in 2023. The country received recognition as the "Best Green Destination in the World" from Weekend Premium magazine, acknowledging Seychelles' sustainability efforts in green tourism.

Italy: Seychelles day workshop and recognition

Tourism Seychelles organised a Seychelles day workshop in Rome on September 18, engaging with Italian tour operators, airlines, and hoteliers to strengthen connections and brand visibility. The workshop aimed to enhance partnerships within the industry, contributing to Seychelles' growth in the Italian market, which remains significant for the archipelago. Additionally, Seychelles received recognition as the ‘Indian Ocean’s Best Spa Destination 2023’ in the World Spa Awards, highlighting its outstanding contributions to the spa and wellness industry.

Sri Lanka: Workshop for visibility enhancement

Tourism Seychelles successfully engaged with over 50 Sri Lankan tourism trade partners in a workshop held on October 5, 2023, at the Movenpick Hotel in Colombo. The event aimed to enhance Seychelles' visibility in the Sri Lankan market, featuring presentations, networking opportunities, a Creole atmosphere, and a raffle draw. The positive engagement and interest among Sri Lankan travel agents contribute to Seychelles' growth in the region.

Kazakhstan: Destination workshops

Tourism Seychelles and Air Seychelles organised the first-ever destination workshops in Kazakhstan, leveraging newly introduced direct flights between Almaty and Seychelles. The workshops aimed to provide insights into the market's specifics, language barriers, and traveller expectations, preparing for the anticipated increase in tourists from Kazakhstan.

UAE: Press event in Abu Dhabi

Tourism Seychelles Middle East Office, in collaboration with Lulu Travel Corporation, organised a press event in Abu Dhabi to enhance market presence. The event featured engagements with media professionals, ribbon-cutting ceremony, presentations, and immersive experiences, aiming to elevate Seychelles' visibility in Abu Dhabi.

Saudi Arabia: Strengthening industry bonds

Tourism Seychelles successfully organised a travel agent networking dinner in Jeddah on November 20, 2023. Attended by ten prominent travel agents, the event aimed to strengthen relationships, understand travel booking trends, and foster collaboration within the industry. Ahmed Fathallah, representing Tourism Seychelles in the Middle East, expressed satisfaction with the event's outcome, emphasising its role in building stronger relationships and gathering insights for future initiatives in the region. Plans for Familiarization Trips (FamTrips) are underway to further promote Seychelles as a preferred travel destination.

Saudi Arabia (Riyadh): Continued momentum

Tourism Seychelles Middle East Dubai Office continued its momentum in strengthening ties with the regional travel industry by hosting a Travel Agent Networking Dinner in Riyadh, KSA, on December 12, 2023. Attended by 22 respected travel agents, the event witnessed increased interest in travel to Seychelles, with a positive uptick in bookings from Riyadh. Discussions on joint promotional activities and initiatives for 2024 opened avenues for collaboration between Tourism Seychelles and travel agents, with Ahmed Fathallah expressing delight with the outcome and looking forward to future collaborations.

Réunion and Mauritius: Marketing visit and strengthening ties

Tourism Seychelles, led by MrsWillemin, successfully concluded a marketing visit to Réunion from December 6-10. The mission included a media tour, press interviews, and meetings with industry partners, focusing on fostering connections and sharing updates about Seychelles as a premier tourist destination. Mrs Willemin engaged with prominent media outlets, reinforced collaboration with Air Austral, and announced upcoming events in 2024. The visit strengthened ties with Réunion’s media, travel industry, and other stakeholders.

Additionally, in Mauritius, Tourism Seychelles and Air Seychelles participated in the "Salon du Prêt-à-Partir" event, offering discounts and engaging with potential tourists to highlight Seychelles as a versatile and budget-friendly island holiday destination.

Seychelles' repositioning in Japan and China

Reviving its connection in Japan and China, Tourism Seychelles actively engaged in promotional activitiesto boost its global tourism presence. In Japan, the focus was on the Tourism Expo Japan 2023 in Osaka, where Seychelles participated in B2B and B2C engagements, emphasising one-to-one meetings with travel agencies and showcasing its diverse offerings. Additionally, efforts were directed towards marine diving promotion in Tokyo and trade workshops to revive connections following the lifting of Covid-related border restrictions.

