The 17 Best Countries to Visit in Europe

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It’s no secret Europe is an appealing continent for country-hopping. Once you’re there, cycle-friendly streets, extensive train systems, and relatively cheap inter-country flights make it highly accessible. Scenery wise, Europe has everything from snowy mountains, lush forests, and glittering beaches to ultra-modern cities, medieval villages, and Neolithic structures. Wherever you go, you can just as easily spend your time immersed in local history, art, and architecture as you can lingering over a four-hour meal, wandering cobblestone streets, or dancing the night (or day) away.

Perhaps the biggest challenge in planning a trip to Europe is deciding where to go. To make it a little easier, we’ve put together a guide to our favorite places. The first nine are the obvious contenders; there’s a reason why these countries are frequently talked about—they’re easily reachable, they’re well-adjusted to tourists, and they feature a wide range of activities, experiences, and landscapes. The remaining eight countries represent equally great options for something similar but slightly more off the beaten path (for non-European tourists, at least). Whichever you choose, you'll find something for every type of traveler.

United Kingdom

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With four separate countries—England, Scotland, Wales, and Northern Ireland— the U.K . offers a taste of European diversity. From mountains, lakes, and valleys (like the Mourne Mountains , Snowdonia National Park , and the Scottish Highlands ) to rocky coastlines, rolling hills, and pebble-strewn beaches (like Seven Sisters , the Lake District , and the Pembrokeshire Coast ), it’s a hiker’s paradise. Beyond its natural wonders, the U.K. also boasts lots of lively, inclusive cities packed with bustling literary and expat scenes, LGBTQIA+ history, some of Europe’s best comedy, music, and drag festivals, and a culture centered around food and drink.

Whether you’re exploring some of the world’s best cocktail bars or restaurants in Barcelona and Madrid , lounging in the turquoise waters of the Costa Brava or Tenerife , browsing the art of Bilbao , or marveling at the medieval architecture of Seville or Toledo, one thing unites all of Spain —its warm, welcoming people. Known for closing shops to eat lunch with loved ones and later chatting for hours over pintxos and wine at dinner, Spaniards make time to appreciate life and its simple pleasures, and that energy is delightfully contagious. Solo travelers especially will never feel alone here.

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Contrary to Hollywood portrayals, France is more than high-end fashion, delicious pastries, and top-quality wine—though of course those are prevalent. While you can easily live out your ritzy cinematic montage via shopping on the Champs-Élysées , sunbathing on wind-swept piers in the French Riviera , or touring chateaux in wine country, the affordable ways of experiencing French culture are what make it special. Most museums offer free or discounted hours, cabarets often have cheaper performance nights, some of the best meals come from Paris street vendors or Aix-en-Provence markets, and five euro grocery store wine is better than most table wines.

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Whether you’re traveling solo, with friends, with a partner, or with family, Italy has something for everyone. You can have a city break filled with art and shopping in Milan or Florence or immerse yourself in harrowing history in Pompeii . You can relax on white sand beaches in Sardinia or the Amalfi Coast . You can have an action-packed skiing trip or hiking trip. Whatever you choose to do, there is one thing you can and should explore everywhere, at every opportunity: the country's food and wine scene. Local cooking classes from the village nonna are especially fun.

Although Iceland is slightly harder to reach and could get overcrowded at popular spots like The Blue Lagoon , once you’re here, any hassle is forgotten. There are so many jaw-dropping waterfalls , glaciers , mountains , caves , and hot springs everywhere you look that you’ll forget you’re still on Earth. If you road trip (or travel by horse ) around the Ring Road that circles Iceland’s perimeter, you can also branch off to lesser travelled lava rock fields, fjords, and potential Northern Lights viewing spots. For an extra dose of Icelandic magic scenery, keep an eye out for elf walks .

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An excellent choice for nature lovers, history buffs, and partiers alike is Greece . Islands like Santorini , Crete , and Mykonos attract the most visitors and press, but there are literally hundreds of inhabited islands made for hiking, snorkeling, and dancing in the sun. If you prefer city life on the mainland, Athens is the heart of Ancient Greek history with modern levels of fine-dining and nightlife, and Thessaloniki is rich in Byzantine art and international festivals. To combine history and art all in one experience, visit during the brief public opening times of Ancient Greek theaters to catch a play. 

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With long, dark winter nights and long, bright summer days, Sweden is prime territory for Northern Lights viewing and Midsummer celebrations, but its friendly locals, buzzy student population, and inviting bakeries make it entertaining year-round. Stockholm is a great gateway city, as it has everything you’d want from an urban hub—museums, restaurants, nightclubs, and a distinct mix of architectural styles—plus easy access to day trips , farther afield Swedish cities, and the equally appealing neighboring countries of Norway and Finland. Always make time to enjoy fika , a daily social hour with friends over coffee and pastries like kanelbullar (Swedish cinnamon buns).

Known for its breweries , meat-heavy meals, exclusive nightclubs and festivals , and eclectic art scene, Germany is often seen as a hipster’s paradise or the perfect backdrop to a rowdy night out. While it is both of those things—especially Cologne with its university life and Berlin with its extensive street food, street art, and prevalence of eerie abandoned spaces—it’s also a country with impressive architecture, meandering scenic drives , an appreciation for literature , kid-friendly attractions, some of the best Christmas markets in Europe, and a strong commitment to remembering its darker history . 

The Netherlands

Most people associate the Netherlands with three Ws: windmills, waterways, and weed. While it’s difficult to go anywhere without encountering at least one of those—and you should wander canals and frolic in tulip-covered fields—it’s home to more than just natural and “herbal” beauty. The first country to legalize same-sex marriage and adoption, the Netherlands is a welcoming place for LGBTQIA+ visitors and hosts queer-celebratory festivals, performances, and events throughout the year. It’s also edam gouda destination for cheese aficionados, with dedicated cheese museums in Amsterdam and traditional medieval cheese markets easily accessible from the capital city.

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If dramatic scenery and its culturally-ingrained love of alcohol attract you to the U.K., Ireland has both—plus even greener landscapes and even kinder locals. You’ll pay steeply in Dublin, especially for attractions like the Guinness Storehouse , but its unique architecture , literary heritage, and theater scene are worth the coin. The best way to see the country, though, is to drive along the western coastline via the Wild Atlantic Way . Accommodation ranges from homestays to full-on castles , and you can traipse woodland waterfalls , befriend Connemara horses, hike the Cliffs of Moher , and hear live music in Galway along the way.

Take everything great about Spain while subtracting the heftier crowds and costs, and you'll get Portugal . In addition to wine and sangria, you can sip on local drinks like port, ginjinha (sour cherry liquor), and vinho verde (green wine) for a few euros a glass, plus intercity train travel and rideshare apps are often cheaper than the bus. Approachability is a big plus, but the highlights are river tours around Porto and the Douro Valley , sampling pastel de nata (egg custard tarts) and pão de deus (coconut bread) in Lisbon , exploring fairytale castles of Sintra , and hopping beaches and coves along the Algarve .

Switzerland

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As with France, people often associate Switzerland with elaborate indulgences, like fancy ski resorts , the wealthy city of Geneva , and internationally acclaimed dining . While no trip to Switzerland would be complete without a surplus of fondue and chocolate, some of the best experiences in the country are found outside its cities. Hiking and skiing around its lakes , mountains, and parks will give you the chance to get up close and personal with its natural charm, but you don’t even have to be an active traveler to partake: there are also many ways to catch the views by train .

This central European country shares more than just a border with Italy: it also shares a passion for local wines, truffle-laden pastas, mountaintop skiing, and lakeside castles and hiking—and all at a fraction of the price. Capital city, vegetarian-friendly Ljubljana, is completely walkable, with lots of meandering canals and small farmers’ and flea markets even on the coldest of days. If you head to Slovenia’s most popular lake—Lake Bled—during the off season, you can avoid touristy beach parties and instead enjoy a virtually uninterrupted view of crisp, turquoise water shimmering beneath the mountains.

Faroe Islands

It’s hard to find unspoiled nature, but the Faroe Islands get pretty close. Located between Iceland and Norway, this remote sovereign nation offers the same rugged, otherworldly landscapes as its neighbors, but with significantly less foot, car, and boat traffic. If you’re more of an indoor cat, you may want to give this trip a skip, but otherwise suit up with layers and waterproof gear and get ready to fall in love with puffins. Stay with a local if you can—it’s more traditional, more affordable, and you’ll learn more about respecting the ecosystems around you.

Much like Greece, Croatia can impress steadfast city-breakers as much as die-hard nature-chasers. From summer festivals in Split and Dubrovnik to dedicated booze-cruise boats that take you to islands like Hvar and Brač, it has plenty of opportunities to indulge hedonistic tendencies. Equally prominent, though, are chances to rejuvenate on more remote islands , plan a leisurely food crawl , or hike through forest, mountains, and waterfalls at national parks like Krka or Plitvice Lakes .

Czech Republic

If Germany’s castles, scenic road trips, and literary appreciation are as appealing as its vast quantities of alcohol, the Czech Republic offers all of the above but with smaller crowds and, especially outside its capital, significantly lower costs. With its Franz Kafka museum, striking Jewish quarter, and black light theater performances as well as its thriving restaurant , nightlife , and absinthe scenes, Prague is definitely worth a visit, but make sure to take advantage of the extensive domestic train system to take day trips or spend time elsewhere to see some of its best architecture, World War II history, and wine and beer producers.

If you can’t decide whether to go to France, Germany, or the Netherlands, Belgium has elements of all three. It has the excellent chocolate of France, the impressive range of architecture like Germany, and the walkable, canal-filled cities like the Netherlands. Plus, the Belgians are the inventor of frites . The bilingual capital of Brussels is an ideal gateway to other cities and neighboring countries, and with its diplomatic ties, it also offers a great cultural melting pot. Eat at least one meal in Matongé, its African quarter, before traveling out to other cities like Antwerp or Bruges .

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19 Best Countries to Visit in Europe

Written by Shandley McMurray Updated May 3, 2023

Europe is a land frozen in time, highlighted by meticulously preserved buildings and modern amenities. Europe's best countries also feature magnificent mountain ranges, deep gorges, and verdant countryside. This is where trips go to turn into vacations you'll dream about for years.

Florence, Italy

Active travelers love Europe's extensive attractions . Tourists can ski down the French Alps , kayak in Croatia's Adriatic Sea , hike the Grindelwald in Switzerland , and cycle through the Netherlands . Then there's the food. Yum! It's hard to beat Europe's gastronomic delights.

With so many countries to choose from, it can be hard to decide which to see first. Our advice? Don't stop at just one. Europe offers a slew of fabulous cheap places to visit packed into a relatively small space, so it's easy to visit multiple countries on one trip.

Not sure where to start your sightseeing? Use our list of the best countries to visit in Europe.

6. The Netherlands

9. switzerland, 11. portugal, 12. germany, 13. england, 14. denmark, 15. iceland, 16. ireland and northern ireland, 19. czech republic, map of countries to visit in europe.

Amalfi Coast, Italy

It's hard to picture Italy without salivating over the thought of its food. This boot-shaped country boasts tomatoes so sweet they taste like candy, pizzas cooked to perfection, and gelato that literally melts in your mouth. Italy is a utopia for gastronomes.

Even more resplendent than its food are the impeccable architecture and cultural masterpieces found in the ancient buildings, squares, and museums peppered throughout Italy's bustling cities and small, picturesque towns.

History abounds in the attractions of Rome (we're talking about visiting the Colosseum and touring the Pantheon ), and its phenomenal town squares (i.e. Piazza Navona , St. Peter's Square , and Piazza Spagna ) are a delight to enjoy.

Florence is home to the photo-worthy landmark attraction, the Duomo and Ponte Vecchio bridge, as well as museums you won't want to miss .

The canals of Venice are romantic and unique, while the massive Il Duomo , one of the top attractions in Milan , will have you gawking, as will the impressive outfits featured in the city's many shops.

The countryside is where you'll find the most authentic Italian experience. From skiing at top resorts to hiking to swimming to eating (of course), the country's beauty envelops visitors, making it hard to leave. The attractions of Tuscany are real winners, transporting tourists back in time with the region's largely untouched walls and towers, while lovely Lake Como offers a glimpse into the lifestyles of the world's elite.

The Amalfi Coast is as pretty as a postcard , which is why its colorful towns are featured on so much tourist kitsch.

Lavender field in front of Simiane la Rotonde, Provence, France

Vive la France! Known for its romance, delectable food, art, culture, and natural beauty, this lovely country offers everything you'd ever want in a vacation. France also boasts enough gorgeous places to visit to ensure that every type of traveler will find something to love.

Bask in the sun's rays and catch sight of a celebrity or two on the iconic French Riviera . Let your camera run wild photographing fields blanketed by lavender in pretty Provence .

Travel back in time to the UNESCO-listed islet, Mont Saint-Michel in Normandy. Ski down the French Alps in Chamonix , Val d'Isère , or Méribel .

Dine in a café along the Champs-Elysée , visit a museum , climb the stairs of the world famous Eiffel Tower , or stroll hand in hand with your soul mate along the River Seine in the bustling city of Paris .

Plaza de Espana, Madrid

One of the most beautiful countries in Europe, Spain is also one of its best. From its architectural masterpieces to its towering mountain ranges, seaside cliffs, and hilltop villages, your camera will thank you for visiting this magical spot. No wonder more than 89 million tourists visited Spain in 2018, making it the second most visited country in the world.

You'll find plenty to see and do in the country's top cities. The most populated city in Spain, and its capital, Madrid is home to the lovely Crystal Palace and sprawling gardens, as well as elegant plazas.

More elegant and romantic, Seville's soundtrack consists of horses' hooves on cobblestone streets and clanging bells from church towers. Here, you'll find must-see attractions like the spectacular Catedral de Sevilla , the UNESCO World Heritage Site the Real Alcázar , and the expansive Plaza de España .

Big, beautiful, and bustling Barcelona is both energetic and eclectic, featuring architecture that would make Salvador Dali proud ( Casa Mila and the insanely unique Parc Güell are must-sees).

Valencia's top places to visit will soothe your soul with healing sea views, while Costa Brava offers some of the most stunning beaches in Spain .

Don't miss the beautiful attractions of Granada and its famous Alhambra palaces .

Hallstatt village in the Austrian Alps

Austria is one of those countries that can truly take your breath away. Ringed by the magnificent Australian Alps and peppered with sparkling lakes, this wonderland is one of the most beautiful countries in Europe.

Austria is also one of the most musical. It's almost impossible to wander through the country's many city streets without catching a snippet of song, especially one composed by famed Austrian, Wolfgang Amadeus Mozart. Born in the attractive city of Salzburg , the former Baroque composer's influence can be felt everywhere (his image is even found on chocolate wrappers).

Wind your way through narrow, twisting laneways in the old town, Altstadt Salzburg (a UNESCO World Heritage Site), enjoy lunch in a courtyard, or visit a museum or St. Peter's Abbey while you're in town.

Vienna is another hot spot of gorgeousness. In addition to intricate palaces (i.e. Belvedere Palace ) and sprawling gardens (i.e. those found at Schönbrunn Palace ), you'll find the fabulous City Hall (Rathaus) and gorgeous Natural History Museum (Naturhistorisches Museum), among other popular Vienna attractions .

The sparkling town of Linz hugs both banks of the River Danube , making it a perfect spot for exploring both the river and the surrounding countryside.

Graz , the country's second-largest city, is another architectural hub, featuring buildings and ruins that date back to 800 CE. Don't miss the picturesque old town and be sure to climb the Schlossberg (a hill measuring 473 meters and topped with a clock tower), one of the best things to do in Graz .

Read More: Top-Rated Ski Resorts in Austria

Boats in Croatia

A Mediterranean masterpiece, the Eastern country of Croatia offers scenery to soothe the soul and fresh food to treat the palate. With friendly locals, hilltop castles, preserved Roman ruins, and a sea the color of sapphires, it's impossible to feel stressed in this lovely archipelago.

Wander the winding laneways within the towering old city walls in the historic city of Dubrovnik , or take the cable car up Srd Hill for the most spectacular view of this beautiful town, dubbed the "Pearl of the Adriatic."

Spectacular Split is one of the most vibrant cities in Croatia and the second largest after the main tourist hub of Zagreb . Both are more than worthy of a visit. The island of Hvar will help you get your beach on; it's been deemed the "sunniest spot in Europe."

Croatia's crowning glory is its perfect position on the Adriatic Sea. Be sure to board a boat at some point to explore the archipelago, especially the charming Elafiti Islands , which can be found northwest of Dubrovnik.

Feeling adventurous? Kayaking and rafting are popular in Croatia, and you'll find plenty of rocky limestone cliffs to jump from.

Accommodation: Top-Rated Beach Resorts in Croatia

Muiderslot Castle, The Netherlands

Less formally known as Holland, the Netherlands offers visitors a laid-back vacation filled with art, beauty, and a lot of cycling.

Located in the northwest of Europe, the landscape is flat (perfect terrain for a bike) and peppered with iconic windmills and fields bursting with tulips in spring (April and May in particular). The best place to spot them is arguably Keukenhof , also known as the "Garden of Europe." It's located in Lisse .

Amsterdam is one of the best cities to visit in the Netherlands . Despite its somewhat seedy reputation, this canal-laden spot is beautiful and filled with impressive museums (40, to be exact). Don't miss the city's top attractions , the Rijksmuseum , Ann Frank's House , and Van Gogh Museum .

You'll also find cutting-edge, eco-friendly architecture mixed in with the historic structures found in riveting Rotterdam , dainty Delft , and The Hague .

Big cities aren't your only option in the Netherlands. The adorable fishing hamlets located along Lake Ijsselmeer are worthy of a stop, especially Marken , Volendam , and Enkhuizen .

Read More: Top-Rated Tourist Attractions in the Netherlands

Aerial view of Old Town Stockholm

Bet you've never met a cranky Swede! Known for their gracious nature, the Swedish people are a friendly Nordic bunch. Given their impeccable surroundings — ancient walled cities, sparkling lakes, sun-drenched beaches, and glacier-topped mountains — it's no wonder they're so happy.

Located in the north of Europe, between Norway and Finland , the stunning country of Sweden is the place to visit if you're looking for an amazing view of the Northern Lights. Here, you can traipse through dense forests, canoe along crystal waters, and pitch a tent in an open field.

Those who appreciate avant-garde architecture will be rewarded with some of the world's most intriguing designs in Sweden. The country's most vibrant city is Stockholm , where you'll find the popular Vasa Museum , as well as stylish shops and eateries. Don't miss a trip to Skansen , a large open-air museum depicting life in the 1720s to 1960s.

Gothenburg, Sweden's "second city," is another must-see for foodies (they've got fantastic restaurants) and beach lovers alike.

The medieval town of Bruges in Belgium

The smallest European country on this list, beautiful Belgium makes up for its diminutive size with a boatload of charm, not to mention picturesque medieval towns, UNESCO World Heritage Sites, and chocolate that will make your taste buds scream in delight. Did we mention the French Fries yet? Delish!

The country is unofficially divided into two main regions: the French-speaking and pastoral Wallonia in the south and the more cosmopolitan, Dutch-speaking Flanders in the north.

Brussels is a big tourist draw , offering visitors a peek at its most magical historic buildings, like La Grande Place (a.k.a. Gote Markt in Dutch) and Place Royal (a.k.a. Koningsplein). This is also where you'll find eclectic shops, tasty restaurants, and fantastic museums.

Bruges is tiny yet well storied and arguably the country's most beautiful town. Its canals, which are easily accessible by booking a boat cruise, wind their way through the city, offering lovely views of the captivating architecture.

  • Best Beaches in Belgium
  • Top-Rated Day Trips from Bruges

Lake Geneva, Switzerland

One of the most expensive countries to visit in Europe, Switzerland is more than worth its hefty price tags. Snowcapped mountains burst through the clouds, emerging from lush, verdant fields dotted with sheep (hello, The Matterhorn ).

Expansive lakes (i.e. Lake Geneva ) span the countryside, offering a sparkling welcome to white water rafting, canoeing, fishing, and kayaking enthusiasts. Small villages like Gimmelwald gush storybook charm, captivating even the crankiest of travelers with their quaint shops and melt-in-your-mouth chocolates.

Larger cities like beautiful Zurich , pretty Geneva , lovely Lucerne , and the captial, Bern are packed with attractions, helping visitors get their fill of both culture and beauty in one go. You'll find numerous impressive museums, art galleries, shops, and fine dining within their borders.

There are plenty of exciting things to do in Zermatt. In fact, this is tourists' one-stop shop for winter sports, as well as unbeatable Alpine hikes and climbs.

Read More: Top-Rated Ski Resorts in Switzerland

Oia town on Santorini Island, Greece

Perhaps the most laid-back of all the countries on this list, Greece is the perfect place to relax, yet it's filled with enough attractions to keep even the pickiest of tourists happily entertained. Azure domes top whitewashed buildings on the country's smaller isles , their doors and gates painted with colors so bright they beg to be photographed.

The sky in Greece is the most luscious of blues, while the sapphire Mediterranean caresses beaches boasting sand and pebbles of different colors — from tan to pink to red. Sunny and always busy Santorini is particularly spectacular, especially at sunset.

Crete is another popular island with inviting coastal towns and mountain villages. Athens is where you'll find phenomenal ancient ruins (like the iconic Acropolis), as well as world-class museums, shops, and restaurants.

Speaking of restaurants, it's hard to top the food in Greece. The freshest of local ingredients are used to create healthy and tasty delicacies teeming with vibrant flavors.

Eduardo VII Park in Lisbon

Castles and beaches and mountains, oh my! Portugal has a bevy of gorgeous scenery and spectacular places to visit . Hugging more than 800 kilometers of the Atlantic Coast, this is the place to be for those who love water views.

A visit to the beautiful Azores islands will immediately dissolve your worries. They are an archipelago consisting of nine gorgeous, mountainous isles perfect for diving, surfing, sailing, and whale watching. Nearby Madeira Island is particularly popular with European tourists.

Lisbon is the country's largest city, with a prime location at the mouth of the River Tagus . It is jam-packed with fun attractions , ranging from a historic castle to a state-of-the-art aquarium to beautiful town squares to a hilltop park with an impressive view.

Tomar is also set on the water. Its enchanting cobblestone streets wind around medieval churches, a majestic castle, and other historic buildings along the banks of the Nabão River.

Neuschwanstein Castle, Germany

While the Western country of Germany may not be the most romantic European vacation destination, it is dotted with incredible places to visit. Germany's spectacular scenery (we're talking sand dune-lined beaches, thick forests, and rugged mountains) make it a worthy destination for every type of traveler. It is literally filled with stunning places to visit .

Cosmopolitan destinations like the tourist hot spot, Munich , lively city of Hamburg , and energetic Frankfurt offer travelers the historic culture they crave in the form of ancient buildings, monuments, and museums. They also burst with shops and restaurants that serve traditional sauerkraut and schnitzels mixed with more contemporary fare.

The small towns are where you'll find a nice break from the hustle and bustle of everyday life. These quaint villages are peppered with beautiful remnants of the past. Despite suffering through war, many ancient towers, churches, and houses stand strong, stoically adding to the charm and allure of these rural delights.

Bavaria's colorful towns , Rothenburg-ob-der-Tauber , Dinkelsbühl , and Nördlingen will lift your spirits and give your camera a real workout.

Leeds Castle, England

It doesn't take long for the U.K'.s largest country, England to charm its visitors. Best visited with an umbrella in hand, this oft rainy isle is one of the best places to visit in Europe.

Hoping to roam through bucolic countryside, frolicking with sheep as you wander over hills and across dales? Head to the green valleys of the enchanting Lake District , a wonderland so lush and fertile, you'll want to pitch a tent and stay for days.

More of a shopper? Head to London, the iconic capital where you'll meet the most modern yet understated styles of each season. You'll also be blessed with an infinite variety of top restaurants and cuisines.

Looking for storied castles? You'll find them aplenty in towns ranging from the large, walled city of York to the smaller village of Leeds to the tiny town of Warwick , which is set upon the picturesque River Avon.

Speaking of small towns in England , that's exactly where you'll want to head if you're in search of fairy-tale villages oozing charm. The impeccable villages of the Cotswolds must be seen to be believed. Named after the honey-colored stone used to build their enchanting homes, this rich land is brimming with culture, and an impressive charm you won't find anywhere else.

Frederiksborg Castle, Hillerod, Denmark

Denmark may be small (it's almost double the size of Massachusetts), but boy does it pack a beautiful punch. An environment-loving, friendly country, this Nordic star offers visitors a clean, calm, and beautiful vacation destination. It is also packed with exciting attractions and fun things to do.

Water is never far away, making it easy to relax beachside on the coast of the Baltic Sea or canoe or fish in one of the sparkling lakes and rivers.

Among its 450-island archipelago, you'll find villages dotted with timber homes, perfectly groomed gardens, as well as cities boasting palaces, museums, and amusement parks (like the always-hopping city of Copenhagen , with Christiansborg Palace and Tivoli Gardens ).

The Danish architectural style is hard to beat — from luxurious fortresses like Kronborg Castle to the uber modern National Maritime Museum attraction in Helsingor to the colorful shops and restaurants of Copenhagen's Nyhaven harbor. Museums and Viking history abound in the city of Roskilde .

Worried about getting around? You're more likely to run into bike traffic than car standstills in this eco-friendly country. Cycling is the preferred mode of transportation, especially through the windmill-spotted countryside.

Insider's tip: Make time to visit the breathtaking Faroe Islands .

Lupine at the Stokksnes headland

Iceland is a majestic land sprinkled with some of the world's most captivating scenery and unique tourist attractions . A sparsely populated island, this breathtaking spot has become one of the most coveted of bucket list vacation destinations.

Adventure-seekers visit for its eccentric topography. You can traipse across, through, or around everything from glaciers to fjords to volcanoes to ice caves to waterfalls to mountain ranges.

During the day, visitors can shop, dine, or meet the uber-friendly locals in the country's biggest city, Reykjavik . Head out on a whale-watching tour, take a dip in the Blue Lagoon , or hike through the lava fields of the Hekla volcano .

Be sure to visit Vatnajökull , the largest (and most magnificent) glacier in Europe. At night, especially between September and April, tourists are rewarded with an unbeatable view of the northern lights. While summer tends to be the best time to visit Iceland for many visitors, the country is spectacular year-round.

Kylemore Abbey in Connemara, Ireland

Little beats the beauty of the lush green fields that blanket the Emerald Isle. This breathtaking island is steeped in history; dotted with bleating sheep; and packed with people so friendly, you'll beg to be adopted.

Add the lively music, endless stunning attractions, bustling cities , and unique things to do in Ireland , and you'll never want to leave.

Mother Nature outdid herself with the spectacular sights along the Ring of Kerry , the rugged Cliffs of Moher, and otherworldly Giant's Causeway (the top tourist attraction in Northern Ireland ). Pack a camera, as you'll want to capture these majestic spectacles for posterity.

Speaking of Northern Ireland, don't miss a visit to its capital, Belfast , where you can wander along the Titanic Quarter , visit the Titanic Belfast museum , and explore the Botanic Gardens . Dublin is unmissable. The music, the culture, the food, the attractions ; there's so much to love about this lively city.

When you've had enough of big city life, it's time to explore the heart of Ireland, its quaint and charming small towns . From the medieval castle in Kilkenny to the Gallous Oratory in Dingle to the vibrant fishing port of Kinsale , there's something for everyone to enjoy. Not surprisingly, these towns are among the many reasons so many people choose to visit Ireland for a weekend getaway .

Ever wanted to spend the night in a Castle? Ireland is famous for its ancient castles, some of which have been converted into luxurious hotels.

Aerial view of the fishing village Reine in the Lofoten Islands, Norway

Fjords and mountains and lakes, oh my! Norway sure knows how to enchant its visitors. With so many top attractions , it can be tough to choose where to start.

Search for the northern lights or embark on an action-packed vacay filled with hiking, skiing, or white water rafting in scenery so captivating, it will leave you breathless, No matter how you choose to spend your vacation, Norway is a delight.

Not up for that much outdoor adventure? No worries, Osloo, the country's capital , is packed with fun things to do. You can explore museums, visit the Vigeland Sculpture Park , and enjoy a meal (or many) in the best restaurants in Oslo.

Sognefjord is the largest (and arguably most stunning) of Norway's fjords. At 204 kilometers long and 6,905 meters deep, Sognefjord offers plenty of incredible tourist attractions .

Ålesund is another unmissable gem famed for its postcard-worthy setting. In addition to checking out the city's impressive Art Nouveau architecture, walking around the harbor, and visiting the Town Park, there are a slew of interesting things to do in Ålesund .

For those with time to spare, be sure to book a night or two to properly enjoy the attractions of Tromosø . There are plenty of ways to stay entertained in Trondheim as well, and you won't regret checking out the fun things to do in Bergen .

Hagia Sophia in Istanbul, Turkey

When most people think of Turkey, they picture the Hagia Sophia Mosque or Grand Bazaar in Istanbul and salivate over the thought of Turkish food. This storied country is known for its unique and exciting tourist attractions .

Turkey is also home to top cities like Antalya (famed for its Dunden Waterfall ), beautiful Bursa (site of the remarkable Grand Mosque ), and spell-binding Sanliurfa , where you'll find the lovely Pool of Abraham .

While Istanbul is packed with things to see and do that include the aforementioned mosque and a glittering palace and Hippodrome , it is also home to beautiful parks .

Those hoping to lounge beachside, soaking up stunning views of the Mediterranean, will be pleased with the variety of picturesque islands in Turkey . Bozcaada is laid-back yet luxurious, framed by soft sandy beaches, while Gӧkçeada is a quiet wonderland best visited during the buzzing summer months.

There are numerous plush beach resorts to enjoy, making this an ideal place to spend at least a weekend away. Heading to Turkey in winter ? Great idea. There are plenty of fun (and cheap) things to do at this off-peak time.

Prague, Czech Republic

One of the cheapest European countries to visit , the tiny Czech Republic is filled with intricate historic monuments, lively music, and tasty food. It's also one of the most beautiful countries in Europe and boasts fun things to do in every season, including winter .

It's easy to see why Prague tops the list of the best places to visit in the Czech Republic . The heart of this picturesque region, this pretty and vibrant city is a must see. Prague is filled with impressive tourist attractions , like Prague Castle , Charles Bridge , and Wenceslas Square , not to mention budget-friendly shops and restaurants. In fact, many of Prague's don't-miss sites are among the best tourist attractions in the Czech Republic .

Prague isn't the only city worth visiting in the Czech Republic; hot spots like Český Krumlov in the south (its castle is a UNESCO World Cultural Heritage Monument) and Kutna Hora (home to the Baroque chapel, Sedlec Ossuary ) are spectacular. They definitely warrant scheduling a day trip or two .

Head to Karlovy Vary, or Carlsbad as it's also known, for a rejuvenating dip in a thermal spa . Don't miss the 19 th -century Market Colonnade , Museum of Glass MOSER , and Church of St. Mary Magdalene , a few of the other popular tourist attractions in Karlovy Vary .

Not sure where to stay? Prague boasts fantastic deals on numerous hotels and resorts in all sections of the city.

More Related Articles on PlanetWare.com

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See Europe on a Budget : Let's face it, travel ain't cheap! Luckily, there are ways to see the world without emptying your pocketbook. Visit these inexpensive places in Europe (we're talking about awesome spots like Prague and Valencia ) or head to these beautiful yet affordable European countries (hello, Bulgaria and Romania ).

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Other Unmissable European Destinations : Europe has so much to offer visitors, and our list of the best countries to visit in Europe merely highlights some of its top spots. From charming towns that look as if they've come straight out of a fairy tale to a historic sea fortress in Finland to Italy's best beaches , you'll never want to go home.

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25 Best Places to Visit in Europe

By Carl Austin · Last updated on May 4, 2024

In the old days, Americans use to take a couple of years to make the Grand Tour of Europe. They had the right idea. You need lots of time to fully experience all that Europe has to offer. Since most of us today have only a few weeks holiday each year, we need to pick and choose what we’ll see.

With so many top places to visit in Europe, we can narrow the list down by geographic region or special interest. Since it takes only hours to get to Europe these days, compared to the weeks it took our ancestors, to get to Europe, we can always return to visit new sights.

Vienna, Albertinaplatz

Vienna is the most magical city in Austria. It’s a city that conjures up images of beautifully gowned women dancing to Strauss waltzes. It’s a city where beautiful white Lippizaners dance with precision around a ring. It’s a place where you’ll toss your diet aside for a piece of chocolaty sachertore.

Don’t forget to wander the picturesque Old Town, visit the opulent Baroque Schonbrunn Palace, the medieval St. Stephen’s Cathedral, the imperial Holburg Palace or maybe even a performance by the famed Vienna Boys Choir.

See also: Where to Stay in Vienna

24. Stonehenge

Stonehenge

You have to marvel at the determination of prehistoric man when you look at Stonehenge. Construction started about 3000 BC on what was originally burial grounds. Huge monoliths, weighing 25 tons, were dragged 240 km (150 miles) to the site a few hundred years later.

It’s not known exactly how many humungous rocks were moved to a field near Amesbury but there are 13 standing today. It’s also not known why Stonehenge was built, but many believe this great UK landmark is associated with early astrology.

23. Matterhorn

Matterhorn

Egypt may have its pyramids, but Italy and Switzerland have a nature-made pyramid of their own: the Matterhorn. At 4,478 meters (14,692 feet) high, this famous mountain is one of the highest in Europe. The mountain has four faces, each equally rugged.

This legendary mountain has been popular with climbers since the first ascent in 1865; during the summer 150 people a day try to climb it. Couch potatoes may be just as happy to stay below and gaze in awe at the summit playing hide and seek with the clouds.

22. Plitvice Lakes

Plitvice Lakes

The Plitvice Lakes are so pretty, officials turned them into a national park. Located in central Croatia, Plitvice Lakes consists of 16 lakes that attract more than a million visitors a year. The lakes are surrounded by lush forests and connected by waterfalls cascading down from one lake to another.

The lakes are divided into two sections, lower and upper, because of the difference in elevation. The best way to see the lakes is walking; on the route you might even see some wildlife.

21. Budapest

Budapest

Budapest was already an established city when the Hungarians took over in the ninth century. Today, Budapest is the country’s capital and largest city. In between these two events, Budapest was ruled by the Mongols and Ottomans, among others.

Considered one of the most beautiful cities in Europe, Budapest is home to the Museum of Fine Arts with its collection of more than 100,000 works. Be sure to visit the centrally located Old Town with its many museums, churches, palaces and Parliament building.

Lisbon

The Portuguese capital of Lisbon lies on the Tagus River along the Atlantic coast. It is this location that encouraged explorers to sail far and wide around the world in the 15th, 16th and 17th centuries.

One of the things you’ll want to see is Belem Tower, a 16th century fortress on the Tagus’ north bank. If you’re looking for good views of old Lisbon, head to Sao Jorge Castle that was built on a hilltop by the Moors.

See also: Where to Stay in Lisbon

19. Gullfoss

Gullfoss

You probably don’t know too too many people who’ve been to Iceland. But it may be worth a trip there to visit the spectacular Gullfoss waterfalls. Located in southern Iceland, Gullfoss is one of Iceland’s top tourist attractions.

At times it almost appears glacier-like, appropriate, perhaps, since it is fed by a glacier. The waterfalls begins just after the Ölfusá River makes a perpendicular turn and then cascades down a three-step staircase into a canyon that is 35 meters (115 feet) deep.

Athens

Athens, a city that’s been inhabited since the fifth century BC, gave the world the concept of democracy. Since this metropolis is both the capital of Greece and of historical Europe.

Many of the Athens’s major landmarks can be found in the old town, particularly around the Acropolis. The list includes the temple of Zeus; the Theatre of Dionysus where Sophocles works were performed; Hadrian’s Arch, the symbolic entrance to the city, and the Parthenon, which sits atop the Acropolis.

See also: Where to Stay in Athens

17. Bay of Kotor

Bay of Kotor

When you’re hungry for breathtaking scenery, feast your eyes on Kotor Bay in southwestern Montenegro. This bay off the Adriatic is just downright picturesque: hemmed in by mountains, with quaint villages sandwiched between the cliffs and the gorgeous blue water.

Several well-preserved medieval towns ring the bay. People make pilgrimages here, not only to take in the scenery but also to visit the 200 Orthodox and 100 Christian churches and chapels spread among the villages.

Moscow

Moscow, for nearly 900 years the capital of Russia, is the heart of Russia and Eastern Europe. As such, this old city has plenty to offer visitors. Let’s start with the 15th century Red Square since many of the city’s key attractions surround it.

A top landmark is the Kremlin, a former fortress that houses museums and the president of the Russian federation. Lenin’s Tomb sits in the middle of the square, while the iconic onion-domed St. Basil’s Cathedral, now a museum, is on one side.

Gondola on Canal Grande in Venice

Venice is for romantics who love gliding through the Grand Canal with a gondolier singing Italian love songs. This is, after all, the city that sent Marco Polo off on his journey to China.

Start your exploration of Venice at San Marco Square, the city’s most famous square. Here you’ll find the Doge’s Palace, the seat of Venetian government, and St. Mark’s Basilica, the main church in Venice with stunning views from the tower. Venice also is famous for its bridges (Rialto and Sighs) across the canals.

See also: Where to Stay in Venice

14. Monte Carlo

Monte Carlo

If you’re into glitz and glamour, look no further than Monte Carlo, the major city in the tiny principality of Monaco. Monaco has always been known for these qualities which reached new heights when its prince made Grace Kelly his princess.

Sitting on the shores of the Mediterranean, Monte Carlo is known for fast car races and its elite casino. Take a walk along the harbor to see yachts (some as big as ships) that belong to the rich and famous.

13. Alhambra

Alhambra

The Alhambra is one of the great wonders of Spain. It’s a gorgeous palace-fortress complex that can be found in Granada in southern Spain’s Andalusia province. This imposing complex started out as a small fortress in the late ninth century, though it was built on the ruins of a former Roman fortress.

Taken over by Christian rulers, it is the site where Columbus got the go-ahead to discover the New World. The blending of architectural styles over the centuries is stunning. You’ll find great art and grand gardens throughout.

12. Florence

Florence

If it weren’t for Florence, the Renaissance might not have happened. Florence is generally credited with bringing Europe out of the dark ages with great artists like Michelangelo. You can see their works at the Uffizi, Florence’s greatest gallery, or the Academia that displays the original David.

Eat a gelato while strolling the Ponte Vecchio that bridges the Arno River. Ogle the over-the-top riches of the Medici family at the Pitti Palace. Marvel at the early engineering that created the great Duomo. This is Florence at its best.

London, England

English history buffs will have a field day in London . This city on the Thames is chock full of palaces, from Buckingham Palace to Hampton Court Palace . More a prison than a palace, the Tower of London is home to the royal jewels.

And from Knightsbridge – don’t forget to visit the magnificent food halls at Harrods – to Carnaby Street, the shopping is awesome. You can get around London quickly and efficiently by riding the famous Tube – be sure to mind the gap.

10. Neuschwanstein Castle

Neuschwanstein Castle

“Fairy tale castle” is a phrase that aptly describes Neuschwanstein Castle in the Bavarian Alps. This 19th century Romanesque Revival castles looks like it just stepped out of a fairy tale; some say Neuschwanstein provided the inspiration for the castle in Disney’s Sleeping Beauty.

The castle was built as a retreat for King Ludwig II of Bavaria, who viewed it as a romanticization of the Middle Ages The castle was built of brick, then covered in rock, including the white limestone that is visible from afar.

9. Amsterdam

Bicycles parked on a bridge in Amsterdam

Amsterdam is a pleasant city marked with meandering canals lined with tall, narrow row houses. It is the city where Anne Frank kept her famous diary, so visiting the house where she wrote is a must.

This “Venice of the North” also is a city of great art, beginning with the Rijksmuseum, home to great European masterpieces; Rembrandt’s house and the more modern van Gogh museum. Take a break from sightseeing to tour and sample Holland’s beer at the Heineken Brewery.

See also: Where to Stay in Amsterdam

Prague

Prague, with a long history of war and destruction, is considered one of the best places to visit in Europe. Despite devastation caused by World War II, Prague has a very nice Old Town that is worth more than a few hours of your time.

Prague has many pedestrian zones, which making walking a delight, as you wander by Prague Castle, through the Jewish Quarter, by St. Vitus Cathedral and over the Charles Bridge. Wenceslas Square, situated in the New Town, hums with a vibrant nightlife and entertainment air.

See also: Where to Stay in Prague

7. Istanbul

Hagia Sophia Interior

Istanbul may be on the outer fringes of Europe but will worth a visit when you’re traveling abroad. Turkey’s biggest city is a fascinating place, filled with rich history, colorful markets and mosques.

Top attractions include the Bosporus that separates Europe and Asia; the ecumenical Hagia Sophia that’s been a Greek Orthodox Christian basilica, then an imperial mosque and now a museum, and the 15th century Topkapi Palace, also a museum today. Get in a little shopping at the Grand Bazaar that’s been in operation since 1461.

See also: Where to Stay in Istanbul

6. Geirangerfjord

Geiranger fjord, Norway.

When the summer heat of Europe gets you down, head to Norway with its pretty cool scenery. Geirangerfjord is a 15 km (9.3-mile) long fjord with crystal blue waters fed by picturesque cascading waterfalls. Take a sightseeing trip on a car ferry through the fjord, passing villages on the shores.

Look out for the Seven Sisters and Suitor waterfalls so named because legend says he’s trying to court the sisters. Also look for Bridal Veil – when the light is right, it looks like a thin veil covering the rocks.

5. Barcelona

La Pedrera by the Catalan architect Antoni Gaudi. Barcelona.

Founded by the Romans, Barcelona today is a bustling city on the Mediterranean Sea. As the capital of Catalonia, it is a powerhouse in the region. It is perhaps best known for the unusual buildings designed by the architect Antoni Gaudi. These landmark structures include La Sagrada Familia, a church that’s been under construction since 1892.

You could build your entire visit around his buildings, but then you’d miss out on other Barcelona delights, such as La Rambla, a popular pedestrian street in the central part of the city.

4. Dubrovnik

Aerial view of the medieval city of Dubrovnik, Dalmatia, Croatia, Adriatic Sea, Europe

As European cities go, Dubrovnik isn’t very big, but don’t let its size deter you. This little jewel, with less than 43,000 people, is one of the most visited cities on the Mediterranean.

Dubrovnik transports visitors back to a time when the fortified city was a major maritime power commanding the third-largest navy in the Mediterranean. As you wander the streets, you’ll likely come across sculptures of St. Viaho, the city’s patron saint whose life is celebrated every February.

3. Santorini

Santorini

When it’s time to sit back and relax, take yourself to to Santorini , an island in the Aegean. Top travel magazines consider this a prime destination; once there, you can’t help but agree.

The island has picture-postcard villages, an active volcano and stunning sunsets. Be sure to visit Fira, a village perched atop a cliff. You’ll also want to sample wines, such as the dessert wine Vincanto as well as the produce that is made sweeter and tastier because of the volcanic ash soil it grows in.

Paris

Songs laud Paris in the springtime, but any time of year is a good time to visit this riveting city on the River Seine. It’s a city loaded to the brim with history, culture, great food and high fashion.

The iconic Eiffel Tower is one landmark you won’t want to miss. The Louvre houses one of the greatest art collections in the world. Its great churches include Sacred Heart and Notre Dame. When it comes to opulence, there’s Versailles with its famed Hall of Mirrors.

Roman Forum

The ancient Romans established outposts as far away as Great Britain. They didn’t ignore their home city, however, when it came to building great monuments. One must-see landmark in Rome is the Colosseum, an arena that could hold up to 80,000 people for gladiator contests.

One of the biggest draws is a tiny country inside the city: The Vatican City, with its impressive St. Peter’s Basilica with art provided by Michelangelo is a must-see even if you’re not Catholic. Maybe you’ll get a glimpse of the pope at his Wednesday audiences.

See also: Where to Stay in Rome

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100 Best Places to Visit in Europe – The Ultimate Bucket List

best places to visit in Europe

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With so many great options, choosing the best places to visit in Europe can be difficult, from city breaks filled with fascinating history and culture, getaways in nature among breathtaking landscapes and unique natural parks, or the best holiday destinations for a relaxing beach holiday with the whole family.

Venice, Paris and Verona are some of the most beautiful cities for a romantic holiday; Ibiza, Belgrade and Amsterdam promise the best parties and liveliest nightlife, while Riga, Florence and Vienna delight with history and art.

Iceland and the Faroe Islands dazzle outdoor enthusiasts with the most beautiful sceneries, while Croatia and the Greek Islands stand out for their pristine beaches and crystal clear water.

Manchester and Barcelona are some of the best cities to watch a football game in Europe, and for those who want to practice sports, consider Andorra for winter sports, the Azores for watersports and Norway for scenic hikes.

From the Spanish paella and the Italian pasta to the Ukrainian borsch, Europe is also a paradise for the foodies, with extraordinary and diverse gastronomy.

Ready to start planning your next trip?

1 – Venice, Italy

major travel and tourism destination in europe

Venice is definitely one of the best places in Europe for a Romantic getaway, with lovely canals, hundreds of bridges and charming alleys, mixed with fascinating history, stunning architecture and a unique lifestyle.

Explore St. Mark’s Square, where the famous Doge’s Palace is located, one of the most visited landmarks in Venice and an impressive Gothic architecture masterpiece.

Next to the Palace, stop by one of the most beautiful cathedrals in Europe and the most important religious site in Venice, the Basilica of San Marco; and for a glimpse of the whole Venetian lagoon, climb to the St. Mark’s Campanile observation deck.

Cross the Paglia Bridge to admire the iconic Bridge of Sighs, and the Rialto Bridge – the oldest and most famous in Venice – for an overview of the Grand Canal. And, of course, take a boat tour or gondola ride, for a unique viewpoint of the canals!

Don’t miss a chance to explore the lovely islands of Murano, the perfect place to grab a souvenir, or watch a glass-making demonstration; and Burano, famous for its colorful houses.

  • Venice tours

See also: Things to do in Venice , Doge’s Palace tickets , Best Venice boat tours , Tourist attractions in Venice , Best places to visit in Italy

2 – Paris, France

Paris, France

Speaking of romantic cities, Paris is a must on every couple’s bucket list. But there’s much more to do beyond an idyllic Seine River cruise, or watching the Eiffel Tower lit up!

From the prestigious Louvre to the acclaimed d’Orsay, Paris has more museums and monuments than one can count. The city itself is a work of art, and a free walking tour or a hop-on hop-off bus tour are the best ways to explore the Arc de Triomphe, the Notre Dame, the Sacré Coeur, and all that Paris has to offer.

For those looking for some unusual things to do in Paris, the Catacombs are worth a visit, and for the football lovers, don’t miss the PSG Experience stadium tour!

With plenty of day trips available, the hardest part is choosing among a delicious tasting in the Champagne region, touring the beautiful châteaux of the ​​Loire Valley, or feeling the magic at Disneyland.

At nightfall, the city gets as exciting as during the day, with vibrant nightlife and many night tours to explore. Stroll through Montmartre or The Latin Quarter, grab a drink at the city’s best bars or attend a show at ​Lido de Paris or Moulin Rouge!

  • Paris tours

See also: Things to do in Paris , Best day trips from Paris , Best tourist attractions in Paris , Louvre Museum tickets price , Eiffel Tower tickets price , Best Paris night tours , Best free walking tours , Hop on hop off Paris bus tours , Cheap Disneyland Paris tickets , Best Paris Seine River cruises , Catacombs Paris tickets price , Musée d’Orsay Tickets price , Lido Paris tickets price , PSG Experience stadium tour tickets

3 – Lisbon, Portugal

Lisbon, Portugal

Lisbon is one of the best places in Europe for those seeking good weather, good food, and exciting history, mixed with lively nightlife – especially at Bairro Alto.

Get lost in the narrow streets and charming alleys of the district of Alfama, the oldest in the city, stop by the Sé Cathedral and admire the views from the S. Jorge Castle.

For the architecture lovers, the Belém district is full of wonders, such as the Belém Tower or Jerónimos Monastery, the most magnificent examples of Manueline style – also known as the Portuguese late Gothic.

While in Lisbon, there are plenty of incredible day trips, such as the university town of Coimbra ; Aveiro, frequently labeled as the Portuguese Venice; or Fátima, the leading pilgrimage site.

However, no trip to Lisbon would be complete without visiting Sintra, the fairy tale city. With enchanting woods and a charming medieval village to explore, the cherry on top is the colorful Pena Palace, one of Portugal’s most renowned tourist attractions.

  • Lisbon tours

See also: Things to do in Lisbon , Best tourist attractions in Lisbon , dBest  day trips from Lisbon , Pena Palace Sintra tickets

4 – Amsterdam, Netherlands

Amsterdam, Netherlands

Among the most bicycle-friendly cities in Europe, the charming capital of the Netherlands, Amsterdam is famous for its canals, a fascinating architecture mixture, and great coffee shops.

Immerse yourself in the city’s rich culture with a visit to Anne Frank’s House in the Jewish Quarter and browse through the city’s best museums, such as the Van Gogh Museum or the Rijksmuseum.

Taking a day trip is always a good idea, especially in a beautiful country like the Netherlands. Visit the medieval town center of Utrecht, the modern metropolis of Rotterdam, or stop by Keukenhof during the spring for a magical glimpse of the tulips fields.

For a unique experience, sail through the picturesque canals on a canal cruise and marvel at the city’s landmarks.

  • Amsterdam tours

See also: Things to do in Amsterdam , Best day trips from Amsterdam , Best tourist attractions in Amsterdam , Best museums in Amsterdam , Van Gogh Museum last minute tickets , Best Amsterdam canal cruises , Rijksmuseum tickets price

5 – Rome, Italy

Rome, Italy

The capital of the Roman Empire, Rome, has thousands of years of history and culture. It is famous for its stunning architecture, with the main attractions being the Colosseum, the Trevi Fountain, and the Pantheon.

Walking around the Eternal City is like visiting an open-air museum, and to check all of the best sites, take a city tour or a hop-on hop-off bus tour.

But there’s also plenty to see indoors, such as the Borghese Gallery, one of the most prestigious museums in the world. For those seeking unusual activities, check the Catacombs of Rome, the underground galleries used as a cemetery for centuries.

Once the sun sets, there’s still fun guaranteed in Rome, with exciting nightlife. Choose from the night tours available to explore the main attractions, embrace the culture and meet locals.

Due to its location, Rome is a perfect city to establish a base and explore the rest of Italy. Before the trip is over, take a day trip to Naples and the sunny Amalfi Coast, marvel at the Renaissance heritage in Florence, or visit the UNESCO World Heritage Sites of Hadrian’s Villa or Villa d’Este in Tivoli.

See also: Things to do in Rome , Best day trips from Rome , Best Rome tours , Catacombs Rome tickets price , Hop on hop off Rome bus tours , Hadrian’s Villa tours from Rome , Villa d’Este tours from Rome , Rome night tours , Borghese Gallery last minute tickets , Borghese Gallery tickets price , Colosseum last minute tickets , Colosseum tickets price , Colosseum Underground tickets

6 – Tromsø, Norway

Tromso, Norway

Where else in the world can combine the magic of the northern lights with the spectacle of city life? Tromsø, located in Norway, is one of the most unique cities in Europe and is known as the “Paris of the North” for good reason.

From reindeer sledding to restaurant excursions, you can enjoy a mix of outdoor adventure and urban living. During winter, the skies are illuminated with the aurora borealis. You can hit the slopes and go skiing or head indoors for some excellent shopping and dining. Between November and January is also an ideal window for whale watching.

Come summer, you can stay up all night with the Midnight Sun and explore the city, go hiking or join a cruise on the fjords to catch sight of the Arctic wildlife.

During your visit, don’t forget to soak up the culture. Plenty of festivals run throughout the year, including the Tromsø International Film Festival. You can even dine over a traditional meal with Sami reindeer herders and gain an appreciation for indigenous heritage.

  • Tromsø tours

See also: Things to do in Tromsø , Best Places to See the Northern Lights Around the Globe

7 – Vatican City

Saint Peter's basilica, Vatican City

The smallest country in the world and located inside of Rome, Vatican City is one of the best European destinations for Catholics or those seeking religious and cultural experiences.

Tour the city’s top-rated attractions, such as the Vatican Museums, with one of the world’s largest art collections, including the Sistine Chapel, to admire Michelangelo’s beautiful frescoes, or the St. Peter’s Basilica, to explore one of the holiest and most important pilgrimage sites.

Wander around St. Peter’s Square, a popular gathering point for tourists and book a seat at the weekly Papal Audience, held every Wednesday, because no trip to the Vatican is complete without seeing the Pope.

See also: Vatican Museum tickets , Vatican Museum early access tickets , Vatican Museum last minute tickets , Best Vatican tours , Papal audience tickets , Sistine Chapel early access tickets , St Peter’s Basilica skip the line tickets

8 – Dubrovnik, Croatia

Dubrovnik, Croatia

Also known as the Pearl of the Adriatic, the sunkissed Dubrovnik welcomes thousands of tourists every year and marvels them with a unique seafront location and a pleasant Old Town.

Stroll through Cersei’s walk of shame and the Old City Walls on a Game of Thrones tour, that takes the fans across the many filming locations in Dubrovnik, one of the best European cities for TV shows fans.

Visit the top of Mount Srd and soak in the views from the Dubrovnik Cable Car; party at Banje Beach and enjoy many water activities, such as a kayak and snorkeling adventure!

To make the most out of the trip, go on a day trip to explore paradise islands, such as the Elaphiti Islands or Hvar, and pristine beaches in Budva or Makarska.

  • Dubrovnik tours

See also: Things to do in Dubrovnik , Best day trips from Dubrovnik , Game of Thrones tours in Dubrovnik

9 – Canary Islands, Spain

Tenerife, Canary Islands, Spain

The Canary Islands are a Spanish archipelago in the Atlantic Ocean along the African coast, with 8 unique islands to explore. A true gem for outdoor enthusiasts, with mild temperatures, sunny weather, and unspoiled natural attractions.

With plenty of exciting experiences available, Tenerife is the biggest island of the archipelago, home to Spain’s highest peak (also one of the highest volcanoes in the world). Go for a hike at Teide National Park (or take a stargazing tour), meet the animals at Loro Park, and swim with turtles.

Continue the trip with a visit to Fuerteventura, declared by UNESCO as a biosphere reserve, highlighting the dazzling landscapes of Timanfaya National Park. Discover volcanic tunnels at Jameos del Agua and Cueva de los Verdes, and taste wine at the volcanic vineyards of La Geria.

Stop by Gran Canaria to stroll around Vegueta’s old town and relax at the best golden sand beaches. But the other islands are also worth a visit, at least on a day trip – La Gomera, with the unique Garajonay National Park; El Hierro with more than 40 diving points;

Save some time for La Palma, with the breathtaking La Caldera de Taburiente National Park; Fuerteventura with pristine beaches and La Graciosa with unique underwater flora and fauna.

  • Canary Islands tours

See also: Things to do in Lanzarote , Things to do in Gran Canaria , Things to do in Tenerife , Things to do in Fuerteventura

10 – London, United Kingdom

London, United Kingdom

London is at the top of the bucket list for most travelers, and it’s not hard to figure out why: one of the world’s most acclaimed and cosmopolitan cities, with over two millennia of history, rich in arts, science, architecture, politics, and lively nightlife.

It’s easy to get overwhelmed with so many great things to do in London, to ensure the best sites such as the Tower of London, Buckingham Palace and London Eye are visited, take a free walking tour or hop on a bus tour.

To relax from the fast pace of the city, stop by the Kew Gardens, meet the animals at London Zoo, visit one of the city’s many museums or catch a musical show.

Consider also taking a day trip to the prehistoric Stonehenge, the spa town of Bath, or the charming town of Windsor – with the main attraction being the Windsor Castle.

And of course, one cannot mention London without a Harry Potter tour and the chance to experience the magic Harry Potter Studio.

  • London tours

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11 – Barcelona, Spain

Barcelona, Spain

Artistic, festive, and fun, Barcelona combines a rich cultural heritage with golden sand beaches and vibrant nightlife.

With the Sagrada Familia attracting visitors worldwide, Park Güell and Casa Batlló are also among the city’s highlights. Still, with so much to discover, it might be worth checking the Barcelona attractions passes to ensure the best deals and visit as many monuments as possible.

A walking tour and a hop-on hop-off bus tour are among the best ways to explore Barcelona, but the cherry on top is the helicopter tour for an unforgettable bird’s-eye view.

Stop by La Boqueria to taste some of Barcelona’s finest treats, and for the football fans touring the Camp Nou, home of FC Barcelona, is a must.

After checking all of the best tours Barcelona has to offer, it’s always a great idea to explore the surroundings on a day trip. Whether snorkeling on Costa Brava or skiing in Andorra, there’s something for every tourist!

  • Barcelona tours

See also: Things to do in Barcelona , Best tourist attractions in Barcelona , Best day trips from Barcelona , Sagrada Familia tickets price , Best Barcelona free walking tours , Best places to visit in Spain

12 – Munich, Germany

Munich, Germany

With some of the best breweries and Biergartens in Germany, famous for the annual Oktoberfest celebrations, but also with a rich history, architecture, and delicious cuisine, Munich is a major European destination.

Grab a drink at Englischer Garten; explore the Old Town and see the Marienplatz or take a food tour at Viktualienmarkt; visit Nymphenburg Palace, the largest Bavarian palace, check all of Kunstareal District museums and cheer on Bayern Munich at Allianz Arena.

The whole Bavaria region is also worth exploring, so save time for a day trip to visit the magical Neuschwanstein Castle, the charming medieval town of Rothenburg ob der Tauber, or ski at Germany’s highest mountain, Zugspitze.

  • Munich tours

See also: Things to do in Munich , Best day trips from Munich

13 – Monaco

Monaco

The sophisticated and glamorous city-state along the French Riviera, with mild temperatures and home to more millionaires than any other region in the world, Monaco is an excellent destination during the entire year and has plenty of fun things to do.

See the sharks at the Oceanographic Museum, stroll through Palais du Prince, take a walking tour around the charming Old Town, or catch a world-class performance at Opéra de Monte-Carlo.

For car enthusiasts, try a luxury car driving experience and get behind the wheel of a Lamborghini or a Ferrari.

Considering booking the trip during the F1 Grand Prix to catch one of the most thrilling and top-rated races in the world and, of course, try your luck at the best casinos – especially the Monte-Carlo.

  • Monaco tours

See also: Things to do in Monaco

14 – Oxford, United Kingdom

Oxford, United Kingdom

Home to England’s oldest university, Oxford is a historical wonderland to explore, and the highlights include the Ashmolean Museum and the Museum of Natural History.

Oxford is one of the best European destinations for scholars and literature, and cinema enthusiasts, with places like Alice’s shop and Alice’s Window at Christ Church to explore.

Plenty of famous authors held academic positions at Oxford University, such as Lewis Carroll (Alice in Wonderland), J. R. R. Tolkien (The Lord of the Rings) and C. S. Lewis (The Chronicles of Narnia), and only one hour drive away, it’s possible to explore Shakespeare’s birthplace at Stratford-upon-Avon.

Discover the most fabulous filming locations on a Harry Potter or Downton Abbey tour, from the Divinity School and Bodleian Library to the Cogges Manor Farm and St Mary’s Church.

  • Oxford tours

See also: Things to do in Oxford

15 – Amalfi Coast, Italy

Amalfi Coast, Italy

One of the most beautiful places in the world , attracting thousands of tourists every year, Amalfi Coast is the perfect spring/summer getaway, with a stunning coastline, breathtaking scenic drives and lovely villages to explore.

Start the trip in the port city of Salerno and climb to the top of Castello di Arechi to admire the unique views 270 meters above the gulf. Continue with Vietri sul Mare to appreciate as much art as possible and the typical colorful ceramics.

Stop by the small fishing village of Cetara and taste the delicious seafood before continuing to Maiori and soaking up some local culture and cuisine, or exploring the hidden gem of Tramonti.

Try Minori’s pasta factories, visit the 18th century Church of Santa Trofimena and walk along the Path of Lemons. For some jaw-dropping views, stop by Terrazza dell’Infinito in Ravello.

Head to the hills and check the oldest town in Amalfi Coast, the incredible medieval-style village of Scala, and proceed to the photogenic Atrani, before reaching the famous and energetic Amalfi.

Marvel at the magical Emerald Grotto in Conca dei Marini, before heading to Furore and crossing Fjord of Furore off the bucket list. Continue to Praiano and Positano, the perfect villages to relax by the superb white sand beaches, without forgetting the famous Path of the Gods hike.

  • Amalfi Coast tours

See also: Things to do on the Amalfi Coast , Best Amalfi Coast boat tours

16 – Dublin, Ireland

Dublin, Ireland

Capital of Ireland, the famous Emerald Isle, thousands of tourists are attracted to Dublin for the legendary Guinness Storehouse, the Irish beer and lively pubs, but the city has much more to offer and has inspired so many artists with its unique beauty.

From James Joyce’s “Ulysses” to the filming location of “Braveheart”, also visit the deers at Phoenix Park, and tour the renowned landmarks, such as the Dublin Castle and the Trinity College.

When in Dublin, make sure to save time for a day trip and explore the stunning surroundings – any Game of Thrones fans out here? There are plenty of  Game of Thrones tours from Dublin available, stopping by the prominent filming locations in the area.

  • Dublin tours

See also: Things to do in Dublin , Best day trips from Dublin , Guinness Storehouse tickets price

17 – Florence, Italy

Florence, Italy

Florence is easily among the best European destinations for art and history lovers. Birthplace of the Renaissance and one of the wealthiest cities during the medieval era, Florence became a top-tier artistic, commercial and political center.

Stroll through the massive Piazza del Duomo, which feels like an open-air museum, and climb to the Duomo’s dome for the most impressive view of Florence.

Discover the home of the Medici Royal Family at Pitti Palace and head to the gothic masterpiece of Palazzo Vecchio.

Florence houses some of the best and most visited museums in Italy, and to make the most out of it, consider grabbing a combined ticket to the Uffizi Gallery and Accademia Gallery.

Besides Florence, the whole Tuscany region deserves to be explored (make sure to not miss our list of things to do in Tuscany ). Take a day trip to see the Leaning Tower of Pisa, the medieval towers of San Gimignano or relax at the spa town of Saturnia.

  • Florence tours

See also: Things to do in Florence , Best day trips from Florence , Florence Duomo tickets price , Florence Duomo tours , Palazzo Vecchio tickets price , Pitti Palace tickets price , Accademia Gallery tickets price , Uffizzi Gallery tickets price , Best museums in Florence

18 – Santa Claus Village, Finland

Santa Claus Village, Finland

This amusement park located in Rovaniemi, in the Lapland region, is one of the best places to visit in Europe with children, but grants a whole lot of fun for the whole family.

The main attractions at the Santa Claus Village are the Arctic Circle, a white line painted across the park letting visitors know when they’ve officially entered the Arctic region.

In the heart of the village, the Santa Claus Office can be found, open since 1992 with the world’s nicest man welcoming thousands of visitors from all over the world in his office.

Due to its latitude, this charming village and its surroundings are perfect for some northern lights hunting. This stunning natural phenomenon will make the Santa Claus Village even more magical.

  • Rovaniemi tours

See also: Things to do in Rovaniemi

19 – Milan, Italy

Galleria Vittorio Emanuele II, Milan, Italy

Busy and cosmopolitan, Milan is home to the major Italian fashion brands and offers a perfect mix of art and historical architecture, with impressive modern skyscrapers.

One cannot go to Milan without visiting one of the most sacred landmarks and among the most prominent Christian sites globally, the Duomo. Next to it, there’s the Galleria Vittorio Emanuele II, the perfect place for window shopping across some high fashion boutiques.

Book a ticket to Santa Maria Delle Grazie, for the unique opportunity to admire Leonardo da Vinci’s Last Supper, one of the most acclaimed works from the creative genius.

Milan is considerably quick to visit, making the perfect opportunity to combine it with a day trip to one of the nearby stunning lakes, such as Lake Como and Lake Garda; or a mountain adventure at the Swiss Alps or the Dolomites.

  • Milan tours

See also: Things to do in Milan , Best day trips from Milan , Duomo Milan skip the line tickets , Santa Maria Delle Grazie tickets price , Last Supper Milan last minute tickets

20 – Meteora, Greece

Meteora, Greece

Literally meaning “suspended in the air”, Meteora is an impressive area in Greece with unique rock formations shaped by the rain, wind and other natural phenomenons for millions of years.

But the most astonishing thing about the area is the Orthodox monasteries housed on top of the rocks, assembling one of the world’s largest and most important Orthodox monasteries complexes.

Before the monasteries were built, there were caves – such as the Theopetra Cave – inhabited for over 50.000 years and occupied by monks seeking refuge during the Turkish occupation.

During the 19th century, steps were carved into the rocks, but back in the days, the top was only accessible by ropes and retractable ladders, making it even more mind-blowing and worth a visit.

  • Meteora tours

21 – Krka National Park, Croatia

Krka National Park, Croatia

Just one hour away from Split, along the Krka River, is one of Croatia’s best natural wonders, the Krka National Park.

Intended for scientific, cultural, and educational purposes, recreational and touristic activities quickly gained popularity among the visitors.

Visit one of the most preserved and unaltered ecosystems, with exceptionally rich flora. Even though it’s no longer possible to swim there, it’s still worth a visit to the Skradinski Buk, an incredible natural pool with a set of waterfalls.

Set aside one full day to explore the park and the footpaths, and consider taking either a sightseeing or boat tour.

  • Krka (town) tours

22 – Bologna, Italy

Bologna, Italy

The capital of the Emilia-Romagna region and world-famous for some of the most delicious pasta dishes, Bologna is one of the best places to visit in Europe for the foodies.

Try as many Tagliatelle al Ragù Bolognese as possible, and consider a food tour to taste the best cured meats, sausages, and cheeses across the city’s popular markets, such as the Quadrilatero Old Market and Mercato Delle Erbe.

Between food tastings, climb the Bologna Towers, once used by the wealthy families for defensive purposes. Wander around Bologna’s main square, Piazza Maggiore, and find the hidden canals at Finestrella di Via Piella.

  • Bologna tours

See also: Things to do in Bologna

23 – Brussels, Belgium

Brussels, Belgium

Home to the European Parliament and known as the capital of Europe, along with world-class beer, delicious chocolate and waffles, mixed with rich history, architecture and museums, make Brussels a traveler’s dream.

Start exploring at the Grand Place, a UNESCO World Heritage Site in the center of Brussels, and don’t forget a visit to the Atomium.

To check all of the iconic landmarks like the Parc du Cinquantenaire and the Palais Royal, consider either a bike or a bus tour, and stop by the world’s largest parliamentary visitor center, the Parlamentarium.

  • Brussels tours

See also: Things to do in Brussels

24 – Berlin, Germany

Berlin, Germany

Famous for its world-class museums and for being one of the most iconic European cities, Berlin combines turbulent history, high technology, and culture with authentic German pubs and Biergartens.

For the most breathtaking views of the city, visit the TV Tower and the German Parliament Building, also known as the Reichstag, and climb to its dome.

Consider a walking tour to learn about history at the Memorial to the Murdered Jews of Europe and what’s left of the Berlin wall; walk across the Brandenburg Gate, and stroll through the main landmarks, such as the Alexanderplatz.

  • Berlin tours

See also: Things to do in Berlin , Best free walking tours in Berlin , Reichstag Dome tickets , Berlin TV Tower tickets price

25 – Pompeii, Italy

Pompeii, Italy

Speaking of turbulent history, just 30 minutes away from Naples is a major UNESCO World Heritage Site and one of the most visited archeological sites in the world, the city of Pompeii is one of the best places to visit in Europe for history lovers.

Destroyed by Mount Vesuvius’s eruption, the quick burial of the Roman city allowed its preservation for centuries and its excavation provided unique information about life in the ancient world.

The Archaeological Park of Pompeii is definitely worth visiting and there are plenty of tours departing from nearby locations, such as the Amalfi Coast villages. There’s also the possibility to combine it with a climb to Mount Vesuvius.

Among the unmissable places to check are the Basilica, the Forum, the House of Faun and one of the oldest surviving Roman amphitheaters, the Amphitheatre of Pompeii. Get a skip-the-line ticket and start exploring right away!

  • Pompeii tours

See also: Pompeii tickets price , Best Pompeii tours

26 – Andorra

Andorra

This small country, located by the eastern Pyrenees, between Spain and France, is one of the best winter destinations in Europe when it becomes a ski and snowboard paradise.

Among the fun things to do in Andorra are plenty of ski areas, such as Pas de la Casa, Vallnord, and Grandvalira.

Andorra la Vella – the capital – is also worth checking, with the largest spa center in Europe, the magnificent Caldea, fed by mineral-rich thermal waters.

This is also an excellent destination for beautiful hikes and mountain biking experiences throughout the entire year. Enjoy a getaway in nature, amid lakes and mountains, with trails for all levels – such as the Tristaina Lake Trail.

  • Andorra tours

27 – Manchester, United Kingdom

Manchester, United Kingdom

Manchester is one of the UK’s major creative hubs, with outstanding nightlife, lovely Victorian-era architecture, and a renowned sporting industry.

An excellent destination for sports lovers, start the trip with a tour of the two main stadiums, the Old Trafford, home of Manchester United, and Etihad Stadium, home of Manchester City; and check out the National Football Museum.

With a thriving arts scene, there’s plenty to explore indoors – at the Manchester Art Gallery or The Whitworth – but also outdoors, on a memorable street art tour.

And the fun doesn’t end when the sun goes down. Catch a performance at Manchester Opera House, which has hosted major musicals like the Phantom of the Opera; or see a show at one of Europe’s largest indoor arenas, AO Arena.

  • Manchester tours

See also: Things to do in Manchester

28 – Madrid, Spain

Madrid, Spain

Welcoming millions of visitors every year, the stunning capital of Spain, Madrid, promises a trip full of exciting things to do and unforgettable memories.

Start with a glimpse of the Spanish Royal Family life at the Royal Palace of Madrid and check the Almudena Cathedral nearby. Consider joining a free walking tour and exploring the unique districts, such as Barrio de las Letras or La Latina ​- and even a Money Heist’s filming locations tour.

With some of the finest European museums housed in Madrid, marvel at the greatest masterpieces from Goya, Reubens, or El Greco at Prado Museum, and Pablo Picasso’s Guernica at Reina Sofia Museum.

Due to its central location, Madrid is the perfect base for exploring other Spanish gems, such as the impressive medieval castle in Segovia, the wine region of Ribera del Duero, or the lively university city of Salamanca.

  • Madrid tours

See also: Things to do in Madrid , Best day trips from Madrid , Best tourist attractions in Madrid , Royal Palace of Madrid tickets price , Reina Sofia Museum tickets price , Prado Museum tickets price , Madrid free walking tours

29 – Azores, Portugal

Azores, Portugal

One of Europe’s best-kept secrets and often compared to Hawaii, the subtropical archipelago of Azores is a hidden gem in the Atlantic ocean. With nine inhabited islands, this is one of the best destinations for outdoor lovers and those seeking a nature retreat.

With mild temperatures and incredible coastline, Azores are a paradise for watersports enthusiasts. Step away from the shore and embark on some diving adventure or whale and dolphin watching.

Explore the beautiful trails and soak in the views of the Sete Cidades Caldera or Boca do Inferno viewpoint in São Miguel island; hike Mount Pico in Pico Island, Monte Brasil in Terceira, or Fajã Grande in Flores and spot many lakes, waterfalls, and breathtaking landscapes.

Also, in São Miguel, stop by Furnas Valley to check the geothermal wonder of Lagoa das Furnas, immerse in the hot springs of Terra Nostra Garden, and taste the unique Cozido das Furnas, a local stew made from meat and vegetable, slowly cooked underground with the hot springs steam.

  • Azores tours

See also: Things to do in the Azores

30 – Loire Castles, France

Chenonceau Castle, Loire Valley, France

Once the extravagant retreats of the French kings, designed for entertainment and enjoyment purposes, today, the fairy tale castles of the Loire Valley are one of the most fascinating European destinations.

With tours for all kinds of budgets, this dreamy multi-day trip easily reached from Paris must be on everyone’s list – the most challenging part is choosing which ones to visit, among so many great options.

The glorious and beautiful decorated Château of Chambord is one of France’s most famous castles; originally a fortified tower, Château de Villandry stands out for the marvelous Renaissance gardens.

With stunning views of the Loire River, Château d’Amboise might be small but equally worth visiting; Château du Clos Lucé, the official residence of Leonardo da Vinci between 1516 and 1519; and the list of the best Loire Valley Castles goes on!

  • Loire Valley tours

See also: Best Loire Valley Castles to Visit from Paris

31 – Lake Bled, Slovenia

Lake Bled, Slovenia

One of Slovenia’s most popular tourist attractions, with clear turquoise waters and a stunning tiny island with a church in the middle, Lake Bled is perfect for a summer getaway.

Easily reached from Ljubljana, the visit to Lake Bled can also be combined with Vintgar Gorge, another of Bled’s natural wonders.

Adventure on the lake on a boat ride, kayaking, or take a dip in the swimming area. For some land activities, hike the Ojstrica and Mala Osojnica loop trail.

The medieval Bled Castle is also worth visiting, sitting atop a cliff 130 meters above the lake, with stunning views – especially at sunset – and even a unique dining experience. Tasting the typical Bled Cream Cake called Kremšnita is a must for those with a sweet tooth.

32 – Mallorca, Spain

Mallorca, Spain

The sunny jewel of the Balearic Islands, Mallorca is one of the best European summer destinations and among the most popular Mediterranean islands.

Explore its spectacular coastline and relax at the most pristine white sand beaches of Cala Vella and Es Trenc Beach, or adventure on a snorkeling tour and explore the underwater wonders.

Wander around Palma de Mallorca Old Town, stop by the magnificent Palma Cathedral and delight yourself on a tapas tour.

Mallorca offers breathtaking landscapes, and hiking Serra de Tramuntana mountain is a must. However, don’t overlook the stunning underworld of Cuevas del Drach and Caves of Hams.

  • Mallorca tours

See also: Things to do in Mallorca

33 – Cinque Terre, Italy

Cinque Terre, Italy

A popular Italian tourist destination, the coastal villages of Cinque Terre offer stunning beaches, photogenic colorful houses, thrilling hikes and superb cuisine.

Monterosso al Mare is the biggest of the five villages and the ultimate beach destination. Vernazza is famous for the colorful houses along the small harbor, with the castle on top of the hill, quickly becoming the most photographed spot in the region.

Riomaggiore, famous for delicious wine and olive oil, is connected to Manarola through Via dell’Amore, the most romantic footpath with incredible sea views.

Last but not least, stop by the oldest and smallest villa, Corniglia. Surrounded by lovely vineyards, stop by Saint Mary’s Terrace and soak in the views.

  • Cinque Terre tours

See also: Best Cinque Terre boat tours , Fun things to do in Cinque Terre

34 – Faroe Islands

Faeroe Islands

Tucked between Iceland and Norway, bathed by the Atlantic Ocean, the Faroe Islands offer one of the best and most unique sceneries in Europe, and its popularity is quickly rising.

Explore Lake Sorvagsvatn and its optical illusion, with an angle where it looks like the river is floating above the ocean; marvel at the beautiful Mulafossur Waterfall in the village of Gasadalur and snap a picture of the iconic Drangarnir.

Home to thousands of Puffins, visit the Mykines island to meet these adorable birds. With more sheep than humans, you’re most likely to encounter these fluffy inhabitants during the trip.

Despite the remote locations, exploring the Faroe Islands on a road trip is very easy, especially with the underwater tunnels connecting them.

35 – Krakow, Poland

Krakow, Poland

One of Poland’s oldest cities and the second-largest one, there are several reasons to visit the historical Krakow.

Start by wandering around the charming old town and let this UNESCO World Heritage site transport you back to middle age.

Explore Wawel Royal Castle, one of Poland’s most important cultural sites, the largest medieval square, Rynek, and tour Kazimierz, the Jewish Quarter.

Just a few minutes away from Krakow, save the last day for a tour to Auschwitz-Birkenau – which can be emotionally draining, but full of remarkable stories that deserve to be remembered.

  • Krakow tours

See also: Things to do in Krakow

36 – Pisa, Italy

Pisa, Italy

Worldwide famous for the leaning tower and for being the birthplace of Galileo Galilei, Pisa is an excellent destination for a weekend getaway.

The city’s highlight is Piazza dei Miracoli, where it’s possible to explore the main landmarks – the Pisa Cathedral, Pisa Baptistry, and the Leaning Tower of Pisa.

It’s also worth strolling through the River Arno, walking along the shopping street, Borgo Stretto, and checking Pisa’s second main square, Piazza dei Cavalieri.

Save at least one full day to explore the surrounding area and make the most of your Tuscany trip, admiring the Renaissance city walls of Luca, the modern Livorno, by the Ligurian Sea, or the enchanting Florence.

See also: Leaning Tower of Pisa tickets , Things to do in Pisa

37 – Malaga, Spain

Malaga, Spain

In the sunny Spanish Costa del Sol, showing the best Andalusia has to offer, Malaga mixes paradisiac beaches, diverse museums, vibrant nightlife and delicious tapas.

With a rich history, explore the Alcazaba and marvel at the views from the ancient Gibralfaro Castle.

The birthplace of Pablo Picasso, find plenty of its wonderful works at the Picasso Museum or join a walking tour and pass across the artist’s childhood home.

Sunbathe at the best Mediterranean beaches, from the famous Playa la Malagueta to the less crowded Playa Peñon del Cuervo.

  • Malaga tours

See also: Things to do in Malaga

38 – Bran Castle, Romania

Bran Castle, Romania

One of Europe’s most famous castles, perched atop a hill, the Bran Castle is commonly known as Dracula’s home.

Built during the 12th century at Transylvania and Wallachia’s border, used for defensive purposes against the Ottoman Empire, providing safe passage between the regions and contributing to their economic development.

The site gained popularity for matching the castle described in Bram Stoker’s novel, Dracula, even though the Irish author never visited Romania.

Welcoming thousands of visitors per year, it houses a private museum dedicated to Queen Marie’s art and furniture collection, richly ornating the rooms.

  • Transylvania tours

See also: Best castles in Europe

39 – Kravica Waterfall, Bosnia and Herzegovina

Kravica Waterfall, Bosnia and Herzegovina

In Bosnia and Herzegovina, the large Kravica Waterfall by the Trebižat River is one of the country’s most precious jewels and best-kept secrets, with its popularity still rising.

Open from May to October, with 25 meters high, this is one of the most beautiful places to visit in Bosnia and Herzegovina, and the area has much more to offer, such as a peaceful picnic area and a small cafe.

During the hottest months, the best part of the visit is diving into the lake’s clear waters. There are kayaking tours through the river available for those wanting to explore a little more.

40 – Keukenhof gardens, Netherlands

Keukenhof gardens, Netherlands

The world’s most extensive flower garden, the Keukenhof is one of the best places to visit in Europe during the spring and witness this once-in-a-lifetime experience of seeing 7 million tulips bloom.

Rent a bike and pedal around the park or take a relaxing boat tour, a visit to the Keukenhof gardens is also an excellent program for the whole family, let the kids join a scavenger hunt throughout the gardens or pet some furry friends at the petting zoo.

Attracting millions of visitors each year, the garden is easily reached from Amsterdam and Rotterdam.

See also: Keukenhof Gardens tickets price

41 – Prague, Czech Republic

Prague, Czech Republic

Prague is a dream destination with diverse architecture, from the gothic wonder of Church of Our Lady before Týn to the modern and creative Dancing House; outstanding museums, and vibrant nightlife.

Start with a walking tour to check the city’s main sites, from admiring the outstanding Old Town and seeing the famous Astronomical Clock, to the iconic Prague Castle.

Cross the Charles Bridge – possibly on a ghost tour, and learn at the various museums, from the Museum of Communism to the Apple Museum.

Immerse in the local culture and attend a Czech Folklore Show or get the time of your life at a locally-led pub crawl.

  • Prague tours

See also: Things to do in Prague , Prague Castle tickets price , Prague free walking tours

42 – Athens, Greece

Athens, Greece

Overflowing with legends and stories from the Greek Empire, ranking among the sunniest cities in Europe, Athens’s rich history mixed with modernity makes it a complex and extraordinary destination.

Explore the main historical landmarks, such as the iconic Acropolis – and climb there for the city’s best views; marvel at the Parthenon temple’s architecture and visit the Temple of Olympian Zeus.

After checking all monuments and museums, relax by the white sand beaches at Athens Riviera, or consider a day trip to make the most of this Greek adventure.

  • Athens tours

See also: Things to do in Athens , Best tourist attractions in Athens , Best day trips from Athens , Acropolis tickets price

43 – Versailles, France

Versailles, France

Formerly a royal residence, the magnificent Versailles Palace is one of the world’s most visited palaces nowadays and can be easily reached from Paris.

Several tickets are available, some of which also include the Estate of Trianon, Versailles Gardens, and even the musical fountain show, to make the most of the visit – and if the tickets are sold out, check how to grant last-minute Versailles Palace tickets !

With a massive area and over 2000 rooms, it might be worth considering a guided tour to understand its history. One of the palace’s highlights is the Hall of Mirrors, with 357 mirrors.

  • Versailles tours

See also: Versailles tickets price , Best Versailles tours , Best places to visit in France

44 – Porto, Portugal

Porto, Portugal

Often considered one of the best European destinations, Porto has outstanding beauty mixed with delicious gastronomy and incredible nightlife.

Explore the old town and its iconic landmarks, from the Sé do Porto Cathedral to the colorful Largo da Pena Ventosa square, and the spectacular views from Miradouro da Vitória.

While in Porto, one can’t overlook the chance to taste one of the world’s most famous wines, the delicious Francesinha, and catch a fado show.

There are plenty of fun things to do in Porto, from observing the inspiration behind Harry Potter at Gomes Teixeira Square to the fantastic Douro Valley cruises, or exciting day trips to the Peneda-Gerês National Park and the Minho region.

  • Porto tours

See also: Things to do in Porto

45 – Stockholm, Sweden

Stockholm, Sweden

A small city where the land meets the sea, with a rich Viking history, exciting music scene, and plenty of islands to explore on a kayaking trip, Stockholm is an excellent destination for a quick city break.

Admire artifacts at the Royal Palace and wander around the colorful Gamla Stan – which translates to Old Town.

To get deeper into the city’s history, visit the 17th-century warship at Vasa Museum. With the Vikings being one of Sweden’s most famous ancestors, several tours pass through the most important sites, such as the ancient settlement of Granby.

Delight in modern Swedish cuisine and enjoy Stockholm’s nightlife, whether it is by catching a show at Avicii Arena, seeing a ballet at Royal Swedish Opera, or joining a pub crawl.

  • Stockholm tours

See also: Things to do in Stockholm

46 – Riga, Latvia

Riga, Latvia

Riga is the liveliest among the capitals, with outstanding Art Nouveau architecture, exuberant nightlife, and stunning landscapes.

Stroll around the Old Town, a UNESCO World Heritage Site with most of Riga’s monuments, such as the iconic House of the Blackheads, the St. Peter’s Church, or the Central Market.

Learn about the Latvian War of Independence at Freedom Monument, and get transported back to Medieval times at the Swedish Gate.

Try some Riga Black Balsam – made from pure vodka – and party at the many pubs and bars.

See also: Things to do in Riga

47 – Granada, Spain

Alhambra, Granada, Spain

Granada is an excellent choice for a city break: one of the most iconic Andalusian destinations, famous for its UNESCO World Heritage Sites, beautiful Islamic architecture, delicious tapas, and exciting flamenco shows.

Perched atop a hill, find the impressive Alhambra fortress and marvel at the views from the Alcazaba Tower. There are plenty of Alhambra tickets available, some of which also combine the visit to Generalife.

Check the Royal Chapel of Granada, explore the unique Albaicín district, and explore the Moorish-styled Alcaicería. For a remarkable sunset, stop by San Nicolas Viewpoint.

With a rich Arab heritage, save some time to relax at a traditional hammam spa or tour the best-preserved Arab baths at El Bañuelo.

  • Granada tours

See also: Things to do in Granada , Alhambra tickets price

48 – Kiruna, Sweden

Kiruna, Sweden

As the northernmost city in Sweden, Kiruna is well-situated for all of your Arctic adventures. Whether you’re journeying here to witness the aurora borealis or stay the night in the famous Ice Hotel, Kiruna will expand your horizons.

Head to the Abisko National Park and immerse yourself in the alpine landscape. Here, you can watch the northern lights come out, go hiking or practice your photographic skills.

For a classic Swedish experience, put on your snowsuit and go dog sledding! Keep your camera on hand to capture the once-in-a-lifetime ride. This is one activity the kids won’t soon forget. If you’re looking for more of an adrenaline rush, you can traverse the terrain on a snowmobile.

To get a taste of local culture, you can join a city tour that includes dining out on street food. Savor the Arctic cheese and reindeer and moose meat in a traditional tipi!

  • Kiruna tours

See also: Things to do in Kiruna

49 – Frankfurt, Germany

Frankfurt, Germany

Once among the most significant medieval cities in Germany, most of Frankfurt was destroyed during the Second World War. Nowadays, it perfectly blends modernity and history, with an impressive skyline, rich museums, the Goethe-Haus, and Anne Frank’s first home.

Look out for the city’s oldest building, the 15th-century medieval Eschenheim Tower, contrasting with Financial District’s opulent skyscrapers – where the city gets its Mainhattan nickname from.

Explore the lively Römerberg and soak in the views from the top of the Frankfurt Cathedral observation tower. Cross the Eiserner Steg bridge and stroll through the scenic Mainkai walk while marveling at the Main river.

Famous for its sausages, stop by Kleinmarkthalle to grab a traditional wurst at Metzgerei Schreiber, and accompany it with some apple wine.

  • Frankfurt tours

See also: Things to do in Frankfurt

50 – Capri, Italy

Capri, Italy

Located in the Gulf of Naples, with an outstanding landscape and delicious cuisine, there’s a lot to explore in Capri.

Check the world-famous Piazzetta di Capri, the island’s center and its liveliest area, and try some ravioli capresi at the local restaurants.

Book a boat tour in Capri and adventure on its stunning turquoise waters and marvel at the Arco Naturale and Blue Gotto. Relax by the Gardens of Augustus and admire its views.

Visit the dreamy Villa San Michele and, of course, sunbathe at Capri’s best beaches such as Marina Grande, the best one for swimming, and the famous Bagni di Tiberio.

  • Capri tours

See also: Best boat tours in Capri

51 – Greek Islands

Navagio Beach, Zakynthos, Greece

From the worldwide famous dreamy white villages of Santorini to the unique pink sand of Elafonisi Beach in Crete, the Greek Islands are a piece of heaven in the Mediterranean and definitely worth visiting.

In Crete, the largest of the islands, stroll around the Venetian Harbour and explore Chania ’s lovely Old Town, sunbathe in Falasarna, and marvel at the historical Knossos Palace.

Continuing to one of the finest islands in the Aegean Sea, Rhodes, explore the ancient ruins of Lindos Acropolis, snorkel in secluded coves, and wonder at the natural reserve of the Butterflies Valley.

Home of Hippocrates, Kos has a rich history and unique landscapes to explore. Continue with Mykonos with a lovely old town and vibrant nightlife, making it one of the best greek islands for partying.

With jaw-dropping turquoise waters, stop by Porto Timoni Beach in Corfu, snorkel in one of the finest Blue Lagoons in the world, and visit the distinctive Cape Dastris cliffs.

On the best European island for a honeymoon, the charming Santorini, watch the most romantic sunsets at Oia and swim at the unique Red Beach with volcanic red sand.

And of course, there’s much more to explore, considering Greece has over 200 islands. Enjoy the dreamiest beaches, embrace its rich history and try the delicious Mediterranean cuisine.

See also: Things to do in Rhodes , Things to do in Kos , Things to do in Santorini , Things to do in Crete , Things to do in Corfu , Things to do in Mykonos , Things to do in Paros , Things to do in Naxos

52 – Plitvice Lakes National Park, Croatia

Plitvice Lakes National Park, Croatia

Croatia’s oldest and largest natural park, with almost 300 km², Plitvice Lakes, is one of the best places to visit in Europe and among its most extraordinary natural wonders.

Its primary attraction is the crystal clear lakes, which only cover 1% of this enormous park. With a total of 16 main lakes connected through stunning waterfalls, even though they look enchanting, swimming is prohibited.

With incredible fauna and flora to admire, adventure on the park’s hiking trails, or rent a boat and row in Kozjak lake. The park turns into a white wonderland during the winter, and skiing is among the most popular activities.

  • Plitvice Lake tours

53 – Seville, Spain

Seville, Spain

Among the most famous cities of Andalusia, with world-famous flamenco shows, glorious architecture, and delicious tapas, the sunkissed Seville is filled with fun things to do.

With Christian and Moorish influences, explore the stunning Real Alcázar of Seville, and continue to the Seville Cathedral & La Giralda, the world’s largest Gothic cathedral.

Climb to the unique Setas de Sevilla and rent a rowboat at Plaza de Plaza de España. And for the Game of Thrones fans, there are a couple of filming locations to visit.

To make the most of your trip, there are plenty of day trips available, from the historical Italica, the natural wonder of Doñana National Park, the unique city of Ronda, to the paradise beaches at Zahara de los Atunes.

  • Seville tours

See also: Things to do in Seville , Best day trips from Seville , Real Alcazar of Seville tickets price

54 – Belgrade, Serbia

Belgrade, Serbia

World-famous for its vibrant nightlife and parties, Belgrade has something for everyone – from spectacular galleries and architecture to the bustling streets and best bars.

Visit Belgrade’s largest park, Kalemegdan, and find the old citadel at the Belgrade Fortress. Admire Serbia’s major Orthodox Church, the Church of St Sava, and stop by the Nikola Tesla Museum.

After absorbing all of the city’s rich and turbulent history, embrace its reputable nightlife, with great indoor clubs and taverns during the cold months, and riverside venues for the warm months.

  • Belgrade tours

See also: Things to do in Belgrade

55 – Trolltunga, Norway

Trolltunga, Norway

Translated to “troll tongue”, Norway’s most famous rock formation and one of the most photographed in the world, Trolltunga, is perched on the side of a fjord, over 1000 meters above the sea.

The 14 km hike starts by the Ringedalsvatnet lake and takes about 8-12 hours, depending on the experience level. Despite the challenging trail, take the time to enjoy the journey and marvel at the breathtaking Norwegian landscape.

56 – Ibiza, Spain

Ibiza, Spain

A Spanish oasis in the Mediterranean, the island of Ibiza is one of the best places to visit in Europe during the summer months.

With an outstanding coastline, take a boat tour and cool down by the island’s incredible beaches, from Cala Comte, the most famous one, the calm turquoise waters of Cala Bassa, to the hippie vibe of Cala Benirràs.

Wander around the fortified Old Town, with labyrinth streets and the best views over the harbor.

And what most visitors come from: go party – from plenty of boat and pool parties to join, to the world’s most famous beach clubs and the best party venues, there’s always fun granted in Ibiza.

  • Ibiza tours

See also: Things to do in Ibiza

57 – Geneva, Switzerland

Geneva, Switzerland

Near the French border, the city of Geneva is the headquarters of the United Nations in Europe, with the impressive Palais des Nations.

Explore the charming Old Town, see the Flower Clock at the lovely Jardin Anglais and visit the city’s incredible museums such as the Red Cross and Red Crescent Museum.

By the margin of Geneva Lake, admire one of the world’s tallest water fountains, Jet d’Eau, and explore the lake and the surrounding cities on a boat tour.

And while in Switzerland, taste as much chocolate as possible!

  • Geneva tours

See also: Things to do in Geneva

58 – Sofia, Bulgaria

Sofia, Bulgaria

Less touristy than the nearby European capitals, Sofia is famous for the massive Saint Alexander Nevsky Patriarch’s Cathedral, the royal Vrana Palace, and the 10th-century Boyana Church.

Stroll through the pedestrian Pirotska Street, stop by its excellent shops and cafes, or grab a souvenir at the Central Market Hall.

Catch a worldwide famous folklore show or a performance at the Sofia Opera and Ballet, and embrace the city’s lively nightlife.

  • Sofia tours

See also: Things to do in Sofia

59 – Ljubjana, Slovenia

Ljubjana, Slovenia

The charming capital of Slovenia by the margin of the Ljubljanica River, one of Ljubljana’s most iconic attractions is the Ljubljana Castle perched atop a hill, in the middle of the city.

Cross the Dragon Bridge – with the dragon being the city’s symbol and protector – explore the beautiful Old Town, with the lively Prešeren Square, ​and finish by relaxing at the large Tivoli Park.

For some alternative activities, stop by the Metelkova Art Center, the city’s cultural and artistic hub, with performances, exhibitions, and a lot of incredible street art.

  • Ljubljana tours

See also: Things to do in Ljubljana

60 – Copenhagen, Denmark

Copenhagen, Denmark

Famous for being Hans Christian Andersen’s birthplace and the little mermaid sculpture, this small Scandinavian city has a lot to offer to its visitors.

With magnificent Danish cuisine and the famous Tivoli Gardens amusement park, Copenhagen attracts visitors worldwide.

Shop at Strøget, Europe’s largest pedestrian streets, wander around the city’s Old Town, and admire Nyhavn’s colorful architecture through a canal cruise.

Delve into Copenhagen’s rich history and culture with a visit to Christiansborg Palace and the many museums – such as the National Museum of Denmark.

  • Copenhagen tours

See also: Things to do in Copenhagen

61 – Mont Saint Michel, France

Mont Saint Michel, France

Easily reached on a day trip from Paris to Normandy, the magnificent Mont Saint Michel is one of France’s most remarkable medieval gems.

Welcoming pilgrims since the 8th century, this small island with the Abbey of Mont Saint-Michel perched at the top is one of the most unique places to visit in Europe.

Take the time to explore the medieval village, admire the ancient defense walls and climb to the North Tower observation deck, for an outstanding view of the bay.

  • Normandy tours

See also: Best Normandy tours from Paris , Mont Saint Michel Day Trip from Paris – Price & Tips

62 – Helsinki, Finland

Helsinki, Finland

By the shore of the Gulf of Finland, the charming Helsinki delights those who visit it with stunning sea landscapes, landmarks and delicious Nordic cuisine.

Take the ferry to one of the world’s largest sea fortresses, Suomenlinna, once a substantial naval base. Today, not only one of Finland’s most fantastic attractions but also home to 900 inhabitants.

With a great diversity of attractions, visit Temppeliaukio Church, an ancient church carved into a rock, the 19th century Helsinki Cathedral and the orthodox Uspenski Cathedral.

Explore the city’s interesting museums, from the art pieces at Kiasma and Ateneum to the Design Museum. Save also some time to grab a souvenir at Helsinki’s Market Square or get the adrenaline rushing at Linnanmäki amusement park.

  • Helsinki tours

See also: Things to do in Helsinki

63 – The Blue Eye, Albania

The Blue Eye, Albania

The Blue Eye, a natural water spring pool, source to the Bistricë River, is one of the most unique places to visit in Albania.

Easily reached upon a 35-minute drive from the city of Sarandë, the Blue Eye dazzles everyone with its turquoise crystal clear waters, surrounded by a dense forest.

Divers have explored at least 50 meters, but its total depth is still uncertain. Even though swimming in these mysterious waters is prohibited, marvel at this incredible natural phenomenon and watch the bubbles rising to the surface.

  • Sarandë tours

Read more: Most Beautiful Places in Europe

64 – Edinburgh, United Kingdom

Edinburgh, United Kingdom

Famous for its iconic castle perched atop a hill and the medieval old town, Edinburgh’s culture-rich city and artistic is one of the most incredible places to visit in the UK.

Enjoy the best panoramic views from Calton Hill or hike the 2.4-mile trail through the ancient volcano up to Arthur’s Seat.

Explore the city’s greatest museums, such as the National Museum or the National Galleries of Scotland, and visit the Palace of Holyroodhouse, the former residence of Scotland’s queens.

There are plenty of fun things to do in Edinburgh, from visiting some of Outlander’s filming locations, to taking this opportunity to explore more of Scotland’s beauty, with a day trip to Loch Ness and the Highlands.

  • Edinburgh tours

See also: Things to do in Edinburgh , Best day trips from Edinburgh , Edinburgh Castle tickets price , Palace of Holyroodhouse tickets price

65 – Bratislava, Slovakia

Bratislava, Slovakia

Not the typical European capital, easily visited in one weekend, the lovely Bratislava offers plenty of significant landmarks to explore.

Explore the city’s charming Old Town, cross the Michael’s Gate and visit the fairy-tale Bratislava Castle.

Admire the art nouveau of The Blue Church, admire the views from the historical Devín Castle and stroll through Bratislava’s best museums.

Save also some time to soak in the local culture, from catching a play at Slovak National Theatre to trying the city’s best cafes and lively bars.

  • Bratislava tours

See also: Things to do in Bratislava

66 – Mycenae, Greece

Mycenae, Greece

Located in eastern Peloponnese, Mycenae, what was once one of the Greek civilization’s major centers, is today one of Greece’s most important archaeological sites.

Quickly visited on a day trip from Athens, with buses running between the two cities, explore the kingdom of the legendary Agamemnon, commander of the Greek forces in the Trojan War.

Cross the famous Lion Gate, the entrance to the fortified town, and visit the Treasury of Atreus, where it’s allegedly the tomb of Agamemnon.

Also, stop by the Archaeological Museum and marvel at the impressive exhibits and artifacts excavated at the site.

  • Peloponnese tours

67 – Salzburg, Austria

Salzburg, Austria

A worldwide famous music center, from the birthplace of Wolfgang Amadeus Mozart to the internationally acclaimed annual Salzburg Festival and the greatest operas and orchestral concerts, Salzburg is one of the best cities to visit in Austria.

Relive the iconic Sound of Music with several tours passing through the movie’s filming locations – including tours departing from Vienna and Munich, if you’re only planning to take a day trip.

While in the city, explore one of Europe’s biggest medieval castles, the Hohensalzburg Fortress, wander around Mirabell Palace’s gardens, and admire most of the city’s landmarks at the Old Town, including Salzburg Cathedral and the lively Getreidegasse shopping street.

  • Salzburg tours

See also: Things to do in Salzburg , Best Sound of Music tours in Salzburg

68 – Rhine Falls, Switzerland

Rhine Falls, Switzerland

The largest waterfall in Europe, the massive Rhine Falls are one of the best places to visit in Switzerland, located on the border between Schaffhausen and Zurich.

A great attraction all year round, but the true power of the Rhine Falls is visible during the summer, with the water impressively flowing at 600,000 liters per second.

Just 40 minutes away from Zurich, it’s an excellent destination for a day trip. Start by exploring the lovely villages by the river and marvel at nature’s beauty from the multiple viewing platforms.

For an even more memorable experience, consider taking a boat cruise if visiting between spring to fall.

69 – Oslo, Norway

Oslo, Norway

Frequently overlooked compared to its neighbors, the city of Oslo deserves a place on every traveler’s bucket list, with plenty of fun activities available.

For the history lovers, stop by the Viking Ship Museum and wander around one of Norway’s most impressive Renaissance buildings, the Akershus Fortress.

For those looking for outdoor activities, join a Fjord sightseeing cruise and marvel at the unique landscape, adventure in some hiking in Nordmarka or go skiing at Oslo Winter Park.

Explore the charming Old Town and stop by the main shopping area, Karl Johan street. Tour the Aker Brygge neighborhood, catch a concert at the Oslo Opera House, or relax at a typical Scandinavian floating sauna.

See also: Things to do in Oslo

70 – Blue Lagoon, Iceland

Blue Lagoon, Iceland

One of Iceland’s most famous attractions, the unique Blue Lagoon, is the perfect way to relax on a day trip from Reykjavik – and multiple tours are available, making it very easy to access.

With a unique milky blue shade (due to the high silica concentration in the water), this insta-worthy destination is a great option all year round, with an average temperature of 39 °C at the geothermal pools.

Just remember to book the tickets in advance, considering its broad popularity.

See also: Things to do in Reykjavik , Best day trips from Reykjavik

71 – Corsica, France

Corsica, France

Immediately located above Sardinia , perfectly mixing French and Italian culture, bathed by the warm Mediterranean waters, the island of Corsica is a great European destination for the summer months.

With Corsica’s stunning sandy beaches with crystal clear water, spend the holidays sunbathing and relaxing at the famous Porto-Vecchio or the secret Petit Sperone Beach.

Explore the rich underwater fauna and flora on a diving or snorkeling tour; and adventure through the Bavella Needles or the epic GR20 hiking trail and marvel at Corsica’s landscape.

Take the time to stroll through Bastia Old Harbor, visit the lovely villages of La Balagne, Pigna or Sant’ Antonino, and delight with the best Mediterranean food, it’ll surely be an unforgettable trip.

  • Corsica tours

See also: Things to do in Corsica , Best boat tours in Corsica , Best islands to visit in Europe during Summer

72 – Canyon Matka, Republic of Macedonia

Canyon Matka, Republic of Macedonia

Less than a 30-minute drive from Macedonia’s capital, Skopje, the impressive Canyon Matka is a popular day/half day trip for locals and tourists alike.

Covering about 5.000 hectares, this unique nature getaway offers plenty of outdoor activities, from renting a kayak to taking a boat tour.

Despite the unique landscape, one curiosity about this place is it holds Macedonia’s oldest artificial lake, made in 1938.

With several medieval monasteries and 10 caves, including Vrelo Cave, one of Europe’s deepest underwater caves, it’s one of the best places to visit in Southeast Europe.

73 – Belfast, United Kingdom

Belfast, United Kingdom

The largest city in Northern Ireland and its capital, Belfast, is famous worldwide for being where the RMS Titanic was built.

The Titanic legacy is still solid these days; take this opportunity to learn more about its history at the Titanic Belfast museum and explore the Titanic Quarter.

Just one hour from Belfast lies the Dark Hedges, one of Game of Thrones’ most iconic filming locations. Consider also combining it with a trip to the unique Giant’s Causeway.

During the weekends, stop by the St. George’s Market to taste some local specialties, and don’t forget to visit Belfast Castle.

  • Belfast tours

See also: Things to do in Belfast

74 – Palermo, Italy

Palermo, Sicily, Italy

The lively city of Palermo, in the heart of the Mediterranean, has so many Palaces, churches and landmarks to explore, no wonder why it’s one of Italy’s major cultural hubs.

Start by the iconic Cathedral of Palermo and explore its complex history, then climb to the rooftop for a bird-eye view of the whole city.

Continue to the 9th century Norman Palace and admire the impressive details of the Palatine Chapel, mixing Greek, Arabic and Latin styles, and exhibiting majestic mosaics.

Sunbathe in the best white sand beaches in Sicily, from the famous Mondello Beach to the natural reserve of Isola delle Femmine.

Make the most of your trip with a day tour from Palermo, and explore the remarkable Valley of the Temples, the ruins of Segesta and Mount Etna, Europe’s most active volcano.

  • Palermo tours

See also: Things to do in Palermo , Things to do in Sicily

75 – Warsaw, Poland

Warsaw, Poland

Warsaw is a city of contrasts, from the Warsaw Barbican, one of the remaining historic fortifications, to the views from the 30th-floor terrace at the Palace of Culture and Science; it perfectly blends the past with the modern days.

Explore the colorful Old Town, one of the main historical attractions, have a glimpse of the Polish monarch’s lives both at the Royal Castle and Wilanów Palace.

Delve into the city’s history at the Warsaw Uprising Museum, catch a show at Grand Theatre, one of the most famous opera houses in Europe and embrace Warsaw’s lively nightlife on a Polish vodka tour.

  • Warsaw tours

See also: Things to do in Warsaw

76 – Vienna, Austria

Vienna, Austria

Once the capital of the Austro-Hungarian Empire, Vienna is still Austria’s most populated city and one of the best summer destinations in Europe, with plenty of festivals and outdoor activities.

Famous for its ties to Mozart and Beethoven, Vienna is often referred to as the city of music; take this opportunity to catch a classical concert at Peterskirche, Eschenbach Palace, or Musikverein.

Among the most popular landmarks in Vienna is the Schönbrunn Palace, filled with history and immense gardens to explore. Other palaces worth visiting are the Hofburg Imperial Palace, currently home to Austria’s president, and Belvedere Palace, with an impressive art collection.

To absorb all of Vienna’s rich history, consider joining a free walking tour, led by local guides. But don’t overlook the rest of Austria’s wonders, and save some time for a day trip – whether it is to Wachau Valley or Lake Neusiedl, this country won’t disappoint.

  • Vienna tours

See also: Things to do in Vienna , Best day trips from Vienna , Vienna free walking tours

77 – Golden Horn Beach, Croatia

Golden Horn Beach, Croatia

Located in Brac Island, even though not as famous as Hvar and Korčula, lies one of the best beaches in Croatia, the Golden Horn Beach – locally known as Zlatni Rat or Rat Beach.

Bathed by the Adriatic Sea, the stunning white sand beach got its name from the peninsula’s unique arrow-shaped formation of sand, and its crystal clear waters promise to marvel anyone who visits it.

Easily reached on a day trip from Split, this paradisiac beach is the perfect place to sunbathe, scuba dive, and try many watersports such as jetski or windsurfing.

See also: Things to do in Split , Best day trips from Split

78 – Lyon, France

Lyon, France

When people think about French destinations, Lyon is not often what comes to mind, but there are plenty of reasons to visit it, from the world-class gastronomy to its architecture and landmarks.

The Les Halles de Lyon Paul Bocuse, Lyon’s first indoor market, is a mandatory stop for the foodies. Along with St. Antoine Market and La Croix Rousse Market, there’s no shortage of delicious local meals to try.

In the heart of Lyon, stop by the impressive Cathédrale Saint-Jean-Baptiste to marvel at the Gothic architecture, and take a walking tour around the Vieux Lyon District.

For those visiting during the summer, catch the Nuits de Fourvière, an arts and music festival at the Roman theaters, that promises an unforgettable experience.

See also: Things to do in Lyon

79 – Sarajevo, Bosnia and Herzegovina

Sarajevo, Bosnia and Herzegovina

When it comes to places to visit in Europe, the Balkans are still gaining popularity, but Sarajevo deserves a place on everyone’s bucket list.

While exploring this budget-friendly European destination, stop by the Baščaršija historical market, admire the 16th century Gazi Husrev-beg Mosque ​and soak in the views from the Yellow Bastion.

However, Sarajevo requires a historical context to understand better the city, with the siege of Sarajevo, the longest in modern warfare, still so recent (1992-1996).

Visit the Sarajevo Tunnel, also known as Tunnel of Hope, built during the siege to allow food, supplies, and humanitarian aid into the city; and check the National Museum of Bosnia and Herzegovina.

  • Sarajevo tours

See also: Things to do in Sarajevo

80 – Bordeaux, France

Bordeaux, France

Worldwide famous for its vineyards, the cosmopolitan city of Bordeaux is one of the best places to visit in Europe for wine lovers.

After checking La Cité du Vin, embrace the city’s rich cultural heritage, from the Roman Palais Gallien to the Medieval Gates; gothic cathedrals among baroque palaces and more historical monuments than one can count.

Stroll through the iconic Place de la Bourse square, check Bordeaux’s remarkable museums, such as the Museum of Fine Arts, the oldest one, and catch a performance at the Grand Théâtre de Bordeaux.

Explore historical chateaux during the day and, for the ultimate fairytale experience, consider spending the night in a castle.

  • Bordeaux tours

See also: Things to do in Bordeaux

81 – Madeira, Portugal

Madeira, Portugal

Worldwide famous for Cristiano Ronaldo’s home, the subtropical island of Madeira is one of the most beautiful hidden gems in Europe.

Along the African coast, with warm temperatures during the entire year, this is one of the best places to explore rainforests, hike, and enjoy a getaway in nature.

From the Vereda do Areeiro trail, the glass bottom Cabo Girão viewpoint, or watching the sunrise at Pico Ruivo, every spot offers a more breathtaking view than the other.

After all the hiking, cool off at the unique Porto Moniz’s volcanic swimming pools, with crystal clear waters, while marveling at the Atlantic ocean.

Try the Monte Sledge toboggan ride, one of Madeira’s most unique and fun attractions, sliding down the streets on a basket; admire the traditional Santana houses and drink the famous Poncha.

  • Madeira tours

See also: Things to do in Madeira

82 – Alps

Alps Mountains

Europe’s most extensive mountain range, stretching through 8 countries, from France to Slovenia, the Alps are worth visiting for its unique landscape, from crystal clear lakes to dramatic mountains.

In the Italian Alps, one of the most popular attractions is the Dolomites, with the iconic Tre Cime di Lavaredo and its 10 km loop trail, or the beautiful Lago di Braies.

The alps’ higher mountain, Mont Blanc, can be found in the French Alps. The charming Chamonix village, surrounded by mountains, is the place for those looking for a relaxing getaway – and home to one of the best ski resorts in Europe for those looking for a bit of adrenaline.

From hiking to winter sports, the cherry on top of a trip to the Swiss Alps is the scenic Glacier Express 8h ride, from Zermatt to St. Moritz. The unforgettable panoramic train ride is the most comfortable way to travel across the alps and admire its landscape.

In Germany, the Alps can be seen in the Bavaria region, and the best place to admire its higher peak is by the Eibsee lake. The obvious choice to admire the Julian Alps in Slovenia is Lake Bled, but the trails at Triglav National Park are also worth exploring.

The Alps can also be visited in Austria, Monaco and Liechtenstein; choose from skiing and snowboarding to hiking or just relaxing surrounded by nature, and there’s the recipe for a memorable trip.

83 – Vilnius, Lithuania

Vilnius, Lithuania

Charming Lithuania’s capital, filled with history and a strong Jew heritage, Vilnius was once Europe’s largest Jewish center. Consider starting with a free walking tour around the Old Town and Jewish Quarter or the artistic district of Užupis.

Check the 15th century St. Anne’s Church, with its stunning Flamboyant Gothic style, and climb to the Three Crosses Monument for the city’s best views.

There’s plenty to learn about Vilnius’ rich history for those into museums, from the dark Museum of Occupations and Freedom Fights, built in a former KGB headquarters (with a prison where death penalties were executed), to the exhibitions at the Contemporary Art Centre.

  • Vilnius tours

See also: Things to do in Vilnius

84 – Stonehenge, United Kingdom

Stonehenge, United Kingdom

The prehistoric Stonehenge, located in Wiltshire, is one of the UK’s most famous landmarks and easily reached on a day trip from London – taking about 2 hours.