Japan: Expo Focus on B2B and B2C engagements

Tourism Seychelles participated in the Tourism Expo Japan 2023 (TEJ) in Osaka, focusing on both B2B and B2C engagements. The expo provided opportunities for one-to-one meetings with travel agencies, emphasising lead generation and market presence. The delegation aimed to showcase Seychelles' diverse offerings, promote sustainable tourism practices, and strengthen relationships with Japanese travel partners.

Japan: Marine diving fair in Tokyo

Tourism Seychelles, in collaboration with the Seychelles Honorary Consul in Tokyo, participated in the Marine Diving Fair in Tokyo to showcase Seychelles as a premier diving destination. The event targeted trade professionals and consumers, emphasizing sustainable diving practices and marine conservation efforts.

Japan: Reviving connections and growth

In response to Japan's lifted Covid-related border restrictions, Tourism Seychelles organised trade workshops in Tokyo and Osaka on June 12 and 14, 2023. Collaborating with Constance Ephelia and Constance Lemuria, the workshops aimed to revive the Japanese market, emphasizing Seychelles' luxurious offerings, cultural experiences, eco-tourism, island

China: Sales call meetings and trade workshops

Tourism Seychelles conducted major sales call meetings in China, collaborating with Raffles and Four Seasons. The team aimed to make a strong impact in the Chinese market, gaining insights into evolving travel trends. Seychelles also initiated trade workshops in key Chinese cities to rekindle the Chinese market.

China: Consumer promotion and photography exhibition

Tourism Seychelles, in partnership with Constance Ephelia, Constance Lemuria, Limi Travel, and HUAWEI, initiated a summer consumer promotion with "The Multiple Worlds of the Islands" photo exhibition in Nanning city, Guangxi Zhuang Autonomous Region, Southern China. The exhibition showcased Seychelles' landscapes using HUAWEI P60 series photos, aiming to captivate photographers and inspire travel. The successful exhibition reached both on-site and online audiences, contributing to Seychelles' visibility in China.

China: Collaboration in tourism and health education hopping adventures, and domestic cruises. These workshops signify a significant step in re-establishing connections and fostering growth in the Japanese market.

A Seychelles delegation, led by tourism principal secretary Sherin Francis, visited Zhoushan Tourism and Health College in China to explore cooperation opportunities in tourism and health education. Discussions focused on establishing collaboration frameworks, promoting educational exchanges, and strengthening ties in tourism and health. The collaboration aims to contribute to the growth of the tourism sector in Seychelles and China while fostering academic cooperation and cultural understanding.

China: Island tourism conference and marketing efforts

At the International Island Tourism Conference in Zhoushan, Seychelles' commitment to tourism and strengthening its relationship with China was highlighted in exclusive interviews. The interviews emphasised Seychelles' unique allure, natural beauty, pristine beaches, and rich cultural heritage. The aim is to attract more Chinese tourists, fostering mutual collaboration and growth in island tourism.

Increasing focus on the USA Market

By consistently engaging in these international platforms, Seychelles not only showcases its breath-taking beauty but also establishes itself as a prime travel destination for visitors in the US.

USA: Travel & Adventure Show 2023

Tourism Seychelles participated in the Travel & Adventure Show 2023 in New York, USA, intensifying marketing efforts post-Covid-19 to increase arrivals from North America. The Seychelles team emphasised the importance of destination awareness and visibility in growing Seychelles' market share in North America, which is currently among the top 10 best-performing markets for Seychelles.

USA: Beneath the sea exhibition and ASTA trade show

Tourism Seychelles had a notable presence at two major events in the USA – the Beneath the Sea Exhibition focused on scuba and dive travel, highlighting Seychelles' underwater world. At the ASTA Trade Show, Seychelles engaged with travel professionals to strengthen ties with the North American travel trade.