Most of Stonehenge’s fame drifts from the fact that no one knows what those mysterious stones were used for, and there is no lack of theories, from astronomical studies to pagan ceremonies. Still, the most likely one is that it once was a burial ground.

Welcoming millions of visitors per year, the best time to visit it (for fewer crowds) is during weekdays and either in the early morning or sunset.

See also: Stonehenge tours from London

85 – Postojna Cave, Slovenia

Postojna Cave, Slovenia

What says “once in a lifetime experience” more than taking an underground train through a karst cave in Slovenia?

With millions of years of history, carved by the Pivka River, the Postojna Cave is one of Slovenia’s most beautiful natural wonders and lies 46km from Ljubljana.

Save an hour and a half for the cave tours, including the cave presentation by a local guide and the train ride. The tours are also wheelchair accessible and suitable for all kinds of ages.

After marveling at the cave’s 24 km of underground passages and massive halls, accompanied by the magical sound of the water dripping from the stalactites, stop by the world’s largest cave castle, the medieval Predjama Castle.

86 – Budapest, Hungary

Budapest, Hungria

With the iconic Hungarian Parliament Building, Budapest is one of the most photogenic cities in Europe, and a great budget-friendly capital to visit.

Start in the Buda side, exploring the historic Buda Castle, and continue to Fisherman’s Bastion, by the stunning Matthias Church, with the best views over the river and the city.

Cross the Széchenyi Chain Bridge to the Pest side of the river, stop by the Shoes on the Danube Bank and join a free walking tour through the Jewish Quarter.

With rich mineral waters, a trip to Budapest wouldn’t be complete without trying the famous thermal baths, such as Széchenyi or Gellért.

After recharging the energies, consider taking a day trip to the lovely little town by the Danube Bend, Szentendre, or the largest lake in central Europe, Lake Balaton.

  • Budapest tours

See also: Things to do in Budapest , Best day trips from Budapest , Hungarian Parliament tickets price , Budapest free walking tours

87 – Isle of Man

Isle of Man

Between England and Ireland, the small Isle of Man, bathed by the Irish sea, inhabited since 6500 BC, has plenty of history to discover and fun things to do.

The Manx Museum is a must for museum lovers, with unique artifacts from the Island’s Celtic and Viking past.

Delve into Isle of Man’s history at one of the best-preserved medieval castles in the world, Castle Rushen, and consider checking the Peel Castle as well, built by the Vikings.

Sports fans? Plan the trip during The Isle of Man TT, for one of the world’s most thrilling motorcycle races.

And for those looking for a getaway among nature, climb the Snaefell Mountain or walk to the Fairy Bridge. The Isle of Man has something for every kind of traveler.

88 – Neuschwanstein Castle, Germany

Neuschwanstein Castle, Germany

Welcoming about 1.5 million visitors per year, the Neuschwanstein Castle is one of the most impressive attractions in Germany, easily reached on a day trip from Munich.

Commissioned by King Ludwig II of Bavaria, the castle looks straight from a Disney movie. In fact, the resemblances are not a coincidence, as it served as inspiration for the Sleeping Beauty Castle.

Considered one of the most photographed buildings in the world, check the many viewpoints and get the best shots of it – including the famous shot of the castle atop of the hill, from the Queen Mary’s Bridge, also known as Marienbrücke.

Even though it’s not allowed to photograph inside the castle, it’s also worth taking a tour and exploring its magnificent rooms. Remember to book the tickets in advance, especially if you’re planning to visit during the high season.

See also: Neuschwanstein Castle tickets price

89 – Durmitor, Montenegro

Durmitor, Montenegro

Montenegro is still a hidden gem compared to other European countries, but the Durmitor National Park is a pretty solid reason for it to be added to everyone’s bucket list.

Home to Europe’s largest and deepest canyon, go rafting in the Tara River, or cross the 365m Đurđevića Tara Bridge and admire this green oasis ready to be explored, standing 170m above the ground.

Take the trail to Bobotov Kuk and admire Montenegro’s highest peak views, or check the 18 glacial lakes spread through the park.

The Durmitor National Park is also perfect for some canyoning, mountain biking, or simply enjoying a relaxing nature retreat with a picnic by the lake.

Consider the 1 km zip line at Extreme Zipline Tara, for those looking for some extra adrenaline, reaching a maximum speed of 120 km/h.

90 – Malta & Gozo

Valletta, Malta

A tiny archipelago bathed by the Mediterranean, Malta is located between Sicily and Tunisia, with warm temperatures during the entire year, making it worth visiting even in December for a warm winter break.

Perfectly blending culture with outdoor adventures, visit the Megalithic Temples of Malta, built by the Neolithic inhabitants and among the oldest temples in the world.

Walk along the city walls of the sunny capital, Valletta, admire the interior of the 16th century St. John’s Cathedral, and look out for some Game of Throne’s filming locations around the island.

Get away from the tourist crowds and admire Mdina’s old streets, swim in the crystal clear waters of the Blue Grotto in Qrendi or the St. Peter’s Pool in Marsaxlokk, and take the whole family to Popeye Village.

Off the main island, stop by Gozo to explore its Ancient Cittadella and marvel at the dramatic coastal formations in Dwejra; or snorkel in Comino’s blue lagoon.

  • Malta tours

See also: Things to do in Malta , Best boat tours in Malta & Gozo

91 – Vatnajökull National Park, Iceland

Vatnajökull National Park, Iceland

Moving on to the land of fire and ice, encompassing Europe’s largest glacier, Vatnajökull, the Vatnajökull National Park is a destination for the adventurous.

From hiking to snowmobiling or even kayaking in a glacier, Vatnajökull National Park is a paradise for outdoor lovers and promises a memorable trip.

For those visiting during wintertime, explore the park’s impressive Ice Caves (that melt during the spring).

See also: Best things to do in Iceland

92 – Tallinn, Estonia

Tallinn, Estonia

The charming capital of Estonia, Tallinn, is the country’s major industrial, cultural and financial hub, mixed with a rich history, beautiful architecture and stunning landscapes, making it one of the most beautiful cities to visit in Europe.

Start by exploring the Old Town, one of the world’s best-preserved medieval towns, stroll through its cobblestone streets and try the local restaurants and coffee shops.

From the orthodox Alexandre Nevsky Cathedral, built in a magnificent Russian Revival style, to the historical Toompea Castle, currently housing Estonia’s parliament, most of the attractions can be found in the city’s center.

To explore its surroundings, visit the Kadriorg Palace, built in the massive 70 hectares, Kadriorg Park; or climb to the 21st-floor observation deck at Tallinn TV Tower.

During the summer, when the days get longer, and the pop-up bars start to appear, relax by the coast with a drink in your hand.

  • Tallinn tours

See also: Things to do in Tallinn

93 – Brighton, United Kingdom

Brighton, United Kingdom

With the nickname of London-by-the-Sea, just one hour away from London and with a stunning coastline, the popularity of Brighton among the Londoners spread through the whole world, and the city became famous for its culture, artsy vibe and lively entertainment.

Get a panoramic view 140 meters above the ground from the British Airways i360, enjoy the sun at the Brighton Palace Pier, or learn about the city’s history at the fabulous Royal Pavilion.

With more independent shops than one can count, from the best boutiques to vintage stores, explore the Brighton Open Market and the iconic North Laine to grab a souvenir and satisfy your shopaholic side.

  • Brighton tours

See also: Things to do in Brighton

94 – Þingvellir National Park, Iceland

Þingvellir National Park, Iceland

Also known as Thingvellir National Park, this UNESCO World Heritage site is the ultimate Icelandic experience, filled with natural wonders.

Home to one of the best places to scuba dive in the world, and the only one where it’s possible to swim between two tectonic plates, the Silfra fissure. Or walk between them at Almannagja.

Take also some time to hike through the park’s multiple trails, admiring the park’s landscape, especially to Öxarárfoss Waterfall, one of Iceland’s main attractions, or check the horseback riding trails.

For history lovers, theÞingvellir National Park is also home to the world’s oldest parliaments, Althing, founded in 930.

95 – Champagne, France

Champagne region, France

Also known as the Champagne wine region, this historical province is famous worldwide for its champagne production. The Champagne Trail is the best way to introduce wine enthusiasts to the most prestigious certified wineries.

The best time to visit the Champagne is between April and October, with the busiest season in September, when the grapes are harvested. Take the time to tour vineyards, and don’t overlook the smallest houses for a more authentic and personal experience.

But the region has much more to offer besides tasting the best sparkling white wine in the world. Stop by Reims Cathedral and visit the place where French kings were crowned or visit the Archbishop of Reims’ palace, Palace of Tau.

  • Champagne tours

96 – Zurich, Switzerland

Zurich, Switzerland

Even though it’s considered one of Europe’s most expensive cities, Zürich has a unique charm, with colorful architecture perfectly bending with the lake to create one unforgettable scenery.

Travel back to the medieval times at the Old Town and delve into Switzerland’s finest museums, from the FIFA World Football Museum for the sport’s lovers to the unique Beyer Clock and Watch Museum.

Admire the mountains aboard the Funicular Rigiblick or take a boat tour around the moon-shaped Lake Zürich.

And to enjoy the trip to its fullest, consider taking a day trip, with plenty of fun options available, from the mountain village of Grindelwald to the medieval town of Stein am Rhein, or even visiting one of Europe’s tiniest countries, Liechtenstein.

  • Zürich tours

See also: Things to do in Zurich , Best day trips from Zurich

97 – Verona, Italy

Verona, Italy

Among the most romantic destinations in Europe, Verona is one of the best places to visit for couples, from its picturesque streets and squares, such as Piazza delle Erbe, to the lovely views from Castel San Pietro.

Eternalized by Shakespeare in Romeo and Juliet, several tours take you across the many iconic locations, from the famous balcony at Juliet’s house (La Casa di Giulietta) to Basilica of San Zeno Maggiore.

Tour the ancient Arena of Verona and, for a unique experience, visit during the summer opera festival.

Save some time for a day trip to the impressive Santuario Madonna della Corona, built by a cliff 2000 meters above the sea level, or the iconic Lake Garda.

  • Verona tours

See also: Things to do in Verona

98 – Liverpool, United Kingdom

Liverpool, United Kingdom

The Beatles’ famous hometown, start your Liverpool adventure at The Beatles Story museum, filled with history and objects, from clothes owned by the group to handwritten lyrics.

With one of the world’s most important trading ports, explore Royal Albert Dock, a former major trading center.

Admire the city’s outstanding architecture, from the Cathedral of the Risen Christ to the incredible buildings along the Pier Head. For the sports fans, check the Liverpool FC Museum and take a stadium tour.

Even though the show is set in Birmingham, Liverpool is actually home to plenty of Peaky Blinders filming locations, from Port Sunlight to Falkner Square.

With a lively and diverse nightlife, catch a show at Liverpool’s Royal Court Theatre or grab a drink at the historic Cavern Club; there’s always fun granted in the city.

  • Liverpool tours

See also: Things to do in Liverpool

99 – Valencia, Spain

Valencia, Spain

With a mild climate, futuristic architecture mixed with rich history, delicious food and lively ambiance, Valencia is one of the best places to visit in Europe all year round.

Home to one of Spain’s largest stadiums, sports lovers must include the Mestalla Stadium on their list – and maybe catch a Valencia Football Club’s game there.

Admire the outstanding design of the City of Arts and Sciences and visit Europe’s largest aquarium, Oceanografic. Consider combining the ticket with a visit to the Hemispheric or the Science Museum.

Take a walking tour around the Old Town, visit La Lonja de la Seda, one of the most iconic landmarks in Valencia and delve into the city’s history at the many museums, from the Museum of Fine Arts to the Ceramics Museum.

Taste local tapas at the Central Market, enjoy a fine dinner at Colón Market, and no trip to Valencia would be complete without trying the typical paella.

  • Valencia tours

See also: Things to do in Valencia , Oceanografic Valencia tickets price

100 – Istanbul, Turkey

Istanbul, Turkey

With a timeless combination of ancient and modern life, the bustling Istanbul is famous for being the bridge between Europe and Asia.

The main attractions are the Hagia Sophia, with marvelous Byzantine architecture; the Blue Mosque, with outstanding beauty and religious importance; and the Grand Bazaar, one of the world’s largest and oldest covered markets; but there are countless sites to explore.

With European and Asian influences, Istanbul is a paradise for the foodies: from delicious street food to multiple restaurants and cafes to try.

Climb to the Rumelihisarı Fortress for the best views between the two continents, and take this opportunity to catch a ferry to Asia.

Just one hour’s flight away from Istanbul is the magical Cappadocia. Consider taking a day trip to see the fairy chimneys and fly aboard the world-famous hot air balloons.

  • Istanbul tours

See also: Things to do in Istanbul , Cappadocia hot air balloon price , Best places to visit in Turkey

That’s it for the ultimate European bucket list. We hope you’ve enjoyed our selection of the best places to visit in Europe and let us know in the comments what your dream destinations are.

As always, happy travels!

All products and listings featured on Condé Nast Traveler are independently selected by our editors. If you purchase something through our links, we may earn an affiliate commission.

The Best Places to Go in Europe in 2024

By CNT Editors

The Best Places to Go in Europe in 2024

This is part of our global guide to the Best Places to Go in 2024 —find more travel inspiration here .

In considering the best places to go in Europe in 2024, we asked our expert contributors to nominate the destinations that are on the up—either because of a flock of hotel openings, perhaps, murmurings of Michelin arrivals, shiny new museums, or a concerted conservation effort taking root. Across the continent, we heard about a first-time sports events in Italy ; astonishing nature and new glampsites in Scandinavia ; and an unexpected surf scene in France with heightening buzz. There are also classic Greek escapes, which are easier to reach than ever before, and Hungarian cities evolving wholesale in time for major anniversaries.

What follows is an edit of Europe's countries, regions, cities, and neighborhoods that are worthy of your time and attention in 2024—all thoughtfully selected by our editors at Condé Nast Traveller UK and Spain . It's just a fraction of what Europe has on deck in the year ahead, but it's, we feel, the best place to start. Happy travels.

All listings featured in this story are independently selected by our editors. However, when you book something through our retail links, we may earn an affiliate commission.

The Best Places to Go in Europe

Antwerp, belgium.

Go for: intriguing new architecture and a clutch of sharp hotel openings

Enjoy the cocktails at August in Antwerp then head next door for dinner at the new Untitled which offers rustic dishes...

Enjoy the cocktails at August in Antwerp; then head next door for dinner at the new Untitled, which offers rustic dishes from a renowned team.

August and sister property Hotel Julien showcase the effortless cool that characterizes Belgium's most underrated city.

August, and sister property Hotel Julien, showcase the effortless cool that characterizes Belgium's most underrated city.

So often overlooked in favor of its Dutch neighbor Amsterdam —or mistakenly written off as being as staid as Brussels— Antwerp is easily Belgium's most underrated city. In fact, the diamond capital of the world is somewhat of an undiscovered gem, with plenty of cool and culture for a weekend romp. There’s an impressive concentration of Michelin-starred restaurants to rival major European capitals. Perhaps best known is two-star The Jane , which was ranked number 39 in this year's World’s 50 Best Restaurants list and will celebrate its 10th anniversary in 2024. If the exquisite 14-course tasting menu htere is out of budget, the restaurant’s sleek new bar, Untitled , which opened earlier this year, offers rustic dishes at a more accessible price point, all lovingly plated before your eyes by chef Joeri Timmermans. After dinner, roll yourself next door to bag a bed at August (a former Augustinian convent turned supremely serene sanctuary), or for a sleepover in the heart of town, sister property Hotel Julien is a design-led favorite. Once you’ve eaten your way through the city’s culinary offerings, walk it all off Zuidpark, an ambitious development set for completion by spring 2024. Pinned to be one of Antwerp’s leafiest havens, the seven-hectare park will have 30,000 plants and several smart water features—all part of the city’s continual effort to be greener. — Gina Jackson

Asturias, Spain

Go for: eco-focused tourism that doesn't scrimp on luxury

Sink into Asturias's mountainous landscapes at Ecoboutique's Solo Palacio in the Picos de Europa mountain range where...

Sink into Asturias's mountainous landscapes at Ecoboutique's Solo Palacio, in the Picos de Europa mountain range, where smart interiors beg travelers to stay a while.

In this lessertrammeled slice of Spain rural hotels provide a place to rest your head between days spent hiking and...

In this lesser-trammeled slice of Spain, rural hotels provide a place to rest your head between days spent hiking and visiting Michelin star restaurants. Talk about balance.

While the pandemic generated a new type of traveler—increasingly nature-loving and environmentally conscious—Asturias did not have to reinvent itself to attract them. The tagline “Asturias, natural paradise,” created almost 40 years ago, represents everything we look for in a getaway. Perhaps that is why this autonomous community is the most dynamic destination in northern Spain; it welcomed more than 2.4 million visitors last year, with more international travelers than ever. The climate also helps: heatwaves are barely noticeable. This is the year to discover its natural spaces, many of them UNESCO Biosphere Reserves , via rejuvenated routes such as the Camino Primitivo, a calmer branch of the popular Camino de Santiago , through some of the country’s least-known regions. Spain’s first rural hotel, La Rectoral de Taramundi , opened here, and other noteworthy addresses include PuebloAstur Eco-Resort in the Picos de Europa mountain range, Ecoboutique’s Solo Palacio and Las Caldas Villa Termal . Alternatively, book into new arrivals Palacio de Figueras from the Vestige Collection or CoolRooms’ Palacio de Luces . The food scene also makes Asturias unmissable. Its “landscape cuisine” rivals that of the Basque Country . There are 11 Michelin stars peppered around the region as well as an emerging culinary movement in the Caudal and Nalón valleys, while chefs such as Natalia Menéndez (Casa Chuchu), Diego García (El Pintu), Paula Lamas and Jairo Rodríguez (Roble), and Xune Andrade (Mont) are on the rise. Regional capital Oviedo is aiming to be the country's Gastronomic Capital for 2024, bringing together more than 200 chefs at the Euro-Toques conference in April. — Clara Laguna

Biarritz, France

Go for: a sweet surf scene in a lesser-known stretch of the Basque Country

Sunsoaked Biarritz has built on its Belle Époque heritage with hotels like Villa Magnan .

Sun-soaked Biarritz has built on its Belle Époque heritage with hotels like Villa Magnan (unsurprisingly, you may fine local interior designers sitting beside you at its restaurant).

Breathe in the salty air atop the roof terrace at Regina Biarritz a new opening from the Parisianborn Experimental...

Breathe in the salty air atop the roof terrace at Regina Biarritz, a new opening from the Parisian-born Experimental Group—and added proof that the surf town is having a comeback.

Just over the border from San Sebastián , the French resort town of Biarritz is prepped to step out of the shade of its Michelin-star-studded Spanish Basque counterpart and welcome a new generation of sophisticate. These travelers are booking into its artfully resuscitated Belle Époque hotels, including Experimental’s brand new Regina Biarritz , Unbound’s Hôtel du Palais , and enigmatic indie Villa Magnan (book a table at De Puta Madre and dine with local interior designers and filmmakers). The late 20th century was not kind to this beautiful town on France’s southwestern coast , its dwindling fortunes and faded grandeur standing in stark contrast to its late-19th-century and early-20th-century heyday, when Emperor Napoleon III had his summer palace here, and his Spanish wife Eugénie promoted Biarritz as a health resort. Happily, in-the-know Spanish and French urbanites have rediscovered this delight, lapping up a hip surf scene (Biarritz is one of Europe’s oldest surf destinations, thanks to a bunch of Americans who visited in the 1950s) and fueling a youthful Basque culinary scene, from the thrilling Les Halles covered market to neo-bistro Epoq and Michelin-starred favorites such as L’Impertinent . — Anna Hart

Bodø, Norway

Go for: stargazing, spectacular nature, and can't-miss cultural events

The aurora borealis are one of the biggest draws for those visiting Bodø in winter, but cultural events in 2024 will means days equally full of colorful entertainment.

Bodø’s position on the pristine shores of northern Norway affords it endless days in the glow of the midnight summer sun and shocks of fluorescent light come winter, when the aurora borealis erupt onto the night sky. This small Arctic fishing town is a European Capital of Culture for 2024, which will result in the area’s largest-ever arts program, including about 1,000 events and an influx of people interested in creativity in all its forms. The region’s unique Sámi heritage is championed here, while striking modern expansion is seen in buildings such as the world-class, harbor-fronting Stormen Concert Hall , which can hold 900 people and will form a crucial centerpoint for the celebrations.

Beyond its cultural accolades, Bodø is also the gateway to the ethereal Lofoten Islands . The dramatic landscape of fjords and jagged peaks makes it a perfect playground for adventurers and photographers alike, offering unforgettable, dramatic views. Adding to Bodø’s appeal is its burgeoning food and drinks scene (try Lystpå for dinner and Brødrene Berbusmel Bakery for breakfast) as well as exciting new places to stay. The Wood Hotel will open in 2024, offering the town’s most luxurious lodgings yet, with pared-back Scandi design and floor-to-ceiling windows. For something a little more in tune with nature, try GlampNord .— Rosie Conroy

Budapest, Hungary

Go for: a fresh take on the 150 year-old city

As the city of Budapest turns 150 an overwhelming sense of oldmeetsnew is inspired by historic attractions living...

As the city of Budapest turns 150, an overwhelming sense of old-meets-new is inspired by historic attractions living alongside just-opened hotels (such as the art deco-inspired W, above) and futuristic buildings (like the House of Music Hungary).

Renowned for its architecture, the Hungarian capital is home to everything from art nouveau and neoclassical to gothic and baroque, with the Blue Danube connecting it all like a ribbon. And then there are the mineral-rich thermal baths, featuring ornate design flourishes. The city also buzzes with creativity, which spills over into the vibrant nightlife; the ruin bars district is a tangible example of crafting opportunity from the ashes of adversity following the brutality of Communist rule. November 2023 marks 150 years since the previously divided cities of Buda, Pest, and Obuda were unified, as well as a series of cultural events. The Chain Bridge—the city’s oldest and a “symbol of togetherness,” according to Mayor Gergely Karácsony—has fully reopened after a two-year restoration, granting excellent views of Buda Castle and the Hungarian Parliament Building. New builds such as the spectacular House of Music Hungary and the National Athletics Centre (the central stadium for 2023’s World Athletics Championships) are testament to a city with optimism for its next 150 years. The art deco W Budapest —formerly a palace and on a UNESCO World Heritage-listed street—opened in July 2023 opposite the Hungarian State Opera. Also in the Marriott portfolio is the Dorothea Hotel , with its 216 rooms and glamorous rooftop restaurant. In keeping with the musical events celebrating the 150th anniversary, the 2022 opening of the Hard Rock Hotel—Eastern Europe’s first—combines musical memorabilia (Prince’s faux-fur coat in a shade of, unsurprisingly, purple) with an in-thick-of-it location on Nagymező Street, Budapest ’s legendary louche entertainment strip. — Sarah Rodrigues

Carlsberg City District in Denmark

Go for: new-new-wave eateries in the city's district of the moment

Petit fours are served at Studio a new restaurant from acclaimed chef Christoffer Sørensen. It joins a select set of...

Petit fours are served at Studio, a new restaurant from acclaimed chef Christoffer Sørensen. It joins a select set of eateries in the Carlsberg District.

From Studio's food to fashion ateliers and design houses Carlsberg is an intentional hub of creative newness in the...

From Studio's food, to fashion ateliers and design houses, Carlsberg is an intentional hub of creative newness in the beloved Danish city.

For 161 years, Copenhagen ’s sprawling Carlsberg brewery held its secrets behind closed gates. When Carlsberg moved away in 2008, a plan was hatched to transform the old site, with its patinaed spires and life-size elephant statues, into a showcase neighborhood. What attracts residents to the emergent Carlsberg District also charms visitors: copious green space, easy public transit, and an evocative mash-up of contemporary and repurposed architecture, anchored by cherry-picked restaurants and shops. At the light-flooded Coffee Collective , they like to serve two roasts at once to contrast the beans’ terroirs. Aamanns , the pioneer of modernized smørrebrød, is also here, along with Neopolitan pizzeria Surt ; Kona , a destination izakaya from former Noma chef Philipp Inrieter, and Studio , by Christoffer Sørensen, a Michelin Best Young Chef. Home designers Carl Hansen and Søn , by Adelborg and PP Møbler have arrived. Fashion’s Henrik Vibskov has also moved in, packing his atelier with kaleidoscopic garments, in contrast with the classic suits of Deerest nearby. In December 2023, the Carlsberg brewery itself springs back to life, with a state-of-the-art, interactive visitors’ center and the revival of its 1847 bar-room. Also to come are Friday summer parties in the courtyard and the unveiling of namesake Carl Jacobsen’s lavish gardens, open to the public for the first time since their 1890 groundbreaking. Afterwards, retire to the windowseat of your room at Hotel Ottilia overlooking the construction cranes. In a city that believes in livable density, you’re witnessing smart urban planning unfold. — Betsy Andrews

Costa de Prata, Portugal

Go for : boho openings in an unsung corner of the country

Drive north of Lisbon to the quiet Costa de Prata where Areias de Seixo is one of several new hotels attracting an...

Drive north of Lisbon to the quiet Costa de Prata, where Areias de Seixo is one of several new hotels attracting an effortlessly cool crowd.

After bedding down at Areias de Seixo hit the worldclass waves lining the coast—like those Portugal's World Surfing...

After bedding down at Areias de Seixo, hit the world-class waves lining the coast—like those Portugal's World Surfing Reserve in Ericeira.

Not as show-offy as Comporta , much less known than the Algarve and with more surfer vibes than the Costa Vicentina, Costa de Prata (Silver Coast) is the strip of Portugal ’s Atlantic seaboard that we are most excited about right now. Start a south-to-north road trip in Ericeira, where Aethos Hotels opened an outpost in which smart design is combined with laid-back coastal cool at the end of 2022. It was hot on the heels of Immerso , a hotel full of local crafts and the same truly Portuguese personality as new restaurant and beach club Balagan. Heading north, Areias do Seixo continues to be a benchmark for luxury stays on the Costa de Prata, while in Nazaré, where German surfer Sebastian Steudtner rode a world record wave of 86 feet, Ohai Nazaré has family-friendly glamping. A visit to Obidos , one of the most beautiful towns in Portugal , is the perfect excuse to stay at the bohemian Literary Man or, if golf is more your thing, check in at Marriott’s Praia D’El Rey . Along the coast, surfing hub Peniche has standout beaches, including Consolação, and is a great jumping-off point for the Berlengas islands, an increasingly less secret paradise. The road trip ends in Aveiro, known as the Venice of Portugal, where MS Collection Palacete de Valdemouro has just opened under the Small Luxury Hotels banner. There’s no doubt that the Costa de Prata is on track to take gold. — David Moralejo

Cyclades, Greece

Go for: salty-air island-hopping made easier than ever

Stylish boutique hotel Kalesma Mykonos is opening a spa in 2024 marking a hotel boom throughout the cluster of islands...

Stylish boutique hotel Kalesma Mykonos is opening a spa in 2024, marking a hotel boom throughout the cluster of islands known as the Cyclades.

It will be easy to hop between Kalesma and islands like Mykonos Santorini Paros Milos and Ios thanks to new flights to...

It will be easy to hop between Kalesma and islands like Mykonos, Santorini, Paros, Milos, and Ios, thanks to new flights to and throughout the dazzling blue archipelago.

Is there anywhere more popular than the Greek islands right now? This past summer, the Cyclades—an island group that includes Mykonos , Santorini , Paros, Milos, and Ios—dominated social-media feeds with beautiful blue and white backdrops, thrilling beach clubs and nightclubs, and unparalleled shopping. With more smart stays being unveiled in 2024, as well as new flights, next summer is the time to make a Cyclades trip happen. Etihad , British Airways , and Saudia added new routes to various Greek islands in 2023, plus the 2022 launch of Cycladic , the first inter-island airline, means it’s easier than ever to get there. Hotel business is booming. Santo Pure in Oia on Santorini has just added 20 new suites, and next year it will be joined by sister hotel Santo Mine, a 37-suite luxury resort. Slick boutique hotel Kalesma on Mykonos will launch its spa for the 2024 season, including a hammam and cryotherapy area. Five-star, 80-acre Gundari Resort will open on Folegandros next May, while a new One&Only property will come to Kea in April. Such plush hotels are rare on these islands, expanding the options for luxury stays in the Cyclades. — Ali Wunderman

Go for: new hiking and biking trails, pristine countryside views

Kosovo's untouched valleys offer the perfect canvas for multi-day hiking and biking trips—like the Trans Dinarica cycling route, opening in 2024, which will wind its way past rivers, markets, and via ferrata setups.

Tiny Kosovo lacks the stunning beaches of Albania and luxury resorts of Montenegro, but Europe’s newest country has sky-scraping peaks, pastoral countryside and heart-warming hospitality, a combination ideal for multi-day hiking and biking trips. 2024 will mark the 25th anniversary since the end of the Kosovo war, and there's much to discover in the region now. Following in the footsteps of cross-border adventure trails such as the Peaks of the Balkans and High Scardus, the Trans Dinarica cycling route opens in 2024, making its way past the minarets framing Prizren’s eponymous river, through the Ottoman market town of Gjakova, and on to Peja. Perched on the edge of the Rugova Gorge, Peja serves as base camp for the country’s many outdoor adventures, including via ferratas and spelunking. A new paved path will soon connect the Lumbardhi River Promenade with the popular Health Trail—the beginning of the south-to-west route through the inaptly named Accursed Mountains. Two additional forthcoming routes connect trails in the Rugova Mountains to the gushing White Drin waterfall and Radac cave. Steps from the waterfall, the sleek, modern Ujëvara e Drinit Resort specializes in rooms with a view and fresh trout dinners. Through-hikers can rest weary bones and fill hungry bellies further from town at rural guesthouses such as Ariu , where traditional Kosovar dishes include flija, made with dairy produced on-site. — Naomi Tomky

Mallorca, Spain

Go for: an outpouring of exciting new hotels across the island

Whether you're looking for poolside cocktails or art installations beloved Mallorca has more where that came from in 2024.

Whether you're looking for poolside cocktails or art installations, beloved Mallorca has more where that came from in 2024.

The pool and gardens at Ikos Porto Petro a sleek resort that opened in 2023 in Mallorca add to the region's hearty...

The pool and gardens at Ikos Porto Petro, a sleek resort that opened in 2023 in Mallorca, add to the region's hearty roster of luxury stays.

The grande dame of the Mediterranean remains unrivaled thanks to its pitch-perfect brand of low-key luxury, exceptional service, and focus on sustainability. But in recent months, the Balearic island has added even more jewels to its crown; among them is Son Bunyola , Richard Branson’s latest hotel, in the Tramuntana Mountains. Not far from there, in the town of Puigpunyent, the team behind Andalucia’s stellar Finca Cortesin has opened Grand Hotel Son Net in a 17th-century manor house. Also adding to the excitement for 2024 is the slick styling of Ikos Porto Petro , farm-turned-boutique stay The Lodge , and Zel Mallorca —the first Zel hotel is a collaboration between Rafael Nadal and another homegrown big hitter, Meliá. As if that wasn’t enough, there’s also the Four Seasons , which takes over the much-loved Hotel Formentor; Mandarin Oriental Punta Negra; beachfront Aethos ; and Marugal, which has unveiled its second project on the island after Cap Rocat. Meanwhile, S’Arracer del Dimoni hotel will open in Santa Margalida, and Belmond La Residencia will continue its artists-in-residence program and the third edition of art installation Mitico, in collaboration with Galleria Continua. — María Casbas

Northern Italy

Go for: next-level cycling, need-for-speed motorsports, and a slow travel on a new train line

No longer secondfiddle to France cycling holidays in Italy are taking off—and the north of the country is where all the...

No longer second-fiddle to France, cycling holidays in Italy are taking off—and the north of the country is where all the action is unfolding in 2024.

For the first time ever, the first three stages of the Tour de France will take place in Italy in 2024, a historic moment for the country, the sport, and the prestigious race. Competitors will saddle up in Florence , head east towards Rimini on the Adriatic Coast , follow the Apennines north through Emilia-Romagna , and complete stage three in Turin . With their truffles and terroirs, Italy’s northern regions are best known for their gastronomic heritage, but two-wheeled pursuits have long been part of the landscape. The 1998 Tour de France champion Marco Pantani was born here, while professional racer Davide Cassani was instrumental in developing the Via Romagna, a nearly 300-mile network of cycling routes throughout the region. Now, tour operators have upped their game in time for the event: Tourissimo’s week-long cycle holiday is designed to provide guests with live-action access to the tour itself, plus the chance to conquer the hills and thrills of Emilia-Romagna. Ride International Tours and Ride Holidays have released new routes to reflect growing interest in the region, while the looping, leisurely route between Parma and Modena by Inn Travel leaves more time for sampling local delicacies along the way. Those more comfortable on four wheels will find the Emilia Romagna Grand Prix and the annual Motor Valley Fest , both in May, irresistible—this is the birthplace of Maserati, Ferrari, and Lamborghini after all—while those who prefer life in the slow lane can board new railway routes between Turin and Canelli with Fondazione FS ’s 1930s carriages or take Nightjet ’s overnighter from Verona to Liguria (via Milan and Genoa ). Make a final pit stop in Pesaro to find out why it’s been crowned the Italian Capital of Culture for 2024. — Anna Prendergast

Yorkshire, UK

Go for: star chefs leading a foodie revolution

The Abbey Inn is the latest Yorkshire opening from local foodie hero Tommy Banks—and with three luxurious bedrooms...

The Abbey Inn is the latest Yorkshire opening from local foodie hero Tommy Banks—and with three luxurious bedrooms launched in summer 2023, you won't have to travel far after indulging at one of the many Michelin-star restaurants in the area.

For a bewitching break in 2024, go north. Yorkshire-born sculptor Henry Moore once said: “The observation of nature is part of an artist’s life.” And Yorkshire has some of the most seductive nature: sweeping landscapes like living oil paintings; undulating dales and peaks; deep-forested moors with big skies; heady lavender fields; lofty woodlands filled with birdsong; and golden sandy sweeps skirting the peppermint-blue sea. The Brontës’ romanticism is not lost. In 2024, go stargazing in Yorkshire’s national parks at the magical Dark Skies Festival . The Yorkshire Balloon Fiesta will return to its new home at Castle Howard in 2024, with rainbow-bright, early-morning mass balloon flights and night glows. There were plenty of Michelin mentions for the county in 2023, with keen eyes on the 2024 list, so restaurants with rooms are ramping up. Just up the road from The Black Swan in Oldstead, Michelin-lauded chef Tommy Banks’ latest outpost, The Abbey Inn , opened in May and its three luxurious bedrooms, care of Tommy’s mother, were launched in July. For the ultimate culinary sleepover, stay two nights and eat at both restaurants. Newbie Mýse , helmed by chef-and-sommelier couple Joshua and Victoria Overington, is a petite restaurant with rooms set among caramel-colored cottages in the sleepy village of Hovingham. Book in for its creative tasting menu, then retire upstairs to one of the cosy-cool rooms. In June, Middleton Lodge , a sustainable luxury retreat bordering the Yorkshire Dales National Park, launched the Forest Spa in the heart of a serenely wooded estate. Don’t pass by honeycomb-hued Helmsley, with its emerging culinary scene and the recent opening of Pignut —a restaurant with a sustainable focus and impressive casual and tasting-menu options. Expect plenty more magic in 2024. — Rachel Everett

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Travel Europe on a Budget

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The most visited cities in europe | a guide to the most popular european cities.

A list of the European cities that attract the greatest number of international visitors each year.

Trip Planning

major travel and tourism destination in europe

Europe receives around 746 million international arrivals every year but what are the most visited cities in Europe? In this guide, I thought it would be helpful to outline the most popular cities in Europe because this serves as a great starting point for trip planning—especially if you want to do a multi-city trip.

The Most Visited Cities in Europe

Quick Note: This list of the most visited cities in Europe comes from a 2019 study done by Euromonitor International , another Top 100 Cities in The World study , and each city’s local tourism office. These numbers are both pre-pandemic and post-pandemic so we’re seeing numbers starting to reflect the travel boom. I’ve also written a guide on the best party cities in Europe if you’re looking for the top nightlife destinations.

1. London, United Kingdom — 19.6 Million Annual Visitors

major travel and tourism destination in europe

London has been the most visited city in Europe for multiple years — in fact, London is one of the most visited cities in the world.

London is one of my favorite cities and it makes an excellent first stop for many travelers for multiple reasons.

First, London has multiple major airports so flights to/from London are plentiful and they tend to have the lowest ticket prices. Second, London is great for first-time travelers because there is no language barrier so it’s a nice way to ease into visiting a foreign country. Third, London is simply a fantastic world-class city with so much to do, see, and eat. You can easily spend a week or more here and never run out of things to experience.

LONDON TRAVEL TIPS: London Travel Guide , London Travel Prices , London on a Budget , London Pass Review

Source: https://data.london.gov.uk/dataset/number-international-visitors-london

2. Paris, France – 19.1 Million Annual Visitors

major travel and tourism destination in europe

Paris has always been a major tourist destination — and rightfully so. In fact, Paris has been nipping at London’s heels for multiple years and many experts expect Paris to be the most visited European city within a few years. Furthermore, France is the most visited country in Europe.

Personally, Paris is my favorite city (I lived there for a few years so I might be biased) because it is absolutely jam-packed with famous sights, museums, nightlife, and culture. Paris also has an excellent Metro system so getting around is quick and easy.

Additionally, Paris also boasts the highest number of vacation rental apartments along with a robust hotel and hostel inventory.

PARIS TRAVEL TIPS: Paris Travel Guide , Best Things To Do In Paris , Paris Travel Prices , Best Budget Restaurants in Paris , Paris Pass Review , Where To Stay in Paris , Best Food Markets in Paris

Source: https://press.parisinfo.com/key-figures

3. Istanbul, Turkey – 14.7 Million Annual Visitors

major travel and tourism destination in europe

Istanbul has suffered from political instability and security concerns for quite a while but things have calmed down considerably over the past few years. This has made tourism in Instabul skyrocket and now the city is one of the most visited cities in the world—especially for Europeans wanting to experience Istanbul’s “East meets West” vibe.

Source: https://www.ktb.gov.tr/EN-249283/tourism-statistics.html

4. Rome, Italy – 10.3 Million Annual Visitors

major travel and tourism destination in europe

It’s no surprise that Rome is one of the most visited cities in Europe as it’s widely considered the “world’s second most historically, educationally and culturally interesting and beautiful city”. Rome is another heavy-hitting tourism destination that can easily fill a week (or longer) visit.

Rome is also well connected to Italy’s great cities and regions — making it an excellent first stop before exploring the rest of this amazing country.

ROME TRAVEL TIPS: Rome Travel Guide , Things To Do in Rome , Rome Travel Prices , Best Hostels in Rome , Rome Pass Review

Source: https://www.esteri.it/en/

5. Amsterdam, Netherlands — 8.8 Million Annual Visitors

major travel and tourism destination in europe

Despite its relatively small size, Amsterdam is still a major European tourism destination thanks to its beautiful architecture, lovely canals, and liberal social policies. It’s also consistently ranked one of the best places to live in Europe.

Amsterdam is certainly one of the most expensive cities in Europe — especially when it comes to accommodation (which tends to happen when small cities receive millions of visitors). Over-tourism is a problem in Amsterdam so I recommend visiting during the off-season if you want to avoid some of the crowds.

AMSTERDAM TRAVEL TIPS: Amsterdam Travel Guide , Amsterdam Travel Prices , Amsterdam Pass Review , Best Hostels in Amsterdam

Source: https://www.iamsterdam.com/en/search-results/tagrepository/amstatisticsresearch?

6. Barcelona, Spain — 7 Million Annual Visitors

major travel and tourism destination in europe

Barcelona finds its way onto most travel itineraries… and for good reason. This Spanish has a vibrant food scene, a plethora of unique historic architecture, great Mediterranean weather, beautiful beaches, and some of the best nightlife in Europe (many consider it the top nightlife destination in the world).

BARCELONA TRAVEL TIPS: Barcelona Travel Guide , Barcelona Travel Prices , Barcelona Pass Review , Best Hostels in Barcelona

Source: https://ajuntament.barcelona.cat/turisme/en/estadistiques_enquestes

7. Prague, Czech Republic — 6.8 Million Annual Visitors

major travel and tourism destination in europe

It’s cliche to say but Prague truly feels like a “fairy tale” city — if you remove most of the tourists, that is. And while Prague isn’t as cheap as it once was, you can still save quite a bit compared to other cities on this list (especially on food and alcohol). Summers do get quite busy so visit during the other times of the year if you want to escape the crowds.

PRAGUE TRAVEL TIPS: Prague Travel Guide , Prague Travel Prices , Best Hostels in Prague

Source: https://www.praguecitytourism.cz/en/our-services/statistics

8. Vienna, Austria — 6.6 Million Annual Visitors

major travel and tourism destination in europe

Vienna is constantly a top contender for the most livable city in Europe so it’s no surprise it’s a major tourist destination. Vienna’s mix of Art Nouveau, Gothic, and Baroque architecture makes it one of the most beautiful cities in the world.

And you can’t visit without spending a few hours enjoying a coffee and traditional desserts at the many traditional Viennese coffee houses.

VIENNA TRAVEL TIPS: Vienna Travel Prices , Best Hostels in Vienna , Vienna Pass Review

Source: https://www.wien.gv.at/english/administration/statistics/tourism.html

9. Milan, Italy — 6.5 Million Annual Visitors

major travel and tourism destination in europe

Milan is the fashion capital of Europe and the business/finance capital of Italy. It undoubtedly has a more buttoned-up vibe than the rest of Italy, and it wouldn’t be my top Italian destination, but it’s still a great city if you’ve already explored Italy’s other highlights.

MILAN TRAVEL TIPS: Milan Travel Guide , Milan Travel Prices , Best Things to Do in Milan , Best Hostels in Milan

Source: https://www.milan.eu/tourist-information/facts-figures/

10. Athens, Greece — 6.3 Million Annual Visitors

major travel and tourism destination in europe

Athens is often the jumping-off point to explore the famous Greek Islands but it’s also the historical capital of Europe — as well as the birthplace of democracy, arts, science, and philosophy of Western civilization. And, of course, Athens is home to the Acropolis and Parthenon.

While the city is safe, Athens as a whole is kind of drab and gritty so it’s not your typical “beautiful European city” that many people imagine it would be.

ATHENS TRAVEL TIPS: Athens Travel Prices , Best Hostels in Athens

Source: https://www.statistics.gr/en/statistics/-/publication/STO12/2019

11. Berlin, Germany — 6.3 Million Annual Visitors

major travel and tourism destination in europe

It was once famously said that “Berlin is poor but sexy.” And while Berlin isn’t as cheap as it once was, it’s still one of the cheapest major European cities. Berlin continues to be one of the hottest nightlife/clubbing destinations in the world but you’ll find that the city offers a ton of other cultural activities as well — including many excellent museums.

BERLIN TRAVEL TIPS: Berlin Travel Guide , Berlin Travel Prices , Berlin Pass Review , Best Hostels in Berlin

Source: https://about.visitberlin.de/en/current-figures

12. Moscow, Russia — 6 Million Annual Visitors

major travel and tourism destination in europe

Moscow still remains a bit of a mystery to many Western visitors — especially since getting an entry visa is a bit of a bureaucratic hurdle and the long flight adds to the difficulty. But this massive city offers a lot to people looking to get off the beaten tourism path.

Source: https://www.mos.ru/en/news/item/45937073/

13. Venice, Italy — 5.6 Million Annual Visitors

major travel and tourism destination in europe

The amazingly beautiful city of Venice is sinking so visit before it’s too late. Venice is another one of the small cities that suffer from over-tourism — especially since it’s a popular port for giant cruise ships. However, Venice empties out at night so if you stay in the city overnight you’ll be rewarded with a completely different experience.

VENICE TRAVEL TIPS: Venice Travel Guide , Venice Travel Prices , Best Hostels in Venice

Source: https://www.comune.venezia.it/en/content/tourist-report-daily-estimate-visitors-venice

14. Madrid, Spain — 5.6 Million Annual Visitors

major travel and tourism destination in europe

Spain’s capital and largest city, Madrid is a top destination for good reason — it’s a lively city that’s both affordable by Western European standards and boasts outstanding culture, architecture, art, and excellent nightlife. But it’s also a fairly modern city so you’ll discover that much of the architecture is from the 20th century — which can sometimes be a surprise to many visitors looking for “old” Europe. That said, it is a city overflowing with energy and old-world charm that’s worth checking out.

MADRID TRAVEL TIPS: Madrid Travel Guide , Madrid Travel Prices , Best Hostels in Madrid , Best Things To Do in Madrid

Source: https://www.madrid-destino.com/en/madrid-in-numbers

15. Dublin, Ireland — 5.5 Million Annual Visitors

major travel and tourism destination in europe

Dublin is a small yet vibrant city that has a way of charming its visitors — thanks to its friendly locals. Dublin also has a large student population and an excellent pub culture so the nightlife offers something for everyone. The city is fairly small so it’s a very manageable city to explore on foot. However, Dublin is fairly expensive (especially food and alcohol).

DUBLIN TRAVEL TIPS: Dublin Travel Guide , Dublin Travel Prices , Best Hostels in Dublin , Dublin Pass Review

Source: https://www.visitdublin.com/

16. Florence, Italy — 5.1 Million Annual Visitors

major travel and tourism destination in europe

Along with Rome, Florence is a must-see Italian destination and it’s only a 1.5 highspeed train ride away from Rome. And while Florence is a popular day-trip destination, it’s best experienced for a few days — plus the crowds thin out at night. And you’ll need a few days to take in all the city’s beauty and its delicious food.

FLORENCE TRAVEL TIPS: Florence Travel Guide , Florence Travel Prices , Best Hostels in Florence

Source: https://www.visitflorence.com/tourist-info/

17. St Petersburg, Russia — 4.5 Million Annual Visitors

major travel and tourism destination in europe

Saint Petersburg is known as the “Cultural Capital of Russia” and it’s full of grandiose 18th and 19th-century architecture. The city is also home to 221 museums including the world-famous Hermitage Museum and the Russian Museum.  Saint Petersburg feels much more European than Russian (visit Moscow if you want to full “Russian” experience).

Source: https://studyinrussia.ru/en/life-in-russia/discover-russia/towns/saint-petersburg/

18. Brussels, Belgium — 4.3 Million Annual Visitors

major travel and tourism destination in europe

Home of the European Union, Brussels is one of those cities that everyone has heard about but it doesn’t have many must-see sights. Brussels has a reputation for being somewhat boring and expensive (thanks to all the government leaders) but the city is starting to attract more of a creative class so it’s slowly shaking off its stodgy image.

If nothing else, you’ll have a steady supply of amazing beer. And chocolate. And fries. And waffles. And beer. And chocolate. And beer.

BRUSSELS TRAVEL TIPS: Brussels Travel Guide , Brussels Travel Prices , Best Hostels in Brussels

Source: https://visit.brussels/site/en/article/tourism-observatory-annual-report

19. Munich, Germany — 4.2 Million Annual Visitors

major travel and tourism destination in europe

Munich, the capital of Bavaria, is home to centuries-old classically German buildings and multiple museums. Munich is also known for its annual raucous Oktoberfest. Speaking of Oktoberfest, Munich is also a beer drinker’s paradise so don’t forget to spend some time in one of the city’s many beer gardens.

MUNICH TRAVEL TIPS: Munich Travel Guide , Munich Travel Prices , Best Hostels in Munich

Source: https://www.munich.travel/en/topics/about-us/data-facts-and-market-research

20. Hamburg, Germany — 4 Million Annual Visitors

major travel and tourism destination in europe

Hamburg is Germany’s second-largest city. Hamburg has long been one of Europe’s largest ports, and like most port cities, Hamburg is a little rough around the edges. But Hamburg has undergone a major transformation over the past few years and it’s now often considered Germany’s hippest city. Now you’ll find plenty of new restaurants, bars, and clubs.

HAMBURG TRAVEL TIPS: Hamburg Travel Guide , Hamburg Travel Prices , Best Hostels in Hamburg

Source: https://marketing.hamburg.de/facts-figures-tourism-in-hamburg.html

21. Budapest, Hungary — 4 Million Annual Visitors

major travel and tourism destination in europe

Often called the “Paris of the East,” Budapest is another one of Eastern Europe’s great destinations that is increasingly becoming one of Europe’s most visited cities. It has elegant boulevards. It has beautiful architecture. But it has much more grit and edge thanks to its years under communist rule. It’s also affordable and one of Europe’s best nightlife destinations.

BUDAPEST TRAVEL TIPS: Budapest Travel Guide , Budapest Travel Prices , Best Hostels in Budapest

Source: https://www.budapestinfo.hu/statistics-and-analyses

22. Tallinn, Estonia — 4 Million Annual Visitors

Located between Stockholm and St. Petersburg, Tallinn offers an alluring mix of Nordic and Russian cultures. Tallinn still has multiple medieval buildings (with a mix of Soviet-era buildings) and it’s one of Europe’s most complete walled cities. Tallinn is one of the most popular day trips from Helsinki and thanks to a recently built cruise ship docks, Tallinn does get overrun with tourists — so staying overnight helps give you a better experience.

Source: https://www.visittallinn.ee/eng/professional/statistics-surveys/reports/tourism-reports

23. Lisbon, Portugal — 3.6 Million Annual Visitors

major travel and tourism destination in europe

Lisbon is a hot destination and I suspect it will be quickly moving up in the ranks of Europe’s most visited cities. Lisbon is a laid-back city with coastal vibes that’s famous for its pastel buildings, café culture, and charmingly gritty vibe. It’s also very friendly on the wallet when compared to other Western European cities — food and lodging are both priced reasonably and attractions are about average.

LISBON TRAVEL TIPS: Lisbon Travel Guide , Lisbon Travel Prices , Best Hostels in Lisbon

Source: https://www.visitlisboa.com/en

24. Copenhagen, Denmark — 3.2 Million Annual Visitors

major travel and tourism destination in europe

You don’t need to visit Copenhagen for more than a few hours to realize why the Danes are some of the happiest people in the world and why Copenhagen is one of Europe’s “must-visit” destinations. The city has so many things going for it — a mix of beautiful old and state-of-the-art architecture, a great food scene, plenty of sights and museums, tons of coffee shops, a lively craft beer scene, plenty of culture, lots of shopping, an excellent biking culture, and friendly locals.

COPENHAGEN TRAVEL TIPS: Copenhagen Travel Guide , Copenhagen Travel Prices , Best Hostels in Copenhagen

Source: https://www.wonderfulcopenhagen.com/wonderful-copenhagen/analyses-insights/reports-and-insights

25. Edinburgh, Scotland — 3.1 Million Annual Visitors

Edinburgh is a beautiful, youthful city in Scotland that has a magical medieval Old Town, an elegant Georgian New Town, and the impressive Edinburgh Castle. It also attracts thousands of visitors during its E dinburgh Festival each August. It’s also a very welcoming city with friendly locals and excellent Scottish pubs and bars.

EDINBURGH TRAVEL TIPS: Edinburgh Travel Prices , Best Hostels in Edinburgh

Source: https://www.etag.org.uk/wp-content/uploads/2013/11/facts-and-figures-2012.pdf

26. Heraklion, Greece — 3 Million Annual Visitors

Heraklion is a port city and the capital of the Greek island of Crete. And despite its relatively high visitor numbers, most people spend little time in Heraklion because they use the city as a first stop for exploring the rest of the region.

Source: https://www.heraklion.gr/en/visitor

27. Kraków, Poland — 2.9 Million Annual Visitors

Krakow is a beautiful, old-school little city in Poland that also has a reputation for being a party town thanks to its cheap prices and large university student population. And while Warsaw is the official capital of Poland, Krakow is the country’s cultural and intellectual capital.

KRAKOW TRAVEL TIPS: Krakow Travel Prices , Best Hostels in Krakow

Source: https://convention.krakow.pl/english/ccb_en/….tourists_have_visited_krakow.html

28. Warsaw, Poland — 2.8 Million Annual Visitors

Largely destroyed during WWII, Warsaw is the sprawling and rebuilt capital of Poland that is just starting to be discovered by visitors. Warsaw doesn’t have a large tourism infrastructure so it takes a little more effort and planning to get the most out of your visit.

Source: https://warsawtour.pl/en/contact-us/

29. Frankfurt, Germany — 2.7 Million Annual Visitors

Frankfurt is a largely modern city that’s more of a business-centric city than a touristic destination. And while there are some nice museums and sights, Frankfurt wouldn’t be one of my top German destinations.

Source: https://www.frankfurt-tourismus.de/en/Press/Publications/Statistics

30. Stockholm, Sweden — 2.7 Million Annual Visitors

The beautiful city of Stockholm is easy on the eyes and rough on the wallet. Stockholm is actually a city spread over 14 islands and over those islands, you’ll find plenty to do. The only thing that keeps Stockholm from being a more popular city is its relatively remote location.

STOCKHOLM TRAVEL TIPS: Stockholm Travel Prices , Stockholm Pass Review

Source: https://www.stockholmbusinessregion.com/globalassets/about-us/facts-and-figures/…..pdf

31. Nice, France — 2.6 Million Annual Visitors

Nice is a beautiful city in the South of France that’s been a favorite summer vacation destination for Europeans for hundreds of years. And while Southern France has a well-earned reputation for being expensive, Nice has plenty of budget-friendly options — including multiple excellent museums and easy train access to multiple seaside towns.

NICE TRAVEL TIPS: Nice Travel Guide , Nice Travel Prices , Best Hostels in Nice

Source: https://en.meet-in-nice.com/key-figures

32. Porto, Portugal — 2.5 Million Annual Visitors

While Lisbon gets the greatest number of tourists in Portugal, the slightly shabby yet beautiful city of Porto still offers plenty to its visitors — especially when it comes to beautiful weather. Porto is also a very affordable city so it’s attracting many young chefs and people looking for great travel deals.

Source: https://www.investporto.pt/en/sectors/tourism/#:~:text=The%20Greater%20Porto%20Area%20represents,over%2Dnight%20stays%20since%202014

33. Bruges, Belgium — 2.5 Million Annual Visitors

Despite its small size, the medieval fairytale town Bruges is one of the most popular destinations in Europe — in fact, it probably gets more visitors than this list makes it seem since many people visit as a day trip. You can easily see the city in a day but visiting overnight gives you a better (and less touristy) view of the city.

BRUGES TRAVEL TIPS: Bruges Travel Prices

Source: https://www.visitbruges.be/en

34. Reykjavik, Iceland — 2 Million Annual Visitors

Tourism to Reykjavik has exploded over the past few years and now they’re getting over two million visitors each year — which is a lot for a city with a population of just over 100,000. Reykjavik is a city surrounded by incredible nature but it’s also a city full of life. It’s also a city that’s super expensive so it will put a hurting on your wallet.

REYKJAVIK TRAVEL TIPS: Reykjavik Travel Prices , Best Hostels in Reykjavik

Source: https://www.ferdamalastofa.is/en/recearch-and-statistics/numbers-of-foreign-visitors

35. Seville, Spain — 2 Million Annual Visitors

Seville is Spain’s fourth-largest city and it’s one of the most-loved destinations in Southern Europe. There is plenty to see and eat in this laid-back city so it’s worth spending a few days exploring — but be warned at Seville is one of Europe’s hottest cities in the summer so you may want to visit in the spring or fall to escape the heat.

SEVILLE TRAVEL TIPS: Seville Travel Guide , Seville Travel Prices , Best Hostels in Seville

Source: https://www.visitasevilla.es/en/professionals/research-statistics

36. Lyon, France — 1.6 Million Annual Visitors

Lyon is the food capital of France — which is saying a lot for a country famous for its food. Lyon is also a hub for art, culture, winemaking, and commerce. Lyon has many museums as well as a youthful vibe thanks to its large university population. Many visitors also feel like Lyon is more friendly and welcoming than Paris.

Source: https://presse.lyon-france.com/en/tool-box/key-figures

37. Dubrovnik, Croatia — 1.5 Million Annual Visitors

Dubrovnik (and the rest of Croatia) hasn’t traditionally been a wildly popular tourist destination but in recent years it has exploded in popularity — along with higher prices. Now the “pearl of the Adriatic” sees millions of visitors wanting to explore the walled Old Town of this beautiful city so visit in the off-season if you want to avoid the crowds.

DUBROVNIK TRAVEL TIPS: Dubrovnik Travel Prices

Learn More About Europe’s Most Popular Cities

major travel and tourism destination in europe

The Savvy Backpacker is full of helpful advice about visiting the most popular and best cities in Europe. Below are some of my best travel articles:

  • Europe City Guides
  • European City Price Guides  
  • Initial Trip Planning
  • Budgeting and Money
  • Packing Lists and Advice
  • Accommodation in Europe
  • Transportation in Europe
  • Travel Gear Reviews
  • Best Of Europe Mega Trip Itinerary (Travel Time: 8-10+ weeks)
  • Eastern Europe MegaTrip Itinerary (Travel Time: 6-10 Weeks)
  • Gateway to Eastern Europe Travel Itinerary (Travel Time: 2-4 Weeks)
  • How Much It Costs To Backpack Europe

Stay Connected With Cheap Mobile Data in Europe

major travel and tourism destination in europe

You no longer need to spend a fortune on mobile data while traveling around Europe thanks to the recent growth of affordable prepaid SIM and eSIM data plans. Check out my guides below to see how you can get high-speed data for around $2-$4/day:

  • Guide to Using Data Plans and Smartphone Phones in Europe
  • How To Buy A SIM Card and Mobile Data Plans in Europe
  • Guide To The Best eSIM Data Plans in Europe
  • Recent Posts
  • Best eSIM For Europe Travel | Everything You Need To Know About European Prepaid eSIM Data Plans - June 6, 2024
  • New York Pass Review | Is It A Good Value or Waste of Money? - May 20, 2024
  • Paris Pass Review — A Good Value or Waste of Money? - May 13, 2024

major travel and tourism destination in europe

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What are you looking for?

68+ europe travel & tourism statistics (latest 2024 data).

Bradley Williams

It’s no secret that Europe is home to some of the most popular places to visit in the world . With fascinating history, diverse cultures, and gorgeous natural sceneries, there is something to suit every type of tourist.

According to the UN, there are 44 countries in Europe with 27 of them listed as part of the European Union . 

That’s a lot of places to explore and get lost in!

France was the most visited destination in Europe as it saw over 79.4 million global tourist arrivals in 2022. 

Meanwhile, Paris welcomed 16.8 million international tourists in 2018 . It’s second in Europe only to London.

Today, we’re here to present some of the most interesting and crucial statistics about travel and tourism in Europe. From how much revenue this industry generates each year to the impact that recent pandemic had.

Here they are!

Sources : I’ve referenced individual sources after each stat. Please go to the bottom of the post for a full list of all the articles and sources I’ve used here.

Travellerspoint

Most asked questions about Europe travel & tourism

How many tourists visit europe each year.

In 2019, Europe recorded 745 million international tourist arrivals.

The pandemic caused international tourism to plummet in Europe, but the number has recovered to 595 million arrivals in 2022.

Roughly 4 in 10 baby boomers state that Europe is their first choice for international travel.

International Arrivals in Europe

How much of Europe's economy is tourism?

In 2022, travel and tourism contributed $1,939 billion to the overall GDP in Europe.

This is an increase from the $1,450 billion contribution in 2021, but not yet recovered to its pre-pandemic levels.

Travel tourism GDP

Which country in Europe has the most tourism?

With 89.4 million international tourist arrivals in 2019 and 79.4 million in 2022, France is the most popular place to visit in Europe .

Both before and after the pandemic, France remains the most visited country in Europe.

International arrivals by country

What percentage of Europeans travel?

In 2021, 56% of Europeans participated in tourism in 2021, compared with 65% in 2019.

What's the least visited country in Europe?

According to Eurostat, Luxembourg was the least visited country in Europe by EU residents in 2019.

Europe Travel & Tourism Key Statistics

  • Europe at large (both EU and non-EU) remains the most visited region in the world, accounting for 50% of the world’s tourist arrivals
  • In 2022, travel and tourism contributed $1,939 billion to the overall GDP in Europe
  • 61% of all international arrivals to the EU in 61% were for recreational purposes
  • In 2020, the tourism industry generated, directly and indirectly, 34.76 million jobs
  • In 2017, there were more female (59%) than male employees in the tourism industry
  • In 2019, there were 717 thousand travel accommodation establishments in EU countries, which is a 69% increase from 2006
  • In 2019, EU residents made 1.1 billion trips that included overnight stays
  • Due to the Coronavirus pandemic, international arrivals in Europe plummeted from over 746 million in 2019 to just about 236 million in 2020

Inbound tourism in Europe

How many tourists visit Europe annually?

1. In 2019, Europe recorded 745 million international tourist arrivals.

[Statista] 

Europe receives the highest number of international arrivals compared to other regions, including Americas, Asia Pacific, Middle East, and Africa.

2. The pandemic caused international tourism to plummet in Europe, but the number has recovered to 595 million arrivals in 2022.

In comparison, the Americas received 150 million international tourist arrivals in 2022, only 25% of Europe.

3. In July 2023, there were 89.8 million monthly international arrivals in Europe, roughly 7% lower than in July 2019.

This has exceeded the monthly levels of July 2020, 2021, and 2022, but yet to recover to pre-pandemic levels.

Monthly International Arrivals in Europe

4. 6 of the top 10 most visited destinations by international tourist arrivals worldwide are located in Europe.

[Wikipedia]

This includes France, Spain, Italy, Turkey, Germany, and the United Kingdom in that order.

world tourism by country ranking

5. There were 36.4 million outbound trips from the US to Europe in 2019.

In 2019, there were 36.4 million trips from the US to Europe .

6. About 33% of these trips from the US were made to destinations in Western Europe.

11.9 million, or 33%, of these trips were to Western Europe. Central or Eastern Europe received the least number of outbound trips from the US at 4.3 million arrivals in 2019.

7. Europe at large (both EU and non-EU) remains the most visited region in the world, accounting for 50% of the world’s tourist arrivals.

Domestic tourism in europe.

How popular is Europe among domestic tourists?

8. In 2019, there were 682 million domestic arrivals in EU countries.

Domestic tourism continues to be more popular as this number steadily grows from only 491 million in 2008 to 682 million in 2019.

domestic arrivals in EU

9. There were 187 million overnight trips in Europe made by French residents in 2019 alone.

Out of all EU countries, French residents have been the most active in domestic tourism in Europe. 

10. Germany is close behind as its residents made roughly 161 million domestic trips in 2019.

Domestic trips include both personal and professional purposes.

11. An April 2023 survey showed that French respondents were the most likely to take a domestic summer holiday trip. 

Share of Europeans planning a domestic trip

12. As of September 2023, the preferred destination among European travelers for their next European trip is France, with 7% of respondents planning to visit France on their next trip within Europe. 

After France, Italy and Spain followed in the ranking.

13. A survey in September 2023 revealed that 68% of respondents intended to likely or very likely take an overnight trip domestically or in Europe in the following six months. 

This percentage was a slight decrease from a similar study in March 2023, when 72% reported the same.

14. In 2022, the expenditure of domestic tourists in Europe was 1.13 trillion U.S. dollars just 0.5% lower than that in 2019.

15. in terms of domestic tourism expenditure of the eu-27 countries and the uk, germany had the highest figure in 2019 (320.9 billion u.s. dollars) and 2022 (317 billion u.s. dollars)., europe tourism and the economy.

How much revenue does Europe’s tourism generate?

16. In 2021, travel and tourism contributed $1,450 billion to the overall GDP in Europe.

From 2012 to 2019, the travel industry has steadily contributed an increasing amount of GDP in Europe, peaking at $2,191 billion in 2019.

17. Domestic tourism expenditure reached a record high of $1,222 billion in 2019.

Domestic travellers are important in Europe’s tourism industry as they spent $1,222 billion in 2019 alone, which is the highest number in recent recorded history.

18. In 2019, Spain was the second top tourism earner after the US, recording $79.7 billion in international tourism receipts.

Spain is the second country in the world that makes the most money from tourism. It recorded $79.7 billion in international tourism receipts in 2019.

19. France follows closely behind making $63.8 in international tourism receipts.

Why people travel to europe.

What motivates people to visit Europe?

20. 61% of all international arrivals to the EU in are for recreational purposes.

Holiday, recreation, and other leisure-related purposes are the most common reason for visiting Europe.

purpose of visiting eu

21. In the meantime, 15% visited EU countries for business reasons and 24% came to visit friends and relatives or other purposes.

Business travel makes up 15% of all visits to the EU .

22 Most international visitors arrive in Europe by air travel (57%), compared to 40% for land transport and only 4% by water.

Over half of all global visitors to Europe come through flights, while 2 out of 5 visitors arrive by land transport. Only 4% travel by water to Europe.

23. 62% of all residents in the EU went on a minimum of one personal trip in 2017.

In terms of domestic tourism in Europe, 3 out of every 5 EU residents took at least one personal trip back in 2017.

24. 11% of domestic trips to Europe in 2015 were for professional purposes, including business trips.

11% of all domestic trips in Europe in 2015 were made for professional reasons, such as business trips.

25. The European hotel market generated a revenue of 98.09 billion U.S. dollars in 2022, a significant improvement from 2020 and 2021.

26. the european region with the highest revenue in the hotel market in 2022 was central & western europe was, generating more than 61 billion u.s. dollars. .

The region with the second-highest revenue in the hotel market in 2022 was Southern Europe.

Tourism employment in Europe

How large is Europe’s tourism workforce?

27. In 2020, the tourism industry generated, directly and indirectly, 34.76 million jobs.

In 2022, there’s still a 8.5% decrease in tourism jobs in Europe compared to 2019 due to the Covid-19 pandemic .

28. Travel and tourism provided 37.98 million jobs in Europe in 2019.

29. in 2017, there were more female (59%) than male employees in the tourism industry..

The tourism industry has long been a major employer for women , especially considering that only 36% of employees in non-financial business economies in Europe were female.

30. The tourism labour force also tends to attract younger workers aged 15 to 24 (13%) and part-time positions (24%).

These statistics are much higher than those in the non-financial business economies and services sectors as a whole.

Popular tourist destinations in Europe

What are the most popular tourist destinations in Europe?

31. With 89.4 million international tourist arrivals in 2019 and 79.4 million in 2022, France is the most popular place to visit in Europe.

France, Spain (83.5 million), and Italy (64.5 million) recorded the most international tourist arrivals in 2019. The ranking changed slightly in 2020, with Italy receiving more international tourists than Spain.

Moreover, European travellers comprise 39.3% of the total tourist arrivals in Venice .

32. The capital city, Paris, welcomed more than 16.8 million international visitors in 2018, making it the second most visited European city after London.

Paris received over 16.8 million international visitors in 2018 and was the second most visited city in Europe.

It is second only to London, which receives the highest number of tourists that year .

33. In terms of bed nights, Spain is the most popular among international tourists, with 299 million nights spent in tourist accommodations in 2019 alone.

This number accounts to 22% of the total nights spent in tourist accommodations in Europe.

34. After Spain, Italy is the second most popular tourist destination for overnight stays in Europe. There were 221 million nights spent here in 2019.

When it comes to cities in Europe with the most overnight stays in 2019, Italy sits on the second place.

35. This is followed by France (136 million nights) and Greece (120 million nights).

36. all together, spain, italy, france, and greece dominate 57% of the total nights spent by international tourists in european tourist accommodations..

Spain, Italy, France, and Greece are the four most popular tourist destinations in Europe in terms of night spent in a tourist accommodation.

In fact, travellers from Europe make up the majority of overseas tourist arrivals in Rome (2.78 million) .

37. Meanwhile, the least popular EU destinations for tourists in 2019 were Luxembourg, Latvia, Lithuania and Estonia.

38. in terms of region, international arrivals in southern/mediterranean europe has surpassed pre-pandemic levels in july 2023, while central/eastern europe experienced a 30% drop., accommodation in europe’s travel industry.

Where do tourists usually stay when visiting Europe?

39. In 2022, there were 621 thousand travel accommodation establishments in EU countries, a slight increase from the 617 thousand recorded in 2019.

The 621 thousand travel accommodations include RV campgrounds , hotels, short-stay accommodation, and trailer parks.

Number of tourist accommodation establishments in the EU-27, 2012 to 2022

40. As of 2019, a majority of these (more than 479 thousand) were holiday and other short-stay accommodations, while 209 thousand were hotels and similar accommodation types.

The most common type of tourist accommodation in Europe is holiday/ short-stay vacation rentals .

41. In 2019, it was estimated that residents and international visitors spent a total of 2.87 billion nights in EU travel accommodation.

In 2019 alone, tourists in EU countries spent a total of 3.42 billion nights in accommodation establishments.

For budget travel, Kyiv is the cheapest city destination for backpacking, with daily costs amounting to an average of $37.69 .

42. In 2022, the number still has yet to reach its pre-pandemic figure, at just 2.74 billion nights spent in EU travel accommodations.

Nights spent accommodation establishments in the EU-27, 2012 to 2022

43. In 2019, Italy recorded just shy of 1.1 million bedrooms in hotels and similar accommodation. This is the highest in any country in Europe.

At 1.1 million individual hotel and similar rooms , Italy is the country in Europe with the highest number of bedrooms.

44. Germany and Spain are close behind with 993 and 934 million bedrooms respectively.

45. in terms of occupancy rate of bed places in hotels and other similar accommodation in eu countries, cyprus leads the chart with 71.8% of net occupancy rate..

Hotels and similar accommodation types in Cyprus recorded an astounding 71.8% net occupancy rate, the highest in any one country in EU countries.

EU hotels net occupancy rate

46. Interestingly, despite having the second most hotel bedrooms in Europe, Germany had a pretty low occupancy rate of 45.7% in 2019.

47. in 2021, europe became the region with the highest glamping market worldwide, with 35.11% of market share..

[Grand Review Research]

Glamping is an up-and-coming industry and Europe seems to be the leading world region in terms of market share (35.11%) .

48. In 2022, most hotel market sales in Europe were made online (77%), which represents a steady growth since 2017 and is expected to continue until 2027.

Online booking has an increasingly large role in hotel market sales in Europe, with 77% of sales in 2022 made online .

49. There are 1.4 million Airbnb Hosts in the EU, the highest number in any region in the world.

Out of the 1.4 million Airbnb Hosts in the EU , more than 1.1 million have just one listing.

50. The average EU Host on Airbnb earned just below €4,000 in 2022, which is equivalent to over two months additional pay for the median EU household.

Outbound tourism by europeans.

How many European tourists go on a trip each year?

51. Almost two out of every three Europeans went on a tourism trip in 2019, but the percentage decreased to 56% in 2021.

52. in 2021 compared with 2019, 14 % or 35 million fewer europeans made tourism trips., 53. around 70% of these trips were made within their own country..

In 2021, nearly 7 out of 10 European tourists made only domestic trips.

54. In terms of night spent, Spain and Italy were the most popular destinations for European tourists.

The most popular destinations for tourists from Europe are Spain and Italy, where they spent the highest number of nights in 2019.

55. For non-EU destinations, the United Kingdom, Turkey and the USA had been the top choices.

56. eu residents spent an average of €421 per trip in 2019..

The average EU resident would spend €421 per trip.

57. In 2019, EU residents made 1.1 billion trips that included overnight stays.

EU residents went on a total of 1.1 billion trips which included overnight stays to both domestic and international locations in 2019 alone.

58. The contribution of travel and tourism to Europe’s GDP fell significantly in 2020, from $2,191 billion, to roughly 50% of the number in 2019.

The average European solo traveler spends €285 for their flight and hotel .

59. The EU country that travels the most is Switzerland, with 82.2% of the population travelling in 2021.

Sweden is on fifth place, with 78% of its population participating in tourism in 2021.

Meanwhile, Ireland takes 8th place with 72.3% of the population travelling in 2021 .

Top EU countries participating in tourism 2021

60. On the other end of the spectrum, the country that participated the least in tourism in 2021 is Bulgaria (22.7% of population).

61. residents aged 65 or over represented 25% of the eu population aged 15 years or older, they accounted for only 17% of eu tourists..

Still, this 17% equals to a significant number of 36 million tourists.

Covid-19 and Europe’s tourism

How has the pandemic affected travel & tourism in Europe?

62. The contribution of travel and tourism to Europe’s GDP fell significantly in 2020, from $2,191 billion, to roughly 50% of the number in 2019.

Due to the recent pandemic, the total contribution from the travel and tourism industry to GDP in Europe decreased dramatically in 2020 from 2019.

63. Domestic tourism also fell from $1,167 billion in 2019 to $668 billion in 2020.

Domestic tourism expenditure in Europe decreased by roughly 43 percent in 2020 over the previous year, due to the impact of the coronavirus (COVID-19) pandemic.

Effect of Covid on tourism in Ireland

64. International arrivals in Europe plummeted from over 746 million in 2019 to just about 236 million in 2020.

65. the number of international tourist arrivals dropped by 97% in april 2020 compared to april 2019. .

Travel to and from countries was restricted as the virus spread, resulting in a sharp drop in arrivals across the region.

66. In May 2021, international tourist arrivals have more than quadrupled since the same month in 2020.

However, this figure of 12.1 million arrivals is still much below the 64.2 million from May 2019.

Travel companies in Europe statistics

67. the 'package holidays' segment of the travel and tourism market in europe is expected to achieve a +1.66% growth in number of users between 2023 and 2027, reaching a record-high of 134.52 million users., 68. as of june 2023, oriental land co. ltd is the travel and leisure company with the largest market cap in europe, valued at 54.83 billion u.s. dollars..

Flutter Entertainment PLC and Evolution AB followed, each with a market capitalisation of roughly 27.76 billion U.S. dollars.

69. In Europe, Lufthansa became the airline which carried the highest number of travelers in 2022, with 101.8 million passengers in total.

Turkish Airlines was in second place, with a total of 71.8 million passengers in 2022.

As home to some of the world’s most popular tourist destinations, it will not be a surprise if tourism in this region only grows from now on.

While the recent Coronavirus pandemic has caused some major setbacks in terms of GDP and tourist arrivals in these countries, it does seem that things are looking brighter.

Once the world has recovered even more from this trying time, we believe that people looking for a getaway will look to visit various European destinations. As such, the number of domestic and international visitors will surely rise again soon.

We hope this post is thorough enough for you to learn more about tourism in Europe.

Can you think of other questions or aspects of Europe’s travel and tourism that we haven’t covered? Feel free to comment below!

Don't miss out these other statistic guides!

  • Norway Travel & Tourism Statistics
  • Canada Travel & Tourism Statistics
  • Peru Travel & Tourism Statistics
  • Grand Review Research

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Traveling slowly and giving a reasonable time for a few select countries is a much more rewarding and memorable way of discovering Europe than hopping all over the place.

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One of the biggest differences between Europeans generally and Americans is the approach to customer service. Your waiter will not tell you their name and come over every five minutes to "check if everything is ok." Waiters take your order, bring it to you, and leave you be until you're ready to leave. They won't bring you the cheque until you ask them to. It’s considered rude to rush people out of a restaurant by bringing them the cheque since in Europe a meal is more an event rather than just a "eat and move on" deal.

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ChicagoAvidTraveller

In France, if you just talk to a local in English, people will ignore you. If you at least greet them in French, then they themselves start talking to you in English (realizing you are a tourist).

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lastraniera

I can’t help noticing how well behaved even quite young children are in restaurants. They understand that they have to sit at the table patiently and eat with the grown-ups in what may appear to your children to be a fairly formal setting.

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luvplayacar

Pack small! The buildings are old and the stairways are small and narrow and the elevators say they will fit eight, but, they will not fit eight U.S. citizens with large luggage.

European countries have amazing diversity and allow you to see totally different landscapes, cultures, and cuisines on the same continent.

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Berlin is one of my favorite European destinations.

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Barcelona is well known for its incredible cultural offerings from Gaudí’s impressive architecture to amazing works by the artist Picasso.

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Rome is one of the world's most fascinating cities.

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A unique Mediterranean Island full of history, great people, fantastic food and amazing places. Sea, mountains, active volcanoes... come and discover Sicily, it will go beyond your expectations.

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London is one of the most popular tourist destinations in the world for a reason. A cultural and historical hub.

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Paris is magical! From its pretty and remarkable landscapes to its inspiring cafes, Paris has a unique combination of traditional architecture, rich history, pleasant parks and squares, original cuisine and special spirit of life.

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This is such a fabulous restaurant and the food is exceptional. The cuisine draws on the traditional Sicilian but adds a modern twist.

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Mike Weddle

This is our favorite restaurant in the world. An exquisite Parisian experience.

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One of London’s best kept secrets for chilling out and lazing on a Sunday afternoon. A proper roast Sunday lunch with all the trimmings and apple crumble and custard to follow...I think I've gone to heaven!

What is the best way to get there?

International airports are located in all major cities in Europe.

Do I need a visa?

Travelers can obtain a single visa allowing access and free movement between all 26 countries of the Schengen zone. If you’re visiting from overseas, use  Schengen Visa info  to see if you need a visa.

For countries outside this zone, including the U.K., Ireland, and many countries in Eastern Europe, contact the respective country’s embassy to find out if you need a visa.

When is the best time to visit?

Any time: Europe is a year-round destination. Summer travelers flock to the beaches of Spain, Greece, and the south of France; while winter visitors hit the ski slopes in the Alps or tour Europe’s famous Christmas Markets. The summer months are often the busiest for city sightseeing—a spring or autumn visit means fewer crowds and often lower prices on flights and accommodation.

Festivals take place throughout the seasons in Europe, with top events including Munich’s Oktoberfest (Sept), Venice Carnival (Feb-Mar), Cannes Film Festival (May), Edinburgh Fringe Festival (Aug), and La Tomatina Festival in Valencia (Aug).

Low-cost airlines operate throughout Europe and flying is often the cheapest way to hop between cities.

There are high-speed trains linking cities all across Europe. The most cost-effective option is a Eurail or Interrail Pass, which offers unlimited train travel. Passes are available for individual countries or you can get a Global Pass valid in 33 countries. There’s also the Eurostar train between England and France.

Most countries operate their own nationwide bus companies. Eurolines and Flixbus operate low-cost long-distance bus services to 29 European countries.

Car and passenger ferries operate between the destinations along the English Channel, the Baltic Sea coast, and the Mediterranean coast.

ridesharing

Uber , BlaBlaCar , and Bolt are available in many European cities on your smartphone.

On the ground

What is the timezone.

Time zones range from Greenwich Mean Time in the United Kingdom to Central European Standard Time in France, Italy, and other central European countries; to Eastern European Standard Time in Finland, Romania, and other Eastern countries.

What are the voltage/plug types?

Most European countries use a standard voltage of 220–240 V and the standard frequency is 50Hz. The plug has two round pins. Exceptions include the UK and Ireland, which use a plug with three pins. For plug types, you can reference the international guide here.

What is the currency?

The Euro is used by 19 countries within the Eurozone. Other countries each have their own currencies. Although some non-Euro countries may accept the Euro, this practice is typically restricted to tourist areas, and you will need to use the local currency throughout Europe.

Are ATMs readily accessible?

Are credit cards widely accepted, how much do i tip.

Although tipping etiquette varies from country to country, in general, tipping is not obligatory in Europe. A tip for exceptional service is always appreciated, typically between 10-20%. Some restaurants, especially in major cities, may add a service charge, so it’s worth checking the bill.

Are there local customs I should know?

In almost all European countries, the federal legal age for buying and drinking alcohol is 18 years old. In some countries, the age for purchasing beer and wine is lower. An exception is Iceland, where the legal age for buying and drinking alcohol is 20 years old.

Public transport

Allow others to disembark before boarding, don’t take up more than one seat, and stand to offer seating to pregnant women or someone with a disability. In many cities, it is customary to stand to the right on escalators to allow others to pass.

Try to speak the language

The EU has 24 official languages and even more languages are spoken throughout the rest of Europe. Although you will often find someone who speaks English, especially in major cities and tourist areas, it is polite to enquire if the person speaks English instead of assuming. Where possible, try to learn a few words such as ‘Hello’ and ‘Thank you’ in the local language as a sign of respect.

Keep your VAT receipts

Most European countries add TVA or VAT (value-added tax) to the purchase of goods and services. This sales tax can often be refunded for international travelers, so hold onto your receipts and fill out the claims form at customs on departure.

Always greet people

A courteous, formal greeting in the local language is always appreciated—this includes shop attendants, wait staff, hotel staff, and drivers. However, Europeans, in general, are more reserved than some other cultures, so don’t expect strangers to smile at you in the street or strike up a conversation.

Don’t talk loudly in public

Although customs vary from country to country, in most European cultures, this is considered ugly and rude.

Where to Go in Europe

SD › Where to Visit in Europe Updated: November 6, 2023 By Santorini Dave

  • Amalfi Coast – Where to Stay
  • Amsterdam – Where to Stay
  • Athens – Where to Stay
  • Barcelona – Where to Stay
  • Budapest – Where to Stay
  • Dublin – Where to Stay
  • Edingurgh – Where to Stay
  • Florence – Where to Stay
  • Lisbon – Where to Stay
  • London – Where to Stay
  • Madrid – Where to Stay
  • Milan – Where to Stay
  • Mykonos – Where to Stay
  • Paris – Where to Stay
  • Porto – Where to Stay
  • Prague – Where to Stay
  • Rome – Where to Stay
  • San Sebastian – Where to Stay
  • Santorini – Where to Stay

Paris, France.

The banks of the River Seine in Paris .

Best Places to Go in Europe My favorite countries to visit in Europe are Greece and Italy . My favorite cities in Europe are London , Paris , Barcelona , and Florence . The best destinations for a honeymoon in Europe are Santorini and the magical cave hotels in Matera . The best beaches in Europe are in Greece . Europe with Kids : My favorite places in Europe for families are London with kids , Paris with kids , Barcelona with kids , Amsterdam with kids , Rome with kids , and Naxos with kids . Top Tip for Visiting Europe: Arrive and depart from different cities to save the time, hassle, and expense of retracing your steps to catch your return flight. For example, fly into London, train to Paris, train to Amsterdam, fly home from Amsterdam. The best destinations for first-time visitors are those that have a direct flight from home (or as close to direct as possible) and are close to each within Europe – cutting down on costs and travel time. Best Time to Visit Europe : July and August have wonderful weather but are busy everywhere in Europe so if you have the option (and families usually don’t) then June and September are better as the weather is remains great and every beach on the Mediterranean is still wonderful. For outdoor sightseeing April, May, October, and early November are pleasant in most of Europe. If you’re a museum lover then early December, January, February, and early March see wonderfully short lines at the top attractions in London , Paris , Amsterdam , Berlin , Barcelona , Madrid , Florence , Milan , and Rome . The weather can be miserable but these big cities have lots to see indoors. My favorite book on modern Europe is Tony Judt’s fantastic Postwar: A History of Europe Since 1945 . The most magical things to do in Europe are island hopping in the Greek Islands and staying at an Agriturismo in Tuscany .

The 15 Best Places to Visit in Europe

Map of Best Places to Go in Europe

1. Paris, France Paris has it all, which is why it’s as close to a must-see as there is in Europe. Food, history, art, culture, and beauty around every corner. A highlight for me is doing a bike tour around the city. Paris Travel Guide • Best Paris Hotels • Best Paris Family Hotels • Best Cheap Hotel in Paris • Best Time to Visit Paris •  Paris with Kids • Best Restaurants in Paris • Best Things to Do in Paris • Where to Stay in Paris 2. Florence, Italy There are so many places to go in Italy, but Florence is so special you really can’t miss it. The art and history are obvious perks but doing food tours and cooking classes are also favorites of mine. And Florence makes a great base for exploring the treasures of Tuscany. Florence Travel Guide • Best Florence Hotels • Best Florence Family Hotels • Best Cheap Hotels in Florence • Best Time to Visit Italy • Best Things to Do in Florence • Where to Stay in Florence 3. Santorini, Greece The best holiday destination in Europe (but I might be biased). The caldera views are as incredible as anything you’ll see anywhere. Sunsets, hikes, boat tours, local wines, black volcanic beaches, and the most luxurious hotels along the Mediterranean. Mykonos , Naxos , and Paros are just a few hours away by ferry. Santorini Travel Guide • Best Santorini Hotels • Best Santorini Family Hotels • Best Cheap Hotels in Santorini • Best Time to Visit Santorini •  Santorini with Kids •  Santorini with Kids • Best Restaurants in Santorini • Best Things to Do in Santorini • Where to Stay in Santorini 4. London, England Everyone knows London is packed with world-class sights, museums, and historical landmarks. What might be surprising is all the great local markets, shops, neighborhoods, cafes, and restaurants. Be sure to get away from the most popular attractions and seek out the less-touristy neighborhoods of greater London. Best London Hotels • Best London Family Hotels • Best Cheap Hotels in London • Best Time to Visit London •  London with Kids • Best Things to Do in London • Where to Stay in London 5. Amsterdam, Netherlands One of my absolute favorite cities in Europe. A wonderful city center that’s as pedestrian and bike friendly as you’ll find. Loaded with fun cafes, restaurants, great museums, and leafy parks. Perhaps more than any European city Amsterdam is a place you’ll want to live in after your first day. Best Amsterdam Hotels • Best Amsterdam Family Hotels • Best Cheap Hotels in Amsterdam • Best Time to Visit Amsterdam •  Amsterdam with Kids • Where to Stay in Amsterdam 6. Barcelona, Spain My favorite city in Spain. Jammed with great food, lively nightlife, art, architecture, and eye popping sightseeing. A great holiday destination for families too. Best Barcelona Hotels • Best Barcelona Family Hotels • Best Cheap Hotels in Barcelona • Best Time to Visit Barcelona •  Barcelona with Kids • Best Restaurants in Barcelona • Best Things to Do in Barcelona • Where to Stay in Barcelona 7. Rome, Italy The Colosseum, Trevi Fountain, Roman Forum, Pantheon, Spanish Steps, Sistine Chapel, and Vatican. Rome is packed with some of Europe’s top attractions. Then throw in the food, shops, cafes, and funky neighborhoods. Anything less than 5 days in Rome and you’ll feel cheated. Rome Travel Guide • Best Rome Hotels • Best Rome Family Hotels • Best Cheap Hotels in Rome • Best Time to Visit Rome •  Rome with Kids • Best Things to Do in Rome • Where to Stay in Rome 8. Reykjavik, Iceland Reykjavik is the cool capital of Europe. Great nightlife, cafes, and restaurants. The Blue Lagoon, whale tours, and mesmerizing scenery are all easy day trips. Best Reykjavik Hotels • Best Rekyjavik Family Hotels •  Best Time to Visit Iceland 9. Edinburgh, Scotland An awesome mix of castles, history, stunning scenery, and modern Scottish life, Edinburgh is one of the must visit cities of the U.K. Best Edinburgh Family Hotels • Where to Stay in Edinburgh 10. Prague, Czech Republic As close to an idyllic European city as there is. Prague is a favorite of almost anyone who visits. Loads to see and do here – and the beer is pretty darn good too. Best Prague Hotels • Best Prague Family Hotels • Where to Stay in Prague 11. Galway, Ireland Dublin has become a thriving international city where it can be hard to find the Irish culture you came here to experience. In Galway you really feel like you’re in Ireland. The town itself has a wonderful vibe and there’s tons to see within a 90-minute drive. Galway Family Hotels 12. Nice, France A fantastic base for exploring South France and a wonderful mid-sized town in its own right. Easy train connections to Monaco, Cannes, Lyon, and many great beaches along the Mediterranean coast. Best Nice Family Hotels 13. Istanbul, Turkey People come for the monumental historical sights but leave in awe of the markets, street culture, neighborhoods, and incredible Turkish cuisine. Best Istanbul Hotels • Best Istanbul Family Hotels • Best Cheap Hotels in Istanbul • Best Time to Visit Istanbul • Where to Stay in Istanbul 14. Naxos, Greece The best beaches in Greece and maybe all of Europe. But it’s not just sea, sun, and sand. The Chora (main town) is as charming as any Greek town and the interior of the island is dotted with enchanting villages and stunning hikes. Best Naxos Hotels • Best Naxos Family Hotels • Best Time to Visit Greece • Where to Stay in Naxos 15. Agriturismo Farm Stay in Italy This is one of the funnest, most interesting things to do in Europe. Stay at a working farm in Italy (mostly Tuscany, but Umbria and Sicily are also popular). Great for everyone from families (those are my two boys playing in the pool) to honeymooners. Stays will usually include 2 to 3 meals per day. Some farms have cooking classes, horse riding, or wine-related activities. Agriturismo in Tuscany • Agriturismo in Umbria Europe Itinerary – Where to Travel

Best place to go in Europe.

The fantastic Borough Market in London is one of my favorite foodie destinations in Europe.

• One Week in Europe : London and Paris – Eurostar train between the two cities. Fly into one and out of the other. • 10 Days in Europe : London, Paris, and Amsterdam. Train between the three. Fly in and out of different cities. • Two Weeks in Europe : London, Paris, Amsterdam, Rome, and Florence; or London, Paris, Athens, and the Greek islands. Train between London, Paris, and Rome; and between Rome and Florence. Ferry between Athens and the Greek islands. Fly the other routes. • Three Weeks in Europe : London, Paris, Amsterdam, Barcelona, Rome, Florence, Athens, and the Greek islands. Train between London, Paris, and Rome; and between Rome and Florence. Ferry between Athens and the Greek islands. Fly the other routes. Best European Destinations by Month

Best island in Europe.

Santorini is the single best vacation destination in Europe. This fantastic Greek island is filled with awesome hotels and stunning cliffside villages , and offers visitors boat tours , wine tours , and an amazing jet ski tour to the volcano .

Best places in Europe to visit in January : London, Paris, Florence (for short museum lines); Sicily, Crete, Southern Spain (for good weather) Best places in Europe to visit in February : London, Paris, Florence (for short museum lines); Sicily, Crete, Southern Spain (for good weather) Best places in Europe to visit in March : Florence, Santorini, Paris, London, Barcelona Best places in Europe to visit in April : Florence, Rome, Santorini, Paris, London, Barcelona, Lisbon, Porto Best places in Europe to visit in May : The Greek Islands, Florence, Rome, Paris, London, Barcelona, Lisbon, Porto Best places in Europe to visit in June : The Greek Islands, Paris, London, Barcelona, Lisbon, Porto, South France, Reykjavik Best places in Europe to visit in July : The Greek Islands, Ibiza, Menorca, Mallorca, Reykjavik (but all are busy) Best places in Europe to visit in August : The Greek Islands, Ibiza, Menorca, Mallorca, Reykjavik (but all are busy) Best places in Europe to visit in September : Santorini, Mykonos, Barcelona, Lisbon, Porto, South France, London Best places in Europe to visit in October : Santorini, Crete, Florence, Barcelona, Sicily, Lisbon, Porto Best places in Europe to visit in November : Santorini, Crete, Florence, Barcelona, Sicily, Lisbon, Porto, Paris Best places in Europe to visit in December : Barcelona, Rome, Paris

About Santorini Dave

Santorini Dave Author Bio.

Myself and a friend are looking at a two week holiday in May – we were thinking of spending a week in Santorini and then possibly another nearby close island? We would like to stay in a hotel with Caldera view, however mobility with steps is an issue! Do you know of any mid range hotels in Oia or Imerovigli that have few or no steps to access rooms etc. i appreciate that being built into a mountain this is probably a challenging request! Mobility on flat ground is not an issue. Many thanks

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Fira has several good hotels with few or no stairs: Aria Suites, Atlantis, and Aressana. In Imerovigli Kasimatis is a good choice. In Oia try Aspaki by Art Maisons.

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Come and visit Bulgaria! The country of yogurt and rose oil. Doesn’t matter what will be the season. Mountains and beaches. Visit the oldest city in Europe – Plovdiv. The oldest country in Europe. Some of the places offered here are not that much good as they present them. Travelling years already and have been visited all the European countries. My opinion for some countries. From 1 to 10: Spain 8, France 6, Netherlands 6, England 6, Italy 7, Turkey 7, Portugal 7, Greece 6, Germany 7.

Wonderful. Thanks for sharing.

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Hi Dave, I’m planning a trip to Germany for this coming October but would like to spend a few days (2 to 3 days) in another city or country at the end of the trip before returning to the US. What would your top suggestions be for places to visit if you only have a few days?

Paris would be right at the top of my list. Amsterdam, London, Florence, and Barcelona are all wonderful too (and many more). Take a look at flights and connections to see what works best for your itinerary and use that as a tie-breaker.

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What are the best cities to visit in Europe for a first-time solo female traveler?

For all first-time visitors to Europe top cities would be Paris, Florence, London, Amsterdam, Rome, and Barcelona. I’d recommend visiting at least one smaller place to get a more local feel of European life. Good suggestions include Galway, Perugia, Utrecht, and Seville – although the list of quality places is very very long.

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Hi Dave. Do you think it would be too cold to go Greek Island hopping in April/May? And how many nights per island do you think would be required?

April is too cold for swimming. Early May can start to have some warm/hot days when swimming is possible though the water will still be cool. But if by island hopping you mean sightseeing and exploring the islands then late April and early May are wonderful on the Greek islands. The weather is great, crowds are smaller, and costs are cheaper.

We are looking for a beach holiday destination for September. We want good weather and wonderful beaches. Good food and a fun atmosphere (but not big parties) are also important. Where would you suggest?

The Greek islands have the best beaches in Europe. If you want to ferry hop around several islands then the Cyclades (Naxos, Paros, Mykonos, Santorini, and several more) are best. If you only want one island (with great beaches) then go with Naxos, Mykonos, Crete, or Rhodes – or smaller islands like Ios, Sifnos, Antiparos, or Ikaria.

We have a week to spend in Amsterdam as part of our honeymoon. We plan on 3 or 4 days in Amsterdam but would like to do an overnight bike trip outside of Amsterdam – probably two days but could also do a three day trip if needed. We’re in decent shape (can easily walk 5 to 10 miles in a day) but are only on a bike a few times a year. What bike trips would you recommend outside of Amsterdam?

My two favorite bike trips from Amsterdam are:

Amsterdam to Edam – Start by taking the free ferry from the train station across the canal to North Amsterdam. From there it’s a 90 minute ride to Edam (be sure to ride through the small town of Broek in Waterland.) Stay at the Hotel and Restaurant de Fortuna (idyllic location on a small canal, plenty of bike parking) in the center of this charming town. The restaurant at the hotel is fantastic. The next morning catch the ferry from Volendam to Marken and then return to Amsterdam along the sea coast.

Amsterdam to Utrecht – This ride is a bit longer (about 2.5 to 3 hours, one way). If you put Amsterdam to Utrecht into Google Maps you’ll get two different bike routes (mostly on opposite sides of the canal but departing a bit more close to Amsterdam), take one route to Utrecht and the opposite route back as they feel very different (but both wonderful rides). Utrecht is a medium-sized college town with nightlife, local attractions, and lots of restaurants along the main canal. Stay at the Grand Hotel Karel V (center of town, plenty of bike parking) which is fabulous.

Both of these rides are wonderful and highly recommended.

Traveling from London to Paris and then Rome. What is the best, easiest, fastest way to get between the 3 cities – fly, train, or car rental?

From London to Paris take the Eurostar. From Paris to Rome get a cheap flight – probably with Ryanair or Easy Jet.

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Tourism statistics - top destinations

Data extracted in November 2023.

Planned article update: 04 December 2024.

Destinations for foreign trips made by EU residents within the EU, in terms of nights spent, 2022 (%)

  • Note: Due to rounding, deviations can occur between total and subtotals.
  • Source: Eurostat (online data code: tour_dem_tnw)

This article is part of the Eurostat online publication Tourism trips of Europeans , providing recent statistics on tourism demand in the European Union (EU) and EFTA countries. The article takes a closer look at the destinations chosen by the residents of those countries for their trips in 2022.

Full article

Europeans spend over four out of five of their trips inside their own country of residence.

In 2022, residents of the European Union made 1.1 billion trips (for personal or professional purpose) and spent 5.4 billion nights during those trips (see Table 1). Tourist expenditure amounted to €474 billion.

Over four out of five trips (75.5 %) were domestic trips – i.e. trips in the tourist's own country of residence – but in terms of nights spent and expenditure, domestic trips accounted for 60.3 % and 47.0 % of the total respectively, because domestic trips are generally shorter and cheaper (see Figure 1). For most EU countries, the domestic market was dominant; only for Belgium, Luxembourg, Malta, the Netherlands and Slovenia this was not the case (see Tables 2 to 5). Tourists from Luxembourg made more foreign trips to one single foreign country (France) than those made inside their own country.

Table showing trips as nights spent and expenditure in million euros of EU residents on domestic, foreign and top five destinations for the year 2022.

Italy and Spain are the top foreign destination for EU residents in 2022

On average for the EU, 24.5 % of all trips were made in a foreign country: 18.8 % in another EU Member State and 5.8 % outside the EU (see Figure 1). Italy was the number one foreign destination for EU residents, in terms of number of trips, with 11.3 % of all foreign trips made by Europeans, followed by Spain with 11.0 %. In terms of nights spent and expenditure, Spain came on top with 12.1 % and 11.9 % respectively, followed by Italy with 10.4 % and 11.1 % respectively. Italy was the main destination for more than 40 % of all foreign trips by Maltese residents and for at least 13 % of all foreign trips of German, Austrian and Swedish residents, while French, Italian and Portuguese tourists spent more foreign trips to Spain (21.7 %, 17.3 % and 36.1 % respectively).

Stacked vertical bar chart showing percentage trips as nights spent and expenditure of EU residents by destination. Three columns represent trips, nights spent and expenditure. Totalling 100 percent, each column has three stacks representing domestic, foreign EU countries and foreign non-EU countries for the year 2022.

A neighbouring or nearby country was the preferred foreign destination for trips of most European tourists. In terms of duration and expenditure, the proximity of the destination became less dominant: further away destinations - also outside Europe - took a greater share.

More than four out of five (76.5 %) foreign trips of Europeans were spent inside the EU (see Figure 2). In terms of nights spent, this represents nearly seven out of ten foreign tourism nights (68.2 %). The three top EU destinations (Spain, Italy and France) accounted for 44.8 % of these nights (see Figure 3). These trips are dealt with in more detail in the article " Intra-EU tourism flows ", that looks at this data from the perspective of the country visited (while in this article, the analysis is from the perspective of the country of residence of the tourist).

Pie chart showing percentage share of world destinations for foreign trips of EU residents for the year 2022.

The United Kingdom, Türkiye and Switzerland – top 3 destinations outside the EU

The United Kingdom, Türkiye and Switzerland were the top 3 destinations in terms of number of trips made by Europeans outside the EU in 2022 (see Figure 4). Destinations outside the European continent made up only 10.1 % of all foreign trips (see Figure 2): 4.2 % to America, 3.2 % to Africa and 2.6 % to Asia. Often, these intercontinental flows were dominated by a few generating countries.

Pie chart showing top ten destinations for foreign trips made by EU residents outside the EU in terms of percentage number of trips for the year 2022.

Detailed overview per country

Tables 2 to 5 present a detailed overview per country, for convenience of presentation split into four geographical zones according to EuroVoc (multidisciplinary thesaurus covering the activities of the EU). In most cases, the choice of destination may be determined by proximity and/or relative attractiveness (e.g. in terms of climate). However, historical migrant flows, former colonial ties or language may also influence the choice of destination, for instance the United Kingdom for residents of Cyprus and Malta or Portugal for residents of Luxembourg.

Table showing trips of residents of western European countries, that is, Belgium, Germany, Ireland, France, Luxembourg, Netherlands and Austria, domestic, foreign and top five destinations for the year 2022.

Source data for tables and graphs

Excel.jpg

Data sources

Collection of annual data on trips of EU residents

The collection consists of harmonised data collected by the Member States in the frame of the Regulation (EU) No 692/2011 of the European Parliament and of the Council concerning European statistics on tourism .

The scope of observation for data on tourism trips are all tourism trips with at least one overnight stay, made by the resident population aged 15 years and over. It includes trips made for private or professional purpose, outside the usual environment.

The EU is a major tourist destination, with four Member States among the world's top ten destinations for holidaymakers, according to UNWTO [1] data. Tourism is an important activity in the EU which has the potential to contribute towards employment and economic growth, as well as to development in rural, peripheral or less-developed areas. These characteristics drive the demand for reliable and harmonised statistics within this field, as well as within the wider context of regional policy and sustainable development policy areas.

Direct access to

  • All articles on tourism statistics
  • Recent Eurostat publications on tourism
  • Tourism (t_tour) , see:
  • Tourism (tour) , see "Trips of EU residents - annual data":
  • Tourism statistics
  • Trips of EU residents - annual data (ESMS metadata file — tour_dem_esms)
  • With 2012 as reference year:
  • Regulation (EU) No 692/2011 of 6 July 2011 concerning European statistics on tourism and repealing Council Directive 95/57/EC. ( Summary )
  • Regulation (EU) No 1051/2011 of 20 October 2011 implementing Regulation 692/2011 concerning European statistics on tourism, as regards the structure of the quality reports and the transmission of the data.
  • Previous legal acts (concerning reference periods before 2012):
  • Directive 95/57/EC of 23 November 1995 on the collection of statistical information in the field of tourism.
  • Commission Decision 1999/35/CE of 9 December 1998 on the procedures for implementing Council Directive 95/57/EC on the collection of statistical information in the field of tourism.
  • Commission Decision 2004/883/CE of 10 December 2004 adjusting the Annex to Council Directive 95/57/EC on the collection of statistical information in the field of tourism as regards country lists.
  • Directive 2006/110/EC of 20 November 2006 adapting Directives 95/57/EC and 2001/109/EC in the field of statistics, by reason of the accession of Bulgaria and Romania.
  • Agenda for a sustainable and competitive European tourism (Communication from the European Commission, October 2007)
  • European Commission - Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs - Tourism
  • ↑ UNWTO data
  • Industry, trade, and services
  • Residents' trips and destinations
  • Statistical article
  • December2024
  • ISSN 2443-8219
  • This page was last edited on 12 December 2023, at 10:40.
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Travel, Tourism & Hospitality

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  • European countries with the highest number of inbound tourist arrivals 2019-2023

The number of international tourist arrivals in Europe rose significantly in 2023 compared to the previous year across all the most visited destinations in the region. Overall, France was the most visited country by inbound travelers in Europe in 2023. That year, France - which also topped the ranking of the  countries with the highest number of international tourist arrivals worldwide - reported 100 million international tourist arrivals, the highest figure recorded by the destination to date. Spain, Italy, and Turkey followed on the list in 2023. 

Europe is the most popular region for inbound tourism

Europe is the region with the highest number of inbound tourism arrivals worldwide , with over 700 million arrivals in 2023. Comparatively, there were nearly 240 million international tourist arrivals in Asia and the Pacific, the second-most visited global region by inbound travelers that year. When breaking down  the number of inbound arrivals in Europe by sub-region , Southern and Mediterranean countries reported the highest figures, both before and after the impact of COVID-19.

Travel & Tourism Development Index

France and Spain, among the most popular travel destinations in Europe in terms of inbound arrivals, were also among the leading countries in the Travel & Tourism Development Index (TTDI). The TTDI index measures factors and policies that support a sustainable and resilient development of travel and tourism worldwide. In 2023, Spain ranked first with a TTDI score of 5.18, followed by France and Germany.

Countries with the highest number of international tourist arrivals in Europe from 2019 to 2023 (in millions)

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2019 to 2023

countries are ranked based on the highest number of international tourist arrivals in 2023

Figures are periodically updated by the source and might differ from the official UN Tourism rankings as they are based on the available data for the selected years.

Other statistics on the topic Travel and tourism in Europe

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Statistics on " Inbound tourism in the United Kingdom (UK) "

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Tourism Teacher

Tourism in Europe

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Tourism in Europe is big business. But why is this industry so important and what does it all mean? Read on to find out…

Geography of Europe

The tourism industry in europe, statistics about tourism in europe, the most popular tourist attractions in europe, most popular types of tourism in europe, the impacts of tourism in europe, faq’s about tourism in europe, to conclude: tourism in europe.

Europe’s tourism industry is a major draw for visitors, boasting a rich mix of history, culture, and stunning landscapes. From the bustling streets of major cities to quaint countryside villages, the industry thrives by offering diverse experiences. In this article, I’ll delve into the workings and highlights of Europe’s tourism sector, shedding light on its major attractions and the behind-the-scenes efforts that make it all possible. Join me as we explore the backbone of Europe’s travel appeal.

Europe is a diverse continent with varied geography , encompassing different landforms, climates, and natural features. Here are some key aspects of the geography of Europe:

1. Landforms: Europe is home to various landforms. The continent is known for its extensive coastal areas, including the Mediterranean coastline, the rugged cliffs of the Atlantic coast, and the fjords of Scandinavia. Inland, Europe features vast plains such as the Great European Plain, mountain ranges like the Alps, Pyrenees, Carpathians, and the Ural Mountains.

2. Rivers and Lakes: Europe is crisscrossed by numerous rivers, many of which are historically significant and have shaped the development of civilizations. The major rivers include the Danube, Rhine, Volga, Seine, Thames, and Po. Europe also boasts several lakes, with the largest being Lake Ladoga, Lake Onega, and Lake Vänern.

3. Climate: Europe experiences a range of climates due to its size and diverse topography. The continent spans from the Arctic Circle in the north to the Mediterranean in the south. Consequently, Europe features a variety of climate zones, including the Mediterranean climate in southern Europe, temperate climate in Central Europe, continental climate in Eastern Europe, and subarctic climate in northern Europe.

4. Biodiversity: Europe is home to a diverse range of plant and animal species. The continent’s ecosystems include dense forests, alpine meadows, wetlands, and coastal habitats. Some notable wildlife includes brown bears, wolves, lynx, deer, boars, and a variety of bird species. Europe also has several national parks and protected areas to preserve its natural heritage.

5. Islands: Europe is dotted with numerous islands, both in the Mediterranean Sea and the Atlantic Ocean. The Mediterranean region includes popular destinations such as the Balearic Islands (Mallorca, Ibiza, Menorca), the Greek Islands (Crete, Santorini, Mykonos), and Sicily. In the Atlantic, the British Isles (Great Britain and Ireland), the Azores, and the Canary Islands are significant.

6. Volcanoes: Europe has active and dormant volcanoes, particularly in regions like Iceland, Italy, Greece, and the Canary Islands. Famous volcanic features include Mount Etna and Stromboli in Italy, Mount Vesuvius near Naples, and Santorini’s volcanic caldera.

7. Peninsulas: Europe features several prominent peninsulas that extend into the surrounding seas. The Iberian Peninsula (Spain and Portugal), the Italian Peninsula, the Balkan Peninsula, and the Scandinavian Peninsula are the most significant examples.

These are just some of the geographical features and characteristics of Europe. The continent’s diverse geography contributes to its cultural richness, environmental beauty, and a wide range of tourist attractions.

The tourism industry in Europe is vibrant, diverse, and attracts millions of visitors from around the world each year. Known for its rich history, cultural heritage, breathtaking landscapes, and iconic landmarks, Europe offers a wide range of tourism experiences. Here’s an introduction to the tourism industry in Europe:

1. Historical and Cultural Attractions: Europe is home to numerous historical and cultural attractions, including ancient ruins, medieval castles, magnificent cathedrals, art museums, and UNESCO World Heritage sites. Destinations such as Rome, Athens, Paris, London, Barcelona, and Prague showcase Europe’s rich cultural heritage and draw tourists interested in history, art, and architecture.

2. Natural Landscapes: Europe boasts stunning natural landscapes, from picturesque coastlines and charming countryside to majestic mountain ranges. Visitors can explore the pristine beaches of the Mediterranean, hike through the Swiss Alps, witness the Northern Lights in Scandinavia, or cruise along the Norwegian fjords. National parks like Plitvice Lakes in Croatia and the Scottish Highlands offer breathtaking scenery and opportunities for outdoor activities.

Tourism in Europe

3. Culinary Experiences: European cuisine is renowned worldwide, and each region offers its own gastronomic delights. From Italian pasta and pizza to French wine and cheese, Spanish tapas, Greek meze, and German sausages, food lovers can indulge in diverse culinary experiences. Europe also hosts vibrant food markets, gourmet festivals, and culinary tours, providing a chance to savor local flavors and culinary traditions.

4. Adventure and Outdoor Activities: Europe caters to adventure enthusiasts with a wide range of outdoor activities. Skiing in the Alps, hiking the Camino de Santiago, cycling through the Dutch countryside, surfing in Portugal, and kayaking in the Norwegian fjords are just a few examples of the adventures that can be experienced in Europe.

5. Cultural Festivals and Events: Europe is known for its vibrant festivals and events that celebrate its rich cultural diversity. From the Carnival in Venice to Oktoberfest in Munich, Running of the Bulls in Pamplona, La Tomatina in Spain, and music festivals like Glastonbury in the UK or Tomorrowland in Belgium, there are countless opportunities to immerse oneself in the local culture and festivities.

6. Sustainable and Responsible Tourism: Europe places a strong emphasis on sustainable and responsible tourism practices. Many destinations promote eco-friendly initiatives, including green accommodations, public transportation options, and conservation efforts to protect the environment and minimize the impact of tourism.

7. Efficient Infrastructure and Connectivity: Europe has a well-developed infrastructure, including efficient transportation networks, high-speed rail systems, modern airports, and a vast network of roads. This makes it easy for tourists to navigate and explore different countries and regions within Europe.

The tourism industry in Europe contributes significantly to the economies of many countries, providing employment opportunities and fostering cultural exchange. With its diverse attractions, rich history, and cultural heritage, Europe continues to be a top destination for travelers seeking unique experiences, exploration, and enrichment.

Here are 10 statistics about tourism in Europe:

1. International Arrivals: Europe is the most visited region in the world. In 2019, it received over 743 million international tourist arrivals, accounting for 51% of global international arrivals.

2. Tourism Revenue: In 2019, tourism in Europe generated approximately €384 billion in revenue, making it a vital sector for the region’s economies.

3. Employment: The tourism industry in Europe supports millions of jobs. It is estimated that tourism-related activities employ around 12% of the total workforce in Europe.

4. Intra-European Travel: European tourists heavily contribute to the tourism industry within the continent. In 2019, intra-European travel accounted for approximately 81% of total tourist arrivals.

5. Top Tourist Destinations: Some of the most visited countries in Europe include France, Spain, Italy, Germany, and the United Kingdom. These countries attract millions of tourists each year due to their rich cultural heritage, historical sites, and natural beauty.