USA Marketing activities and collaboration

Tourism Seychelles, in collaboration with Blue Safari Seychelles, Limi Travel, and HUAWEI, conducted successful marketing activities in the United States. The series of events aimed to promote Seychelles as a premier holiday destination, showcasing luxury offerings and introducing new niches to the North American market.

USA: Diving exhibition to increase presence

Tourism Seychelles participated in the DEMA Diving Exhibition, a North American Scuba and Dive Travel Show held in New Orleans from November 14-17. The Seychelles delegation aimed to promote the destination's diverse tourism attributes, including birding, snorkeling, sailing, and diving. This participation is part of Tourism Seychelles' strategy to increase its presence and market share in North America.

Product enhancement

• Cultural experience- Creole rendezvous launch

In July, Seychelles introduced the 'Creole Rendezvous' cultural brand, a vibrant tribute to the nation's natural beauty, rich diversity, and lively Creole culture. Born out of the 'Experience Seychelles' campaign and recognised by the United Nations' World Tourism Organisation (UNWTO), this initiative, spearheaded by Sherin Francis, principal secretary for Tourism, aims to provide an immersive exploration and profound appreciation of Seychellois cultural heritage. The launch event, attended by an illustrious crowd, showcased various activities such as traditional live cooking, the enchanting ' Kanmtole' dance, and nostalgic Seychellois childhood games, offering visitors an engaging journey through the essence of Seychelles.

The 'Creole Rendezvous' experience promises to be a captivating cultural immersion. From knitting with local grandmothers to dancing to the melodious beats of Creole music and savouring the flavours of Seychellois cuisine, each activity weaves a narrative of the past, celebrates the present, and creates cherished memories for the future. This cultural brand not only shines a spotlight on Seychelles' rich traditions but also extends a warm invitation to the world, welcoming everyone to embrace the magic of its Creole culture and become part of the nation's cultural tapestry.

• Sustainable Seychelles: Launch

In a resounding affirmation of its dedication to sustainability, the tourism department launched the ‘Sustainable Seychelles Brand’ campaign on October 25, 2023 at the Botanical Garden. Spearheaded by Minister for Foreign Affairs and Tourism Sylvestre Radegonde, the initiative aims to provide a comprehensive roadmap for sustainable practices across the tourism industry and beyond. Emphasising unity and shared responsibility, the brand endeavours to ensure Seychelles remains an environmentally conscious destination through cooperation and active engagement. The campaign, supported by pillars such as Sensitisation and Awareness, Education and Training, and Service Monitoring and Awards, includes the Sustainable Seychelles Recognition and Certification, formerly known as the Seychelles Sustainable Tourism Label (SSTL).

Bernadette Willemin, director general for destination marketing, unveiled the Sustainable Seychelles Brand Logo and launch video, visually capturing the essence of sustainability in Seychelles. The ceremony recognised pioneering entities like Constance Ephelia Resort and Kempinski Seychelles Resort for embracing sustainability since 2012. Partners holding valid certification programmes were awarded Sustainable Seychelles certificates, reaffirming their commitment to sustainable practices.

The event concluded with a vibrant performance by Ryan Louise and Cresshiela Ladouceur, bringing the Sustainable Seychelles brand's anthem to life and leaving attendees inspired. Concurrently, Seychelles has taken a significant step toward promoting sustainability in its tourism sector by joining the Global Sustainable Tourism Council (GSTC), a global network dedicated to advancing sustainable tourism practices worldwide. This move underscores Seychelles' commitment to learning from and sharing sustainable practices with other nations, contributing to the collective effort for a more sustainable future in the tourism industry. Sherin Francis, principal secretary for tourism, emphasised that the membership is not just for Seychelles but signifies an ongoing commitment to sustainable tourism, aligning with the recent introduction of the Sustainable Seychelles brand.

The Seychelles Sustainable Tourist Label (SSTL), operational for the past decade, forms the basis of the new local brand, Sustainable Seychelles. This initiative aims to elevate sustainability in Seychelles by providing a roadmap for implementing and advancing sustainable practices in the travel and tourism sector and related industries. With a focus on collaboration and shared responsibility, the brand seeks to ensure Seychelles remains a consistently clean and environmentally conscientious travel destination.