6. City Tourism: Europe is home to popular city destinations. In 2019, Paris, France, was the most visited city in Europe, followed by London, United Kingdom, and Rome, Italy.

7. World Heritage Sites: Europe boasts a significant number of UNESCO World Heritage Sites. As of 2021, the continent had a total of 418 World Heritage Sites, including cultural, natural, and mixed sites.

8. Cruise Tourism: Europe is a leading destination for cruise tourism. In 2019, European ports handled over 30 million cruise passengers, representing a substantial portion of the global cruise industry.

9. Business Travel: Europe attracts a large number of business travelers. In 2019, the continent hosted around 59% of all international business travel arrivals globally.

10. Connectivity: Europe benefits from extensive air connectivity. In 2020, European airports accounted for over 35% of global air passenger traffic, facilitating travel both within Europe and between Europe and other regions.

These statistics highlight the significant role of tourism in Europe’s economy, employment, and international attractiveness. The region’s diverse destinations, cultural heritage, and infrastructure make it a popular choice for travelers from around the world.

Europe is home to a multitude of popular tourist attractions that cater to various interests and preferences. Here are some of the most renowned and frequently visited attractions in Europe:

1. Eiffel Tower, Paris, France: The iconic symbol of France, the Eiffel Tower attracts millions of visitors who come to admire its stunning architecture and enjoy panoramic views of the city.

Tourism in Europe

2. Colosseum, Rome, Italy: As one of the most well-preserved ancient Roman amphitheaters, the Colosseum is a must-visit attraction, offering insights into the grandeur and history of the Roman Empire.

3. Acropolis, Athens, Greece: Dominating the Athens skyline, the Acropolis is an ancient citadel showcasing the architectural marvels of ancient Greece, including the Parthenon and other historical ruins.

4. Sagrada Familia, Barcelona, Spain: Designed by the renowned architect Antoni Gaudí, the Sagrada Familia is an awe-inspiring basilica that captivates visitors with its unique and intricate architectural style.

5. Buckingham Palace, London, United Kingdom: The official residence of the British monarch, Buckingham Palace is known for its iconic Changing of the Guard ceremony and splendid architecture.

6. Neuschwanstein Castle, Bavaria, Germany: This fairy-tale castle nestled in the Bavarian Alps inspired Disney’s Sleeping Beauty castle and attracts visitors with its stunning architecture and picturesque surroundings.

7. Santorini, Greece: Famous for its white-washed buildings, blue-domed churches, and breathtaking sunsets, Santorini is a picturesque Greek island that draws tourists seeking a romantic and idyllic getaway.

8. The Louvre, Paris, France: One of the world’s largest and most visited art museums, the Louvre houses an extensive collection of priceless artworks, including Leonardo da Vinci’s Mona Lisa.

9. Dubrovnik, Croatia: Known as the “Pearl of the Adriatic,” Dubrovnik is a UNESCO World Heritage Site famous for its well-preserved medieval walls, charming old town, and stunning coastal scenery.

10. Vatican City, Rome, Italy: The smallest independent state in the world, Vatican City is a must-visit destination for art and history enthusiasts, housing iconic landmarks such as St. Peter’s Basilica and the Sistine Chapel.

These attractions are just a glimpse of the countless treasures Europe has to offer. From historical landmarks to natural wonders, cultural sites, and culinary delights, the continent provides an abundance of experiences that cater to diverse interests and make it a top destination for travelers.

Europe offers a wide range of tourism experiences, catering to various interests and preferences. Here are some of the most popular types of tourism in Europe:

Cultural Tourism in Europe: Europe is rich in history, art, and cultural heritage, making it a prime destination for cultural tourism. Travelers visit museums, art galleries, historical sites, and UNESCO World Heritage Sites to immerse themselves in Europe’s diverse cultures and learn about its fascinating past.

City Tourism in Europe: European cities are renowned for their architectural marvels, vibrant neighborhoods, and cultural offerings. Cities like Paris, Rome, Barcelona, London, and Amsterdam attract tourists seeking urban experiences, including sightseeing, shopping, dining, and exploring local culture.

Historical Tourism in Europe: Europe’s historical significance is evident in its ancient ruins, castles, and medieval towns. Travelers interested in history visit destinations like Athens, Rome, Edinburgh, Krakow, and Prague to delve into Europe’s rich historical legacy and witness its architectural gems.

Natural and Outdoor Tourism in Europe: Europe boasts breathtaking natural landscapes and outdoor recreational opportunities. From the Swiss Alps to the Norwegian fjords, the Mediterranean coastline to the Scottish Highlands, visitors can indulge in activities such as hiking, skiing, mountain biking, boating, and wildlife watching.

Culinary and Wine Tourism in Europe: Europe is a paradise for food and wine enthusiasts. Travelers can embark on culinary journeys, sampling regional cuisines, visiting food markets, taking cooking classes, and exploring wine regions like Bordeaux, Tuscany, and Rioja.

Tourism in Europe

Adventure Tourism in Europe: Europe offers thrilling adventure opportunities, such as trekking in the Alps, paragliding in the Swiss Alps, skiing in the French Alps, surfing in Portugal, and whitewater rafting in the Austrian Tyrol. Adventure seekers are drawn to the continent’s diverse terrain and adrenaline-pumping activities.

Coastal and Beach Tourism in Europe: Europe is blessed with stunning coastlines and beautiful beaches. Destinations like the French Riviera, the Amalfi Coast, the Greek Islands, and the Algarve attract tourists seeking relaxation, sunbathing, swimming, and water sports.

Christmas Market Tourism in Europe: During the winter season, Europe’s Christmas markets draw visitors with their festive atmosphere, charming stalls, traditional food, and handicrafts. Cities like Munich, Vienna, Prague, and Strasbourg are famous for their enchanting Christmas markets.

Tourism in Europe

River Cruises in Europe: European rivers offer picturesque routes for river cruises. The Rhine, Danube, Seine, Douro, and Volga rivers are popular choices, allowing travelers to explore multiple destinations, historical sites, and cultural landmarks along the way.

Sustainable and Eco-Tourism in Europe: Europe promotes sustainable and eco-friendly tourism practices. Travelers can engage in responsible tourism initiatives, including eco-lodges, nature conservation projects, and educational tours focusing on environmental preservation.

These are just a few examples of the popular types of tourism in Europe. The continent’s diversity, cultural richness, and natural beauty ensure that there are experiences to cater to every traveler’s interests and preferences.

The tourism industry in Europe has both positive and negative impacts on the region. Here are some key impacts of tourism in Europe:

Positive Impacts:

1. Economic Growth: Tourism in Europe is a significant contributor to the economies of many European countries. It generates revenue, creates jobs, and stimulates various sectors such as hospitality, transportation, retail, and entertainment. The income generated from tourism supports local businesses and communities.

2. Employment Opportunities: The tourism industry in Europe provides employment opportunities for a wide range of individuals, including hotel staff, tour guides, restaurant workers, transportation operators, and artisans. It helps reduce unemployment rates and contributes to local livelihoods.

3. Cultural Exchange and Preservation: Tourism in Europe promotes cultural exchange between visitors and locals, enabling people to learn about different cultures, traditions, and languages. It also encourages the preservation and promotion of cultural heritage sites, historic landmarks, and traditional arts and crafts.

4. Infrastructure Development: Tourism in Europe drives the development of infrastructure. Improved transportation networks, airports, roads, and accommodations are often the result of increased tourism demand, benefiting both tourists and local residents.

5. Environmental Conservation: The tourism industry in Europe has led to increased awareness of environmental conservation. Many destinations have implemented sustainable practices, such as eco-friendly accommodations, renewable energy sources, waste management programs, and protected areas to preserve natural resources and minimize the impact of tourism on the environment.

Negative Impacts:

1. Overcrowding: Popular tourist destinations in Europe can become overcrowded, especially during peak seasons. This can lead to issues such as congestion, long queues, strain on infrastructure, and a loss of the local residents’ quality of life.

2. Environmental Degradation: The influx of tourists can put pressure on natural resources and ecosystems. Activities such as deforestation, pollution, damage to coral reefs, and wildlife disturbance can occur if not managed sustainably.

3. Cultural and Social Disruption: In some cases, the influx of tourists can lead to the commercialization of local cultures, loss of authenticity, and alteration of traditional ways of life. It can also result in social tensions between locals and visitors, especially in areas heavily reliant on tourism.

4. Price Inflation and Gentrification: Tourism in Europe can drive up prices for goods and services, making it more expensive for locals to live and affecting the affordability of certain areas. Gentrification can occur as tourist-oriented businesses replace traditional local establishments.

5. Seasonality and Overdependence: Many European destinations experience seasonality, with tourism activity concentrated during specific periods. This can lead to challenges in managing tourism-related businesses and employment opportunities, as well as vulnerability to economic fluctuations.

It is important for destinations in Europe to implement sustainable tourism practices that maximize the positive impacts while mitigating the negative ones. Responsible tourism planning, community involvement, and environmental conservation efforts can help ensure a balanced and sustainable approach to tourism development.

Tourism in Europe

Now that we know a bit more about tourism in Europe, lets answer some of the most common questions on this topic:

1. What are the visa requirements for traveling to Europe?

   – Visa requirements vary depending on your nationality and the country you plan to visit in Europe. Some countries have a visa waiver program, while others require a visa. It’s recommended to check with the embassy or consulate of the specific country you plan to visit for the most up-to-date information.

2. Is it safe to travel alone in Europe?

   – Traveling alone in Europe can be safe, but it’s essential to take common-sense precautions, such as being aware of your surroundings, avoiding risky areas at night, and keeping your belongings secure. It’s also helpful to inform someone of your itinerary and stay connected with friends or family.

3. When is the best time to visit Europe?

   – The best time to visit Europe depends on the specific countries and activities you have in mind. Summer (June to August) is popular for outdoor activities and festivals, while spring (April to May) and autumn (September to October) offer pleasant weather and fewer crowds. Winter (December to February) is ideal for skiing and winter sports.

4. How can I travel between European countries?

   – Europe has a well-connected transportation network. You can travel between countries by plane, train, bus, or ferry. The choice of transportation depends on factors such as distance, budget, and personal preference. High-speed trains are a popular and convenient option for traveling between major cities.

5. Which are the most budget-friendly destinations in Europe?

   – Some of the budget-friendly destinations in Europe include Eastern European countries like Hungary, Czech Republic, Poland, and Bulgaria. Additionally, countries in the Balkan region, such as Croatia, Romania, and Albania, offer affordable travel options.

6. Are credit cards widely accepted in Europe?

   – Credit cards are generally widely accepted in Europe, especially in major cities and tourist areas. However, it’s always a good idea to carry some cash for smaller establishments, local markets, or places with limited card acceptance.

7. How do I stay connected with mobile services while traveling in Europe?

   – You can either use international roaming services with your home mobile provider or purchase a local SIM card in the country you’re visiting. Another option is to use portable Wi-Fi devices or rely on Wi-Fi hotspots available in hotels, cafes, and public areas.

8. Can I use my driving license in Europe?

   – European countries have different rules regarding driving licenses. If you hold a valid driving license from your home country, it is generally accepted for tourists. However, it’s important to familiarize yourself with the specific regulations of the country you plan to visit, including the need for an International Driving Permit in some cases.

9. Are there any travel insurance recommendations for Europe?

   – It is highly recommended to have travel insurance when visiting Europe. Ensure your insurance covers medical expenses, trip cancellation or interruption, lost or stolen belongings, and any specific activities you plan to engage in, such as adventure sports.

10. What are some popular European festivals and events?

    – Europe hosts numerous festivals and events throughout the year. Some popular ones include Oktoberfest in Munich, Carnival in Venice, La Tomatina in Spain, Edinburgh Festival Fringe in Scotland, Running of the Bulls in Pamplona, and Christmas markets across various European cities.

Remember to check the latest travel advisories, consult official tourism websites, and do thorough research before your trip to Europe.

Europe, a tapestry of cultures and histories, sits at the pinnacle of global tourism destinations. As millions traverse its cities, mountains, and coastlines, the continent experiences vast economic inflows and socio-cultural exchanges. However, the magnitude of tourism’s impact underscores the importance of sustainable practices, safeguarding Europe’s rich heritage and diverse ecosystems for future generations.

If you have enjoyed this article about tourism in Europe, I am sure you will love these too:

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Dan Flying Solo

23 Best hidden gems in Europe: off the beaten path places for 2023

Home » Destinations » Europe » 23 Best hidden gems in Europe: off the beaten path places for 2023

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Updated: 12th January 2023

Exploring the best hidden gems in Europe often means slow-rumbling scenic bus journeys through less-traversed valleys, epic hikes to almost-forgotten hamlets, or heart-thumping sailings to windswept isolated isles.

Some may call that inconvenient. I call it winning.

If you’re happiest pointing to a random place on a map called Počitelj – as I am often inclined – and dutifully heading there on a whim, then this list, my friends, is for you.

Of course, going off the beaten path in Europe will mean something different for everyone. Thus, I’ve aimed to include a decent balance between remote isles , secluded villages, under-the-radar sustainable city breaks , and lesser-visited lofty peaks.

Whether you’re looking for unique places to visit in Europe or just a city break that isn’t one of the usual suspects, I hope you’ll find a favourite amongst my picks of the best places to visit in Europe this year.

In no particular order, enjoy my 23 best Europe hidden gems for 2023 – let the new year of adventures commence!

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Views over an Ottoman village in Bosnia Herzegovina

In this article...

1. Bosnia and Herzegovina’s Remotest Corners

One of the best hidden gems in Europe for adventure activities, Ottoman architecture and remote communities

Can I get away with calling a whole county a hidden gem? Maybe not. Yet, for the most part, Bosnia and Herzegovina remains a relatively off-the-beaten-path – and affordable – destination in Europe.

After two deep dive visits, I’m convinced the country’s greatest asset is the mesmerising near-photoshopped lakes, the lush countryside, and the lofty hiking trails.

While Mostar is rightly famed for its Ottoman architecture and history-defining bridge, ‘doing’ B&H as a day trip from Dubrovnik will never give the nation the justice it deserves.

Some of my favourite lesser-visited spots ripe for adventure activities include the Neretva River and Zavala. Konjic is the place to go for relaxing river rafting – the water is so clear it might as well be Evian. Kravica Waterfall is another epic water-heavy spot, and the cascades are beyond photogenic.

In Zavala – population two – you can spend the night sleeping in a converted railway station. The abandoned tracks have now been reimagined as an epic cycling adventure. Heaven-reaching Bjelašnica mountain is also rich in trails, leading you to Lukomir , the most isolated hamlet in the country. Here, 1,495 meters above sea level, a community of shepherds, ancient tombstones, and timelessness await.

But the real magic for me in Bosnia and Herzegovina is those little moments. Whether it’s being serenaded by guitar as a chatty host pours homemade wine in Zavala, or sipping a sand-boiled Bosnian coffee overlooking the minarets of Ottoman Počitelj, it’s those journey-defining memories that capture the essence of ‘hidden Europe’ at its best.

Crowd-free Mostar after sunset

Read more: Reasons to visit B&H

Plan your trip: Don’t rush; 7-14 days allows for a deeper dive into these unique places. Late spring through autumn is most suited for outdoor adventures, while winter brings snow and skiing to the peaks. Off-road jeep tours to the mountains can be good for reaching the remote villages, and Highlander Adventures offer a 5-day hiking tour on the Via Dinarica.

Top tip: If you’re struggling to find Sarajevo flights , check Tuzla or Dubrovnik as an alternative.

View of the Graz River Mur

2. Graz, Austria

One of the most underrated European cities for a sustainable city break, served with a first-class culinary scene and architectural treasures

Graz, Austria’s second-largest city, is still something of a hidden gem on Europe’s city-break scene. Partly due to the lack of direct flight connections, but also because it doesn’t have the legendary status that Salzburg, Vienna or even the Austrian Alps commandeer. Don’t let that deter you; it’s very much the green city’s appeal.

Not only is Graz an extremely sustainable city break (especially if you arrive flight-free), but its setting, surrounded by the Styrian countryside, promises plenty of farm-to-fork dining. Prepare to reconsider all your ideas about Austrian cuisine, as this city takes fresh produce, creative recipes, and vegetarian plates to another level.

Graz's Clock Tower

Unsurprisingly for a city which has earned two UNESCO designations, there are plenty of things to do in Graz .

On the one hand, Graz’s historic World Heritage-listed core delivers everything you’d expect from a grand European city. There are Italian-esque courtyards aplenty, medieval cobbled streets, the remains of a hilltop fortress, frescoed facades, grand avenues, and church spires climbing to the heavens.

Then you have the other side, where Graz’s status as a ‘City of Design’ shines through. A floating artificial island doubles as a small gallery, a somewhat out-of-place modern art museum presents like a tentacled alien, and up-and-coming neighbourhoods capture the best of off the beaten path Europe.

Graz is a city best savoured slowly; indeed one of my favourite unusual European destinations for a city-cum-countryside getaway.

Graz Old Town

Read more: Graz travel guide

Plan your trip: Stay at least two nights to soak up the city’s atmosphere; Graz is one of those places where it is just a pleasure to be and explore slowly. Summer and autumn are my suggestions.

Top tip: Trains are the best way to arrive to this Europe hidden gem, either from Vienna (2:30 hours) or Salzburg (4 hours). FlixBus also has long-distance connections.

Pico, a Europe hidden gem

3. Pico Island, The Azores, Portugal 

One of the best places to visit in Europe for lofty hikes, lava tunnel exploration, Atlantic swell and inspiring wines

With a flurry of new flight routes launching in 2023 – from as far afield as Boston and NYC – the Azores are enjoying a moment in the spotlight. While most attention is focused on São Miguel, the largest isle of the nine-strong archipelago, for a more off-the-beaten-path experience venture to Pico.

Literally called ‘peak’, it should be no surprise Portugal’s highest mountain crowns this verdant-cerulean speck in the Atlantic Ocean.

Towering up to the heavens – and often piercing the clouds – Mount Pico’s summit rewards with far-reaching vistas from 2,351 metres. New restrictions have come into force in 2023 to protect the fragile landscape, and a guide is highly recommended, especially on a night hike .

Inside a Lava Tube in the Azores

Adventures also continue far below the surface at Gruta das Torres. Here, you can venture inside the dark depths of the largest lava tube in Portugal and explore more of this unique island .

Back at ground zero, the UNESCO World Heritage Site of Pico’s vineyards provides a delicious curiosity. Weathered vines rise from the black volcanic rock, telling the back-breaking story of creating viniculture in such an adverse setting.

Then, out in the deep blue, marine-biologist-led boat tours will help you spot dolphins and whales in the wild. This hidden gem of Europe isn’t so easy to visit, but it certainly delivers the goods. 

Crater lakes in the azores

Read more: Things to do in the Azores

Plan your trip: If you don’t want to DIY-it, Intrepid Travel offers this fast-paced 7-day tour of the Azores , including Pico. Sao Miguel is the primary international airport of the archipelago. Allow at least a week to hop the central three island group of Pico, Faial and São Jorge. Winter can be windy and wet – you’re isolated in the middle of the Atlantic.

Top tip: If you want to travel across the majority of the archipelago by ferry, the long-distance route only runs in summer.

Incredible Roman mosaics in Sicily shouldn't be a hidden gem

4. Villa Romana del Casale, Italy 

One of the the best hidden gems in Europe for Roman mosaics on the grandest scale

At Villa Romana del Casale, you’ll find what UNESCO call “the finest mosaics in situ anywhere in the Roman world”.

While it might seem that such treasures should be in and around Rome , this well-preserved example is actually in the sun-kissed southern island of Sicily.

As you slowly stroll through the vast villa – constructed in the 4th century AD – you’ll have a constant stream of story-depicting tiles to admire which decorate every inch of floor below the raised walkways. It’s an absolutely mind-blowing site, deserving of its UNESCO recognition, and delivers a cultural side to everything else that Sicily , one of the best islands to visit , offers.

If you aren’t that far south but still want mosaic marvels, head to Palestrina, a 70-minute bus ride from Rome. Here, inside the Museo Archeologico Nazionale di Palestrina , you can see the Hellenistic Nile Mosaic, which pre-dates christ. It’s a remarkable and detailed artwork depicting mythical scenes of Egypt.

Europe hidden gem in Italy

Read more: Italy’s best experience

Plan your trip: Most of the site is covered, so good year-round. Allow at least two hours for a visit. Day tours from Palermo, which combine Villa Romana del Casale and the Valley of the Temples, can be worth booking if you’re short on time.

Top tip: On arrival at Piazza Armerina, shared taxis usually wait if you don’t want to walk. The cost is around €5pp.

Vipava Valley Slovenia

5. Vipava Valley, Slovenia

Perfect for a mountain-backed eco-escape cycling between vineyards and private cellars

Slovenia’s finally getting the attention it deserves. The green city of Ljubljana is becoming a popular weekend break, and the mystical magic of Lake Bled is now a firm traveller favourite.

However, as I see from my Slovenian friends on Facebook, their beloved capital is starting to suffer over-tourism and the related property rent issues that always follow.

Thankfully, much of this lush country remains blissfully off the beaten path, and Vipava Valley is undoubtedly one of Europe’s best hidden gems for now.

Vipava Valley, a Europe hidden gem in Slovenia

Slow travel and sustainability aren’t buzzwords in Slovenia; they are a way of life, and nowhere is this truer than in Vipava Valley. A gorgeous canvas of greenery, hills and vineyards, you could easily mistake this for a Tuscan painting at first glance.

The joy of visiting Vipava is found while cycling or hiking between the hamlets, heading into the art-inspiring mountains, Paragliding powered by the valley’s beloved wind – affectionately nicknamed The Burja – or sampling every zero-kilometre food morsel that is put in front of you.

Then, there are the home-grown wines. With an unknown number of wine cellars here – everyone seems to have one under their house – even the most inauspicious homes often double up as a restaurant. Sipping these signature grapes, such as the indigenous Zelen, while hearing stories of times gone by in candle-lit cellars, is a travel memory you’ll treasure.

Vipava Valley Slovenia

Read more: Exploring Vipava Valley

Plan your trip: Ideal for a long weekend or even one week – this underrated destination in Europe is a slow travel destination. Visit from spring through autumn. Trieste, in Italy, is a good arriving point, given Sloevenia’s limited flights.

Top tip: If you want to side trip from Ljubljana without a designated driver, there are day wine tours available. Or, get in touch with my friend Jani at Wajdusna for an active e-bike trip between the vines.

Leon Cathedral's stained glass

6. León, Spain

One of the best hidden gems in Europe for architecture-admirers seeking a laid-back city break

Spain is home to many of Europe’s hidden gems , even though they are often significant and famed cities. There are just frankly too many destinations in the country to visit, which makes even places like León something of an unusual Europe destination for many travellers.

But it shouldn’t be. This city has the lot.

There’s a great food scene, with an abundance of mouthwatering free-tapas bars packing out the pedestrianised centre. The nightlife is excellent while staying reasonably laid-back, and the city is compact, with the pumping bar quarter a labyrinth of delicious treats and late-night laughter.

Casa Botines from behind

León’s main draw, however, is its architecture – and being home to one of Gaudí’s designs has ensured it’s not an off the beaten path European destination for fans of the flamboyant architect. Casa Botines, one of his only works outside Catalonia, brings a Modernist contrast to the city’s otherwise aged-architectural treasures.

From marvelling at the impeccable 13th-century stained-glass windows in the cathedral – some of the best in Europe – to taking in the Romanesque frescoes of the basilica, grandeur and superb artistry are on full display here.

León might not be the most secret spot in Europe, but it steps up to the challenge of diverting people from the likes of Madrid with glee.

Inside the cloister

Read more: León in a weekend

Plan your trip: León’s architecture makes it one of the best cities in Spain at any time of the year, although winters can be chilly. Using high-speed rail, the journey from Madrid takes around 2 hours by train.

Top tip: Book a night in the Hotel Real Colegiata San Isidoro for an incredible heritage stay.

The Kazbegi region of Georgia

7. The Georgian Caucasus Mountains

One of the best Europe hidden gems for an affordable mountain retreat of epic hikes

Spanning from Georgia to Azerbaijan and connecting two continents, the Georgian Caucasus Mountains offer incredible hiking trails in the warmer months, while winter brings snowy escapades.

Georgia, especially the capital city of Tbilisi, has been gaining popularity in the digital nomad community for years, thanks to the one-year visa and low nomad tax rates. Still, you’ll find the real community magic of the nation amongst the highest peaks.

Dormant Mount Kazbek, climbing to an elevation of 5,055 metres, is a real sight to behold. The surrounding area around Stepantsminda – a starting-point town – is one of the most popular year-round destinations thanks to its position on the principal Georgia to Russia highway keeping this range (usually) accessible.

Monasteries sit above the clouds, friendly dogs will volunteer to be your trekking ‘guides’, and hospitable homestays will start as a place to crash, before quickly becoming a home with new Chacha (home-brewed brandy) plying friends. The food, from twisted-dough Khinkali dumplings to the cheese-stuffed Khachapuri bread, is the pièce de résistance.

Plan your trip: Outstanding year-round, the snowy peaks can make road access in winter an occasional challenge. Kutaisi airport usually provides more affordable flight connections than Tbilisi. Either come for a couple of days or a more extended hiking escape.

Top tip: Public buses are cheap and relatively frequent from Tbilisi, while group day tours provide an easy, and still affordable, option.

Canals in The Hague

8. The Hague, The Netherlands

One of the best places to visit in Europe for politics and history, beach bars and brews, and plenty of learning

The Hague is one of my favourite underrated European city breaks, and it’s fair to say I was shocked by how cool it is.

For many, Amsterdam is the one-stop go-to in The Netherlands, leaving much of the nation’s other destinations as Europe hidden gem. While that might not be the case here – the city’s world-famous for its international courts – it makes for a great weekend without the often unbearable crowds of the capital.

I was impressed with the fantastic food and bar scene, especially for vegetarians . Then there are the in-depth and fascinating museums such as the refugee-focused Humanity House (currently closed) and the Mauritshuis, home to Vermeer’s Girl with a Pearl Earring. Along the golden sand beach, there are plenty of chic beach clubs, and of course, the critical work the city does internationally for Peace and Justice .

It might not have as many canals or the coffee shops of Amsterdam, but it makes up for it with the laid-back vibes, friendly locals, and culture to gorge on. Seriously, if you are looking for a new European city break in 2023, you can’t go wrong with The Hague.

The Hague Parliament Building

Read more: The Hague weekend guide

Plan your trip: The Hague makes a decent year-round visit. The beaches are best in summer, and September is a great time to visit. It’s also a more laid-back base to Amsterdam for day trips.

Top tip: The Peace Palace only opens for general public tours a few days of the year. If you want to visit, plan dates around the Peace and Justice weekend .

BeratAlbaniaWhiteCity

9. Berat, Albania

One of the best Europe hidden gems for an enchanting village escape after the beaches

Berat – Albania’s cutest village – is often called the ‘City of a Thousand Windows’. On arrival, it’s obvious why, as you gawk at the whitewashed Ottoman houses hugging the side of the fortress-crowned hill.

Atop it all is Berat Castle, with its more than 2500 years of history. Much of what you see today dates from the 13th century, though Byzantine churches are still visible. We arrived here intending to spend one night in the castle walls, but quickly extended our stay to enjoy two days in Berat .

Albania, in general, has recently gone from a lesser-visited hidden gem in Europe, to an in-the-know paradisiacal beach escape. Still, the country’s interior has plenty more to offer, including Gjirokaster, Lake Komani and Bogovë Nature Park – especially the secluded waterfall.

If you don’t have The Balkans on your radar, take a virtual tour of Muslim Europe in the delightful book Minarets in the Mountains . Written by my fellow LP-writer Tharik Hussain, it provides a look at the Muslim history of Europe that’s often not spoken about. 

Europe hidden gem

Read more: Things to do in Albania

Plan your trip: Many people visit Berat as a stop between Tirana and Ksamil’s beaches. But do yourself a favour and stay at least one night – the wide windows under the orange hue make for a magnificent evening setting.

Top tip: Stay in the castle walls. I adored Guesthouse Kris , and the hosts were super friendly – we’re still in touch years later.

The Cinema of Nature

10. The Asitz Mountain, Austria

One of the most unique places to visit in Europe for a sustainable summer hike of culture, art and escapism

One of my most recent Europe hidden gem finds is the region of Saalfelden Leogang , set in the Austrian Alps. While many would think of this corner of the world as the ideal winter ski destination, I visited at the start of summer and boy, am I glad I did.

The two towns that make up this region are adorable. Saalfelden is more urban, Leogang is more rural, and the entire valley is absolutely stunning. However, the main reason to venture to this part of Austria is for an unforgettable mountain experience atop the lofty peaks of the Asitz Mountain .

Reaching 655 metres at its highest, this beautiful winter ski destination is also renowned for exhilarating and intense mountain biking routes. Locally known as ‘the mountain of senses’, there is much more to this part of the jagged range than just extreme sports.

Austria's hidden gems of Europe

Something of a secret European destination still, culture lovers will be well rewarded after riding the gondola to the top. Summer sees art and sculpture trails through the forest for the eyes, water features for paddling, herb gardens for the senses, a ‘nature cinema’, and most magically, outdoor concerts performed against an incredible mountain lake backdrop.

You’ll also find cultured wooden huts – TONspurs – on the mountain. Inside, you can lay back and enjoy the panorama while listening to previous concerts playing through the headrest. Honestly, it’s one of my new favourite European destinations.

major travel and tourism destination in europe

Read more: Exploring the Asitz Mountain

Plan your trip: A long weekend or even longer – this is a slow travel destination. In summer, it’s all about hikes and the arts, while the winter snow brings skiing and snowboarding. Train travel from the UK is possible by overnighting and then taking the Alpine Express. The nearest airports are Innsbruck and Salzburg.

Top tip: Stay at the Stockinggut Leogang. It’s a great spot with grand views. See my review here .

Sunset on the 9km golden beach in Porto Santo

11. Porto Santo Island, Portugal

One of the hidden gems in Europe for lazy beach days and winter sun 

Madeira, one of my favourite islands, is another Portuguese destination enjoying its moment in the spotlight. But the largest isle, renowned for its epic hikes and volcanic coastline, isn’t the only option in the archipelago. 

A three-hour ferry away is Porto Santo, the ‘baby-sister’ if you will. Here, it’s a whole other vibe and picture, and the country’s newest biosphere reserve remains one the best off the beaten path Europe beach escapes.

Lauding a nine-kilometre stretch of golden sands – hard to find on the main island where darker shores prevail– this is a perfect place to bury yourself in a book and top-up the tan. For some soft adventure, the rolling hills backing the island make for easy hiking routes.

With a mixture of accommodation options, ranging from upscale resorts to down-to-earth home rentals, Porto Santo is all about easy days relaxing, rounded off with fresh-seafood and spectacular sunsets. Honestly, it’s more of a beach with an island than an island with a beach.

Beautiful Madeira

Read more: Madeira in photos

Plan your trip: You could enjoy a beach week or make it a short visit combined with Madeira. The climate is fairly decent year-round. In winter, I basically had the whole beach to myself – though it wasn’t quite tanning weather.

Top tip: It’s often easier and cheaper to fly to Madeira and take the ferry than into Porto Santo directly. In summer, a ferry service operates from mainland Portugal to Madeira for a flight-free choice.

Castelmezzano, one of the prettiest hidden gems in Europe

12. Castelmezzano, Italy

One of the most unique places to visit in Europe for that dream mountain village getaway

Perched against the backdrop of the Dolomiti Lucane, Castelmezzano is one of Italy’s most beautiful small villages.

We stumbled upon it after a last-minute detour decision during a southern Italy road trip , and my heart leapt the second the cluster of ochre roofs came into view. Set in the lesser-visited European region of Basilicata, head here for a countryside bolthole.

On the opposite mountain, you’ll find Castelmezzano’s ‘twin’ – Pietrapertosa. Linking them both is The Angel’s Flight – a high-speed zip wire that whisks you between these two beguiling peak-snuggled villages.

While the town is mesmerising – especially when viewed from a distance to admire its unique location – the surrounding area is full of epic hikes, forests and a national park. The age-old charm of an overnight stay in Castelmezzaono’s 10th century settlement makes it a firm Europe hidden gem favourite.

Camogli

Read more: Italy’s hidden gems

Plan your trip: This is a real ‘get away from it’ kind of village. You can either stay a while and become part of the furniture or call in on a road trip around southern Italy. The zip-line usually shutters from November until May.

Top tip: Don’t miss the city of Matera, a magical land of caves, ancient underground living, and storied streets.

Durham Castle as seen from the riverside

13. Durham, England

One of the best places to visit in Europe for the quintessential British experience

If you are looking for a slice of English city-life with countryside charm, head to Durham.

Most famed for the UNESCO World Heritage-listed castle and cathedral – the oldest being from the 9th century – you’ll want to allow at least a half-day to tour both. There’s also a large university here, meaning plenty of good bars and decent restaurants – including ample vegetarian options.

Outside the city, you can ramble along the Durham Heritage Coast, a European hidden gem for its sea glass-strewn beach . Raby Castle – a privately owned medieval gem which has starred in Downton Abbey – can also be toured. 

Lastly, be sure to visit Beamish Museum , a living museum. I spent a full day here solo; it was that impressive! With an interactive museum-meets-theme-park vibe, you’ll discover the history of England from the 1800s onwards.

From fully staffed old-school sweet shops and dress-up photography studios to vintage trams and buses driving around, the experience is very much ‘lived history’ history. There are even actors in the ‘homes’ and ‘schools’.

A tram at beamish museum in Durham

Read more: Durham travel guide

Plan your trip: I’d suggest at least three days or a packed weekend. Then you can experience the city, a couple of castles and the fantastic Beamish Museum. As with everywhere in the UK, it’s best in the warmer and dryer months.

Top tip: Always book your train tickets in advance in the UK, it will save you a lot of money. Buses in the region are surprisingly decent, making sights easy to explore.

Sunrise Erfurt Thuringia

14. Erfurt and Thuringia, Germany

One of the most undiscovered cities in Europe for quaint corners, classical culture, library lovers and adapted accessibility 

Historic, charming and relatively compact, Erfurt is the capital of the Germany’s lesser-visited State of Thuringia.

The city dates back to around 700 AD and slowly became an important trading destination in the Middle Ages. Thanks to the Old Town surviving WWII, you can still experience it very much as it once was.

Home to Germany’s oldest university, it’s a classic city with a youthful vibe. In the summer months when I visited, the beer gardens were overflowing, walks along the river were divine, and an energy floated through the warm evening air that I hadn’t felt in other German cities. 

The main attractions are the hulking Gothic cathedral and the Petersberg Fortress. Krämerbrücke – a unique arched bridge with a central cobbled street and boutique stores – also deserves a special mention.

You can easily visit more of Europe’s hidden gems nearby, using Erfurt as a base. Weimar is especially worth the journey for the Renaissance-style Anna Amalia Library .

Anna_Amalia_Library-weimar

Read more: Exploring Erfurt

Plan your trip: Spend a weekend in Erfurt, or one week exploring some of Thuringia’s highlights. Spring through autumn is the nicest. Frankfurt is the nearest major gateway (2:30 hours), and discounted train tickets are offered for those with booked hotels in the region. Erfurt is also one of the best barrier-free city breaks in Germany.

Top tip: Bundle up the regions of Thuringia and Saxony, Germany into a road trip. Combined, these two states are known as the Cultural Heart of Germany.

The view of old town Bansko and the snowy mountains

15. Bansko & Pirin National Park, Bulgaria

One of the best places to visit in Europe for excellent value skiing by winter and summer hiking

Bansko was meant to be my first skiing trip. Shortly after arrival, I discovered that I was terrible at the winter sport, and quickly resigned myself to being an avid après-skier instead.

Thankfully, a ski trip in Bansko doesn’t break the bank, making it one of the best choices for first-timers who don’t want to commit to expensive options in the Alps – or pros who seek a more off the beaten path Europe experience. 

For example, my chalet room, including dinners, breakfasts, transfers and drinks with Snomads , was around £300 for the week. Lessons and lift passes are also decently priced. Then – away from the slope’s inflated yet not too steep prices – the €1.55 G&Ts went down rather well too. 

Before the pistes, which begin a 30-minute Gondola ride from the resort town, you’ll find all you need in Bansko Old Town. Some streets are lined with heritage buildings, while house museums and a small but stunning Orthodox church provide the culture.

If you visit outside the ski season, you’ll still be able to enjoy the old town and head into the Pirin National Park for some much more verdant hiking to lakes.

A snowy road in bansko Bulgaria

Read more: Skiing in Bansko

Plan your trip: Come for the hiking in summer or a skiing week in winter. An overnight stay is enough if you just want to explore the town and take a day hike. 

Top tip: If you want to continue to Plovdiv, the slow and scenic narrow-gauge train provides a pleasant meandering journey.

Arpino's sprawling town is one of the best places to see near Rome

16. The Frosinone Valley, Italy

One of the best non touristy places to visit for a Rome side trip of verdant walks, offbeat villages, and vineyard vistas

Around halfway between Rome and Naples, the idyllic Province of Frosinone is situated in the southern part of the Lazio region.

Perhaps the most famous attraction here is the Abbey of Montecassino , a vast complex atop the hill in Cassino, which, following its destruction in World War Two, has subsequently been rebuilt.

However, I spent most of my time around the Valle di Comino. Some of Europe’s fiercest battles have taken place in these forested heartlands, but it’s now a serene setting of olive groves, mountains, and beautiful small villages.

If you’re seeking that dreamy and verdant Italy-from-the-movies feel, Frosinone will oblige. Sip delicious award-winning Cabernet in the vineyards of Atina. Discover Arpino – the ‘city of Cicero’ – and explore the ancient L’Acropoli di Civitavecchia. Then head to pretty-as-a-postcard San Donato Val di Comino for mountain-backed village views and overflowing tables in an agriturismo s’ (rural farm accommodation) farm-to-fork restaurant.

Over looking Gaeta and the sea, one of the most beautiful villages near Rome

Read more: Villages near Rome

Plan your trip: Spring through Autumn are great times to visit – I especially enjoy late September during the wine harvest. You could make this a little post-Rome getaway or a stand-alone extended vacation.

Top tip: Arpino is perhaps the best town to base yourself in for decent restaurants and a bit of life. For a more rural village stay, opt for a farm base in San Donato Val di Comino .

Restaurants on the Nisyros Waterfront

17. Nisyros Island, Greece

One of the best hidden gems in Europe for a whitewashed village escape on an Aegean-enveloped active volcano 

The volcanic island of Nisyros was one of my most accidental discoveries. In fact, I didn’t even know I was going to Greece until I got invited there on a second date. Sadly, the romance never blossomed, but I did replace it with a new lover: this European hidden gem in the Aegean Sea.

While the whole place is rather unique – it’s one hulking volcano – it is hugged by idyllic whitewashed villages serving up typical Greek traits. Tavernas dish out the staples, white and blue set the scene, and bright bougainvillaea adds a splash of colour.

But, what makes this hidden gem of Europe particularly impressive is Stefanos – one of the world’s largest hydrothermal craters. It’s not the only one, either; there are a handful of them on the island. Walking into the caldera, and standing on the space-like floor, is something of a surreal – and sulphur-filled – bucket list experience.

If you stay a while, you can explore the island’s coastal villages and lounge on the dark sand and pebble beaches. Nisyros is a solid pick for that laid-back Greek lifestyle without the overwhelming crowds of, say, Santorini.

Nisyros Island Greece

Read more: Visit Nisyros Island

Plan your trip: You can day-trip from Kos – combing the two makes for a great multi-centre Greece holiday – or spend a couple of days hiking, or enjoy a week or more escaping it all. While Greece is one of Europe’s warmest winter destinations , I’d suggest avoiding the chillier months.

Top tip: Ferries leave from Kardamena, Kos, or you can book a day tour in advance.

A giant boulder sits on top of a home in Monsanto, a Europe hidden gems In

18. Monsanto and Central Portugal’s Schist Villages

One of the most quirky places in europe for mind-boggling boulders, creative retreats, and near-empty trails

In Portugal’s parched interior, Monsanto is a pretty village lauding some unusual features. Boulders call all the shots here, making it a rather unique hidden gem of Europe.

Perched atop a volcanic massif with far-reaching views to the Spanish borders, the hamlet is littered with giant rocks. Not to be deterred from making it their home, previous residents have constructed houses alongside, between and even underneath precarious looking boulders.

Monsanto isn’t a place you come to do much, and that is very much the charm. There are excellent panoramas, the remains of the fortified castle, and a timeless air that sadly is getting lost in Portugal’s ever-growing tourism scene. Side trips include admiring ancient fossils in Penha Garcia, and visiting the remains of a Roman settlement in Idanaha-A-Velha.

Closer to Coimbra, you’ll find more Schist Villages in the Serra da Lousã. Cerdeira , which has been lovingly restored, now provides a bolthole for creativity, with some of hidden Europe’s most tucked-away workshops and retreats.

Populaer tourist sights like Obidos were basically empty when I visited in June

Read more: On my Portugal website

Plan your trip: Monsanto sits in the central sun-bleached heartlands. Intense heat defines summers, and cold snaps the winter. Come in spring or march, and stay at least a night or two to enjoy the magnificent sunsets.

Top tip: Day trips from Lisbon on public transport are almost impossible, so stay a night. You’ll need to book a tour if you just want a flying peek at Monsanto. 

Annecy, France – a small castle-like building raises from the waters

19. Annecy, France 

One of the best places to visit in Europe for a pretty-as-a-postcard lakeside getaway 

Annecy, in southeastern France, was my last ‘Europe off the beaten path’ visit of 2022. On a gloriously sunny day, the Christmas markets I came for felt slightly out of place, but the charm of this small alpine town shined as brightly as the rays from above.

Walking the excellently preserved medieval centre – the Vieille Ville – you’ll cross canals flanked by pastel-coloured facades. On an island in the largest channel, Le Palais de I’Île, a small castle, hosts a mini museum and provides a prominent photo point. Château d’Annecy – a historical monument and castle – sits higher still and serves as a more impressive museum.

But, I found the real joy in simply ambling – both along the canals and cobbled streets and the lakeside Jardins de l’Europe. The town sits on the edge of Lake Annecy, one of the country’s cleanest, lending itself to waterside strolls. Beyond, the nearby mountain trails help you go off the beaten path in the Haute-Savoie surrounds. 

Mont St Michael France at Night

Read more: Weekend breaks in France

Plan your trip: Annecy is a pretty France weekend break year-round. In December, a Christmas market visit is one of the best things to do in France during winter. It is fairly small, so it could be a day trip, or you can use it as a base to explore the nearby snow-capped peaks.

Top tip: If you’re a fine art enthusiast, take the 80-minute side trip to Grenoble for the Musêe de Grenoble . For a regional museum, it’s incredibly well stacked with masterpieces.

Dunrobin Castle

20. Sutherland and Moray, Scotland

One of the best places to visit in Europe for castle touring, coastal walking and clan learning  

Without heading to Scotland’s far-flung isles, it’s getting harder to find ‘hidden gems’ in the ever-popular nation. The mountainous country rich in lochs , legends, myths and munros is one of the most scenic escapes in Europe, and unfathomable crowds descend on the likes of Skye and Edinburgh Festivals in peak summer. 

Sutherland and Moray are two parts of Scotland I love, and you can base yourself bang in the middle in Inverness if you want to explore by public transport. While Inverness isn’t as grand as Edinburgh , the cathedral and castle make for a stately setting to call home.

In Sutherland, the show’s star is Dunrobin Castle, a grand – if relatively modern – turreted delight, set amongst perfectly manicured gardens. Moray brings the older sights, with the impressive ruins of Elgin Cathedral dating back to 1224.

Along this stretch of coast, you’ll find quaint villages and killer views, and hopefully, avoid the crowds heading to the West Highlands and famous valleys such as Glencoe. That said, the NC500 coastal route has become very popular in recent years, so it might be best to skip the high season.

Scottish mountains and lake

Read more: Scotland road trip

Plan your trip: Either use Inverness as a base to experience the area, or even better, make it a Scotland road trip . Showers can come any time of year in Scotland, but avoiding winter weather and summer crowds is advisable.

Top tip: Dunrobin Castle is closed from November until March.

Lake in switzerland

21. Lake of the Four Cantons, Switzerland

One of the best places to visit in Europe for spectacular backdrops with border-defining history

Switzerland’s lakes, mountains, timepieces, chocolates and banks have long appealed to those with the budget to travel the country. While it’s certainly not a cheap destination, free activities in the great outdoors can make it more palatable for your purse.

Lake Lucerne, or the Lake of the Four Cantons, is one of the country’s prettiest bodies of water. On the edge of the lake, you’ll find some Europe hidden gems such as Tellskapelle, the chapel honouring William Tell , Switzerland’s national hero.

While Tell himself is most likely mythical, the nearby towns provide genuine and important history for this famously neutral nation. In the cantons of Uri and Schwyz, the country established its independence – and two museums share the stories of those crucial days. 

Hiking trails along the water’s edge link some smaller towns together. Beyond the settlements, the backdrop of soaring mountains – with their elevations often reachable by cable car – captivate. 

Round off your visit in the larger city of Lucerne, where medieval architecture makes the Altstadt (Old Town) a pretty setting. Highlights include the Kapellbrücke – a 12th-century wooden bridge decorated with a series of triangular paintings – and the ‘saddest Lion statue’ in the world, a memorial monument dedicated to the Swiss Guards who died in the French Revolution.

Plan your trip: Spring through autumn is an excellent time to visit – I found October great. Plan a couple of days for village-hopping and at least one day in Lucerne. The public ferry pass could be good value if you want to see a few stops around the lake.

Top tip: Private boat tours allow for short sightseeing trips or more indulgent luxury lunch cruises .

Christmas lights and a church in Seiffen ore Mountains

22. The Ore Mountains, Saxony

One of the best places to visit in Europe for Christmas traditions, mountain fare, and festive markets 

Look no further than the Ore Mountains for one of the best winter hidden gems in Europe . Located in the eastern state of Saxony, close to the Czech border, a winter wonderland renowned for its festive traditions awaits.

The village of Seiffen is the place to start after you’ve ticked-off the best things to do in Dresden . Here, carpenters, toy-makers, candle crafters, Moravian Star-stitchers and Angel-artists work year-round, creating something of a real-life Santa’s grotto. But, when winter – and the inevitable snow – rolls around, it’s at its finest. 

Long standing seasonal traditions are very much alive, and mainly come courtesy of the surrounding ex-mining towns. Don a hard hat and heat into a decommissioned underground quarry for a candle-lit carol concert. Settle in at the table for a typical miners’ feast using age-old recipes. Then, get your fill of Glühwein and handicrafts at one of the region’s countless markets with marching band parades. Even just in Dresden, the region’s Baroque-heavy capital, you’ll find eleven themed markets, and Leipzig’s market is equally as storied, dating back to 1458.

The Ore Mountains are one of the most unique places to visit in Europe, and make for a great alternative to the continent’s most famous festive destinations. 

Dresden by night

Read more: Christmas traditions in Saxony

Plan your trip: This is a land best experienced in the lead-up to Christmas. Plan to stay a night or two as part of a longer Christmas Market road trip so you can visit more of the best places to visit in Saxony, Germany – public transport is more limited around the mountains.

Top tip: If you want to attend some special events – such as parades or miners’ concerts – check for updates on this local website .

Kutna Hora Bone Church

23. Kutna Hora, Czech Republic

One of the best places to visit in Europe for a bone-chilling gothic city trip

Whilst Prague may be one of the hottest must-visit cities in Europe, and South Bohemia famous for its castles , the historic and impressive Bohemia city of Kutna Hora is still a relatively under-the-radar gem.

Discover the cobbled streets and grand Gothic architecture – especially the brawny cathedral – and then pay a respectful visit to the unique ‘Bone Church’, which is, as you might have guessed, adorned with bones.

Sedlec Ossuary shares its nearly 1000 years of history with a no-holding-back approach. Some 40,000 human skeletons form the walls, ceilings and even chandeliers. It’s quite the macabre sight.

The imposing cathedral of St Barbaras with gothic archiecture

Read more: Kutna Hora’s chapel

Plan your trip: Decent year-round, but summer is best for exploring the surrounding nature. Make it an overnight visit, or come on a day trip from Prague. Group tours are offered from Prague and cost around €50 , though it’s easy and cheap to go DIY – the train takes approximately one hour. 

Top tip: The Ostuary closes at 4 pm in winter and 6 pm in summer.

A cathedral in Kyiv Ukraine framed by an art stool on the bottom right

+ For the future: Kyiv, Ukraine

St Michael's Cathedral in Kyiv, a blue cathedral with gold dome

Read more: Two days in Kyiv

On my previous European hidden gems list, Kyiv was one of the top entries. Tragically the Russian invasion has caused misery and suffering for those living in Ukraine and, obviously, made tourism impossible. However, I leave this entry as a mention for future travel plans when we can return to Ukraine and help support and rebuild the nation through tourism.

And that’s a wrap for this 2023 edition of list underrated destinations in Europe. Got any suggestions of where I should head next to add to this list or have you visited somewhere above? Let me know in the comments and safe travels!

For my Europe adventures, discover my favourite secret Spain spots , hidden gems in Italy , or these beautiful and lesser visited villages near Rome . Or, find your own favourite amongst all my Europe travel articles .

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Awesome places. Some of the destinations, I came to know about it for the first time through your post. The European ambiance has a different charm to it and it gets tweaked from one country to another. Thanks for sharing these tidbits of information, loved reading it.

I hear so many positives about visiting Slovenia. The Vipava Valley is just another reason to visit and probably significantly cheaper and less crowed than France.

It’s amazing, simply loved this region!

Thanks for sharing this amazing list of places. Really helpful :)

informative blog. thanks a lot spending time to share it with us. really appreciate it. keep up the good work.

What is missing here is one of the best places to go when you go to France. The Dordogne, the place to be, so much to do and the food…….. Checkout and see for youself

Hi Great list and super nice site 😃 I have been to Alentejo, Portugal the cathedral has a great view. Kutna Hora is also a place that I remember for sure. Awesome! 🤩

This is another great guide as always. Europe is definitely the perfect choice if you want a memorable trip, I recommend it for many people especially for couples or honeymoon.

This Guide is full of the most interesting and stunning sites, and I want to thank you for sharing this and give us the inspiration to travel again.

Always dreamed to visit Ukraine and Poland.Great countries.

There are such beautiful places in Europe that you must go there once in your life.In general, I prefer to appreciate the architectural style

What a find! Amazing places being featured here! You should also visit The Old Railway Station in England too

Great site. With all the restrictions on travel it is really nice to virtually explore. I love the options in Italy and will make them an objective post my Positano trip. Also great to see another option for Czech Republic in addition to Prague! Look forward to more stories as you hit the milestone of 60+ countries and counting!

Thank you, hope you have a wonderful time in Italy!

amazing list with usefull information of places to visit in europe

Hey there, this is really very interesting article with great pictures. Thanks so much for sharing such amazing content. Keep up the good work all time.

Wow!!Great post. Thanks for sharing this.

Wooww…Really amazing places. Italy, Greece & Spain are in my bucket list. I want to tick off these places very soon. Your list is quite helpful especially the way you have mentioned the means for travel and how much time we should give to that place. Thank you for sharing it. Waiting for the next list!

Excellent tips! Thanks for sharing

Europe is like a dream. It has so many offbeat places that it becomes impossible to travel to all the destinations in one’s lifetime. Probably we have to take birth once again to travel to all of these beautiful locations.

thanks for the list

Such an amazing list of hidden gems in Europe, Thanks for sharing. Brisighella is one of my favorite place in Italy.

list also gets top marks for including Colchester – I live so close by!

Have you been to Santorini?

I would recommend going and staying at Parrissa Beach. This is not the hill side pictures you see with the amazing views on all the postcards. Although you can rent a four wheeler ($10 euro/day) and get there in 15 minutes. We stayed in Parissa Beach in 2011 in an apartment on the beach for about $400/month (yes per month) when rooms were going for 10x that in the tourist spots of Ios. It’s a cool scene too, tons a great beach bars, a boardwalk of restaurants, out door theaters and best of all it is all cheap as can be.

Hey, i haven’t no – I’d love to go, but it’s so touristy these days I’m not sure I would love it so much. Thanks for the tips.

When I can suggest a great place to go which really offers a real great stay for families with kids, go and see Glamping-Dordogne. They offer safaritents but really, with so much comfort.

Really a place to go.

I really enjoyed reading your go on. I’m waiting for next one

I also enjoyed myself while I was visiting this kind of places.

Hey Daniel, Amazing & Informative list of Europe best visit places. Any Europe Traveler must read this. Thanks!

Well in Europe there are lots of places where you can spend time moreover one of the most tourist island is Mljet island where you can spend your time with your partner beside this there are lots of things too which you can plan during your Day tours in Mljet .

Much appreciate the places of Europe that you have mentioned. Each county of Europe is known for its unique kind of beauty and is generally appreciate for what they have. Besides that, these nations are totally safe.

Very interesting blog. Great review. Thanks for sharing! I love Slovenia, but I want to visit other places on your list!

List is amazing, It is just wonderful getting knowledge about these places and will definattely add it in my bucket list. All these places look amazing!

i really love your article but i am so nervous everytime i go solo to a country but now i am more confident now because of you and you mind checking out my vidon on my youtube channel https://youtu.be/OwuNpq_1N-U

Hello Dan! Last summer I happened upon Monte Isola, an island in the middle of Lago d’Iseo in Lombardy. Have you ever been here? When I went, immediately fell in love with its small town vibe and stunning views. Definitely one of my lesser known places that is a must visit!

It looks amazing, but I haven’t been there yet sadly – hopefully the next time I travel through Milan I can take some days to head there :)

Such a cool round-up! Totally want to add these to my bucket list now. I visited London in the summer of 2017 and was absolutely stunned by the cobble-stoned sidewalks, the countryside and the food.

If you REALLY want to see the prettiest and most fascinating sidewalks in the world, you should defiantly take a vacation to Portugal, here the streets are well preserved and unique

As someone living in Portugal, I have to agree :)

Wow, thanks for the suggestions, guys! Will definitely plan a trip to Portugal :)

I think that Europe might be the only continent in the world that never runs out of its places to visit. The continent itself is covering with beautiful culture, medieval heritage exotic place and legacies of kingdom to read for. You can check out our Europe’s best

Some places I’ve been to, but The Hague is next! Cool write up

The hague is not so nice as Amsterdam

It’s also not so hectic, I love Amsterdam but it’s just hit oveflowing now for much of the year I think.

Definitely bookmarking this post, It’s Very helpful for planning a trip

“The gladdest moment in human life, methinks, is a departure into unknown lands.” – Sir Richard Burton , Your posts are amazing Dan

Dear Daniel! I enjou reading your content, please keep up the good work. Youssef.

Planning to visit Portugal in 2020. I cannot imagine how thrilling it must be. I have to say that your list has some pretty cool destinations. If my budget allows, I might add in Albania. Great post!

Food for thought for upcoming trip. Appreciate your time and effort in writing this

I am reading this post in 2019. These places look no less captivating in 2019 :) Thanks for compiling this list.

You wrote awesome. I really read your all story about unique places this is interesting.

Im so glad that i stumble upon this article. Definitely bookmark this for future trips. So many beautiful places i havent visited according to your post. Thank you and keep up your good work!

Definitely pinning, great pictures! Looking to connect with other bloggers and get some tips for my new site.

Hi Dan, It’s so breathtaking! I have some experience in Albania. While visiting my friend there, she get a paddle board from this and suddenly took me to Lake Komani.cause she knows that I love paddling board so much! How impetuous she is!!

wow! The scenery of these trips is so beautiful, I also want to try these places once in a lifetime, thank you for sharing this wonderful thing.

Hey love this post quick question though how do you take your pictures traveling solo?

If I’m in them with a tripod, but I mainly don’t take photos of me.

Czechoslovakia hasn’t been a country for quite some time now. Good pictures and lots of good destinations, though, for sure.

Yup, but I think a few cities still have the celebrations I was told.

I have been telling people about Camogli since I visited this amazing place in 2014. Glad to see it is on your list.

It’s a gem, isn’t it?!

Lagoa beach look GORGEOUS, I’m already in love! Definitely put it in my travel bucket list for this year!

I appreciate your effort. I must say that your shared all these places are the best to have great fun in Europe and tourists can enjoy some time with family and friends. I have a good experience of Lake Komani because I have been there couple of the times in my whole life to enjoy my holidays and every time had a blast of fun at this most amazing and alluring destination.

These are some really beautiful places, I have been wanting to take a vacation to the UK just couldn’t make time, after seeing these images all I wanna do is pack my bags.

Great post, thanks for sharing these awesome gems. I plan to visit Slovenia this summer and Piran wasn’t on my bucket list. I will surely add it now after seeing those wonderful photos of the place.

The pictures are so cool ! I want to go everywhere now, all the places look different and unique.

Wonderful list of amazing places in Europe. I would love to visit Skadar Lake National Park, Montenegro in upcoming days. Thanks, Dan, for sharing such a beautiful place of Europe.

Trough dordognevakantiehuizen.nl I have found a great place to stay in the Dordogne France. A real great area to visit when you go to France.

Nice people and a great place for getting to know the real French life.

Thanks for this post. I’ve recently moved to Leipzig (Saxony) and it’s nice to see it appearing on some blogs now as an area to visit. Gose beer is also from Saxony and one of Germany’s largest Sekt producers (I think it’s in Weimar). I’m looking forward to getting out to the Dresden area soon, especially for a trip over to Bastei. I’m also excited to check out more of Eastern Europe, especially Montenegro, now that I’m so much closer (than Canada). I’ve enjoyed your suggestions!

Thanks Chrissy, I’m really excited to get the chance to visit Leipzig myself in the summer, I’ve heard so many cool things about the city. Hope you enjoy living and travelling in Europe while you are here :)

Beautiful! :) Pluzine from Montenegro is my favorite. All country Montenegro have beautiful nature.

Wonderful! Your List is amazing. Great work keep it up.

Hi! Amazing and inspirational! I live in London now but I would love to show you around Romania and see it through your lenses 😃. Keep walking!

Thanks Teodora! Thats a super kind offer :)

Amazing post, read it for first time and was fascinated by the photos and the true information that you don’t get very often. If you visit Costa Rica, Please Visit this amazing Beach Resort

amazing photos and inspiring travel destinations. I also suggest St. Wolfgang in Austria :)

Thanks for the tip, will check it out :)

What a great list of places. Even though these are written for 2017, they will still be great gems in 2018. I’m heading on a Eastern Europe trip for 4 months in the Summer so unwell certainly be checking out some of these places. Thanks for the ideas !

Thanks Katie. I need to update for 2018 :)

Safe travels!

There is a lot of wonderful places you behind in the post that I need to check out.

Hi Dan, love the article. Two years ago, during a European road trip, we stayed in Schwangau, with the intention of visiting Neuschwanstein Castle. There wasn’t much there, to be honest. Just a nondescript main road. We couldn’t even find the castle when we first arrived, due to the mist obscuring it. It wasn’t until the next day when we were leaving that we saw it peeking out from behind its shroud. We both exclaimed “It was behind us all this time!”.

As we were leaving we drove through the neighbouring town of Füssen. It looks like a much more characterful town and we wished we had stayed there. Next time!

This year’s road trip took in Riquewhir/Colmar/Eguisheim, all stunning. Then onto Lauterbrunnen :0, Orta San Guilio – beautiful and quiet, Sirmione – hot, bustling and lovely. Postojna – dig those caves, through Istria, taking in Buzet and Motovun until we reached Rovinj, which we absolutely love. Stunning old town and the unrivaled Punta Corrente park.

Our return journey took in Venice – on the cheap, there is a campsite on the other side of the lagoon where you can camp for approx €20-30 per night. Then onto Menaggio (Much nicer than Belaggio, not so geared up to selling you expensive baubles). From there to Freiburg, then over the Black Forest high road, across a bit of France, up the length of Luxembourg to Clervaux for the Family of Man exhibit. Clervaux was/is a unique place. I don’t know quite how I’d describe it. They seem to have a thing for anthropomorphic furniture and decorations. They were also pumping Yello’s “The Race” from the town’s PA system, for no discernible reason. Last stop was Bruges, but this isn’t a hidden gem, just a gem.

Sounds like such an amazing trip, hoping to do it myself next year so will keep Fussen in mind as a base.

And also wow, thank you for all these amazing tips of places. Moving back to Europe in 2018 so this has given me lots of new places to adventure too.

Hope the next trip is just as exciting for you :)

Love the list, I definitely need to save some of your recommendations for my next trips:) I would also add Polish capital, Warsaw. Even though I didn’t expect much from it, it turned out to be one of the most amazing destinations I have been to. It is traditional and very modern at the same time, it is such an unique and great combinations. It is truly a stunning city. And the gastronomic aspect of it is incredible – there are tens of amazing restaurants worth visiting. My personal favorite is called the Akademia, a place with modern versions of traditional Polish cuisine. So creative and delicious! I will for sure go back one day :D

I loved Warsaw too, sadly I visited in January and it was just too cold to do anything! Excited to go back and see it in the summer one day. Safe travels :)

If you like visiting cities, I recommend it again Gdańsk, Wrocław, Kraków, Toruń, Zamość, Poznań. In addition to cities, we have mountains and depression, beautiful beaches, many lakes, forests and even dunes and a desert … :) We have all

These little gems look amazing, adding them to our visit list! Thanks for sharing

They are some of my favourites, hope you get to some of them soon :)

Agree with your list of most affordable destinations in 2017. Croatia ,England are going to be in any list of cheap travel destinations……I have been to these places and I can’t forget the wonderful experiences I had…..some countries with unique cultures, amazing nature and exceptional food (very cheap yet delicious)

Dan a great list of which I have visited a number. I went to Hvar from Australia for the first time 16 years ago, it has always had great affordable high quality B&B accommodation. I have been back to Croatia three times since then as it is my favourite summer destination in Europe and Hvar now has more 4 & 5 star hotels and the B&B places are more expensive but are still the main source of accommodation in all of Croatia. Everybody does this and is most peoples major source of income. Some rooms are superb and have views and all for 100 dollars night.It is however a very popular place as is Lake Bled. Another few gem in Croatia that I will let you in on are the town of Betina on the island of Murter and the town of Komiza on the island of Vis. Popular but not over busy. Check them out on Google

Thanks for the tips Dan. I’m really hoping to get back to Croatia this summer and explore more of the Islands so will add these to my list. It’s such a beautiful country to explore.

Another good Spanish town would be Lekeitio, Spain up in Basque country. An adorable little town with a beautiful beach surrounded by those massive cliffs that are sprinkled all over the Basque coastal area, plus this awesome little island right inside the bay that you can walk out to and explore. And pintxos everywhere :) We rented a car and drove all along that coast, there are so many awesome little villages and towns up there it was hard to pick one to stop at!

This places sounds beautiful, I really need to spend some more time in Spain. Thanks for the tips :)

Ahhh Kutna Hora was such a weird and cool town! That bone church was unreal, and I think it was still low season because I felt like I was the only person in town so the whole trip gave me a badass, kind of eery vibe. And Hvar is totally not just for rich people with yachts! My boyfriend and I brought camping gear and camped out by the water for three nights on Hvar and it was gorgeous (getting all glammed up for a night out at a nice restaurant in a tent was a fun little first for me too!). Great post Dan! I can’t wait to see some of these other towns in my future travels :)

Haha, yeah it does have a very forgotten about eiry feel to it. Haha, I loved that you camped in Hvar, people always assume its for the rich and famous but think you proved them wrong :D

So many beautiful places to visit! So little time… ;-) I need to finally get to Gdańsk – it would such a nice weekend trip, as I live just 3h by train from it. Some of those photos are just unbelievably beautiful! Thank you for making this list!

Ahh you really should, and head over to Sopot whilst you are there (especially in summer). Thanks for reading :)

You’ve 100% fuelled my list of “must visit’s” this year. As a side note. I once fell asleep on a train in Liechtenstein and seemingly did the opposite of what you did! I then had to sneak back on a train (platform in the middle of nowhere. With no ticket office) and back into the country (with a “slight” wait in the freezing cold snow.)

Haha, it must be something about the trains there! Who knew it would be so hard to find the country properly ;)

I like this list very much! I was so schocked to see Colchester on there (or Colch as it is locally known). It’s a town I visit sometimes and is only an hour away from me so I never really saw it as a tourist spot before!

Good old Colch. Had to through a few of my home favourites on there :)

Hi, glad to see the list they are all really awesome places. I like to travel to hidden places like you. Here is one, I think you would like it. “Blooming cherry tree street”, Bonn, Germany. It’s not that well known to people but it is one beautiful street. The city Bonn is okay, but this street grabed my attention. It’s best to go in the fall around August and September to get the view of the cherry trees.

This sounds beautiful, just had a quick Google. Germany is somewhere I really owe a longer visit. Safe travels :)

Glad to see Kutna Hora on your list – doesn’t get much mention and the town itself is often overshadowed by the bone church (which is honestly not fair, it’s a great little town).

Although the church is interesting I agree, the town itself deserves a lot more credit. It’s a great spot. Safe travels :)

The walk up to Saint Barbara’s church with all the statues lining the street was so pretty, and a little spooky in a fun sort of way because it was foggy and it the sun was starting to go down. Loved Kutna Hora :)

All of these places sound fantastic,I have visited many european countries but I see you don’t mention Greece! So much to discover there. You must visit Kalavrita. It can be reached by a narrow gauge railway as its at the top of a mountain.The train takes you through natrow gorges snd beautiful scenery until you reach the top. It’s history during world war 2 is tragic but I’ll leave you to gen up on that.

I really do need to get back to Greece. I have only been to Athens and Corfu so I have a lot more to explore there. I will certainly be sure to visit Kalavrita next time, sounds like the scenery is a must visit.

Neuschwanstein in Schwangeau is not really a town. The only thing there are the two castles, which are amazing. But the actual town is called Fussen, which is one of the most beautiful and quaint towns I’ve ever been to. It’s surrounded by amazing mountains and trees. Just make sure to get there early enough during the day because they will sell out of tickets, and close fairly early. I was only able to tour one of the castles because they sold out. But Fussen is incredible. The train ride there from Munich isn’t that long. I think it was about an hour and a half, and the ride is as equally beautiful and relaxing. It was definitely a great day trip.

You should also check out many of the small towns in Turkey. It’s one of my favorite countries (I’ve been to 16 so far). On the Mediterranean there is a town called Bodrum. There is a really cool castle there I spent the whole day exploring it. My boyfriend has a house in the town next to Bodrum, called Turgetreis. It’s a small town, but so beautiful. All along the Mediterranean. You can see the Greek islands from pretty much anywhere in the town. We rode scooters around the town and through the sidewalk, ate ice cream and drank fresh squeezed grapefruit juice and ate fresh bread, walked through the bizarre. It’s the place I always think of when I want to escape life. You can take a ferry ride to any of the Greek islands. You can take a bus ride to fehtiye (the Turkish dead sea). There are also small towns next to Turgetreis that are just so small, but beautiful. With little bracelet stands and homemade dishes and locally done paintings. All the beaches along these towns are great for relaxing. You’ll never want to leave, some tourists never do.

Ahhhh, I was misled into thinking Schwangau was a proper town – great to know, thank you. I’m all about castles so if there are two I’ll be a happy man.

Turkey is somewhere I really do need to explore more, three visits to Istanbul and still not made it out of the city. I think I’ll take your scooter tip and go for an explore along the coast, it sounds incredible. Safe travels :)

Great list! Love your top tip for Hof in Iceland, and interestingly I’ve been to Hvar years ago and thought it was incredible too. However friends went this year and thought it was over crowded now

Yeah, I bet most of Croatia is much busier than I remember it being. Hof is a must if you head to Iceland!

I did a Euro Trip in May-June and you hit the description of Bled and Ljubljana spot on – both amazing cities and Bled is a hidden gem. I have been to the Neuschwanstein and Hohenschwangau Castles and I stayed in the adorable little town of Fussen, Germany. It was only a short, inexpensive local bus ride away. I don’t recommend paying to see the inside of the Neuschwanstein because they don’t give you very much access and the beautiful views outside are well-worth it. I HIGHLY recommend walking around the lake (Alpsee) because it is absolutely incredible. Enjoy!

THANK YOU! Love more tips like this, will have a google and try to fit them in :) Safe travels in 2017!

I love that you have Carvoeiro in this list. I stayed in Carvoiero for a few days this summer and I just did not want to leave. I loved Port De Soller too but Pollenca in Mallorca is equally gorgeous and hidden.

Oooh Pollenca, I missed that one but it looks lovely. And yes, it is such a beautiful places – I used to live there and worked at Mungos Bar (if you had a chance to visit) – very overdue a return trip!

Meteora, Greece – beautiful monasteries – 5 or 6 of them. Easily accessible by train from Athens (4 hours). Quaint towns with fabulous restaurants, friendly people and great/inexpensive places to stay.

YES! This is so high on my list, I am sure once I finally visit it will make it onto next years copy :)

Armona island. A ferry ride from Olhao in Portugal. A taste of paradise. No cars!

WOW. Looks beautiful, thanks for the tip. Will see if I can fit it into my Portugal plans for next year :)

These are such great tips for when we don’t have too much time to jet around the world.

I grew up close to Bled and even remember ice-skating on the lake in winter, too bad it doesn’t really freeze anymore. Grmada is my favorite dessert there, a bit different and messier than the famous kremsnita ☺ Bohinj is another beautiful little area close to Bled, even wilder and perfect for a (cold) swim, while the Soča Valley is just completely stunning.

Maya | londondamsel.co.uk

Oh no, I missed a dessert?!?! Haha. Thank you, Bled is just so special I can’t wait to return and travel much more of the country.

Thanks and happy travels :)

Slovenia (and Lake Bled) is one of my most favorite places in Europe and is highly underrated.

I think that is going to change pretty quickly, it is getting a lot of attention now!

I would recommend the Alsacian region in France, particularly the town of Eguisheim, but also Riquewihr, Ribeauvillé and Obernai. While Equisheim, Riquewihr and Ribeauvillé are beautiful but very crowded with tourists in the high season, Obernai is a bustling market town, with many nice restaurants, wine bars and little shops, as well as nice architecture.

Thank you for such different suggestions. They have gone on the list :)

Montenegro really surprised me at just how incredible the landscape was, especially around Pluzine :)

I love visiting smaller towns! Gdansk is high on my list — was just daydreaming about a (hopeful) 2017 trip to Poland. I’d also add Lviv in Ukraine — coffee and chocolate capital of the country! It also has a military themed bar and a secret Masonic restaurant. It’s on the western side of Ukraine, easily accessible from Poland and Hungary.

Gdansk is fantastic cause you have Sopot nearby too. I haven’t made it to Ukraine yet but hear a lot of positives about Lviv. – will check it out. Thanks :)

What a fantastic list! I want to go to them all ha ha! I’m hoping we can do a Scandinavia/Arctic trip maybe next year, and Iceland will most definitely be on that list so Glacier Beach looks incredible. Love your photos – stunning & inspiring.

I love Bled! The cake is a must see! Well, eat. I also recommend Beilstein in Germany – tiny and adorable and enticing. I went to Schwangau last month – book a tour so you can make sure you get in to the castle!

Ahhh the cake, ate far too much haha. Thanks for the tip, will check it out. Safe travels :)

Could definitely make a great European road trip of this list! So much fun would that be! Even though I was born and raised in Europe, this continent knows to surprise in the most wonderful ways each and every time

It is one of those continents that just keeps giving for sure! AND wow, what an epic road trip that would be.

Hi Dan, great list! I have been lucky enough to have been to a few of these myself. I have mapped the list out and shared it on my website, check it out if you like … http://www.thetravelblogs.com/europe/southern-europe

Keep up the amazing work and happy travels!

Hey Matt, Thanks so much – safe travels :)

Love this list! Of all the towns that I’ve visited on this list, I can definitely confirm that they are worth a visit! Especially Bled!! This list also gets top marks for including Colchester – I live so close by!

Haha, Colchester needs a little more internet loving I figured. Bled is just magical right? :)

OMG these photos…incredible!

Thank you Tamara :) Such beautiful places to visit!

Amazing list!

Thank you! Love all these spots :)

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major travel and tourism destination in europe

What you need to know about European travel this summer

With headlines warning of everything from flight delays to wildfires, summer travel is changing. Here’s how to make sure your trip this summer goes smoothly.

Record numbers of tourists are expected to visit Europe this summer. In the first three months of 2024, the number of international arrivals has already risen by 7.2% compared to 2019’s pre-pandemic figures, according to the European Travel Commission , with 120 million international tourists visiting the region in that time. Yet while this is welcome news for the tourism industry, some challenges remain for visitors, especially during the summer’s busy peak season, when potential flight delays, high temperatures, new laws and major events could all impact travel. Here’s what you need to know to make sure your European trip this summer goes smoothly.

1. What you need to know about flight disruptions

Increased passenger numbers, staff shortages and strikes meant there were 106.7 million delayed air passengers in Europe during peak summer months last year. More than 700,000 passengers were affected over the August bank holiday in the UK alone following a technical meltdown at air traffic control. This year, EasyJet has had to cancel over 100 flights from Paris due to a no-fly zone during the opening ceremony of the Olympic Games. Ryanair has also cut flights from its summer schedule after the delivery of several of its new Boeing aircraft was delayed. If you’re due to fly, visit the airport’s website for the latest information, and check social media for real-time updates from other travellers. Remember that you may be owed compensation if you face disruption, but rules vary, so take out a travel insurance policy as soon as you book flights.

( What should you do if your flight is delayed or cancelled? )

2. Why you should consider travelling by train

Keep your carbon footprint low, avoid airport hassle and see even more of Europe this summer by taking advantage of a whole host of new and expanded routes across the continent. New services include a high-speed route connecting Barcelona to Madrid and Seville , a sleeper train from Brussels to Prague , a daily train between Vilnius and Riga , a relaunched night train between Paris and Nice and a sleeper train from Rome to the Dolomites . Following the success of Germany’s €49 unlimited monthly travel pass last year, France has also introduced its own nationwide rail pass for the same price. However, this is only valid for those under 27 and excludes high-speed TGV trains and travel in the greater Paris region of Ile-de-France.

( 6 of the world’s best coastal rail journeys .)

major travel and tourism destination in europe

3. What to do you if you’re affected by wildfires

Following unprecedented high temperatures, wildfires swept through some of Europe’s most popular tourist spots last summer, scorching parts of Tenerife, mainland Spain, Greece, Portugal and Italy. This year, protective measures have already been put in place that aim to prevent a repeat of the disaster, with Greece banning all outdoor fires from April and increasing investment in fire detection and water tankers. To ensure you’re protected if the worst happens, arrange travel insurance at the time of booking, then keep an eye on official travel advisories for up-to-date information. If you’re affected by wildfires or any other natural disasters when you’re away, follow the advice of the emergency services and evacuate when instructed, then contact your tour operator or airline for help getting home.

( What to do if you’re caught in a disaster while travelling. )

4. How big events could disrupt your travel  

From Taylor Swift’s tour across Europe to the UEFA European Championship in Germany, Europe is limbering up for a summer of major cultural and sporting events. The Olympic Games in Paris are expected to attract three million more visitors than usual . This is likely to mean a greater demand for accommodation, higher prices, crowded public transport, unexpected road closures and even increased security checks in response to the heightened risk of terrorist attacks. If your holiday does coincide with an event, try to explore beyond the city itself, visit nearby tourist attractions that could be quieter than normal, or just enjoy the inevitable citywide buzz surrounding the main event.

( How to explore Paris this summer beyond the Olympics. )

5. Why you should think about overcrowding

While many destinations welcome a return to pre-pandemic levels of tourism, others are actively trying to deter visitors. In Barcelona , tour groups have been capped at 20 people, while entrance to Athens’ Acropolis is now limited to 20,000 tourists each day. Dubrovnik has already cut the number of souvenir stands by 80%, while thousands attended an anti-tourism protest in Santa Cruz de Tenerife in April. All are concerned that overcrowding leads to skyrocketing prices for locals and causes environmental damage, with increased plastic pollution, erosion of heritage sites and traffic congestion. Consider less-visited destinations instead, swapping Santorini for Folegandros an hour’s ferry ride away, Dubrovnik for Šibenik with its medieval centre and fortress, or Barcelona for the Spanish seaside city of Valencia.

( What’s the problem with overtourism? )

major travel and tourism destination in europe

6. How to deal with heatwaves

2023 was the hottest year on record globally, with temperatures in Europe above average for 11 months of the year. The Mediterranean was the worst area affected, with temperatures soaring above 40°C across Italy, Spain, Turkey, Cyprus and Greece. Consider travelling outside the hottest months, between July and September, or visiting destinations further north such as Denmark, Germany, Belgium, Lithuania or Ireland which should escape the most intense heat. If temperatures do climb, wear high-factor SPF, avoid being outside in the middle of the day and wear light-coloured clothes made from breathable materials. Avoid alcohol and drink plenty of water, and keep a close eye on vulnerable people, including young children and the elderly.

7. How to avoid being caught out by local laws and taxes

Do your research before travelling to make sure you don’t fall foul of new laws. A €5 tax for day-trippers was introduced in Venice in April, for example, and will be enforced on selected dates until July. It can be paid online in advance, and those staying overnight are exempt but do still need to register. A second tourist tax of €1 to €5 per night is already applicable to overnight stays and should be paid at your hotel. Be aware that some Airbnbs ask that this is paid in cash. Other new rules in parts of Mallorca and Ibiza ban drinking on the street and prevent shops selling alcohol at night, though you will still be able to buy drinks in bars and restaurants.

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Nomadic Matt: Travel Cheaper, Longer, Better

Europe Travel Guide

Last Updated: April 18, 2024

The historic city of Prague with its classic stunning architecture

From beautiful Paris to smoke-filled coffeeshops in Amsterdam, Oktoberfest to La Tomatina, Europe is a massive, diverse continent with an unlimited assortment of things to see and do. You won’t have any problem filling your time, whether you’re backpacking Europe for a few months on a budget or just spending a few weeks there on a well-earned vacation.

The continent boasts wonderful beaches, historical architecture, amazing wine, and tons of world-class festivals. Every country is incredibly different from the next too, providing limitless variety in what you do during your trip.

I first backpacked Europe in 2006 and was hooked immediately. I’ve been visiting every year since, have run tours around the continent, and even wrote a book on traveling in Europe . It’s a destination I love and never get tired of exploring.

This guide will give you an overview of Europe and the tips and tricks you need to start planning your trip. I’ve also written extensive travel guides to each country on the continent (linked below in this post) so you can get more in-depth information for your specific itinerary too!

Table of Contents

  • Things to See and Do
  • Typical Costs
  • Suggested Budget
  • Money-Saving Tips
  • Where to Stay
  • How to Get Around
  • How to Stay Safe
  • Best Places to Book Your Trip
  • Related Blogs on Europe

Click Here for Country Guides

Top 5 things to see and do in europe.

Aerial view of Greek town along the Mediterranean ocean, with mountains in the background

1. Tour the Greek Islands

These islands are the mecca of summer beach fun and each is unique in its own great way. There’s Ios (beach party central with archeological ruins and awesome boat tours); Kos (ancient ruins and nature); Crete (Bronze Age ruins of Knossos, hiking, beaches, and wine), Santorini (iconic blue water, white buildings, and local wineries); Mykonos , (the upscale party island with beautiful beaches, villages, and sunsets), Naxos (best island in the Cyclades). Plus, Milos, Corfu, Lemnos, Zakynthos, and so many more! With hundreds of islands in the country, you can always find what you are looking for!

2. Ride the rails

Europe is famous for its international rail system. Rail passes like the Eurail Pass have been around forever and still make it very easy to get from country to country on a relatively small budget (and with lots of flexibility). Europe has some of the fastest trains in the world that travel up to an incredible 217 mph (350 kph). The whole continent is connected by trains and there’s a growing push for even more connections and long-distance, high-speed trains in order to reduce flying and help combat climate change. There’s nothing more quintessential than riding the trains in Europe and I encourage you to take as many trains as possible. It’s one of the best ways to see the continent.

3. Get lost in Paris

The “City of Lights” is everything people say it is. I fell in love with it the first time I stepped foot in Paris . The city is just magical. You have a ton of museums, cafes, jazz clubs, famous art, and beautiful architecture. I love just strolling around the streets of the Quartier Latin (Latin Quarter) or Montmartre neighborhood as it makes for a breathtaking day. Another one of my favorite things to do here is just sit in the Jardin des Champs-Élysées park and picnic like the Parisians. For something a bit different, check out the famous Catacombs and Paris Sewer Museum. With so much to offer in the way of culture, history, and gastronomy, it would take years to see everything here but you can still get a good feel of the city in a few days.

4. Go city hopping

There are so many amazing cities in Europe that we’d need a top 100 to list them all. Here are some of my personal favorites and must-see cities: London is rich in history, culture, and the famous Big Ben clock; Edinburgh is a vibrant medieval city with cozy pubs and a famous castle with a huge New Year’s Eve Party; Amsterdam has cozy coffee shops and canopied tree-covered canals; Berlin has a wild party scene, street art, and the Berlin Wall; Barcelona has tapas, beach, and unique Gaudi architecture; coastal Lisbon has colorful tiles, old tramcars, cobblestone streets and plenty of fresh seafood; Prague has a beautiful intact Old Town, incredible architecture and eclectic bars; Tallinn Estonia has beautiful medieval buildings with colorful roofs. Florence  is a mecca for Italian Renaissance architecture, art history, and gelato; Stockholm mixes medieval architecture and modern art and design. Crisscross the continent, take in the culture, and enjoy all the historic cities!

5. Hit the Alps

Whether you go skiing in the winter or hiking in the summer, the Alps hold some of the most breathtaking views in all the world. You don’t even need to be an expert hiker because there are mountain trails for all levels and crystal-clear Alpine lakes. Check out the spectacular Eibsee trail loop in Bavaria at the foot of Die Zugspitze, Germany’s tallest mountain, for the clearest, multi-colored, sparkling lake you’ve ever seen. Or the Männlichen Kleine Scheidegg Panorama trail in Switzerland’s stunning green and snow-capped Alps. Or visit Italy’s Dolomites in South Tyrol for the scenic Seceda trail. The Alps have trails for every fitness level and in every season.

Other Things to See and Do in Europe

1. tour amsterdam.

I love Amsterdam so much that I lived here for a short period of time in 2006. Here cobblestone and brick streets weave around lovely canals as people ride their bikes to and fro. My favorite things to enjoy here are Amsterdam’s vibrant art and music scene and there are also a ton of interesting museums here like the Anne Frank House, FOAM, the history museum, and the hemp museum. Be sure you get out of the center into Jordaan and Oost with their wonderful outdoor cafes and fewer tourists. Also, a visit to Amsterdam wouldn’t be complete without a canal cruise to visit the many islands and there are many to choose from that include snacks and drinks, sunset cruises, live guided tours, and more.

2. Hang out in Barcelona

Barcelona is a city that goes 24 hours a day, 7 days a week. It truly could give NYC a run for the “city that never sleeps” title. Be prepared for late-night dinners and parties until dawn. Besides a great food and nightlife scene, there is a wonderful beach, tons of Gaudi architecture (including the fairytale-like Parc Güell, as well as the iconic Sagrada Familia , which has been under construction for over 100 years!), incredible food tours, one of the best history museums in the country, and lots of outdoor spaces. What I love about Barcelona is that when you’re ready to chill, you can wander around Parc de la Ciutadella and marvel at the majestic fountains, plant life, and buildings created from an ornate military fortress.

3. Visit Berlin

Hip and trendy Berlin is an energetic destination. It is one of Europe’s most affordable capital cities, with a vibrant music and art scene and a growing foodie movement. Be sure to spend some time learning about the city’s darker history via the many excellent museums, memorials, and landmarks. The East Side Gallery, a section of the Berlin Wall that’s now painted with murals, and the Memorial to the Murdered Jews of Europe are two especially powerful reminders of Germany’s past. For all periods of German history, don’t miss the Deutsches Historisches Museum (German Historical Museum) – it’s one of the best history museums in the world. Once you’ve had your fill of history, relax in Berlin’s many green spaces, from Tempelhof Field, the site of a former airfield and popular local hangout spot, to Tiergarten, a tree-covered former hunting ground for 17th-century aristocrats.

4. Drink beer at Oktoberfest

Oktoberfest is a must for anyone going to Germany at the end of September. While not a budget option since beers now cost 15 € a maß, I love the energy and friendly camaraderie this event inspires. For two weeks, millions of people from all over the world gather for lots of beer, excitement, music, and wild fun. Watching thousands of people sing together, raising quart-sized beer mugs for endless toasts, and enjoying the general party atmosphere makes you feel good about the world. (Or maybe that’s just the beer?) Just be sure to book your accommodation well in advance and be prepared to pay top prices for them. If you don’t have an outfit, don’t worry, there are plenty of shops even at the main train station where you can buy a Bavarian dirndl dress and men’s lederhosen.

5. Experience London

Get a taste of English culture in diverse London . The museums here are some of the best in the world (most are free) and include the Tate, the British Museum, the City Museum, the National Gallery, the Historical Museum. There’s no shortage of iconic sights here as well, with Big Ben, the House of Parliament, the London Eye, the Tower of London, Tower Bridge, and of course, Buckingham Palace. I love London’s diversity because of the countless international eateries with great food and wonderful pub culture, perfect for after a long day seeing the sights. Head to Brick Lane on the weekends for some amazing food and craft markets. I prefer Paris to London, but there is something sophisticated and fun about London. Just watch those pints — London is not a cheap destination!

6. Get outdoors in Scandinavia

My favorite region in Europe is Scandinavia. The quality of life here is high, the people are beautiful and friendly, and the cities are clean and historic. Cycling the cities, taking canal tours, hiking the vast forested areas, archipelago hopping, enjoying fika (a Swedish coffee break), and warming up in saunas are just a few of the popular activities that await you here. True, this area of Europe is not cheap, but there are plenty of ways to reduce your expenses. Don’t let the high prices scare you away. Highlights for me include Copenhagen , Stockholm , Gotland, Norway’s fjords, and Lapland in Finland .

7. Get enchanted in Prague

Prague has an amazing history and is one of the most beautiful and picturesque cities I’ve ever seen. Highlights include the 9th-century Prague Castle, the magnificent Charles Bridge (built in the 14th century and one of the oldest standing bridges in the world), the 10th-century old square with its iconic astronomical clock, and the winding Jewish Quarter. Even if you only have a few days there don’t miss the free walking tour which is one of my favorites in Europe and the best way to learn about the Old Town and the tragic history of the city that went from thriving Bohemian capital of art, music, and literature to part of the Iron Curtain after WWII. Some of my favorite gems here include the fantastic black light theater shows in 4D and the one-of-a-kind medieval dinner show in an old tavern complete with musicians and jugglers not to mention hearty food and drinks. During the weekends it heaves with people enjoying the bars, cheap beer, and delicious food so try to visit during the week (and in the spring or fall) to beat the crowds.

8. Relax on the French Riviera

Here, you can pretend to live the high life for a little bit. Have fun in the sun, relax on the beach, swim in azure blue water, hobnob with the rich and famous, and sail on (or gaze at) gigantic yachts. As for cities, Nice is nice with its palm-tree-lined promenade, old town, and many art museums. If you want to go see how the rich and famous live, spend an afternoon checking out Cannes to soak up some glamorous vibes on La Croisette where they hold the famous Cannes Film Festival. The kingdom of Monaco with its tiny streets, beautiful buildings, and world-famous casino is just a skip away too.

9. Enjoy the great outdoors in Interlaken

Located in the beautiful mountains of Switzerland, Interlaken is a gorgeous place to unwind with fantastic hiking, delicious hot chocolate, and plenty of outdoor sports. The area is full of natural attractions to explore, including the St. Beatus Caves (complete with a legendary dragon), the cascading 500-meter-high (1,640 feet) Giessbach Waterfalls, the Jungfraujoch mountain railway (which leads to the highest train station on the continent), and a plethora of lakes (hence the town’s name). It’s a good alternative to all the cities and museums. Interlaken is also a popular party destination for backpackers and other young travelers. By far, my favorite scenic and visually stunning trail was the Oberberghorn panoramic hike, where you can wander the green mountain ridge ogling the amazing views and the turquoise-blue Brienzersee.

10. Experience history in Rome

In this thriving historical city, you can’t walk two feet without stumbling over a ruin, making Rome a history buff’s dream. Its tiny streets are perfect for wandering as you explore the Colosseum, see the Forum and Palatine Hill, visit the Pantheon, spend time in Vatican City, admire the Spanish Steps, and toss coins into the famous Trevi Fountain. The skip-the-line tickets can definitely be worth it so you don’t waste time waiting outside attractions. Rome also has amazing food (it’s Italy, after all) and nightlife. Visit the Trastevere area for a taste of “local” Rome and chill bars. It’s my favorite area in the city because you feel like you’re in a small village in the middle of a big city.

11. Hike around the Cinque Terre

Cinque Terre is my favorite part of Italy. These five beautiful cliffside towns are perched near warm waters and beautiful olive and grape groves. There are wondrous and strenuous hikes in these hills; for a real challenge, take trail #8. Or just walk the coastline for something less difficult. Many activities here revolve around the coastline: kayaking, swimming, having a beach picnic or visiting the Technical Naval Museum. If you happen to be here in December or January, don’t miss the Nativity Manarola, the world’s biggest lighted nativity scene.

12. Tour Krakow

Krakow looks like it stepped out of a medieval postcard. It’s a hip, trendy, and youthful city that’s the center of education in Poland, meaning there are a lot of university students here. Most travelers come to party here (the vodka is cheap) but try to enjoy the city’s history and food besides just the bars. Walk the Royal Road through the Old Town to the 13th-century Wawel Castle, tour Schindler’s Factory (where Schindler saved over 1,200 Jews during World War II), and visit the sobering Auschwitz-Birkenau concentration camp. You can also take a fascinating day trip to the UNESCO World Heritage Wieliczka Salt Mine, a 13th-century mine with cavernous chambers, statues, chapels, chandeliers, and cathedrals all carved out of salt.

13. Visit the ruin bars in Budapest

The coolest nightlife in all of Europe is found in Budapest . Built in abandoned buildings, ruin bars feature funky art installations, repurposed furniture, and quirky decor. They are amazing, fun, and great places to meet locals, as people of all ages flock here. Open since 2001, Szimpla Kert is the original ruin bar and one of my favorites, along with Instant-Fogas Complex, which takes up an entire building and is actually many different bars in one. Don’t skip the ruin bars — they’re one of the most unique things about the city!

14. Explore Cornwall

The best part of England is outside London, yet unfortunately, not a lot of travelers leave London. Head west to the area of Cornwall for cheaper prices, welcoming locals, natural beauty, great hiking, rolling hills, plenty of medieval castles, and picturesque small towns. If you like biking, the Camel Trail from Bodmin to Padstow is worth the trip and you even pass by a local vineyard. It’s an easy way to spend a day (and it’s pretty flat so it’s not too hard to do.) Plus, I had the best fish and chips in Cornwall! Overall, it’s what you think of as “traditional England.”

15. Walk the Camino

El Camino de Santiago (The Way of Saint James) is an ancient pilgrimage route that stretches from France all the way across northern Spain. It is a 500 mile (800 km) trail that winds through incredible terrain, ending in Santiago de Compostela at the cathedral where St. James is supposedly buried. As a pilgrim, you get a “pilgrim’s passport” which allows you to stay in affordable pilgrim-only hostels, making this a surprisingly budget-friendly adventure. While it usually takes over a month to complete, you can just walk a section if you don’t have the time. To receive a “Compostela” (certificate of completion), you just need to walk the last 62 miles (100 km), which generally takes 4-5 days.

16. Throw tomatoes during La Tomatina

By far my favorite festival, the largest food fight in the world happens during the last Wednesday of August in Bunol, Spain. What started in 1945 as a local brawl has turned into a massive event drawing tens of thousands of people from all over the world. For about an hour, everyone throws tomatoes at each other, leaving streets ankle-deep in tomato juice. Afterward, everyone walks down to the river, cleans off, and then heads to the town square for sangria and music.

17. Find Dracula in Romania

Not a lot of people visit Romania but this underrated country in Eastern Europe has undiscovered yet picturesque medieval towns like Brasov (home to “Dracula’s castle”), Sighisoara, and Sibiu; gorgeous beaches on the Black Sea; and incredible hiking in the Fagaras Mountains — all at dirt-cheap prices. Other major sights include frescoed Byzantine monasteries, the steepled wooden churches of Transylvania, the hip university town Cluj-Napoca, the post-communist capital of Bucharest, and the Danube Delta, a huge nature reserve.

18. Drink whisky in Islay

Whisky has a long history on Islay , an island off Scotland’s west coast. It’s been made there since the 16th-century — first in backyards and then, starting in the 19th-century, in large distilleries. Over the years, whisky from the island came to be considered a specialty and was used to flavor a lot of other blends on the mainland. There are currently nine working distilleries on the island, all located along the island’s shores, with Laphroaig, Ardbeg, and Lagavulin being the most famous. Most distilleries here make single-malt Scotch, meaning that only one type of grain (barley) is used. My visit here was amazing and, even if you don’t like whisky, there are tons of good hikes and walks throughout this magnificent island.

19. Explore Iceland

Iceland is a magical country with majestic waterfalls, hidden hot springs around every corner, and sweeping vistas unlike anywhere else in the world. After my first visit, the country quickly became one of my favorite countries. With whale watching in the summer, the northern lights in the winter, and geothermal baths for soaking in year-round, there really is no bad time to visit! While Iceland’s main draw is the epic natural landscapes, it’s worth spending a couple of days in Reykjavik with its café culture, artsy feel, and brightly colored wooden row houses.

20. Sail the Croatian coast

With calm winds, short distances, a coastline littered with over 1,000 islands, and countless historical sites, Croatia is one of the world’s best sailing destinations. If you can, go during the shoulder season when you can find some great deals. Plan to stay at least a couple of days on one of the islands, with the most popular being Brac, Hvar, Krk, Cres, and Lošinj. However, don’t be afraid to get off the beaten path and explore some of the lesser-known islands such as Silba, Vis, and Lastovo. If you want to splash out and spend a week partying on a yacht, check out The Yacht Week, which hosts week-long parties, complete with DJs, from May-September. You can book a full boat to share with friends or just a cabin if you’re traveling solo. Prices start at 5,250 HRK per person and go up to 9,300 HRK.

21. Explore the Balkans

While the Balkans have become more popular with backpackers in recent years, it’s still largely overlooked by most budget travelers, despite being an extremely budget-friendly region. The Balkan peninsula is home to great (and again, overlooked) wine, beautiful medieval towns like Kotor and Mostar, stunning mountainous landscapes, beautiful pebble beaches, coffee culture, fresh, hearty yet inexpensive food, and museums covering the area’s history, including the most recent turbulent events of the early 1990s. I especially loved my time in Albania . Don’t miss the beautiful beaches in Ksamil, nicknamed the “Maldives of Europe’ as well as the mountain village of Gjirokastër, which was occupied by Romans, Byzantines, and Ottomans. The Balkans have so much to offer for every budget and every country has its unique cultural flavor.

22. Take a wine tour in the Loire Valley

Located in central France, the picturesque Loire Valley is a UNESCO World Heritage site and stretches 280 kilometers (174 miles) along the Loire River. One of the major wine-producing regions of France, the area is home to some of the best wines in the world, with over 1,000 vineyards open to the public. Even those who don’t drink wine will enjoy the beautiful small towns, great food, and the region’s over 300 impressive chateaux. I loved the medieval Chenonceau Castle and Chateau Villandry and the small villages like Saint-Florent-le-Vieil. Spring and Autumn are my favorite times to visit because you can go biking and do outdoor activities when it’s not too hot and there are fewer people. It’s an area not to be missed.

23. See Fado in Portugal

Fado is an important musical tradition in Portugal , originating in Lisbon and stretching back some 200 years. The word “fado” likely stems from the Latin word for fate, and it’s very haunting, poetic, and emotional music. Most of the songs follow themes of loss and mourning, and the music was popular with the working class (especially sailors). Performances normally take place in restaurants during dinner. In Lisbon, head to Clube de Fado, Tasca do Chico, Parreirinha de Alfama, or Senhor Vinho.

24. Tour green Slovenia

Slovenia is one of Europe’s least-visited destinations, which is mind-blowing to me because it’s an amazing place to visit. Slovenia offers all the beauty of Western Europe but at a fraction of the cost and with a fraction of the crowds. Perfect for outdoor adventure lovers, Slovenia offers rugged mountains, untouched landscapes, fantastic ski resorts, plentiful wine, sprawling cave systems, incredible food, and postcard-perfect lakes, such as the famous Lake Bled with its castle on an island. I loved Piran, Slovenia’s often overlooked coastal Venetian-style harbor town that was actually founded 3000 years ago. Stroll around its beautiful windy cobble-stoned streets, beautiful plazas, and take advantage of the many affordable restaurants right on the water. Make sure to also spend a few days in the country’s capital, Ljubljana, known as one of the continent’s greenest and most livable cities. Take a river cruise to see the city and enjoy the friendliness of the locals.

  For more information on specific countries in Europe, check out the guides below:

  • Albania Travel Guide
  • Austria Travel Guide
  • Belgium Travel Guide
  • Belarus Travel Guide
  • Bosnia & Herzegovina Travel Guide
  • Bulgaria Travel Guide
  • Czechia Travel Guide
  • Croatia Travel Guide
  • Denmark Travel Guide
  • England Travel Guide
  • Estonia Travel Guide
  • Finland Travel Guide
  • France Travel Guide
  • Germany Travel Guide
  • Greece Travel Guide
  • Hungary Travel Guide
  • Iceland Travel Guide
  • Ireland Travel Guide
  • Italy Travel Guide
  • Latvia Travel Guide
  • Lithuania Travel Guide
  • Malta Travel Guide
  • Moldova Travel Guide
  • Montenegro Travel Guide
  • Netherlands Travel Guide
  • Norway Travel Guide
  • Portugal Travel Guide
  • Poland Travel Guide
  • Romania Travel Guide
  • Scotland Travel Guide
  • Slovakia Travel Guide
  • Slovenia Travel Guide
  • Spain Travel Guide
  • Sweden Travel Guide
  • Switzerland Travel Guide
  • Ukraine Travel Guide

Europe Travel Costs

a traditional Austrian home overlooking the snow capped mountains and rolling hills in the Austria countryside

Accommodation – Accommodation prices vary greatly by region. In Western Europe, hostel dorm rooms cost between 25-45 EUR per night, depending on the room’s size and the popularity of the hostel. I stayed in a 6-bed dorm in Berlin for 20 EUR, while the same one would have cost me around 45 EUR in Paris. A room in Paris costs on the higher end and a room in cheaper Athens costs on the lower end.

In Eastern Europe, hostel dorm rooms cost between 10-15 EUR per night depending on the size of the dorm room and the popularity of the hostel. The further east you go, the cheaper it gets. Expect to pay around 30-60 EUR per night for a private room that sleeps two.

In Scandinavia, hostel dorm beds cost around 25-45 EUR, while private rooms are 65-80 EUR. Budget hotels start around 85 EUR.

Most accommodations offer free linens, free Wi-Fi, and a lot offer free breakfast, but it’s important to check specific websites for exact amenities.

Campsites cost between 10-15 EUR per night for a basic plot for two without electricity.

Food – Food traditions in Europe run deep, stretching back centuries to become integral parts of each country’s culture. From baguettes in France to tapas in Spain, from hearty Eastern European stews and goulash to the fresh vegetables and olive oils of the Mediterranean, European cuisine varies as much as the countries themselves. Food prices differ greatly across the continent, so check individual country guides for specifics.

But no matter where you are, even in the more expensive countries, finding places to eat within your budget is easier than you might think. Throughout Western Europe, you can find small shops, street food stalls, or food trucks where you can get sandwiches, gyros, kebabs, slices of pizza, or sausages for between 3-7 EUR. These shops are most often found in train stations, bus stations, and main pedestrian areas, and offer cheap food alternatives that can have you eating on 12-17 EUR per day. Fast food (think McDonald’s) costs around 7-10 EUR for a combo meal.

Turkish, Middle Eastern, and Vietnamese eateries abound in Germany, while Indian food is incredible and everywhere in the United Kingdom. Meals at these restaurants usually cost between 8-12 EUR.

Restaurant meals in casual, traditional eateries generally cost around 13-25 EUR for a main dish and drink. Food is much cheaper in the east than in the west, and in the west, northern regions like Scandinavia and the UK are more expensive than southern countries like Spain, Portugal, and Italy.

In Eastern Europe, even if you are eating out for all your meals, you can still get by on a food budget of as little as 15 EUR per day.

For drinks, a pint of beer is 2-5 EUR, a glass of wine is 2-7 EUR, a cappuccino is 2-5 EUR, and cocktails range from 6-14 EUR.

If you eat out, do so at lunch and get the prix-fixe menu (two-course or three-course set menu). Restaurants offer this set menu during lunch, and with prices between 10-20 EUR, it’s a way better deal than the regular dinner menu. You can also get affordable lunches at outdoor markets. So many European cities have huge fresh food markets throughout town.

You can cook your own food for around 45-65 EUR per week. This gets you basic staples like rice, pasta, seasonal produce, bread, and some meat. You can save money by shopping at discount supermarkets like Profi, Lidl, Aldi, and Penny Market.

If you want to save big money on meals, head to one of the markets, pick up some cheese, wine, bread, meats, or anything else, and go to the park for a picnic. (Or grab a sandwich for later!) You’ll find the locals doing the same thing, and it’s one of the cheaper ways to get a true taste of local food.

Backpacking Europe Suggested Budgets

Prices for travel in Europe vary greatly depending on how far north, east, south, or west you travel. If you stick to the budget accommodations, food, and tours listed here and use all my tips on saving money, you need about 65-110 EUR per day in Western Europe, 40-50 EUR in Eastern Europe, and about 85-130 EUR in Scandinavia.

Those numbers reflect a traveler who stays in hostels, cooks some meals and eats out cheaply, enjoys a few drinks, and sticks to free and cheap activities like hiking, walking tours, and enjoying nature. This is your typical backpacker budget. You aren’t going to have a fancy time, but you aren’t going to want for anything either.

However, by getting tourist cards and rail passes, avoiding flights, occasionally Couchsurfing or camping, cooking all your meals, and not drinking, you can travel a lot cheaper. On this budget, you could do Western Europe on 35-45 EUR per day, Eastern Europe on 20-25 EUR, and Scandinavia on 50-65 EUR. That would require you to take a train or a bus or hitchhike everywhere, skip most museums, and limit how often you go out.

Generally, the suggested daily budget for Europe is 80-120 EUR. You can use the chart below to get an idea of how much you need to budget daily. Keep in mind these are daily averages – some days you’ll spend more, some days you’ll spend less (you might spend less every day). We just want to give you a general idea of how to make your budget. Prices are in EUR.

Europe Travel Guide: Money-Saving Tips

Individual country guides have more specific information on how to save money in them but here are some general tips on cutting your costs while you explore Europe:

  • Picnic – This continent has a lot of little shops where you can buy pre-made sandwiches or ingredients to make your own. Many supermarkets have delis as well where you can get food to go. Buy some food, eat outside, and watch the city and its people go by. It’s a much more enjoyable and cheaper way to eat.
  • Eat local and cheap – Not into picnicking? Eat at local sandwich shops, pizza parlors, Maoz, Wok to Walks, and outdoor street vendors. Avoiding restaurants and eating at a lot of the local “grab n’ go” places gives you a taste of the local cuisine at a much cheaper price. If you’re really on a budget, use your creative cooking skills to prepare meals at the hostel as well.
  • Stay with a local – Hostels can add up really quickly. If you don’t have any friends with whom you can stay, consider using Couchsurfing , which connects you with locals who let you stay with them for free. Plus, they tend to also have meetups to meet other locals and travelers. It’s a great way to save on accommodation and meet a local who can share their insider tips and advice.
  • Camp in a garden – A very good camping service specific to Europe is Campspace , which allows you to pitch a tent in someone’s backyard for free or for a small fee (around 10-20 EUR). All of the garden owners have profiles that tell you what services and facilities they offer. Also, many countries allow wild camping (like Sweden), which can save you a fortune if you have a tent.
  • Take the bus – Budget bus companies like Flixbus can take you across the continent for cheap. I personally feel it’s best for day travel as sitting up for an overnight bus isn’t really ideal for sleeping. It isn’t glamorous, but with tickets starting at 5 EUR, you really can’t complain!
  • Get a Rail Pass – Eurail Passes have saved me hundreds of dollars. If you are traveling far distances and through many countries, they are a great deal.
  • Take the free city tours – One of the great things about Europe is that you can find free walking tours in all the major cities. They can be a great way to see the city attractions, take in some history, and learn your bearings without spending any money. Just make sure to tip your guide at the end!
  • Plan accordingly – Plan your trip around Europe so you avoid doubling back. Transportation is a big expense so proper planning can save you a lot of money (and time). Go in a straight line or a loop. Booking your accommodation ahead helps you save as well since cheap, good places unsurprisingly get reserved first. One thing I’ve learned is that waiting until the last minute means you get stuck with expensive places or cheap places no one wants.
  • Fly cheap – If you know where you are going and a train won’t do, try to book flights early. You can often get round trip fares for as little as 5 EUR from many of the European discount airlines like Ryanair or Wizz. Many capital cities have smaller airports farther from the city with ‘inconvenient’ times but cheaper fares. Keep in mind you might need to factor in an early morning Uber or taxi if the busses aren’t running and you have an early flight!
  • Drink less – Those 5 EUR beers add up. Hit happy hours or pick and choose when you party. Hostel bars are a good place to get cheap drinks or buy your alcohol at the supermarket. Plus, in Europe, it’s legal to drink outside in parks, plazas, by the lakes or rivers. You’ll find you can save a lot of money by not going to bars and clubs. Partying your way across the continent will destroy your bank balance in no time.
  • Get a city tourist card – Many local tourism offices sell a tourism card for all their attractions, tours, and restaurants. This card gives you free entry and substantial discounts on all the attractions and tours in a city, free local public transportation (a huge plus), and discounts at a few restaurants and shopping malls. They save a ton of money. If you plan on doing a lot of sightseeing, get one of these cards.
  • Rideshare – If you’re flexible in your schedule, use the ridesharing service BlaBlaCar to catch rides with locals between cities (or countries) by paying a small fee. It’s like Airbnb but for rides. I used this service in Switzerland and, not only did I save a lot of money, but I got to meet interesting people and learn about local culture and life. Drivers are verified and it’s perfectly safe, though sometimes rides cancel at the last minute (which is why you need to be flexible). Check their ratings first and try to use rides where the person has done many trips.
  • Bring a water bottle – The tap water is safe to drink in most of Europe, so bring a reusable water bottle to save money and reduce your plastic use. LifeStraw is my go-to brand as their bottles have built-in filters to ensure your water is always clean and safe.
  • Get a HostelPass – HostelPass is a discount membership for hostels in Europe. Members get 10-20% off select hostels around Europe, as well as perks like free breakfast or free drinks. There are discounts on tours and activities too. It’s a great way to save money if you’re bouncing around Europe as they have hostels in 18 countries around the continent.

Where to Stay in Europe

Europe has a ton of budget accommodation options. The individual country and city guides have tons of recommendations but here’s a short list of some of my favorite budget hostels and hotels around Europe:

  • The Flying Pig (Amsterdam, The Netherlands)
  • Hotel 54 (Barcelona, Spain)
  • Generator Hostel (Copenhagen, Denmark)
  • Harcourt Hotel (Dublin, Ireland)
  • Castle Rock (Edinburgh, Scotland)
  • Ios Palm Pansion (Ios, Greece)
  • Greg and Tom’s Party Hostel (Krakow, Poland)
  • Largo da Sé Guest House (Lisbon, Portugal)
  • Sophie’s Hostel (Prague, Czech Republic)
  • The Yellow (Rome, Italy)
  • City Backpackers (Stockholm, Sweden)

How to Get Around Europe

The famous steam train from Harry Potter crossing an old bridge in Scotland

Public transportation – Transportation around most European cities is by tram, subway, or bus. Prices are typically around 2 EUR for a one-way ticket in Western Europe and closer to 1 EUR in Eastern Europe. Most large cities also have day passes available that offer unlimited public transportation. These passes are usually 5-12 EUR per day.

In large cities with international airports, there is usually a bus or train available that ferries travelers from the downtown core to the airport. Expect to pay around 5-15 EUR to get to/from the airport.

Bus – Buses are not quite as comfortable as Europe’s trains, although certain lines do have great amenities (like roomy seats and Wi-Fi). While buses are not the most efficient way to travel around the continent, they’re certainly dependable, reliable, and cheap. You can find last-minute rides for as little as 5 EUR. A route from Berlin to Munich is about 25 EUR, while Paris to Bordeaux can be as low as 10 EUR. Longer routes, like Amsterdam to Copenhagen, start at around 47 EUR.

Each country has its own national bus service, but some lines also take you long distances internationally. Megabus and Flixbus (which now owns Eurolines) are the most popular companies.

Train – Train travel is a great way to see Europe. Intercity train prices vary wildly from country to country, depending on whether you take the slow train or a high-speed train and how far in advance you book. For example, a high-speed train from Berlin to Munich costs around 38-60 EUR, Bordeaux to Paris is about 50-85 EUR, and Madrid to Barcelona ranges from 45-85 EUR. Non-high-speed trains and other intercity lines are a lot cheaper, generally costing about 40-50% of the price of high-speed trains. Eastern Europe inter-country trains usually cost between 45-100 EUR when the ticket is booked last minute. Short train rides of 2-3 hours within countries cost about 27 EUR.

To find routes and prices for trains around Europe, use Trainline .

You may also want to consider getting a Eurail Pass , which allows travelers to explore Europe by providing a set number of stops in a specific time period. These passes are continent-wide, country-specific, or regional. It can potentially save you hundreds of dollars.

Ridesharing/Car sharing – If your schedule is flexible, use a ridesharing service and catch rides with locals between cities (or countries). Drivers are verified and it’s perfectly safe. BlaBlaCar is the most popular.

If you’d rather rent a car yourself and find passengers to share a ride with, use Discover Cars to find the best car rental prices.

Flying – Budget airlines are so prolific that competition helps keep fares low. You can often find tickets where the fare is just 5 EUR round-trip! Companies like EasyJet, Ryanair, Wizz, and Vueling offer mind-blowingly cheap flights throughout Europe. Book at least a month early to scoop up great deals.