Joining the GSTC enables Seychelles to strengthen its dedication to sustainable tourism and gain access to a global network of resources and expertise, supporting the destination in achieving its sustainability goals. Randy Durband, CEO of GSTC, expressed enthusiasm for Seychelles' membership, highlighting the potential for tourism to be a positive force for transformation and global understanding when approached with a vision of sustainability.

• Classification: Launch

Seychelles Tourism is set to enhance its standards with the launch of the National Classification Programme, introduced by MrsFrancis. This initiative, in development since 2016, aims to elevate industry standards, enhance professionalism, and bolster the destination’s market value. Scheduled to take effect from September 2023, the programme will adopt a uniform grading system in accordance with the new 'Tourism Development Standard Regulations.' It encompasses two categories: Star Grading, mandatory for hotels of 51 rooms and more, and Seychelles Secret, voluntary for hotels with 50 rooms to 16 rooms, and all self-catering and guest houses. The classification will be valid for two years, and establishments will be subject to monitoring visits to ensure ongoing adherence to standards.

Mrs Francis emphasised the programme's significance for Seychelles' competitiveness in the global tourism landscape, emphasising the critical role that the standard of facilities and services plays in attracting visitors. Seychelles Secret brand will have three levels of awards –Gold, Silver, and Bronze – based on facilities and services offered. The tourism department will conduct regular assessments during the two-year term, and establishments failing to meet standards may face suspension or cancellation of awards, reinforcing the commitment to maintaining high-quality tourism offerings. The industry planning and development team will initiate preparations and engagement with partners for the program's implementation starting in September 2023.

• Lospitalite
• Service Excellence Awards

The second LospitaliteLafyerteSesel Service Excellence Awards, hosted at Constance Ephelia Seychelles, marked a momentous celebration of exemplary service providers in Seychelles' thriving tourism industry. Attended by President Wavel Ramkalawan and esteemed guests, the event recognised businesses and individuals for their exceptional hospitality. Noteworthy winners, such as Constance Ephelia and Mango House Seychelles, received intricately handcrafted trophies symbolising excellence in passion, dedication, and heartfelt service. Special mentions were reserved for Villa Bella, recipient of the Public's Choice Award, and Treasure Villa, acknowledged for its meticulous attention to detail. With over 160 registered businesses, the awards ceremony underscores Seychelles' unwavering commitment to fostering a culture of excellence in its tourism sector, setting high standards for service delivery, and further elevating the archipelago's global reputation.

Principal secretary for tourism Sherin Francis expressed satisfaction with the event's turnout and emphasised the ongoing mission of the LospitaliteLafyerteSesel programme to improve service delivery continually. The top three finishers in various categories, spanning hotels, tour guides, and individual employees, were recognised for their outstanding contributions, reflecting the programme's success in promoting excellence and continuous improvement within Seychelles' vibrant tourism landscape.

• Lospitalite Tourism Club Award

In a noteworthy accomplishment for the LospitaliteLafyerteSesel programme this year, the inaugural Lospitalite Tourism Club Award took place on September 29 at the UniSey auditorium in Anse Royale. This event offered us the chance to applaud the Lospitalite Tourism Clubs for their unwavering dedication and hard work throughout the year. The evaluation of the clubs encompassed a variety of well-organised competitions, spanning table setting, culinary challenges, tour guiding, project assessments, and quizzes. These competitions were intricately designed to assess students' knowledge and proficiency across the diverse spectrum of the tourism and hospitality industry.

The Lospitalite Tourism Club Award plays a crucial role in the holistic growth and development of students aspiring to enter the realms of tourism and hospitality. It not only fosters a sense of community and camaraderie among participants but also nurtures a spirit of continuous improvement and learning.

• Forging strategic partnership to boost local talent in tourism 
• Collaboration between tourism and education departments

The tourism department commenced a dynamic collaboration with the careers section of the education department, launching a strategic initiative to elevate the participation of local talents in the flourishing tourism industry.