Make sure that the airport they fly into isn’t too far out of your way (transportation from the secondary airport sometimes negates the savings from using the budget airline itself).

Keep in mind that you’ll have to pay to check your baggage on these cheap flights. It costs about 25-39 EUR for one checked bag. If you wait to pay for your luggage at the gate, you end up paying almost double. Travel carry-on only to avoid this added cost.

Hitchhiking – Hitchhiking in Europe is very safe, but it’s not for everyone. Hitching is quite common around the continent and I’ve met a number of travelers who have done it (I, myself, traveled this way in Bulgaria and Iceland). Some countries are very supportive (Romania, Iceland, Germany) while others may be a bit more time-consuming (Italy, Spain). HitchWiki is the best website for hitchhiking info.

Here are my suggested articles for how to get around Europe:

  • 7 Cheap Ways to Travel Across Europe
  • Are Eurail Passes a Giant Scam or Do They Save You Money?
  • The Ultimate Guide to Finding Cheap Flights

When to Go to Europe

There’s no wrong time to visit Europe. Peak season is summer, when Europe gets crowded and August is the time most European families are at the beach so everything becomes more crowded and expensive. But the overall atmosphere and weather are great during this time, so it’s still worth visiting during peak season (just book your accommodation in advance — especially in August). Keep in mind it’s much hotter in summer so if you like AC, be sure to check that your hostel or hotel has it before you book. You can expect the most crowds in Western Europe. For this reason, I feel summer is a great time to visit the Balkans and the Baltics because many people head to the beaches in Spain, France, Italy, Croatia, and Greece.

Shoulder season is spring and fall (April-May and September-October). It’s still warm during this time but there aren’t as many crowds and prices are cheaper. This is my favorite time to visit hotspot places like Spain, Croatia and Greece, where it’s still hot enough to swim in the sea but you have way more room on the beach. It’s also a good time to go hiking in the Alps in Germany, northern Italy, Slovenia and Switzerland because it’s cooler during the day so you’re much less sweaty on the mountain without shade. The weather is good, the crowds are smaller, and the prices lower.

Winter is from November to February but in much of Central Europe, it’s wet and cold until March or April. It gets cold, even as far south as it gets (like Greece). On the other hand, the Christmas season has Christmas markets and festivals galore! Even if it’s cold, this is a cultural tradition you can’t miss and why I love Europe in December. There is hot mulled wine, sweets, and plenty of hot snacks, which vary by country. One of my favorites is Prague because the Old Town Square is lit up with a gigantic tree with aromas of crispy cinnamon pastries and mulled wine. Berlin takes their Christmas markets very seriously, so there are around 80 different markets with special themes.

Winter is fantastic in Europe for skiing and snowboarding but it doesn’t have to break the bank if you plan carefully. While Switzerland and France are probably the most famous, they are also expensive, but there are plenty of budget winter options.

How to Stay Safe in Europe

Europe is very safe for backpacking and solo traveling, even if you’re traveling solo, and even as a solo female traveler. Violent crimes against tourists are very rare. In fact, some of the safest countries in the world are in Europe. (I wrote a whole article about how Europe is safe to visit right now .)

That said, there are scams and petty crimes you should watch out for, especially around popular tourist landmarks. The most important thing to be aware of is pickpockets in crowds and on public transportation. Zip your bags and don’t put your mobile phone in a jacket pocket where someone could quickly take it. This should be obvious but don’t flash your money to let everyone know you have a huge wad of cash.

When choosing a hostel, look for ones with lockers. It’s always a good idea to carry around a padlock or combination lock. Most hostels are safe and travelers respect each other and I’ve rarely seen things happen to people’s valuables. Nevertheless, I always think that prevention is better.

As anywhere, the standard precautions apply (never leave your drink unattended at the bar, never walk home alone intoxicated, etc.). When at the bar, always keep an eye on your drink. Avoid walking home alone at night if you’re intoxicated.

For female travelers in particular, it’s always a good idea to have a bit of extra money on you just in case you need to take an Uber or taxi back by yourself so you don’t take unnecessary risks to save money. If you’re using apps to date people while traveling, please use common sense and meet in public places. Since I’m not a female traveler, please check out the numerous female bloggers who have first hand knowledge of this.

If you’re worried about scams, you can read about common travel scams to avoid here.

If you rent a vehicle, don’t leave any valuables in it overnight. Break-ins are rare, but it’s always better to be safe than sorry. Be aware that the UK drives on the left and that most rental cars in Europe will have manual transmissions unless you request otherwise.

When hiking, always bring water, sunscreen, and bandaids or foot plasters. There is nothing worse than being halfway up the mountain with a blister and nothing you can do about it!

Likewise, when at the coast, don’t forget not only to wear sunscreen! I can’t tell you how many times I’ve seen people get burnt to a crisp the first day. Be sure to check the weather before you depart and dress accordingly.

If you do experience an emergency, dial 112 for assistance.

Always trust your gut instinct. Make copies of your personal documents, including your passport and ID. Forward your itinerary to loved ones so they know where you are.

The most important piece of advice I can offer is to purchase good travel insurance. Travel insurance will protect you against illness, injury, theft, and cancellations. It’s comprehensive protection in case anything goes wrong. I never go on a trip without it as I’ve had to use it many times in the past. You can use the widget below to find the policy right for you:

Europe Travel Guide: The Best Booking Resources

These are my favorite companies to use when I travel. They consistently have the best deals, offer world-class customer service and great value, and overall, are better than their competitors. They are the companies I use the most and are always the starting point in my search for travel deals.

  • Skyscanner – Skyscanner is my favorite flight search engine. They search small websites and budget airlines that larger search sites tend to miss. They are hands down the number one place to start.
  • Hostelworld – This is the best hostel accommodation site out there with the largest inventory, best search interface, and widest availability.
  • Booking.com – The best all around booking site that constantly provides the cheapest and lowest rates. They have the widest selection of budget accommodation. In all my tests, they’ve always had the cheapest rates out of all the booking websites.
  • HostelPass – This new card gives you up to 20% off hostels throughout Europe. It’s a great way to save money. They’re constantly adding new hostels too. I’ve always wanted something like this and glad it finallt exists.
  • Get Your Guide – Get Your Guide is a huge online marketplace for tours and excursions. They have tons of tour options available in cities all around the world, including everything from cooking classes, walking tours, street art lessons, and more!
  • The Man in Seat 61 – This website is the ultimate guide to train travel anywhere in the world. They have the most comprehensive information on routes, times, prices, and train conditions. If you are planning a long train journey or some epic train trip, consult this site.
  • Rome2Rio – This website allows you to see how to get from point A to point B the best and cheapest way possible. It will give you all the bus, train, plane, or boat routes that can get you there as well as how much they cost.
  • FlixBus – Flixbus has routes between 20 European countries with prices starting as low 5 EUR! Their buses include WiFi, electrical outlets, a free checked bag.
  • SafetyWing – Safety Wing offers convenient and affordable plans tailored to digital nomads and long-term travelers. They have cheap monthly plans, great customer service, and an easy-to-use claims process that makes it perfect for those on the road.
  • LifeStraw – My go-to company for reusable water bottles with built-in filters so you can ensure your drinking water is always clean and safe.
  • Unbound Merino – They make lightweight, durable, easy-to-clean travel clothing.
  • Top Travel Credit Cards – Points are the best way to cut down travel expenses. Here’s my favorite point earning credit cards so you can get free travel!

GO DEEPER: Nomadic Matt’s In-Depth Budget Guide to Europe!

Nomadic Matt's Guide to Europe

While I have a lot of free tips on Europe, I also wrote an entire book that goes into great detail on everything you need to plan a trip here on a budget! You’ll get suggested itineraries, budgets, even more ways to save money, my favorite restaurants, prices, practical information (i.e. phone numbers, websites, prices, safety advice, etc etc), and cultural tips.

I’ll give the insider view of Europe that I got from years of traveling and living here! The downloadable guide can be used on your Kindle, iPad, phone, or computer so you can have it with you when you go. Click here to learn more about my book on Europe!

Europe Travel Guide: Related Articles

Want more tips for your trip? Check out all the articles I’ve written on Europe travel and continue planning your trip:

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Paris   Travel Guide

Courtesy of James Farley | Getty Images

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32 Best Things to Do in Paris, France

If it's your first visit to Paris, you'll probably want to spend some time at the world-renowned  Eiffel Tower , the Louvre (home of the "Mona Lisa") and the Notre-Dame. Don't miss out on other notable city jewels either, such as the Musée

  • All Things To Do
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  • 2-Day Itinerary
  • 3-Day Itinerary

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Eiffel Tower (Tour Eiffel) Eiffel Tower (Tour Eiffel)

U.S. News Insider Tip:  For the best photo opportunities of the Eiffel Tower, head to Place du Trocadéro. (Just expect to contend with some crowds!) – Nicola Wood, Senior Editor

Designed and constructed for the 1889 Exposition Universelle (the World's Fair), the Eiffel Tower was always meant to be a temporary structure, but it has skirted demolition twice. The first time, in 1909, the tower was kept around because of its potential as a transmission tower (an antenna was installed atop the tower). Gustav Eiffel, chief architect of the Eiffel Tower, had a variety of scientific experiments tested on the tower with the hope that any discoveries would help prolong its lifespan. One of these included a wireless transmissions test, which the tower passed with flying colors. During World War I, the Eiffel Tower's transmission capabilities enabled it to intercept communications from enemies as well as relay intel to troops on the ground. The second time the Eiffel Tower was almost destroyed was during the German occupation of France during World War II. Hitler planned to get rid of the tower, but never ended up going through with his plan.

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Musée du Louvre Musée du Louvre

U.S. News Insider Tip:  The Louvre is free for all visitors on the first Friday of the month after 6 p.m. (except in July and August), and all day on Bastille Day (July 14). – Laura French  

If you only had time to visit one museum in Paris, it should undoubtedly be the Musée du Louvre. That's because the Louvre is not only widely considered to be one of the best art museums in Europe, but one of the best in the world. The museum first opened its doors in 1793 and features more than 35,000 works of art on display. Here, you can get up close to a variety of art from different time periods and cultures.

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Notre-Dame Cathedral (Cathedrale de Notre Dame de Paris) Notre-Dame Cathedral (Cathedrale de Notre Dame de Paris) free

Note that the cathedral sustained significant damage as a result of a fire on April 15, 2019. Its wooden roof and spire collapsed during the fire. The interior of the cathedral remains closed to the public until further notice. It is set to reopen in December 2024. In the meantime, visitors can peruse a new exhibit that debuted in March 2023. It's located in an underground facility in front of the cathedral, the free exhibit highlights the ongoing construction work at the site, including the expertise of the workers, as well as some remains from the fire and works of art from the cathedral. There are also free, volunteer-led informational tours around the outside of the cathedral select days of the week. Consult this online calendar to see when English tours are offered.

Like the Eiffel Tower , the Notre-Dame Cathedral is seen as a Parisian icon. Located along the picturesque River Seine , the Notre-Dame Cathedral is considered a Gothic masterpiece and is often regarded as one of the best Gothic cathedrals of its kind in the world. Construction of the famous cathedral started in the late 12th century and final touches weren't made until nearly 200 years later. Once you get an eyeful of the cathedral yourself, you'll start to understand why it took so long.

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Champs-Élysées Champs-Élysées free

Musician Joe Dassin once sang "Il y a tout ce que vous voulez aux Champs-Élysées," which translates to "There's everything you could want along the Champs-Élysées." And he's right. Paris' most famous boulevard – stretching more than a mile from the glittering obelisk at Place de la Concorde to the foot of the Arc de Triomphe – is a shopper's mecca. Along its wide, tree-lined sidewalks, you'll find such luxury stores as Louis Vuitton and Chanel rubbing elbows with less-pricey establishments like Adidas and Zara.

While the Champs-Élysées is no doubt a shopping paradise, recent travelers noticed the price tags at most stores can be pretty high. And the more affordable options are constantly swamped with people. The Champs-Élysées itself is no different. Because this is such a famous street in Paris, expect there to be crowds galore, both during the day and the nighttime. Still, many travelers enjoyed taking in the Champs-Élysées' bustling atmosphere and observing both locals and tourists come and go. Some recent visitors said a trip to the Champs-Élysées is not complete without a stop at Ladurée, the city's famous macaron shop.

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Arc de Triomphe Arc de Triomphe

Situated at the western end of the Champs-Élysées , the towering Arc de Triomphe was commissioned by Napoléon to honor the Grande Armee during the Napoleonic Wars. The arch, which is the largest of its kind in the world, is adorned with several impressive, intricately carved sculptures. Underneath the arch, travelers will find the names of the battles fought during the first French Republic and Napolean's Empire, as well as generals who fought in them. Travelers will also find the famous tomb of The Unknown Soldier. The unknown soldier currently buried there is meant to represent all the unidentified or unaccounted for soldiers who lost their lives during World War I. The flame that was lit when the soldier was laid to rest has not extinguished since it was initially lit in the 1920s, and is rekindled every night at 6:30 p.m. by a member of the armed services.

Aside from admiring the arch, visitors can climb to the top and take in the Parisian panorama. Most visitors are wowed by the immense size of the structure and recommend ascending to the top for the spectacular Paris views. Visitors caution that you'll have to wait in line to get to the top and the climb, which is made up of hundreds of stairs, can be a serious workout.

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Latin Quarter Latin Quarter free

U.S. News Insider Tip: If you're in the area, check out the Grand Mosquée de Paris, next to the Jardin des Plantes. It's a beautiful mosque with a hidden-away courtyard, and there's an atmospheric tearoom attached that serves Middle Eastern sweet treats. – Laura French

Architecture lovers should not miss the Latin Quarter. Also known as the 5th arrondissement, the Latin Quarter is one of the oldest neighborhoods in Paris. Its narrow cobblestone streets, winding whimsically through the larger city grid, recall its medieval history. Why does this densely packed neighborhood of attractions, shops and restaurants retain this unique character? It escaped Baron Haussmann's planning reform of the city, thus retaining a more ancient ambience.

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Best Paris Tours

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Paris Tours

18 Best Paris Tours of 2024: Food, Versailles & More

Jan. 19, 2024

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Seine River Seine River free

You won’t have much trouble finding the Seine, as it flows directly through the heart of Paris. The river is perhaps one of the most famous waterways in the world and an attraction in itself. It's also useful for more practical reasons: It flows from east to west, dividing the city into the Left Bank and the Right Bank. Knowing where you are in relation to the Seine can help you find your way around during your trip.

For tourists, the waterway mostly serves as a photo backdrop, but it is a lifeline for locals. It's a reliable water supply, a major transportation route and vital for many kinds of commerce. It has also served as a source of sustenance for many fishermen dating back to the third century. In 1991, the Seine River was named a UNESCO World Heritage Site due to its cultural significance in both the past and the present.

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Musée d'Orsay Musée d'Orsay

U.S. News Insider Tip: Visit on the first Sunday of the month for free entry (when it’s also free to enter the Centre Pompidou, Musée de l'Orangerie, Musée du Rodin, Musée Picasso and several other attractions). – Laura French

Housed in a former railway station along the Left Bank, the Musée d'Orsay is regarded for its rich collection of impressionist works. You'll see paintings by French artists like Degas, Monet, Cezanne and Van Gogh, among many, many others. The museum also houses a number of sculptures, as well as photography and even furniture displays. And if you climb to the museum's top balcony, you can catch a breathtaking view of the Sacré-Coeur Basilica through the museum's massive transparent clock.

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Luxembourg Gardens (Jardin du Luxembourg) Luxembourg Gardens (Jardin du Luxembourg) free

U.S. News Insider Tip:  Pick up picnic provisions at a nearby farmer's market, such as Marché Raspail, to enjoy in the gardens. –  Ann Henson, Assistant Managing Editor

A warm-weather oasis that offers the simplest of pleasures, the Luxembourg Gardens provide ample green space (60 acres) for sun-soaking and people-watching, plus there are plenty of activities to keep kids entertained. When the city bustle becomes too overwhelming, meander around the paths and formal gardens, or just relax with a picnic. Kids can float sailboats at the Grand Basin, ride ponies, take a spin on the merry-go-round, or catch a puppet show at the on-site Theatre des Marionnettes. Adults might delight in the on-site Musée du Luxembourg, the first French museum that was opened to the public. Though with 106 sculptures to its name, including a replica of the Statue of Liberty, the Luxembourg Gardens could easily be considered an open-air museum itself.

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Sacred Heart Basilica of Montmartre (Sacre-Coeur) Sacred Heart Basilica of Montmartre (Sacre-Coeur) free

Rising high above Paris, the Sacré-Coeur (meaning "Sacred Heart") looks more like a white castle than a basilica. Towering over the eclectic neighborhood of Montmartre (once a hangout for Paris' bohemian crowd), this Roman-Byzantine, 19th-century masterpiece is easily recognized by its ornate ivory domes. As blanched as it may appear on the outside, the basilica's interior is a sight worth beholding: The ceilings glitter with France's largest mosaic, which depicts Jesus rising alongside the Virgin Mary and Joan of Arc.

You'll also likely be left in awe with the panoramic views found from atop the Sacré-Coeur's outdoor staircase. But for an even better photo-op, climb all 300 steps to the top of the dome. The dome is accessible to visitors every day from 10:30 a.m. to 8:30 p.m. Mass is held multiple times a day every day.

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Centre Pompidou Centre Pompidou

The Centre Pompidou is one of the most visited cultural sites in Paris. But keep this in mind – and recent travelers attest to this – if you're not a fan of modern art, you probably won't enjoy this museum. The Pompidou is all modern and contemporary art (think cubist, surrealist and pop art, among others). Even its exterior is a little "out there," with its insides (piping, plumbing, elevators, escalators, etc.) exposed on the outside.

Inside the inside-out museum, you'll find one of the largest collections of modern and contemporary art in the world (more than 120,000 pieces of art are in its complete collection). The most notable attraction within is France's National Museum of Modern Art, which features works from 20th and 21st-century artists. Here, you can find big names such as Matisse, Picasso and even Andy Warhol. Also within the Centre Pompidou is additional exhibition and entertainment spaces as well as a library, rooftop restaurant and cinemas.

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Jardin des Tuileries Jardin des Tuileries free

U.S. News Insider Tip: While you’re here, don’t miss Angelina, just across the street on Rue de Rivoli. This historic, belle epoque-style salon de thé opened in 1903 and serves excellent French delicacies and pastries alongside its famous, indulgently rich hot chocolate. – Laura French

Centrally located between the Louvre and the Place de la Concorde, the Jardin des Tuileries is a free public garden that spans approximately 55 acres. Though it was initially designed solely for the use of the royal family and court, the park was added to the UNESCO World Heritage list in 1991 (as part of the Banks of the Seine) and has been open to the public since the 17th century.

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Sainte-Chapelle Sainte-Chapelle

Nowhere in Paris does stained-glass windows quite as well as Sainte-Chapelle. The panes – dating back to the chapel's construction in the 13th century – depict 1,113 scenes from the Old and New Testaments of the Bible in vivid color. Sainte-Chapelle, which took just seven years to build, is a treasured example of French Gothic architecture and originally held Christian artifacts acquired by Louis IX. The building underwent a rigorous restoration between 2008 and 2014 and now welcomes visitors every day of the year except Christmas Day, New Year's Day and May 1 (France's Labor Day).

Admission costs 13 euros (about $14) per person ages 18 and older. Audio guides are available in English (among other languages) for an additional 3 euros (about $3.50). 

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Pantheon Pantheon

Situated in the Latin Quarter – or the 5th arrondissement – of Paris, the Panthéon is a large church and burial ground with a storied history. The structure was completed in 1790 at the start of the French Revolution, and it served as a mausoleum, a church and an art gallery throughout its early years. In 1851, scientist Leon Foucault installed the Foucault pendulum within the building to demonstrate the rotation of the Earth. The pendulum was removed and replaced a number of times, and a replica was installed in 1995 and is still in operation today. The Panthéon also contains a crypt where a number of important historians, philosophers, scientists and writers are buried, including Voltaire, Jean-Jacques Rousseau and Marie Curie.

Most recent travelers loved seeing the museum's noteworthy gravesites and Foucault's pendulum. They also recommended taking a dome tour for exceptional views of Paris; you’ll see the Eiffel Tower from the top, as well as many other well-known landmarks. Still, some visitors said the admission fee is too high.

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Palais Garnier - Opera National de Paris Palais Garnier - Opera National de Paris

A masterpiece of architectural opulence, the Opéra Garnier – also known as the Palais Garnier – still exudes the opulence it radiated in the late 1800s. This palpable sense of intrigue and mystery that permeates the opera is due in part to its awe-inspiring Old-World interiors as well as Gaston Leroux, the author of "Phantom of the Opera," for which the Garnier served as his inspiration. Leroux claimed the phantom was indeed real, successfully incorporating real life opera occurrences (such as the chandelier falling and killing a bystander) into his fiction. The Garnier's lack of a robust historical record, as well as Leroux's writing talents, have left many wondering if there really was a dweller that lurked beneath the opera. Staff have claimed otherwise, but say with the opera's very real underground "lake" (water tank), it's easy to see how the story could be so convincing. Without Napoleon III, who was responsible for commissioning the opera, Leroux's tale may never have never come to fruition.

The best way to fully experience the Palais Garnier is by purchasing a ballet or opera ticket. Remember to book your tickets several months in advance, as performances are highly coveted. If you won't be in town for a performance or aren't up for forking over the oftentimes high price of a performance, you can explore the building's magnificent interiors on your own.

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Le Marais Le Marais free

U.S. News Insider Tip: On Place des Vosges, Paris’s oldest square, you’ll find the former house of Victor Hugo, which is now a museum that’s free to enter. – Laura French

Straddling the 3rd and 4th arrondissements (districts), Le Marais is one of Paris' oldest and coolest districts – so cool, in fact, that French writer Victor Hugo (author of "The Hunchback of Notre Dame" and "Les Misérables") called it home. With all of its cobblestone streets, stately stone architecture and tucked away courtyards, it's easy to feel as if you're strolling through medieval Paris. Back in the day, Le Marais housed some notable French royalty. King Henry IV was the one responsible for the construction of the Place des Vosges, Paris' oldest square. And Louis XIV called this neighborhood home for a while until he decided to move his family and court to Versailles . Much of Le Marais also survived the destruction of the French Revolution.

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Versailles Palace (Chateau de Versailles) Versailles Palace (Chateau de Versailles)

U.S. News Insider Tip: In summer, the palace hosts weekend fountain shows in the gardens, featuring music and special effects; come on a Saturday night to see the best, with grounds lit up to magical effect and a firework display at the end. – Laura French

The Château de Versailles, the sprawling palace and former seat of power, is located 10 miles southwest of Paris in Versailles. Every year, nearly 10 million travelers make the trek from Paris to bear witness to the chateau's world-famous grandeur in person. But between all of the gold figurines, dramatic frescoes and cascading crystal chandeliers you'll no doubt find in bulk throughout the chateau, you might be surprised to learn that King Louis XIV's extravagant former residence had pretty humble-ish beginnings.

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Musée Rodin Musée Rodin

A hidden jewel in the city, the Musée Rodin is actually the former residence of famed 19th-century sculptor Auguste Rodin. But in the place of furniture and kitschy lawn ornaments are Rodin's emotive sculptures, including The Walking Man, The Kiss and The Thinker, among many more. In addition to the sculptures, the museum houses 8,000 of the artist's drawings in its collection – a fraction of those are on display –  as well as an area dedicated to the work of his muse and mistress, artist Camille Claudel. Visitors will also get to view pieces from the Rodin's personal art collection, including paintings by Van Gogh.

Recent travelers found Rodin's sculptures to be nothing short of stunning, and highly recommend a visit even if you don't consider yourself an art buff. Another big favorite, and for some visitors as much of a highlight as the art, were the beautiful on-site gardens. To travelers, the gardens, in combination with the museum's manageable size, created a serene and peaceful atmosphere not easily found at other top Parisian museums.

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Saint-Germain-des-Prés Saint-Germain-des-Prés free

The arts abound in Paris. Although visual art gets the most attention here, the city is also a historic literary center. Saint-Germain, in the 6th arrondissement, is known as a 19th- and 20th-century intellectual hub. Here, great writers, thinkers and artists mixed and mingled in their homes and nearby establishments. Anyone battling writer's block will want to spend an afternoon wandering its picturesque streets, stopping by famous literary cafes or enjoying one of the museums located in the neighborhood's borders.

After filling your mind at the Musée Delacroix, Musée du Luxembourg or Musée de Mineralogie, unwind at Les Deux Magots or Café de Flore. The former was visited by everyone from Ernest Hemingway, Simone de Beauvoir, James Joyce, Jean-Paul Sartre, and more recently, Julia Child. Nearby Café de Flore opened in the 1800s as well, and claims visitors from Leon Trotsky to Albert Camus to Picasso. Sartre worked from here – using the space as a historical Starbucks – while New Wave celebrities like Bridget Bardot or fashionista Karl Lagerfeld graced its seats later on, in the 1960s. There are plenty of mouthwatering pastry shops and bridge views, too.

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Galeries Lafayette Paris Haussmann Galeries Lafayette Paris Haussmann free

Whether or not you plan to shop, the Galeries Lafayette Paris Haussmann department store is a sight to be seen. What started as a small novelty shop in 1893 has since grown into an approximately 750,000-square-foot megastore containing hundreds of brands, from budget-friendly options like Levi's and Carhartt to high-end labels like Prada and Cartier. And while you might be dazzled by the unending collection of fashionable goods, don’t forget to look up. The pièce de résistance of the luxury bazaar is the stunning neo-Byzantine glass dome 141 feet above the ground. There's also a glass walkway on the top floor of the building that allows the bravest of visitors to stand above all the action below. 

Several recent visitors called Galeries Lafayette the most beautiful shopping center in the world, pointing out that even if you aren't there to buy luxury products, the stunning building is a destination in itself. They also recommend going up to the roof of the complex (accessible from the eighth floor), which is open to visitors free of charge, to take in breathtaking views of the city below. From the roof, you'll be able to spot the Eiffel Tower , Sacré Cœur and Notre Dame .

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Paris Catacombs (Les Catacombes de Paris) Paris Catacombs (Les Catacombes de Paris)

Not every inch of Paris is as romantic as you think – in fact, the Catacombs are downright chilling. Prior to the creation of the Catacombs in the late 18th century, Parisians buried their dead in cemeteries. But as the city continued to grow, burial grounds ran out of space, graves started to become exposed and stunk up surrounding neighborhoods. The limestone quarries located 65 feet beneath Paris eventually became the solution, providing ample and safe space for the city's deceased loved ones. It took years to move millions of bodies from all the Parisian graves.

Today, the solemn, skull-and-boned lined tunnels weave beneath the heart of the City of Love, beckoning to visitors with an interest in the departed. The catacombs stretch for miles all over the city, but visitors are only allowed to access about a mile's worth for 45 minutes at the Denfert-Rochereau (lines 4,6 and RER B) metro station. Trying to access the catacombs at any other entrance throughout the city is illegal. You'll want to wear sturdy footwear as the paths inside are full of gravel, uneven and even slippery in some sections. What's more, you'll have to descend 131 steps and climb 112 steps back up. As such, the catacombs are not wheelchair-accessible. And because of the attraction's unique nature and popularity, expect a queue.

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Pere-Lachaise Cemetery (Cimetiere du Pere-Lachaise) Pere-Lachaise Cemetery (Cimetiere du Pere-Lachaise) free

A cemetery as a tourist attraction? If any city can pull it off, it's Paris. Covering nearly 110 acres of the 20th arrondissement (district), the Père-Lachaise Cemetery is considered one of the most beautiful cemeteries in the world. It's also Paris' largest green space. Père-Lachaise is a maze of cobblestone pathways lined with leafy, cascading trees which perfectly shade the striking 19th-century burial chambers that permeate the grounds. Aesthetics aside, Père-Lachaise is one of the world's most famous burial grounds: Everyone from Oscar Wilde and Jim Morrison to Edith Piaf and Gertrude Stein can be found here. Make sure to pick up a map before you venture in, there are more than 100,000 burial plots here (exact estimates vary dramatically).

Travelers admitted the main reason they made the trek to Père-Lachaise was to visit the famous faces buried here, though after discovering the enchanting grounds, they were happy to stay and wander. Visitors found the architecture of the individual tombstones and burial chambers to be stunning, especially with the many dramatic statues included with the plots. Others particularly appreciate the overall peaceful atmosphere of Père-Lachaise. Because the cemetery is so big, visitors say it's unlikely you'll be sharing lots of space with fellow visitors or tourists at any given time.

major travel and tourism destination in europe

Bateaux Mouches Bateaux Mouches

For those who want to cruise down the Seine River , hopping on one of the six Bateaux-Mouches boats is a go-to option. Just about any meal you can think of is offered as you glide along the river – or as the company puts it, Paris's "most beautiful avenue." There are also hourlong cruise-only trips, for those who want to efficiently view some of the city's most iconic sights, including Notre Dame and the Musée d'Orsay . These cruises are among the best Paris tours . Combo tickets that include a bus tour or a cabaret show are also available.

Travelers who recently took a cruise loved the views from the boat and the informational nature of the tour. Many people took a night cruise, which was frequently lauded for its romantic atmosphere. However, a few visitors expressed disappointment with meal portions and the check-in process.

major travel and tourism destination in europe

Louvre Museum Ticket & Optional Seine River Cruise

(688 reviews)

from $ 24.22

Normandy D-Day Landing Beaches Day Trip with Cider Tasting & Lunch from Paris

Normandy D-Day Landing Beaches Day Trip with Cider Tasting & Lunch from Paris

(2624 reviews)

from $ 175.03

Paris Catacombs: Skip-the-Line Catacombs Audio Guided Tickets

Paris Catacombs: Skip-the-Line Catacombs Audio Guided Tickets

(126 reviews)

from $ 60.55

major travel and tourism destination in europe

Musee de l'Orangerie Musee de l'Orangerie

An extension of Musée d'Orsay , Musée de l'Orangerie features a wide selection of impressionist and post-impressionist art. It is best known for its enlarged "Water Lilies" paintings by Claude Monet. The eight massive paintings are divided across two oval rooms that are filled with natural light from a glass roof. Monet increased the size of these paintings with the intention of fully immersing viewers in their beauty, especially after the hardships of World War I. Beyond the "Water Lilies" series, Musée de l'Orangerie houses the Jean Walter-Paul Guillaume collection, which features works by artists like Renoir, Cézanne, Picasso, Matisse and more.  

Museum visitors – especially Monet fans – said this gallery is a must-see. They were pleased to discover it was a relatively small building, meaning it can be seen fairly quickly if you short on time. The smaller space also translates to less crowds, which many museumgoers appreciated.

major travel and tourism destination in europe

Montparnasse Tower Observation Deck Montparnasse Tower Observation Deck

U.S. News Insider Tip: Walk about 10 minutes around the corner and you’ll find the Montparnasse Cemetery – a fascinating alternative to Père Lachaise , home to the burial places of artists and intellectuals, including Jean-Paul Sartre, Samuel Beckett, Guy de Maupassant and Charles Baudelaire. – Laura French

The Montparnasse Tower Observation Deck claims to have the best views in Paris – and once you reach the top, it's easy to see why. The lower deck stands more than 650 feet high and overlooks major attractions, like the Eiffel Tower , through floor-to-ceiling windows. Travel another 32 feet upward to the rooftop terrace, and you'll find panoramic vistas of the City of Lights 365 days a year. On a clear day, you can see as far as 25 miles in every direction.

major travel and tourism destination in europe

Moulin Rouge Moulin Rouge

If you're looking for the famed Parisian nightlife experience, Moulin Rouge will likely fit the bill. The legendary cabaret club opened in 1889, wowing crowds with dazzling dancers, free-flowing Champagne and outrageous elements like a gigantic model elephant in the garden. With its rich history and extravagant performances, Moulin Rouge has become an important staple in the City of Lights.

On a night at the Moulin Rouge, visitors can be wined and dined while watching talented burlesque dancers adorned in feathers, rhinestones and sequins. While many recent travelers felt that the show was a spectacular must-see while vacationing in Paris, others felt it was overhyped and overcrowded. However, those who opted for the dinner show said the food was fantastic with top-notch service to match.

major travel and tourism destination in europe

Parc des Buttes-Chaumont Parc des Buttes-Chaumont free

Paris is home to many beautiful public parks, where visitors and locals alike relax in grassy squares during periods of pleasant weather. Parc de Buttes-Chaumont's 61 acres boasts this – plus a lake, a suspension bridge and walking paths – and a dark history. Its name comes from the bare hill once occupying the site. Stone was mined here, sewage dumped and even horse carcasses discarded. When Napoleon III renovated Paris in the 19th century, it was selected as a large park site, and the artificial lake created. That transformation also washed away its medieval reputation as a gallows. Known as Gibbet of Montfaucon at that time, the bodies of people executed in the city were sometimes displayed here for months on end.

If you can put that history behind you, cross the Gustave Eiffel-designed suspension bridge, or ascend the hill with the Temple de la Sybille for beautiful views of Montmartre. Inside the hillside, quarrying created a cavern. Napoleon's park builders took the opportunity to add a human-made waterfall to the 65-foot-tall space. Summer visitors will especially enjoy the misty reprieve from Paris's heat and humidity.

major travel and tourism destination in europe

Conciergerie Conciergerie

Located next to Sainte-Chapelle , the Conciergerie was once a royal residence for various French leaders. At the end of the 14th century, King Charles V and the rest of the palace's inhabitants moved to new residences at the Louvre . The abandoned building was then turned into a new parliament and office space for the kingdom. However, during the French Revolution (and for many decades thereafter), the Conciergerie served as a prison compound to hold both political and common criminals. Most famously, it held Marie Antoinette, the fallen queen of France, in the weeks before she was executed by guillotine in October 1793. In the 19th century, Antoinette's cell was transformed into a chapel, and in 1914 the entire building was deemed a historic monument and opened to the public.

Recent travelers said the site is a delight for history buffs. Still, others noted that if you aren’t particularly interested in the French Revolution or Marie Antoinette, you may find the empty jail cells and barren halls a bit dull. All visitors are given a "HistoPad" (available in six languages) to help enhance their experience. The iPad allows visitors to see what the rooms would've looked like centuries ago with the help of augmented reality, 3D reconstructions and interactive functionalities.What everyone seemed to agree on was the medieval architecture, which is said to be stunning both inside and out.

major travel and tourism destination in europe

Bateaux Parisiens Seine River Gourmet Lunch & Sightseeing Cruise

(1860 reviews)

from $ 87.30

Paris en Scene 3 Course Seine River Dinner Cruise

Paris en Scene 3 Course Seine River Dinner Cruise

(2250 reviews)

from $ 68.25

Paris Seine River Sightseeing Cruise with Commentary by Bateaux Parisiens

Paris Seine River Sightseeing Cruise with Commentary by Bateaux Parisiens

(1595 reviews)

from $ 17.61

major travel and tourism destination in europe

Rue de Rivoli Rue de Rivoli free

One of the most famous shopping streets in Paris, the elegant Rue de Rivoli is lined with neoclassical buildings housing designer boutiques, galleries, cafes and restaurants built into historic arcades.

Named after Napoleon's victory at the Battle of Rivoli and stretching from Place de la Bastille in the east to Place de la Concorde, it's where you'll find the Louvre , the Jardin des Tuileries , Hôtel de Ville (Paris's elaborate city hall) and other attractions. It's also home to the Musée des Arts Décoratifs and the Bazar de l'Hôtel de Ville – an elaborate department store founded in 1856. Other shops range from affordable brands like Sephora, L'Occitane and Mango to high-end designer stores and local French boutiques.

major travel and tourism destination in europe

Bois de Vincennes Bois de Vincennes free

U.S. News Insider Tip: Come in the summer to catch the Paris Jazz Festival, when the Parc Floral hosts performers from Paris and beyond. – Laura French

Used as a royal hunting ground from the 12th century, this scenic, easterly refuge is Paris's biggest park, sprawling nearly 2,500 acres (making it nearly three times larger than New York's Central Park , and slightly bigger than its westerly sister, the Bois de Boulogne). It's home to verdant woodland as well as the Parc Floral, a botanical garden with its own mini golf course and various other family-friendly attractions. You'll also find four artificial lakes in the park – boats are available to rent on the Lac Daumesnil – alongside the Parc Zoologique de Paris, several cafes and restaurants and the Château de Vincennes, a lavish former royal residence built in the medieval era.

major travel and tourism destination in europe

Marché aux Puces de Saint-Ouen Marché aux Puces de Saint-Ouen free

Set on the northern edge of Paris and home to the highest concentration of antiques dealers in the world, this famous flea market is a must for anyone looking to browse and buy vintage treasures. Spread across twelve covered markets and five streets, the Marché aux Puces de Saint-Ouen houses everything from 17th-century furnishings to vintage jewelry, designer clothes, art, books and beyond. When your feet need a break, there are also a handful of restaurants.

At its heart is the Marché Vernaison, an eclectic mishmash of nearly a million objects, spread across nearly 100,000 square feet and selling pretty much anything you can think of. Equally unmissable is the Marché Dauphine, which sells books, vintage records, clothes and more in a huge pavilion, and the Marché Paul Bert Serpette, an upmarket spot specializing in avant-garde interior design that's seen everyone from Julia Roberts to Mick Jagger grace its floors.

major travel and tourism destination in europe

Louis Vuitton Foundation Louis Vuitton Foundation

Open to the public since October 2014, the Louis Vuitton Foundation is the brainchild of the LVMH Group (which owns luxury fashion brand Louis Vuitton) and famed American architect Frank Gehry. In addition to the art gallery, Gehry also designed the Guggenheim Museum Bilbao in Spain and the Walt Disney Concert Hall in Los Angeles , among other renowned museums, university buildings and residences.

Outfitted with curved panels of glass and smooth concrete, the foundation's daring and modern design stands out among Paris' abundance of centuries-old buildings. Inside, you'll find collections of modern and contemporary art housed in both permanent and temporary exhibits. The museum's goal is to promote art and culture on the outskirts of Paris, and it succeeds by attracting more than 1 million visitors each year. 

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  • Minaret and Archaeological Remains of Jam
  • Cultural Landscape and Archaeological Remains of the Bamiyan Valley
  • Natural and Cultural Heritage of the Ohrid region * 1
  • Historic Centres of Berat and Gjirokastra
  • Ancient and Primeval Beech Forests of the Carpathians and Other Regions of Europe *
  • Al Qal'a of Beni Hammad
  • M'Zab Valley
  • Tassili n'Ajjer #
  • Kasbah of Algiers
  • Madriu-Perafita-Claror Valley
  • Mbanza Kongo, Vestiges of the Capital of the former Kingdom of Kongo

Antigua and Barbuda

  • Antigua Naval Dockyard and Related Archaeological Sites
  • Los Glaciares National Park #
  • Jesuit Missions of the Guaranis: San Ignacio Mini, Santa Ana, Nuestra Señora de Loreto and Santa Maria Mayor (Argentina), Ruins of Sao Miguel das Missoes (Brazil) *
  • Iguazu National Park
  • Cueva de las Manos, Río Pinturas
  • Península Valdés
  • Ischigualasto / Talampaya Natural Parks
  • Jesuit Block and Estancias of Córdoba
  • Quebrada de Humahuaca
  • Qhapaq Ñan, Andean Road System *
  • The Architectural Work of Le Corbusier, an Outstanding Contribution to the Modern Movement *
  • Los Alerces National Park
  • ESMA Museum and Site of Memory – Former Clandestine Centre of Detention, Torture and Extermination
  • Monasteries of Haghpat and Sanahin
  • Cathedral and Churches of Echmiatsin and the Archaeological Site of Zvartnots
  • Monastery of Geghard and the Upper Azat Valley
  • Great Barrier Reef
  • Kakadu National Park
  • Willandra Lakes Region
  • Lord Howe Island Group
  • Tasmanian Wilderness
  • Gondwana Rainforests of Australia 2
  • Ulu r u-Kata Tju t a National Park 3
  • Wet Tropics of Queensland
  • Shark Bay, Western Australia
  • K’gari (Fraser Island)
  • Australian Fossil Mammal Sites (Riversleigh / Naracoorte)
  • Heard and McDonald Islands
  • Macquarie Island
  • Greater Blue Mountains Area
  • Purnululu National Park
  • Royal Exhibition Building and Carlton Gardens
  • Sydney Opera House
  • Australian Convict Sites
  • Ningaloo Coast
  • Budj Bim Cultural Landscape
  • Historic Centre of the City of Salzburg
  • Palace and Gardens of Schönbrunn
  • Hallstatt-Dachstein / Salzkammergut Cultural Landscape
  • Semmering Railway
  • City of Graz – Historic Centre and Schloss Eggenberg
  • Wachau Cultural Landscape
  • Historic Centre of Vienna
  • Fertö / Neusiedlersee Cultural Landscape *
  • Prehistoric Pile Dwellings around the Alps *
  • Frontiers of the Roman Empire – The Danube Limes (Western Segment) *
  • The Great Spa Towns of Europe *
  • Walled City of Baku with the Shirvanshah's Palace and Maiden Tower
  • Gobustan Rock Art Cultural Landscape
  • Historic Centre of Sheki with the Khan’s Palace
  • Hyrcanian Forests *
  • Cultural Landscape of Khinalig People and “Köç Yolu” Transhumance Route
  • Qal’at al-Bahrain – Ancient Harbour and Capital of Dilmun
  • Pearling, Testimony of an Island Economy
  • Dilmun Burial Mounds
  • Historic Mosque City of Bagerhat
  • Ruins of the Buddhist Vihara at Paharpur
  • The Sundarbans
  • Historic Bridgetown and its Garrison
  • Białowieża Forest *
  • Mir Castle Complex
  • Architectural, Residential and Cultural Complex of the Radziwill Family at Nesvizh
  • Struve Geodetic Arc *
  • Flemish Béguinages
  • La Grand-Place, Brussels
  • The Four Lifts on the Canal du Centre and their Environs, La Louvière and Le Roeulx (Hainaut)
  • Belfries of Belgium and France * 4
  • Historic Centre of Brugge
  • Major Town Houses of the Architect Victor Horta (Brussels)
  • Neolithic Flint Mines at Spiennes (Mons)
  • Notre-Dame Cathedral in Tournai
  • Plantin-Moretus House-Workshops-Museum Complex
  • Stoclet House
  • Major Mining Sites of Wallonia
  • Colonies of Benevolence *
  • Funerary and memory sites of the First World War (Western Front) *
  • Belize Barrier Reef Reserve System
  • Royal Palaces of Abomey
  • W-Arly-Pendjari Complex *
  • Koutammakou, the Land of the Batammariba *

Bolivia (Plurinational State of)

  • City of Potosí
  • Jesuit Missions of the Chiquitos
  • Historic City of Sucre
  • Fuerte de Samaipata
  • Noel Kempff Mercado National Park
  • Tiwanaku: Spiritual and Political Centre of the Tiwanaku Culture

Bosnia and Herzegovina

  • Old Bridge Area of the Old City of Mostar
  • Mehmed Paša Sokolović Bridge in Višegrad
  • Stećci Medieval Tombstone Graveyards *
  • Okavango Delta
  • Historic Town of Ouro Preto
  • Historic Centre of the Town of Olinda
  • Historic Centre of Salvador de Bahia
  • Sanctuary of Bom Jesus do Congonhas
  • Iguaçu National Park
  • Serra da Capivara National Park
  • Historic Centre of São Luís
  • Atlantic Forest South-East Reserves
  • Discovery Coast Atlantic Forest Reserves
  • Historic Centre of the Town of Diamantina
  • Central Amazon Conservation Complex 5
  • Pantanal Conservation Area
  • Brazilian Atlantic Islands: Fernando de Noronha and Atol das Rocas Reserves
  • Cerrado Protected Areas: Chapada dos Veadeiros and Emas National Parks
  • Historic Centre of the Town of Goiás
  • São Francisco Square in the Town of São Cristóvão
  • Rio de Janeiro: Carioca Landscapes between the Mountain and the Sea
  • Pampulha Modern Ensemble
  • Valongo Wharf Archaeological Site
  • Paraty and Ilha Grande – Culture and Biodiversity
  • Sítio Roberto Burle Marx
  • Boyana Church
  • Madara Rider
  • Rock-Hewn Churches of Ivanovo
  • Thracian Tomb of Kazanlak
  • Ancient City of Nessebar
  • Pirin National Park
  • Rila Monastery
  • Srebarna Nature Reserve
  • Thracian Tomb of Sveshtari

Burkina Faso

  • Ruins of Loropéni
  • Ancient Ferrous Metallurgy Sites of Burkina Faso
  • Cidade Velha, Historic Centre of Ribeira Grande
  • Temple of Preah Vihear
  • Temple Zone of Sambor Prei Kuk, Archaeological Site of Ancient Ishanapura
  • Koh Ker: Archaeological Site of Ancient Lingapura or Chok Gargyar
  • Dja Faunal Reserve
  • Sangha Trinational *
  • L’Anse aux Meadows National Historic Site
  • Nahanni National Park #
  • Dinosaur Provincial Park
  • Kluane / Wrangell-St. Elias / Glacier Bay / Tatshenshini-Alsek # * 6
  • Head-Smashed-In Buffalo Jump
  • S G ang Gwaay
  • Wood Buffalo National Park
  • Canadian Rocky Mountain Parks # 7
  • Historic District of Old Québec
  • Gros Morne National Park
  • Old Town Lunenburg
  • Waterton Glacier International Peace Park *
  • Miguasha National Park
  • Rideau Canal
  • Joggins Fossil Cliffs
  • Landscape of Grand Pré
  • Red Bay Basque Whaling Station
  • Mistaken Point
  • Pimachiowin Aki
  • Writing-on-Stone / Áísínai’pi
  • Tr’ondëk-Klondike

Central African Republic

  • Manovo-Gounda St Floris National Park
  • Lakes of Ounianga
  • Ennedi Massif: Natural and Cultural Landscape
  • Rapa Nui National Park
  • Churches of Chiloé
  • Historic Quarter of the Seaport City of Valparaíso
  • Humberstone and Santa Laura Saltpeter Works
  • Sewell Mining Town
  • Settlement and Artificial Mummification of the Chinchorro Culture in the Arica and Parinacota Region
  • Imperial Palaces of the Ming and Qing Dynasties in Beijing and Shenyang
  • Mausoleum of the First Qin Emperor
  • Mogao Caves
  • Mount Taishan
  • Peking Man Site at Zhoukoudian
  • The Great Wall
  • Mount Huangshan
  • Huanglong Scenic and Historic Interest Area
  • Jiuzhaigou Valley Scenic and Historic Interest Area
  • Wulingyuan Scenic and Historic Interest Area
  • Ancient Building Complex in the Wudang Mountains
  • Historic Ensemble of the Potala Palace, Lhasa 8
  • Mountain Resort and its Outlying Temples, Chengde
  • Temple and Cemetery of Confucius and the Kong Family Mansion in Qufu
  • Lushan National Park
  • Mount Emei Scenic Area, including Leshan Giant Buddha Scenic Area
  • Ancient City of Ping Yao
  • Classical Gardens of Suzhou
  • Old Town of Lijiang
  • Summer Palace, an Imperial Garden in Beijing
  • Temple of Heaven: an Imperial Sacrificial Altar in Beijing
  • Dazu Rock Carvings
  • Ancient Villages in Southern Anhui – Xidi and Hongcun
  • Imperial Tombs of the Ming and Qing Dynasties
  • Longmen Grottoes
  • Mount Qingcheng and the Dujiangyan Irrigation System
  • Yungang Grottoes
  • Three Parallel Rivers of Yunnan Protected Areas
  • Capital Cities and Tombs of the Ancient Koguryo Kingdom
  • Historic Centre of Macao
  • Sichuan Giant Panda Sanctuaries - Wolong, Mt Siguniang and Jiajin Mountains
  • Kaiping Diaolou and Villages
  • South China Karst
  • Fujian Tulou
  • Mount Sanqingshan National Park
  • Mount Wutai
  • China Danxia
  • Historic Monuments of Dengfeng in “The Centre of Heaven and Earth”
  • West Lake Cultural Landscape of Hangzhou
  • Chengjiang Fossil Site
  • Site of Xanadu
  • Cultural Landscape of Honghe Hani Rice Terraces
  • Xinjiang Tianshan
  • Silk Roads: the Routes Network of Chang'an-Tianshan Corridor *
  • The Grand Canal
  • Hubei Shennongjia
  • Zuojiang Huashan Rock Art Cultural Landscape
  • Kulangsu, a Historic International Settlement
  • Qinghai Hoh Xil
  • Fanjingshan
  • Archaeological Ruins of Liangzhu City
  • Migratory Bird Sanctuaries along the Coast of Yellow Sea-Bohai Gulf of China (Phase I)
  • Quanzhou: Emporium of the World in Song-Yuan China
  • Cultural Landscape of Old Tea Forests of the Jingmai Mountain in Pu’er
  • Port, Fortresses and Group of Monuments, Cartagena
  • Los Katíos National Park
  • Historic Centre of Santa Cruz de Mompox
  • National Archeological Park of Tierradentro
  • San Agustín Archaeological Park
  • Malpelo Fauna and Flora Sanctuary
  • Coffee Cultural Landscape of Colombia
  • Chiribiquete National Park – “The Maloca of the Jaguar”
  • Forest Massif of Odzala-Kokoua
  • Talamanca Range-La Amistad Reserves / La Amistad National Park *
  • Cocos Island National Park
  • Area de Conservación Guanacaste
  • Precolumbian Chiefdom Settlements with Stone Spheres of the Diquís

Côte d'Ivoire

  • Mount Nimba Strict Nature Reserve *
  • Taï National Park
  • Comoé National Park
  • Historic Town of Grand-Bassam
  • Sudanese style mosques in northern Côte d’Ivoire
  • Historical Complex of Split with the Palace of Diocletian
  • Old City of Dubrovnik
  • Plitvice Lakes National Park #
  • Episcopal Complex of the Euphrasian Basilica in the Historic Centre of Poreč
  • Historic City of Trogir
  • The Cathedral of St James in Šibenik
  • Stari Grad Plain
  • Venetian Works of Defence between the 16th and 17th Centuries: Stato da Terra – Western Stato da Mar *
  • Old Havana and its Fortification System
  • Trinidad and the Valley de los Ingenios
  • San Pedro de la Roca Castle, Santiago de Cuba
  • Desembarco del Granma National Park
  • Viñales Valley
  • Archaeological Landscape of the First Coffee Plantations in the South-East of Cuba
  • Alejandro de Humboldt National Park
  • Urban Historic Centre of Cienfuegos
  • Historic Centre of Camagüey
  • Painted Churches in the Troodos Region
  • Choirokoitia
  • Historic Centre of Český Krumlov
  • Historic Centre of Prague
  • Historic Centre of Telč
  • Pilgrimage Church of St John of Nepomuk at Zelená Hora
  • Kutná Hora: Historical Town Centre with the Church of St Barbara and the Cathedral of Our Lady at Sedlec
  • Lednice-Valtice Cultural Landscape
  • Gardens and Castle at Kroměříž
  • Holašovice Historic Village
  • Litomyšl Castle
  • Holy Trinity Column in Olomouc
  • Tugendhat Villa in Brno
  • Jewish Quarter and St Procopius' Basilica in Třebíč
  • Erzgebirge/Krušnohoří Mining Region *
  • Landscape for Breeding and Training of Ceremonial Carriage Horses at Kladruby nad Labem
  • Žatec and the Landscape of Saaz Hops

Democratic People's Republic of Korea

  • Complex of Koguryo Tombs
  • Historic Monuments and Sites in Kaesong

Democratic Republic of the Congo

  • Virunga National Park #
  • Kahuzi-Biega National Park
  • Garamba National Park
  • Salonga National Park
  • Okapi Wildlife Reserve
  • Jelling Mounds, Runic Stones and Church
  • Roskilde Cathedral
  • Kronborg Castle
  • Ilulissat Icefjord
  • Wadden Sea *
  • Stevns Klint
  • Christiansfeld, a Moravian Church Settlement
  • The par force hunting landscape in North Zealand
  • Kujataa Greenland: Norse and Inuit Farming at the Edge of the Ice Cap
  • Aasivissuit – Nipisat. Inuit Hunting Ground between Ice and Sea
  • Viking-Age Ring Fortresses
  • Morne Trois Pitons National Park

Dominican Republic

  • Colonial City of Santo Domingo
  • City of Quito
  • Galápagos Islands
  • Sangay National Park #
  • Historic Centre of Santa Ana de los Ríos de Cuenca
  • Ancient Thebes with its Necropolis
  • Historic Cairo
  • Memphis and its Necropolis – the Pyramid Fields from Giza to Dahshur
  • Nubian Monuments from Abu Simbel to Philae
  • Saint Catherine Area
  • Wadi Al-Hitan (Whale Valley)