Under the guidance of the IHRD section, the department has spearheaded a series of educational excursions to renowned tourism enterprises, including Creole Travel Services, Masons Travel, Constance Ephelia, Hilton Labriz Resort and Spa, Air Seychelles, and the Seychelles Tourism Academy. These thoughtfully curated excursions were designed to immerse participants in the multifaceted career opportunities within the dynamic tourism sector.

The primary objective of these excursions was to provide participants with a comprehensive understanding of the diverse career paths available in tourism. By fostering this first-hand experience, the initiative aims to empower our esteemed career advice instructors. Armed with enriched knowledge, they can better guide students, facilitating well-informed decisions about their future endeavours in the dynamic world of tourism.

In addition to benefiting aspiring professionals, this collaborative project has proven to be instrumental for secondary school teachers instructing hospitality. The initiative has served as a valuable resource, enhancing their expertise in the subject and contributing to the overall enrichment of educational practices.

• Partnership with UNWTO to pioneer innovative human resource development strategy

 The tourism department proudly announced a ground-breaking collaboration with the United Nations World Tourism Organisation (UNWTO) to cultivate a robust tourism human resource development strategy for the country. This strategic initiative marks a significant milestone in elevating Seychelles' position as a leading global tourism destination.

Under the terms of the signed contract, the tourism department has engaged the expertise of a seasoned consultant, who has visited the destination on a working mission. The consultant's mission will includespearheading the development of a comprehensive human resource development strategy tailored to the unique needs of Seychelles' burgeoning tourism sector.

During the working mission, the consultant has engaged with a spectrum of key stakeholders, both from the public and private sectors. These collaborative sessions have been instrumental in gathering invaluable insights and data essential for the formulation of the human resource development strategy. The inclusivity of these consultations ensures that the strategy aligns with the diverse needs and aspirations of Seychelles' tourism industry.

• Empowering small tourism businesses through comprehensive training programmes

In a dedicated effort to bolster the skills and knowledge of small tourism businesses, the tourism department has successfully organised a series of targeted training sessions. These initiatives aim to elevate the service standards and operational proficiency of businesses within Seychelles' vibrant tourism sector.

The comprehensive training programmes cover a spectrum of essential topics, ensuring a well-rounded enhancement of skills for participants. The topics included: Table setting and service, Welcome drinks and cold towels preparation, Wine knowledge and Service and Housekeeping and Food Safety

These specialised sessions were designed to equip small tourism businesses with the necessary tools to enhance the overall quality of their services and operations.In addition to the technical skill development, the tourism department extended its commitment to excellence by offering customer care training to both small tourism businesses and entrepreneurs. The collective impact of these training initiatives resulted in over 600 individuals being trained this year. This accomplishment highlights the department's dedication to fostering a service-oriented culture and ensuring a positive experience for visitors to Seychelles.

• In the spotlight: Seychelles’ first Mega FAM Event

The Seychelles Mega FAM Trip, orchestrated by Tourism Seychelles, attracted 65 travel agencies and press partners from 20 nationalities worldwide. The four-day event showcased Seychelles' beauty and culture, featuring experiential tours, cultural soirees, and networking opportunities.

Highlights included visits to luxury accommodations, a cultural immersion in Victoria, and a captivating cultural soirée at Cap Lazare nature reserve. The event concluded with high praise from Mrs Willemin, emphasising the success in promoting Seychelles as a top tourist destination.

The trip also included an exclusive preview of the upcoming Wardorf Astoria on Platte Island. The support of local partners and sponsors, including Constance Hotels & Resorts, Hilton Seychelles, and Air Seychelles, contributed to the event's success, positioning Seychelles as a premier tourist destination with unparalleled beauty and warm hospitality.

• Awards and recognition
• Seychelles wins ‘Indian Ocean’s Leading Honeymoon Destination’ and ‘Indian Ocean’s Leading Cruise Destination’

Seychelles achieved success at the World Travel Awards Africa & Indian Ocean gala ceremony by winning two prestigious titles: ‘Indian Ocean’s Leading Honeymoon Destination’ and ‘Indian Ocean’s Leading Cruise Destination’. These awards highlight Seychelles' appeal to travellers seeking extraordinary experiences, particularly in romantic and cruise settings. The recognition reinforces Seychelles' commitment to tourism excellence and sustainable practices. Additionally, Air Seychelles, the national airline, secured two titles: ‘Indian Ocean’s Leading Airline – Economy Class 2023’ and ‘Indian Ocean’s Leading Airline Brand 2023’. Seychelles expresses gratitude for the support and vows to continue providing exceptional and eco-friendly tourism experiences.

• Anse Source D’Argent claims top spot in the 2023 World’s Top 50 Best Beaches list

Seychelles has once again secured a prominent position in the World’s 50 Best Beaches list, with Anse Source D’Argent on La Digue island claiming the second spot and Anse Lazio on Praslin island ranking 29th. The prestigious list, based on criteria such as natural beauty, remoteness, swimability, sunshine days, and average temperature, is compiled with votes from over 750 travel influencers and professionals. The recognition reaffirms Seychelles' allure as a top beach destination, with Anse Source D’Argent's golden sands, turquoise waters, and iconic granite boulders standing out as particularly captivating. Anse Lazio's pristine white sand and crystal-clear waters also contributed to Seychelles' continued prominence on the global beach scene.

• Seychelles secures spot among top 25 Favourite Islands in the World of 2023.

Seychelles has been acknowledged in the 2023 Travel + Leisure World’s Best Awards, securing a spot among the top ‘25 Favourite Islands in the World of 2023’ with an impressive reader score of 91.47. The prestigious awards recognise outstanding travel experiences and destinations, with Seychelles competing against global island destinations like Zanzibar, Phuket, Santorini, and the Maldives. The recognition is particularly noteworthy as Seychelles has received this award five consecutive times, showcasing its consistent appeal. David Germain, director for Africa and the Americas for Tourism Seychelles, expressed pride in this achievement, emphasising Seychelles' distinction as a world-class island destination. The Travel + Leisure World’s Best Awards are highly regarded, with readers rating island destinations based on various criteria such as natural attractions, activities, restaurants, friendliness, value, and optional criteria like romantic appeal.

• WTA - World’s romantic destination

Seychelles, an idyllic island republic in the western Indian Ocean, has once again secured its position as the World's Most Romantic Destination, marking the fourth consecutive year of this prestigious recognition at the World Travel Awards 2023. Celebrated at Dubai's iconic Burj Al Arab on December 1, 2023, the award underscores Seychelles' enduring allure for couples seeking a romantic getaway. With its breathtaking beaches, clear turquoise waters, lush landscapes, and exquisite accommodations, Seychelles provides a tranquil and picturesque setting for romantic escapes.

Seychelles stands out with a range of world-class accommodations, from private villas to premium resorts, offering unparalleled solitude and indulgence. Tailored packages and services, such as candlelit beach dinners, couples' massages, and romantic excursions, enhance the romantic experience. Mrs Willeminexpressed gratitude for the award, acknowledging the unwavering commitment of partners in delivering exceptional service and describing Seychelles as ‘Truly Another World’.

In addition to its recognition as the world's most romantic destination, Seychelles' national airline, Air Seychelles, received the esteemed title of the World's Leading Airline to the Indian Ocean 2023. This accolade reflects the airline's dedication to service excellence, ensuring a seamless and delightful travel experience for couples journeying to Seychelles. With a contemporary fleet, luxurious accommodations, and an attentive crew, Air Seychelles plays a pivotal role in ensuring couples have a smooth and enjoyable voyage, complementing Seychelles' status as a top romantic destination.

• Air connectivity

Seychelles and Colombo have embarked on a historic collaboration to redefine travel experiences, initiated by Air Seychelles' inaugural flight to Bandaranaike International Airport on June 20.

Esteemed officials, including Mrs Francis and Mrs Willemin, marked the occasion, highlighting the strategic move to unlock new markets through the Colombo route. The partnership not only facilitates access to previously challenging markets but also enables Seychelles to learn from Sri Lanka’s best practices for the mutual benefit of both nations.

A trade event on June 21 further showcased the possibilities of this connection, emphasising the potential for transformative impacts on both tourism industries. The collaborative efforts were affirmed during a meeting with Sri Lanka’s Minister for Tourism,Harin Fernando, solidifying the bond between Seychelles and Sri Lanka and setting the stage for unparalleled travel adventures.

Seychelles Tourism is also experiencing a boost as multiple airlines resume services, setting a positive tone for the end of 2023. Turkish Airlines, with three direct flights per week connecting Seychelles to Istanbul, recently landed with 277 passengers.

Preceding this, Edelweiss and Condor touched down on September 30 and October 1, 2023, respectively. In October, Aeroflot increased its frequency to Seychelles, and Emirates resumed operations with two daily flights.

Alongside national carrier, Air Seychelles, the country is well-connected by international airlines, including Qatar Airways, Etihad Airways, Air Austral, and Kenya Airways. The Seychelles National Bureau of Statistics reported 8,167 tourist arrivals during week 43 of 2023, contributing to a year-to-date increase of 4% compared to the previous year.

• Local industry engagement: Meeting with partners

Throughout 2023, Minister Radegonde and the tourism team maintained a dedicated efforts in the proactive approach taken to engage with a myriad of industry stakeholders, underscoring a commitment to fostering collaboration and addressing the diverse needs of Seychelles' tourism sector.

Regular meetings with key players such as hoteliers, taxi operators, and representatives from the diving associations showcase a comprehensive understanding of the multifaceted nature of the industry. By maintaining an open line of communication with these stakeholders, the minister not only stays abreast of the challenges faced by different sectors but also actively seeks input and feedback to inform strategic decision-making.

This inclusive and consultative approach not only strengthens the relationship between the government and industry players but also demonstrates a genuine dedication to the sustainable growth and development of Seychelles' tourism, ensuring that policies and initiatives align with the dynamic needs of the diverse stakeholders involved.

• Strategic meeting

The tourism department's first strategic meeting on June 2 at Eden Bleu was a crucial event to align partners with its objectives. Beyond marketing, it has evolved into a collaborative platform for key figures in the tourism sector. The objectives encompass presenting the department's strategic accomplishments and performance report from the previous year, emphasizing achievements and milestones.

Furthermore, the meeting provided a comprehensive report on the current year's performance, offering insightful updates on progress to date and outlining the vision for the remainder of the year. An in-depth update on the medium-term 'Seychelles Tourism Narrative' was presented, detailing comprehensive plans for the future of the tourism industry.

Distinguished speakers, including Minister Sylvestre Radegonde, Mrs Francis, Mrs Willemin, director general for destination planningPaul Lebon, director of Seychelles Tourism Academy Terence Max, and director general for human resources and administration Jenifer Sinon, contributed to the event.

In summary, the strategic meeting not only fosters collaboration and engagement but also serves as a platform for transparent communication, sharing accomplishments, and outlining a strategic vision that propels the Seychelles tourism sector forward.

• Tourism minister engages with SSHEA’s new founding committee on future of small accommodations in Seychelles

Minister Radegonde, convened with the new founding committee of the Seychelles Small Hotels and Establishments Association (SSHEA) to address the growth and sustainability of small accommodation providers in Seychelles. The meeting, attended by key figures such as Mrs Francis and Mrs Willemin, focused on understanding the challenges faced by small establishments, including high operational costs and low occupancy rates. Discussions also touched upon broader issues affecting the country, such as tourism number caps, flight limitations due to climate change, and the proposed tourism environmental sustainability levy.

Representing SSHEA, Peter Sinon expressed appreciation for the endorsement and support from the tourism department. The committee expressed interest in active participation in events organised by the tourism department and emphasised their commitment to enhancing digital marketing strategies and visibility for small hotels. The collaborative efforts between the SSHEA and the tourism department aim to ensure the continued success and meaningful contribution of small hotels and establishments to Seychelles' dynamic tourism industry.

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