El Salvador

  • Joya de Cerén Archaeological Site
  • Asmara: A Modernist African City
  • Historic Centre (Old Town) of Tallinn
  • Rock-Hewn Churches, Lalibela
  • Simien National Park
  • Fasil Ghebbi, Gondar Region
  • Lower Valley of the Awash
  • Lower Valley of the Omo
  • Harar Jugol, the Fortified Historic Town
  • Konso Cultural Landscape
  • Bale Mountains National Park
  • The Gedeo Cultural Landscape
  • Levuka Historical Port Town
  • Fortress of Suomenlinna
  • Petäjävesi Old Church
  • Verla Groundwood and Board Mill
  • Bronze Age Burial Site of Sammallahdenmäki
  • High Coast / Kvarken Archipelago *
  • Chartres Cathedral
  • Mont-Saint-Michel and its Bay
  • Palace and Park of Versailles
  • Prehistoric Sites and Decorated Caves of the Vézère Valley
  • Vézelay, Church and Hill
  • Amiens Cathedral
  • Arles, Roman and Romanesque Monuments
  • Cistercian Abbey of Fontenay
  • Palace and Park of Fontainebleau
  • Roman Theatre and its Surroundings and the "Triumphal Arch" of Orange
  • From the Great Saltworks of Salins-les-Bains to the Royal Saltworks of Arc-et-Senans, the Production of Open-pan Salt
  • Abbey Church of Saint-Savin sur Gartempe
  • Gulf of Porto: Calanche of Piana, Gulf of Girolata, Scandola Reserve #
  • Place Stanislas, Place de la Carrière and Place d'Alliance in Nancy
  • Pont du Gard (Roman Aqueduct)
  • Strasbourg, Grande-Île and Neustadt
  • Cathedral of Notre-Dame, Former Abbey of Saint-Rémi and Palace of Tau, Reims
  • Paris, Banks of the Seine
  • Bourges Cathedral
  • Historic Centre of Avignon: Papal Palace, Episcopal Ensemble and Avignon Bridge
  • Canal du Midi
  • Historic Fortified City of Carcassonne
  • Pyrénées - Mont Perdu *
  • Historic Site of Lyon
  • Routes of Santiago de Compostela in France
  • Belfries of Belgium and France * 9
  • Jurisdiction of Saint-Emilion
  • The Loire Valley between Sully-sur-Loire and Chalonnes 10
  • Provins, Town of Medieval Fairs
  • Le Havre, the City Rebuilt by Auguste Perret
  • Bordeaux, Port of the Moon
  • Fortifications of Vauban
  • Lagoons of New Caledonia: Reef Diversity and Associated Ecosystems
  • Episcopal City of Albi
  • Pitons, cirques and remparts of Reunion Island
  • The Causses and the Cévennes, Mediterranean agro-pastoral Cultural Landscape
  • Nord-Pas de Calais Mining Basin
  • Decorated Cave of Pont d’Arc, known as Grotte Chauvet-Pont d’Arc, Ardèche
  • Champagne Hillsides, Houses and Cellars
  • The Climats, terroirs of Burgundy
  • Taputapuātea
  • Chaîne des Puys - Limagne fault tectonic arena
  • French Austral Lands and Seas
  • Cordouan Lighthouse
  • Nice, Winter Resort Town of the Riviera
  • The Maison Carrée of Nîmes
  • Volcanoes and Forests of Mount Pelée and the Pitons of Northern Martinique
  • Ecosystem and Relict Cultural Landscape of Lopé-Okanda
  • Ivindo National Park
  • Kunta Kinteh Island and Related Sites
  • Stone Circles of Senegambia *
  • Gelati Monastery
  • Historical Monuments of Mtskheta
  • Upper Svaneti
  • Colchic Rainforests and Wetlands
  • Aachen Cathedral
  • Speyer Cathedral
  • Würzburg Residence with the Court Gardens and Residence Square
  • Pilgrimage Church of Wies
  • Castles of Augustusburg and Falkenlust at Brühl
  • St Mary's Cathedral and St Michael's Church at Hildesheim
  • Roman Monuments, Cathedral of St Peter and Church of Our Lady in Trier
  • Frontiers of the Roman Empire * 11
  • Hanseatic City of Lübeck
  • Palaces and Parks of Potsdam and Berlin
  • Abbey and Altenmünster of Lorsch
  • Mines of Rammelsberg, Historic Town of Goslar and Upper Harz Water Management System #
  • Maulbronn Monastery Complex
  • Town of Bamberg
  • Collegiate Church, Castle and Old Town of Quedlinburg
  • Völklingen Ironworks
  • Messel Pit Fossil Site
  • Bauhaus and its Sites in Weimar, Dessau and Bernau
  • Cologne Cathedral
  • Luther Memorials in Eisleben and Wittenberg
  • Classical Weimar
  • Museumsinsel (Museum Island), Berlin
  • Wartburg Castle
  • Garden Kingdom of Dessau-Wörlitz
  • Monastic Island of Reichenau
  • Zollverein Coal Mine Industrial Complex in Essen
  • Historic Centres of Stralsund and Wismar
  • Upper Middle Rhine Valley
  • Dresden Elbe Valley Delisted 2009
  • Muskauer Park / Park Mużakowski *
  • Town Hall and Roland on the Marketplace of Bremen
  • Old town of Regensburg with Stadtamhof
  • Berlin Modernism Housing Estates
  • Fagus Factory in Alfeld
  • Margravial Opera House Bayreuth
  • Bergpark Wilhelmshöhe
  • Carolingian Westwork and Civitas Corvey
  • Speicherstadt and Kontorhaus District with Chilehaus
  • Caves and Ice Age Art in the Swabian Jura
  • Archaeological Border complex of Hedeby and the Danevirke
  • Naumburg Cathedral
  • Water Management System of Augsburg
  • Frontiers of the Roman Empire – The Lower German Limes *
  • Mathildenhöhe Darmstadt
  • ShUM Sites of Speyer, Worms and Mainz
  • Jewish-Medieval Heritage of Erfurt
  • Forts and Castles, Volta, Greater Accra, Central and Western Regions
  • Asante Traditional Buildings
  • Temple of Apollo Epicurius at Bassae
  • Acropolis, Athens
  • Archaeological Site of Delphi
  • Medieval City of Rhodes
  • Mount Athos
  • Paleochristian and Byzantine Monuments of Thessalonika
  • Sanctuary of Asklepios at Epidaurus
  • Archaeological Site of Mystras
  • Archaeological Site of Olympia
  • Monasteries of Daphni, Hosios Loukas and Nea Moni of Chios
  • Pythagoreion and Heraion of Samos
  • Archaeological Site of Aigai (modern name Vergina)
  • Archaeological Sites of Mycenae and Tiryns
  • The Historic Centre (Chorá) with the Monastery of Saint-John the Theologian and the Cave of the Apocalypse on the Island of Pátmos
  • Old Town of Corfu
  • Archaeological Site of Philippi
  • Zagori Cultural Landscape
  • Antigua Guatemala
  • Tikal National Park
  • Archaeological Park and Ruins of Quirigua
  • National Archaeological Park Tak’alik Ab’aj
  • National History Park – Citadel, Sans Souci, Ramiers
  • Historic Centre of Rome, the Properties of the Holy See in that City Enjoying Extraterritorial Rights and San Paolo Fuori le Mura * 12
  • Vatican City
  • Maya Site of Copan
  • Río Plátano Biosphere Reserve
  • Budapest, including the Banks of the Danube, the Buda Castle Quarter and Andrássy Avenue
  • Old Village of Hollókő and its Surroundings
  • Caves of Aggtelek Karst and Slovak Karst *
  • Millenary Benedictine Abbey of Pannonhalma and its Natural Environment
  • Hortobágy National Park - the Puszta
  • Early Christian Necropolis of Pécs (Sopianae)
  • Tokaj Wine Region Historic Cultural Landscape
  • Þingvellir National Park
  • Vatnajökull National Park - Dynamic Nature of Fire and Ice
  • Ajanta Caves
  • Ellora Caves
  • Group of Monuments at Mahabalipuram
  • Sun Temple, Konârak
  • Kaziranga National Park
  • Keoladeo National Park
  • Manas Wildlife Sanctuary
  • Churches and Convents of Goa
  • Fatehpur Sikri
  • Group of Monuments at Hampi
  • Khajuraho Group of Monuments
  • Elephanta Caves
  • Great Living Chola Temples 13
  • Group of Monuments at Pattadakal
  • Sundarbans National Park
  • Nanda Devi and Valley of Flowers National Parks
  • Buddhist Monuments at Sanchi
  • Humayun's Tomb, Delhi
  • Qutb Minar and its Monuments, Delhi
  • Mountain Railways of India
  • Mahabodhi Temple Complex at Bodh Gaya
  • Rock Shelters of Bhimbetka
  • Champaner-Pavagadh Archaeological Park
  • Chhatrapati Shivaji Terminus (formerly Victoria Terminus)
  • Red Fort Complex
  • The Jantar Mantar, Jaipur
  • Western Ghats
  • Hill Forts of Rajasthan
  • Great Himalayan National Park Conservation Area
  • Rani-ki-Vav (the Queen’s Stepwell) at Patan, Gujarat
  • Archaeological Site of Nalanda Mahavihara at Nalanda, Bihar
  • Khangchendzonga National Park
  • Historic City of Ahmadabad
  • Victorian Gothic and Art Deco Ensembles of Mumbai
  • Jaipur City, Rajasthan
  • Dholavira: a Harappan City
  • Kakatiya Rudreshwara (Ramappa) Temple, Telangana
  • Sacred Ensembles of the Hoysalas
  • Santiniketan
  • Borobudur Temple Compounds
  • Komodo National Park
  • Prambanan Temple Compounds
  • Ujung Kulon National Park
  • Sangiran Early Man Site
  • Lorentz National Park
  • Tropical Rainforest Heritage of Sumatra
  • Cultural Landscape of Bali Province: the Subak System as a Manifestation of the Tri Hita Karana Philosophy
  • Ombilin Coal Mining Heritage of Sawahlunto
  • The Cosmological Axis of Yogyakarta and its Historic Landmarks

Iran (Islamic Republic of)

  • Meidan Emam, Esfahan
  • Tchogha Zanbil
  • Takht-e Soleyman
  • Bam and its Cultural Landscape
  • Armenian Monastic Ensembles of Iran
  • Shushtar Historical Hydraulic System
  • Sheikh Safi al-din Khānegāh and Shrine Ensemble in Ardabil
  • Tabriz Historic Bazaar Complex
  • The Persian Garden
  • Gonbad-e Qābus
  • Masjed-e Jāmé of Isfahan
  • Golestan Palace
  • Shahr-i Sokhta
  • Cultural Landscape of Maymand
  • The Persian Qanat
  • Historic City of Yazd
  • Sassanid Archaeological Landscape of Fars Region
  • Cultural Landscape of Hawraman/Uramanat
  • Trans-Iranian Railway
  • The Persian Caravanserai
  • Ashur (Qal'at Sherqat)
  • Samarra Archaeological City
  • Erbil Citadel
  • The Ahwar of Southern Iraq: Refuge of Biodiversity and the Relict Landscape of the Mesopotamian Cities
  • Brú na Bóinne - Archaeological Ensemble of the Bend of the Boyne
  • Sceilg Mhichíl
  • Old City of Acre
  • White City of Tel-Aviv – the Modern Movement
  • Biblical Tels - Megiddo, Hazor, Beer Sheba
  • Incense Route - Desert Cities in the Negev
  • Bahá’i Holy Places in Haifa and the Western Galilee
  • Sites of Human Evolution at Mount Carmel: The Nahal Me’arot / Wadi el-Mughara Caves
  • Caves of Maresha and Bet-Guvrin in the Judean Lowlands as a Microcosm of the Land of the Caves
  • Necropolis of Bet She’arim: A Landmark of Jewish Renewal
  • Rock Drawings in Valcamonica
  • Church and Dominican Convent of Santa Maria delle Grazie with “The Last Supper” by Leonardo da Vinci
  • Historic Centre of Rome, the Properties of the Holy See in that City Enjoying Extraterritorial Rights and San Paolo Fuori le Mura * 14
  • Historic Centre of Florence
  • Piazza del Duomo, Pisa
  • Venice and its Lagoon
  • Historic Centre of San Gimignano
  • The Sassi and the Park of the Rupestrian Churches of Matera
  • City of Vicenza and the Palladian Villas of the Veneto
  • Crespi d'Adda
  • Ferrara, City of the Renaissance, and its Po Delta 15
  • Historic Centre of Naples
  • Historic Centre of Siena
  • Castel del Monte
  • Early Christian Monuments of Ravenna
  • Historic Centre of the City of Pienza
  • The Trulli of Alberobello
  • 18th-Century Royal Palace at Caserta with the Park, the Aqueduct of Vanvitelli, and the San Leucio Complex
  • Archaeological Area of Agrigento
  • Archaeological Areas of Pompei, Herculaneum and Torre Annunziata
  • Botanical Garden (Orto Botanico), Padua
  • Cathedral, Torre Civica and Piazza Grande, Modena
  • Costiera Amalfitana
  • Portovenere, Cinque Terre, and the Islands (Palmaria, Tino and Tinetto)
  • Residences of the Royal House of Savoy
  • Su Nuraxi di Barumini
  • Villa Romana del Casale
  • Archaeological Area and the Patriarchal Basilica of Aquileia
  • Cilento and Vallo di Diano National Park with the Archeological Sites of Paestum and Velia, and the Certosa di Padula
  • Historic Centre of Urbino
  • Villa Adriana (Tivoli)
  • Assisi, the Basilica of San Francesco and Other Franciscan Sites
  • City of Verona
  • Isole Eolie (Aeolian Islands)
  • Villa d'Este, Tivoli
  • Late Baroque Towns of the Val di Noto (South-Eastern Sicily)
  • Sacri Monti of Piedmont and Lombardy
  • Monte San Giorgio *
  • Etruscan Necropolises of Cerveteri and Tarquinia
  • Val d'Orcia
  • Syracuse and the Rocky Necropolis of Pantalica
  • Genoa: Le Strade Nuove and the system of the Palazzi dei Rolli
  • Mantua and Sabbioneta
  • Rhaetian Railway in the Albula / Bernina Landscapes *
  • The Dolomites
  • Longobards in Italy. Places of the Power (568-774 A.D.)
  • Medici Villas and Gardens in Tuscany
  • Vineyard Landscape of Piedmont: Langhe-Roero and Monferrato
  • Arab-Norman Palermo and the Cathedral Churches of Cefalú and Monreale
  • Ivrea, industrial city of the 20th century
  • Le Colline del Prosecco di Conegliano e Valdobbiadene
  • Padua’s fourteenth-century fresco cycles
  • The Porticoes of Bologna
  • Evaporitic Karst and Caves of Northern Apennines
  • Blue and John Crow Mountains
  • Buddhist Monuments in the Horyu-ji Area
  • Shirakami-Sanchi
  • Historic Monuments of Ancient Kyoto (Kyoto, Uji and Otsu Cities)
  • Historic Villages of Shirakawa-go and Gokayama
  • Hiroshima Peace Memorial (Genbaku Dome)
  • Itsukushima Shinto Shrine
  • Historic Monuments of Ancient Nara
  • Shrines and Temples of Nikko
  • Gusuku Sites and Related Properties of the Kingdom of Ryukyu
  • Sacred Sites and Pilgrimage Routes in the Kii Mountain Range
  • Iwami Ginzan Silver Mine and its Cultural Landscape
  • Hiraizumi – Temples, Gardens and Archaeological Sites Representing the Buddhist Pure Land
  • Ogasawara Islands
  • Fujisan, sacred place and source of artistic inspiration
  • Tomioka Silk Mill and Related Sites
  • Sites of Japan’s Meiji Industrial Revolution: Iron and Steel, Shipbuilding and Coal Mining
  • Sacred Island of Okinoshima and Associated Sites in the Munakata Region
  • Hidden Christian Sites in the Nagasaki Region
  • Mozu-Furuichi Kofun Group: Mounded Tombs of Ancient Japan
  • Amami-Oshima Island, Tokunoshima Island, Northern part of Okinawa Island, and Iriomote Island
  • Jomon Prehistoric Sites in Northern Japan

Jerusalem (Site proposed by Jordan)

  • Old City of Jerusalem and its Walls
  • Quseir Amra
  • Um er-Rasas (Kastrom Mefa'a)
  • Wadi Rum Protected Area
  • Baptism Site “Bethany Beyond the Jordan” (Al-Maghtas)
  • As-Salt - The Place of Tolerance and Urban Hospitality
  • Mausoleum of Khoja Ahmed Yasawi
  • Petroglyphs of the Archaeological Landscape of Tanbaly
  • Saryarka – Steppe and Lakes of Northern Kazakhstan
  • Western Tien-Shan *
  • Cold Winter Deserts of Turan *
  • Lake Turkana National Parks
  • Mount Kenya National Park/Natural Forest
  • Lamu Old Town
  • Sacred Mijikenda Kaya Forests
  • Fort Jesus, Mombasa
  • Kenya Lake System in the Great Rift Valley
  • Thimlich Ohinga Archaeological Site
  • Phoenix Islands Protected Area
  • Sulaiman-Too Sacred Mountain

Lao People's Democratic Republic

  • Town of Luang Prabang
  • Vat Phou and Associated Ancient Settlements within the Champasak Cultural Landscape
  • Megalithic Jar Sites in Xiengkhuang – Plain of Jars
  • Historic Centre of Riga
  • Old town of Kuldīga
  • Ouadi Qadisha (the Holy Valley) and the Forest of the Cedars of God (Horsh Arz el-Rab)
  • Rachid Karami International Fair-Tripoli
  • Maloti-Drakensberg Park *
  • Archaeological Site of Cyrene
  • Archaeological Site of Leptis Magna
  • Archaeological Site of Sabratha
  • Rock-Art Sites of Tadrart Acacus
  • Old Town of Ghadamès
  • Vilnius Historic Centre
  • Curonian Spit *
  • Kernavė Archaeological Site (Cultural Reserve of Kernavė)
  • Modernist Kaunas: Architecture of Optimism, 1919-1939
  • City of Luxembourg: its Old Quarters and Fortifications
  • Andrefana Dry Forests
  • Royal Hill of Ambohimanga
  • Rainforests of the Atsinanana
  • Lake Malawi National Park
  • Chongoni Rock-Art Area
  • Gunung Mulu National Park
  • Kinabalu Park
  • Melaka and George Town, Historic Cities of the Straits of Malacca
  • Archaeological Heritage of the Lenggong Valley
  • Old Towns of Djenné
  • Cliff of Bandiagara (Land of the Dogons)
  • Tomb of Askia
  • City of Valletta
  • Ħal Saflieni Hypogeum
  • Megalithic Temples of Malta 16

Marshall Islands

  • Bikini Atoll Nuclear Test Site
  • Banc d'Arguin National Park
  • Ancient Ksour of Ouadane, Chinguetti, Tichitt and Oualata
  • Aapravasi Ghat
  • Le Morne Cultural Landscape
  • Historic Centre of Mexico City and Xochimilco
  • Historic Centre of Oaxaca and Archaeological Site of Monte Albán
  • Historic Centre of Puebla
  • Pre-Hispanic City and National Park of Palenque
  • Pre-Hispanic City of Teotihuacan
  • Historic Town of Guanajuato and Adjacent Mines
  • Pre-Hispanic City of Chichen-Itza
  • Historic Centre of Morelia
  • El Tajin, Pre-Hispanic City
  • Historic Centre of Zacatecas
  • Rock Paintings of the Sierra de San Francisco
  • Whale Sanctuary of El Vizcaino
  • Earliest 16th-Century Monasteries on the Slopes of Popocatepetl
  • Historic Monuments Zone of Querétaro
  • Pre-Hispanic Town of Uxmal
  • Hospicio Cabañas, Guadalajara
  • Archaeological Zone of Paquimé, Casas Grandes
  • Historic Monuments Zone of Tlacotalpan
  • Archaeological Monuments Zone of Xochicalco
  • Historic Fortified Town of Campeche
  • Ancient Maya City and Protected Tropical Forests of Calakmul, Campeche
  • Franciscan Missions in the Sierra Gorda of Querétaro
  • Luis Barragán House and Studio
  • Islands and Protected Areas of the Gulf of California
  • Agave Landscape and Ancient Industrial Facilities of Tequila
  • Central University City Campus of the Universidad Nacional Autónoma de México (UNAM)
  • Monarch Butterfly Biosphere Reserve
  • Protective town of San Miguel and the Sanctuary of Jesús Nazareno de Atotonilco
  • Camino Real de Tierra Adentro
  • Prehistoric Caves of Yagul and Mitla in the Central Valley of Oaxaca
  • El Pinacate and Gran Desierto de Altar Biosphere Reserve
  • Aqueduct of Padre Tembleque Hydraulic System
  • Archipiélago de Revillagigedo
  • Tehuacán-Cuicatlán Valley: originary habitat of Mesoamerica

Micronesia (Federated States of)

  • Nan Madol: Ceremonial Centre of Eastern Micronesia
  • Uvs Nuur Basin *
  • Orkhon Valley Cultural Landscape
  • Petroglyphic Complexes of the Mongolian Altai
  • Great Burkhan Khaldun Mountain and its surrounding sacred landscape
  • Landscapes of Dauria *
  • Deer Stone Monuments and Related Bronze Age Sites
  • Natural and Culturo-Historical Region of Kotor
  • Durmitor National Park
  • Medina of Fez
  • Medina of Marrakesh
  • Ksar of Ait-Ben-Haddou
  • Historic City of Meknes
  • Archaeological Site of Volubilis
  • Medina of Tétouan (formerly known as Titawin)
  • Medina of Essaouira (formerly Mogador)
  • Portuguese City of Mazagan (El Jadida)
  • Rabat, Modern Capital and Historic City: a Shared Heritage
  • Island of Mozambique
  • Pyu Ancient Cities
  • Twyfelfontein or /Ui-//aes
  • Namib Sand Sea
  • Kathmandu Valley
  • Sagarmatha National Park
  • Chitwan National Park
  • Lumbini, the Birthplace of the Lord Buddha

Netherlands (Kingdom of the)

  • Schokland and Surroundings
  • Dutch Water Defence Lines
  • Historic Area of Willemstad, Inner City and Harbour, Curaçao
  • Mill Network at Kinderdijk-Elshout
  • Ir.D.F. Woudagemaal (D.F. Wouda Steam Pumping Station)
  • Droogmakerij de Beemster (Beemster Polder)
  • Rietveld Schröderhuis (Rietveld Schröder House)
  • Seventeenth-Century Canal Ring Area of Amsterdam inside the Singelgracht
  • Van Nellefabriek
  • Eisinga Planetarium in Franeker

New Zealand

  • Te Wahipounamu – South West New Zealand 17
  • Tongariro National Park #
  • New Zealand Sub-Antarctic Islands
  • Ruins of León Viejo
  • León Cathedral
  • Air and Ténéré Natural Reserves
  • Historic Centre of Agadez
  • Sukur Cultural Landscape
  • Osun-Osogbo Sacred Grove

North Macedonia

  • Natural and Cultural Heritage of the Ohrid region * 18
  • Urnes Stave Church
  • Røros Mining Town and the Circumference
  • Rock Art of Alta
  • Vegaøyan – The Vega Archipelago
  • West Norwegian Fjords – Geirangerfjord and Nærøyfjord
  • Rjukan-Notodden Industrial Heritage Site
  • Archaeological Sites of Bat, Al-Khutm and Al-Ayn
  • Arabian Oryx Sanctuary Delisted 2007
  • Land of Frankincense
  • Aflaj Irrigation Systems of Oman
  • Ancient City of Qalhat
  • Archaeological Ruins at Moenjodaro
  • Buddhist Ruins of Takht-i-Bahi and Neighbouring City Remains at Sahr-i-Bahlol
  • Fort and Shalamar Gardens in Lahore
  • Historical Monuments at Makli, Thatta
  • Rohtas Fort
  • Rock Islands Southern Lagoon
  • Fortifications on the Caribbean Side of Panama: Portobelo-San Lorenzo
  • Darien National Park
  • Archaeological Site of Panamá Viejo and Historic District of Panamá
  • Coiba National Park and its Special Zone of Marine Protection

Papua New Guinea

  • Kuk Early Agricultural Site
  • Jesuit Missions of La Santísima Trinidad de Paraná and Jesús de Tavarangue
  • City of Cuzco
  • Historic Sanctuary of Machu Picchu
  • Chavin (Archaeological Site)
  • Huascarán National Park #
  • Chan Chan Archaeological Zone
  • Manú National Park
  • Historic Centre of Lima 19
  • Río Abiseo National Park
  • Lines and Geoglyphs of Nasca and Palpa
  • Historical Centre of the City of Arequipa
  • Sacred City of Caral-Supe
  • Chankillo Archaeoastronomical Complex

Philippines

  • Baroque Churches of the Philippines
  • Tubbataha Reefs Natural Park
  • Rice Terraces of the Philippine Cordilleras
  • Historic City of Vigan
  • Puerto-Princesa Subterranean River National Park
  • Mount Hamiguitan Range Wildlife Sanctuary
  • Historic Centre of Kraków
  • Wieliczka and Bochnia Royal Salt Mines
  • Auschwitz Birkenau German Nazi Concentration and Extermination Camp (1940-1945)
  • Historic Centre of Warsaw
  • Old City of Zamość
  • Castle of the Teutonic Order in Malbork
  • Medieval Town of Toruń
  • Kalwaria Zebrzydowska: the Mannerist Architectural and Park Landscape Complex and Pilgrimage Park
  • Churches of Peace in Jawor and Świdnica
  • Wooden Churches of Southern Małopolska
  • Centennial Hall in Wrocław
  • Wooden Tserkvas of the Carpathian Region in Poland and Ukraine *
  • Tarnowskie Góry Lead-Silver-Zinc Mine and its Underground Water Management System
  • Krzemionki Prehistoric Striped Flint Mining Region
  • Central Zone of the Town of Angra do Heroismo in the Azores
  • Convent of Christ in Tomar
  • Monastery of Batalha
  • Monastery of the Hieronymites and Tower of Belém in Lisbon
  • Historic Centre of Évora
  • Monastery of Alcobaça
  • Cultural Landscape of Sintra
  • Historic Centre of Oporto, Luiz I Bridge and Monastery of Serra do Pilar
  • Prehistoric Rock Art Sites in the Côa Valley and Siega Verde * 20
  • Laurisilva of Madeira
  • Alto Douro Wine Region
  • Historic Centre of Guimarães and Couros Zone
  • Landscape of the Pico Island Vineyard Culture
  • Garrison Border Town of Elvas and its Fortifications
  • University of Coimbra – Alta and Sofia
  • Royal Building of Mafra – Palace, Basilica, Convent, Cerco Garden and Hunting Park ( Tapada )
  • Sanctuary of Bom Jesus do Monte in Braga
  • Al Zubarah Archaeological Site

Republic of Korea

  • Haeinsa Temple Janggyeong Panjeon, the Depositories for the Tripitaka Koreana Woodblocks
  • Jongmyo Shrine
  • Seokguram Grotto and Bulguksa Temple
  • Changdeokgung Palace Complex
  • Hwaseong Fortress
  • Gochang, Hwasun and Ganghwa Dolmen Sites
  • Gyeongju Historic Areas
  • Jeju Volcanic Island and Lava Tubes
  • Royal Tombs of the Joseon Dynasty
  • Historic Villages of Korea: Hahoe and Yangdong
  • Namhansanseong
  • Baekje Historic Areas
  • Sansa, Buddhist Mountain Monasteries in Korea
  • Seowon, Korean Neo-Confucian Academies
  • Getbol, Korean Tidal Flats
  • Gaya Tumuli

Republic of Moldova

  • Danube Delta
  • Churches of Moldavia
  • Monastery of Horezu
  • Villages with Fortified Churches in Transylvania 21
  • Dacian Fortresses of the Orastie Mountains
  • Historic Centre of Sighişoara
  • Wooden Churches of Maramureş
  • Roșia Montană Mining Landscape

Russian Federation

  • Historic Centre of Saint Petersburg and Related Groups of Monuments
  • Kizhi Pogost
  • Kremlin and Red Square, Moscow
  • Cultural and Historic Ensemble of the Solovetsky Islands
  • Historic Monuments of Novgorod and Surroundings
  • White Monuments of Vladimir and Suzdal
  • Architectural Ensemble of the Trinity Sergius Lavra in Sergiev Posad
  • Church of the Ascension, Kolomenskoye
  • Virgin Komi Forests
  • Lake Baikal
  • Volcanoes of Kamchatka 22
  • Golden Mountains of Altai
  • Western Caucasus
  • Ensemble of the Ferapontov Monastery
  • Historic and Architectural Complex of the Kazan Kremlin
  • Central Sikhote-Alin
  • Citadel, Ancient City and Fortress Buildings of Derbent
  • Ensemble of the Novodevichy Convent
  • Natural System of Wrangel Island Reserve
  • Historical Centre of the City of Yaroslavl
  • Putorana Plateau
  • Lena Pillars Nature Park
  • Bolgar Historical and Archaeological Complex
  • Assumption Cathedral and Monastery of the town-island of Sviyazhsk
  • Churches of the Pskov School of Architecture
  • Petroglyphs of Lake Onega and the White Sea
  • Astronomical Observatories of Kazan Federal University
  • Memorial sites of the Genocide: Nyamata, Murambi, Gisozi and Bisesero
  • Nyungwe National Park

Saint Kitts and Nevis

  • Brimstone Hill Fortress National Park

Saint Lucia

  • Pitons Management Area
  • San Marino Historic Centre and Mount Titano

Saudi Arabia

  • Hegra Archaeological Site (al-Hijr / Madā ͐ in Ṣāliḥ)
  • At-Turaif District in ad-Dir'iyah
  • Historic Jeddah, the Gate to Makkah
  • Rock Art in the Hail Region of Saudi Arabia
  • Al-Ahsa Oasis, an Evolving Cultural Landscape
  • Ḥimā Cultural Area
  • ‘Uruq Bani Ma’arid
  • Island of Gorée
  • Niokolo-Koba National Park
  • Djoudj National Bird Sanctuary
  • Island of Saint-Louis
  • Saloum Delta
  • Bassari Country: Bassari, Fula and Bedik Cultural Landscapes
  • Stari Ras and Sopoćani
  • Studenica Monastery
  • Medieval Monuments in Kosovo
  • Gamzigrad-Romuliana, Palace of Galerius
  • Aldabra Atoll
  • Vallée de Mai Nature Reserve
  • Singapore Botanic Gardens
  • Historic Town of Banská Štiavnica and the Technical Monuments in its Vicinity
  • Levoča, Spišský Hrad and the Associated Cultural Monuments
  • Bardejov Town Conservation Reserve
  • Wooden Churches of the Slovak part of the Carpathian Mountain Area
  • Škocjan Caves #
  • Heritage of Mercury. Almadén and Idrija *
  • The works of Jože Plečnik in Ljubljana – Human Centred Urban Design

Solomon Islands

  • East Rennell

South Africa

  • Fossil Hominid Sites of South Africa
  • iSimangaliso Wetland Park
  • Robben Island
  • Mapungubwe Cultural Landscape
  • Cape Floral Region Protected Areas
  • Vredefort Dome
  • Richtersveld Cultural and Botanical Landscape
  • ǂKhomani Cultural Landscape
  • Barberton Makhonjwa Mountains
  • Alhambra, Generalife and Albayzín, Granada 23
  • Burgos Cathedral
  • Historic Centre of Cordoba 24
  • Monastery and Site of the Escurial, Madrid
  • Works of Antoni Gaudí 25
  • Cave of Altamira and Paleolithic Cave Art of Northern Spain
  • Monuments of Oviedo and the Kingdom of the Asturias 26
  • Old Town of Ávila with its Extra-Muros Churches
  • Old Town of Segovia and its Aqueduct
  • Santiago de Compostela (Old Town)
  • Garajonay National Park
  • Historic City of Toledo
  • Mudejar Architecture of Aragon 27
  • Old Town of Cáceres
  • Cathedral, Alcázar and Archivo de Indias in Seville
  • Old City of Salamanca
  • Poblet Monastery
  • Archaeological Ensemble of Mérida
  • Routes of Santiago de Compostela: Camino Francés and Routes of Northern Spain
  • Royal Monastery of Santa María de Guadalupe
  • Doñana National Park
  • Historic Walled Town of Cuenca
  • La Lonja de la Seda de Valencia
  • Las Médulas
  • Palau de la Música Catalana and Hospital de Sant Pau, Barcelona
  • San Millán Yuso and Suso Monasteries
  • Prehistoric Rock Art Sites in the Côa Valley and Siega Verde * 28
  • Rock Art of the Mediterranean Basin on the Iberian Peninsula
  • University and Historic Precinct of Alcalá de Henares
  • Ibiza, Biodiversity and Culture
  • San Cristóbal de La Laguna
  • Archaeological Ensemble of Tarraco
  • Archaeological Site of Atapuerca
  • Catalan Romanesque Churches of the Vall de Boí
  • Palmeral of Elche
  • Roman Walls of Lugo 29
  • Aranjuez Cultural Landscape
  • Renaissance Monumental Ensembles of Úbeda and Baeza
  • Vizcaya Bridge
  • Teide National Park
  • Tower of Hercules
  • Cultural Landscape of the Serra de Tramuntana
  • Antequera Dolmens Site
  • Caliphate City of Medina Azahara
  • Risco Caido and the Sacred Mountains of Gran Canaria Cultural Landscape
  • Paseo del Prado and Buen Retiro, a landscape of Arts and Sciences
  • Prehistoric Sites of Talayotic Menorca
  • Ancient City of Polonnaruwa
  • Ancient City of Sigiriya
  • Sacred City of Anuradhapura
  • Old Town of Galle and its Fortifications
  • Sacred City of Kandy
  • Sinharaja Forest Reserve 30
  • Rangiri Dambulla Cave Temple
  • Central Highlands of Sri Lanka

State of Palestine

  • Birthplace of Jesus: Church of the Nativity and the Pilgrimage Route, Bethlehem
  • Palestine: Land of Olives and Vines – Cultural Landscape of Southern Jerusalem, Battir
  • Hebron/Al-Khalil Old Town
  • Ancient Jericho/Tell es-Sultan
  • Gebel Barkal and the Sites of the Napatan Region
  • Archaeological Sites of the Island of Meroe
  • Sanganeb Marine National Park and Dungonab Bay – Mukkawar Island Marine National Park
  • Central Suriname Nature Reserve
  • Historic Inner City of Paramaribo
  • Jodensavanne Archaeological Site: Jodensavanne Settlement and Cassipora Creek Cemetery
  • Royal Domain of Drottningholm
  • Birka and Hovgården
  • Engelsberg Ironworks
  • Rock Carvings in Tanum
  • Skogskyrkogården
  • Hanseatic Town of Visby
  • Church Town of Gammelstad, Luleå
  • Laponian Area
  • Naval Port of Karlskrona
  • Agricultural Landscape of Southern Öland
  • Mining Area of the Great Copper Mountain in Falun
  • Grimeton Radio Station, Varberg
  • Decorated Farmhouses of Hälsingland

Switzerland

  • Abbey of St Gall
  • Benedictine Convent of St John at Müstair
  • Old City of Berne
  • Three Castles, Defensive Wall and Ramparts of the Market-Town of Bellinzona
  • Swiss Alps Jungfrau-Aletsch
  • Lavaux, Vineyard Terraces
  • Swiss Tectonic Arena Sardona
  • La Chaux-de-Fonds / Le Locle, Watchmaking Town Planning

Syrian Arab Republic

  • Ancient City of Damascus
  • Ancient City of Bosra
  • Site of Palmyra
  • Ancient City of Aleppo
  • Crac des Chevaliers and Qal’at Salah El-Din
  • Ancient Villages of Northern Syria
  • Proto-urban Site of Sarazm
  • Tajik National Park (Mountains of the Pamirs)
  • Silk Roads: Zarafshan-Karakum Corridor *
  • Tugay forests of the Tigrovaya Balka Nature Reserve
  • Historic City of Ayutthaya
  • Historic Town of Sukhothai and Associated Historic Towns
  • Thungyai-Huai Kha Khaeng Wildlife Sanctuaries
  • Ban Chiang Archaeological Site
  • Dong Phayayen-Khao Yai Forest Complex
  • Kaeng Krachan Forest Complex
  • The Ancient Town of Si Thep and its Associated Dvaravati Monuments
  • Amphitheatre of El Jem
  • Archaeological Site of Carthage
  • Medina of Tunis
  • Ichkeul National Park
  • Punic Town of Kerkuane and its Necropolis
  • Medina of Sousse
  • Dougga / Thugga
  • Djerba: Testimony to a settlement pattern in an island territory
  • Göreme National Park and the Rock Sites of Cappadocia
  • Great Mosque and Hospital of Divriği
  • Historic Areas of Istanbul
  • Hattusha: the Hittite Capital
  • Hierapolis-Pamukkale
  • Xanthos-Letoon
  • City of Safranbolu
  • Archaeological Site of Troy
  • Selimiye Mosque and its Social Complex
  • Neolithic Site of Çatalhöyük
  • Bursa and Cumalıkızık: the Birth of the Ottoman Empire
  • Pergamon and its Multi-Layered Cultural Landscape
  • Diyarbakır Fortress and Hevsel Gardens Cultural Landscape
  • Archaeological Site of Ani
  • Aphrodisias
  • Göbekli Tepe
  • Arslantepe Mound
  • Wooden Hypostyle Mosques of Medieval Anatolia

Turkmenistan

  • State Historical and Cultural Park “Ancient Merv”
  • Kunya-Urgench
  • Parthian Fortresses of Nisa
  • Bwindi Impenetrable National Park
  • Rwenzori Mountains National Park
  • Tombs of Buganda Kings at Kasubi
  • Kyiv: Saint-Sophia Cathedral and Related Monastic Buildings, Kyiv-Pechersk Lavra
  • L'viv – the Ensemble of the Historic Centre
  • Residence of Bukovinian and Dalmatian Metropolitans
  • Ancient City of Tauric Chersonese and its Chora
  • The Historic Centre of Odesa

United Arab Emirates

  • Cultural Sites of Al Ain (Hafit, Hili, Bidaa Bint Saud and Oases Areas)

United Kingdom of Great Britain and Northern Ireland

  • Castles and Town Walls of King Edward in Gwynedd
  • Durham Castle and Cathedral
  • Giant's Causeway and Causeway Coast
  • Ironbridge Gorge
  • Stonehenge, Avebury and Associated Sites
  • Studley Royal Park including the Ruins of Fountains Abbey
  • Blenheim Palace
  • City of Bath
  • Frontiers of the Roman Empire * 31
  • Palace of Westminster and Westminster Abbey including Saint Margaret’s Church
  • Canterbury Cathedral, St Augustine's Abbey, and St Martin's Church
  • Henderson Island
  • Tower of London
  • Gough and Inaccessible Islands 32
  • Old and New Towns of Edinburgh
  • Maritime Greenwich
  • Heart of Neolithic Orkney
  • Blaenavon Industrial Landscape
  • Historic Town of St George and Related Fortifications, Bermuda
  • Derwent Valley Mills
  • Dorset and East Devon Coast
  • Royal Botanic Gardens, Kew
  • Liverpool – Maritime Mercantile City Delisted 2021
  • Cornwall and West Devon Mining Landscape
  • Pontcysyllte Aqueduct and Canal
  • The Forth Bridge
  • Gorham's Cave Complex
  • The English Lake District
  • Jodrell Bank Observatory
  • The Slate Landscape of Northwest Wales

United Republic of Tanzania

  • Ngorongoro Conservation Area 33
  • Ruins of Kilwa Kisiwani and Ruins of Songo Mnara
  • Serengeti National Park
  • Selous Game Reserve
  • Kilimanjaro National Park
  • Stone Town of Zanzibar
  • Kondoa Rock-Art Sites

United States of America

  • Mesa Verde National Park
  • Yellowstone National Park
  • Everglades National Park
  • Grand Canyon National Park
  • Independence Hall
  • Kluane / Wrangell-St. Elias / Glacier Bay / Tatshenshini-Alsek # * 34
  • Redwood National and State Parks
  • Mammoth Cave National Park
  • Olympic National Park
  • Cahokia Mounds State Historic Site
  • Great Smoky Mountains National Park
  • La Fortaleza and San Juan National Historic Site in Puerto Rico
  • Statue of Liberty
  • Yosemite National Park #
  • Chaco Culture
  • Hawaii Volcanoes National Park #
  • Monticello and the University of Virginia in Charlottesville
  • Taos Pueblo
  • Carlsbad Caverns National Park
  • Papahānaumokuākea
  • Monumental Earthworks of Poverty Point
  • San Antonio Missions
  • The 20th-Century Architecture of Frank Lloyd Wright
  • Hopewell Ceremonial Earthworks
  • Historic Quarter of the City of Colonia del Sacramento
  • Fray Bentos Industrial Landscape
  • The work of engineer Eladio Dieste: Church of Atlántida
  • Itchan Kala
  • Historic Centre of Bukhara
  • Historic Centre of Shakhrisyabz
  • Samarkand – Crossroad of Cultures
  • Chief Roi Mata’s Domain

Venezuela (Bolivarian Republic of)

  • Coro and its Port
  • Canaima National Park
  • Ciudad Universitaria de Caracas
  • Complex of Hué Monuments
  • Ha Long Bay - Cat Ba Archipelago
  • Hoi An Ancient Town
  • My Son Sanctuary
  • Phong Nha-Ke Bang National Park
  • Central Sector of the Imperial Citadel of Thang Long - Hanoi
  • Citadel of the Ho Dynasty
  • Trang An Landscape Complex
  • Old Walled City of Shibam
  • Old City of Sana'a
  • Historic Town of Zabid
  • Socotra Archipelago
  • Landmarks of the Ancient Kingdom of Saba, Marib
  • Mosi-oa-Tunya / Victoria Falls # *
  • Mana Pools National Park, Sapi and Chewore Safari Areas
  • Great Zimbabwe National Monument
  • Khami Ruins National Monument
  • Matobo Hills

In 1979, the Committee decided to inscribe the Ohrid Lake on the World Heritage List under natural criteria (iii). In 1980, this property was extended to include the cultural and historical area, and cultural criteria (i)(iii)(iv) were added.

Extension of the "Australian East Coast Temperate and Subtropical Rainforest Park".

name changed 2007 from 'Central Eastern Rainforest Reserves (Australia)'

Renomination of "Uluru-Kata Tjuta National Park" under cultural criteria.

The “Belfries of Flanders and Wallonia” which were previously inscribed on the World Heritage List, are part of the transnational property “The Belfries of Belgium and France”.

Extension of "Jaú National Park".

Extension of the "Glacier Bay/Wrangell/St Elias/Kluane" property.

The "Burgess Shale" property, which was previously inscribed on the World Heritage List, is part of the "Canadian Rocky Mountain Parks".

Extension of "The Potala Palace and the Jokhang Temple Monastery, Lhasa" to include the Norbulingka area.

The "Chateau and Estate of Chambord", which was previously inscribed on the World Heritage List, is part of the "Loire Valley between Sully-sur-Loire and Chalonnes".

The “Hadrian’s Wall” which was previously inscribed on the World Heritage List, is part of the transnational property “Frontiers of the Roman Empire”.

At the time the property was extended, cultural criterion (iv) was also found applicable.

The "Brihadisvara Temple, Tanjavur", which was previously inscribed on the World Heritage List, is part of the "Great Living Chola Temples".

At the time the property was extended, criteria (iii) and (v) were also found applicable.

The Committee decided to extend the existing cultural property, the "Temple of Ggantija", to include the five prehistoric temples situated on the islands of Malta and Gozo and to rename the property as "The Megalithic Temples of Malta".

The Westland and Mount Cook National Park and the Fiordland National Park, which were previously inscribed on the World Heritage List, are part of the "Te Wahipounamu - South West New Zealand".

The "Convent Ensemble of San Francisco de Lima", which was previously inscribed on the World Heritage List, is part of the "Historic Centre of Lima".

Extension de « Sites d'art rupestre préhistorique de la vallée de Côa », Portugal

Extension of "Biertan and its Fortified Church".

At the time the property was extended, natural criterion (iv) was also found applicable.

Extension of the "Alhambra and the Generalife, Granada", to include the Albayzin quarter.

Extension of the "Mosque of Cordoba".

The property “Parque Güell, Palacio Güell and Casa Mila in Barcelona”, previously inscribed on the World Heritage List, is part of the “Works of Antoni Gaudí”.

Extension of the "Churches of the Kingdom of the Asturias", to include monuments in the city of Oviedo.

Extension of the "Mudejar Architecture of Teruel".

Following a survey of ownership carried out in the late 1960s, ownership of the totality of the walls was vested in 1973 in the Spanish State, through the Ministry of Education and Science. It was transferred to the Xunta de Galicia by Royal Decree in 1994.

 The Spanish Constitution reserves certain rights in relation to the heritage to the central government. However, these are delegated to the competent agencies in the Autonomous Communities, in this case the Xunta de Galicia. For the Lugo walls the Xunta is in the position of both owner and competent agency. Under the Galician Heritage Law the Xunta is required to cooperate with the municipal authorities in ensuring the protection and conservation of listed monuments, and certain functions are delegated down to them. The Xunta operates through its General Directorate of Cultural Heritage (Dirección General de Patrimonio Cultural), based in Santiago de Compostela.

The Master Plan for the Conservation and Restoration of the Roman Walls of Lugo (1992) covered proposals for actions to be taken in respect of research and techniques of restoration. This was followed in 1997 by the Special Plan for the Protection and Internal Reform of the Fortified Enceinte of the Town of Lugo, which is concerned principally with the urban environment of the historic town. However, it has a direct impact on the protection afforded to the walls, in terms of traffic planning, the creation of open spaces, and regulation of building heights. Another planning instrument which affects the walls is the Special Plan for the Protection of the Miño [river], approved by the municipality at the beginning of 1998.

There is at the present time no management plan sensu stricto for the walls in operation in Lugo: work is continuing on the basis of the 1992 plan. Nor is there a technical unit specifically responsible for the conservation and restoration of the walls. It is against this background that serious consideration is being given to the creation of an independent foundation, under royal patronage and with representatives from government, academic, voluntary, and business institutions, to work with the General Directorate of Cultural Heritage of Galicia. The work plan of this body would include the development and implementation of integrated conservation, restoration, and maintenance programmes.

The WH area is managed directly by the Divisional Forest Officer from the Forest Dept. A national steering Committee co-ordinates institutions for Sinharaja as a National Wilderness Area, Biosphere Reserve (1988), and WH site. There are two management plans, prepared in 1985/86 and 1992/94, which emphasise conservation, scientific research, buffer zone management, benefit-sharing, and community participation.

Extension of "Gough Island Wildlife Reserve".

(renomination under cultural criteria)

*: transboundary property

# : As for 19 Natural and Mixed Properties inscribed for geological values before 1994, criteria numbering of this property has changed. See Decision 30.COM 8D.1

The Nomination files produced by the States Parties are published by the World Heritage Centre at its website and/or in working documents in order to ensure transparency, access to information and to facilitate the preparations of comparative analysis by other nominating States Parties.

The sole responsibility for the content of each Nomination file lies with the State Party concerned. The publication of the Nomination file, including the maps and names, does not imply the expression of any opinion whatsoever of the World Heritage Committee or of the Secretariat of UNESCO concerning the history or legal status of any country, territory, city or area or of its boundaries.

World Heritage Online Map Platform

The World Heritage Online Map Platform, supported by the Flanders UNESCO Trustfund (FUT), is a pilot online geographic information system displaying georeferenced maps of World Heritage properties and buffer zones.

Official World Heritage List in other formats

Official World Heritage List Statistics

Order World Heritage List Wall Map

A large format full-colour map is available in English, French and Spanish . The dimensions of the map are 78cm by 50cm (31 in. by 20 in.).

Now boarding: Faces, places, and trends shaping tourism in 2024

After falling by 75 percent in 2020, travel is on its way to a full recovery by the end of 2024. Domestic travel is expected to grow 3 percent annually and reach 19 billion lodging nights per year by 2030. 1 Unless otherwise noted, the source for all data and projections is Oxford Economics. Over the same time frame, international travel should likewise ramp up to its historical average of nine billion nights. Spending on travel is expected to follow a similar trajectory, with an estimated $8.6 trillion in traveler outlays in 2024, representing roughly 9 percent of this year’s global GDP.

About the authors

This article is a collaborative effort by Caroline Tufft , Margaux Constantin , Matteo Pacca , and Ryan Mann , with Ivan Gladstone and Jasperina de Vries, representing views from McKinsey’s Travel, Logistics & Infrastructure Practice.

There’s no doubt people still love to travel and will continue to seek new experiences in new places. But where will travelers come from, and where will they go? We developed a snapshot of current traveler flows, along with estimates for growth through 2030. For the purposes of this report, we have divided the world into four regions—the Americas, Asia, Europe, and the Middle East and Africa.

Our analysis identifies three major themes for industry stakeholders to consider:

  • The bulk of travel spending is close to home. Stakeholders should ensure they capture the full potential of domestic travel before shifting their focus to international travelers. And they should start with international travelers who visit nearby countries—as intraregional trips represent the largest travel segment after domestic trips.
  • Source markets are shifting. Although established source markets continue to anchor global travel, Eastern Europe, India, and Southeast Asia are all becoming fast-growing sources of outbound tourism.
  • The destinations of the future may not be the ones you imagine. Alongside enduring favorites, places that weren’t on many tourists’ maps are finding clever ways to lure international travelers and establish themselves as desirable destinations.

The bulk of travel spending is close to home

International travel might feel more glamorous, but tourism players should not forget that domestic travel still represents the bulk of the market, accounting for 75 percent of global travel spending (Exhibit 1). Domestic travel recovered from the COVID-19 pandemic faster than international travel, as is typical coming out of downturns. And although there has been a recent boom in “revenge travel,” with travelers prioritizing international trips that were delayed by the pandemic, a return to prepandemic norms, in which domestic travel represents 70 percent of spending, is expected by 2030.

The United States is the world’s largest domestic travel market at $1 trillion in annual spending. Sixty-eight percent of all trips that start in the United States remain within its borders. Domestic demand has softened slightly, as American travelers return abroad. 2 Dawit Habtemariam, “Domestic U.S. tourism growth levels off as Americans head overseas,” Skift, August 18, 2023. But tourism players with the right offerings are still thriving: five national parks broke attendance records in 2023 (including Joshua Tree National Park, which capitalized on growing interest from stargazers indulging in “dark sky” tourism 3 Scott McConkey, “5 national parks set attendance records in 2023, and the reasons may surprise you,” Wealth of Geeks, April 16, 2024. ).

China’s $744 billion domestic travel market is currently the world’s second largest. Chinese travelers spent the pandemic learning to appreciate the diversity of experiences on offer within their own country. Even as borders open back up, Chinese travelers are staying close to home. And domestic destinations are benefiting: for example, Changchun (home to the Changchun Ice and Snow Festival) realized 160 percent year-on-year growth in visitors in 2023. 4 Shi Xiaoji, “Why don’t Chinese people like to travel abroad anymore? The global tourism industry has lost 900 billion yuan. What is the situation?,” NetEase, February 12, 2024. In 2024, domestic travel during Lunar New Year exceeded prepandemic levels by 19 percent.

China’s domestic travel market is expected to grow 12 percent annually and overtake the United States’ to become the world’s largest by 2030. Hotel construction reflects this expectation: 30 percent of the global hotel construction pipeline is currently concentrated in China. The pipeline is heavily skewed toward luxury properties, with more than twice as many luxury hotels under construction in China as in the United States.

India, currently the world’s sixth-largest domestic travel market by spending, is another thriving area for domestic travel. With the subcontinent’s growing middle class powering travel spending growth of roughly 9 percent per year, India’s domestic market could overtake Japan’s and Mexico’s to become the world’s fourth largest by 2030. Domestic air passenger traffic in India is projected to double by 2030, 5 Murali Krishnan, “Can India’s airports cope with rapid passenger growth?,” Deutsche Welle, February 7, 2024. boosted in part by a state-subsidized initiative that aims to connect underserved domestic airports. 6 “India is seeing a massive aviation boom,” Economist , November 23, 2023.

When travelers do go abroad, they often stay close to home (Exhibit 2).

Europe and Asia, in particular, demonstrate strong and growing intraregional travel markets.

Recognizing this general trend, stakeholders have been funneling investment toward regional tourism destinations. An Emirati wealth fund, for instance, has announced its intent to invest roughly $35 billion into established hospitality properties and development opportunities in Egypt. 7 Michael Gunn and Mirette Magdy, “UAE’s $35 billion Egypt deal marks Gulf powers’ buying spree,” Bloomberg, April 27, 2024.

Europe has long played host to a high share of intraregional travel. Seventy percent of its travelers’ international trips stay within the region. Europe’s most popular destinations for intraregional travelers are perennial warm-weather favorites—Spain (18 percent), Italy (10 percent), and France (8 percent)—with limited change to these preferences expected between now and 2030.

Despite longer travel distances between Asian countries, Asia’s intraregional travel market is beginning to resemble Europe’s. Intraregional travel currently accounts for about 60 percent of international trips in Asia—a share expected to climb to 64 percent by 2030. As in Europe in past decades, Asian intraregional travel is benefiting from diminishing visa barriers and the development of a low-cost, regional flight network.

Thailand is projected to enjoy continued, growing popularity with Asian travelers. Thailand waived visa requirements for Chinese tourists in 2023 and plans to do the same for Indian tourists starting in 2024. It has aggressively targeted the fast-growing Indian traveler segment, launching more than 50 marketing campaigns directed at Indians over the past decade. The investment may be paying off: Bangkok recently overtook Dubai as the most popular city destination for Indian tourists. 8 “Bangkok overtakes Dubai as top destination for Indians post visa relaxation, reveals Agoda,” PR Newswire, January 18, 2024.

A McKinsey ConsumerWise survey on consumer sentiment, conducted in February 2024, suggests that Chinese travelers are also exhibiting high interest in international travel, with 36 percent of survey respondents indicating that they intend to spend more on international travel in the next three months. 9 Daniel Zipser, “ China brief: Consumers are spending again (outside of China) ,” McKinsey, April 8, 2024. Much of this interest is directed toward regional destinations such as Southeast Asia and Japan, with interest in travel to Europe down from previous years. 10 Guang Chen, Zi Chen, Steve Saxon, and Jackey Yu, “ Outlook for China tourism 2023: Light at the end of the tunnel ,” McKinsey, May 9, 2023.

Given travelers’ preference for proximity, how can tourism stakeholders further capitalize on domestic and intraregional travel demand? Here are a few strategies:

  • Craft offerings that encourage domestic tourists to rediscover local gems. Destinations, hotels, and transportation providers can encourage domestic tourists to integrate lesser-known cultural landmarks into their trips to visit friends and relatives. In France, the upscale hotel chain Relais & Châteaux markets historic properties that lie far from classic tourist sights—such as Château Saint-Jean in rural Auvergne—as a welcome escape from the bustle of Paris. In Mexico, the Pueblos Mágicos program has successfully boosted domestic tourist visits to a set of “magical towns” that showcase Mexican heritage.
  • Fold one-off domestic destinations into fuller itineraries. Route 66 in the United States is a classic road trip pathway, which spurs visits to attractions all along the highway’s length. Tourism stakeholders can collaborate to create similar types of domestic itineraries around the world. For instance, Mexico has expanded on its Pueblos Mágicos concept by branding coordinated visits to multiple villages as “magical routes.” In France, local tourism boards and vineyards have collaborated to promote bucket list “wine routes” around the country.
  • Make crossing borders into neighboring countries seamless. Removing logistical barriers to travel can nudge tourists to upgrade a one-off trip to a single attraction into a bucket list journey across multiple, less-trodden destinations. In Africa, for example, Ethiopian Airlines is facilitating cross-border travel to major regional tourist sites through improved air connectivity. In Asia, Thailand has announced its intent to create a joint visa easing travel among Cambodia, Laos, Malaysia, Myanmar, Thailand, and Vietnam.

Source markets are shifting

The United States, Germany, the United Kingdom, China, and France remain the world’s five largest sources of travelers, in that order. These countries collectively accounted for 38 percent of international travel spending in 2023 and are expected to remain the top five source markets through 2030. But interest in travel is blossoming in other parts of the world—causing a shift in the balance of outbound travel flows (Exhibit 3).

North Americans’ travel spending is projected to hold steady at roughly 3 percent annual growth. US consumers voice growing concerns about inflation, and the most cost-constrained traveler segments are reducing travel, which is affecting ultra-low-cost airlines and budget hotels. Most travelers, however, plan to continue traveling: McKinsey research suggests that American consumers rank international and domestic travel as their highest-priority areas for discretionary spending. Instead of canceling their trips, these consumers are adapting their behavior by traveling during off-peak periods or booking travel further in advance. Travel spending by Europeans paints a slightly rosier picture, with roughly 5 percent projected annual growth. Meanwhile, the projected 12 percent annual growth in Chinese travelers’ spending should anchor substantial increases in travel spending across Northeast Asia.

Alongside these enduring traveler segments, new groups of travelers are emerging. Eastern Europe, India, and Southeast Asia are still comparatively small source markets, but they are developing fast-growing pools of first-time tourists (Exhibit 4).

India’s breakneck GDP growth of 6 percent year over year is bolstering a new generation of travelers, 11 Benjamin Laker, “India will grow to become the world’s third-largest economy by 2027,” Forbes , February 23, 2024. resulting in a projected annual growth in travel spending of 9 percent between now and 2030. Indian air carriers and lodging companies are making substantial investments to meet projected demand. Budget airline IndiGo placed the largest aircraft order in commercial aviation history in 2023, when it pledged to buy 500 Airbus A320 planes 12 Anna Cooban, “Biggest plane deal in history: Airbus clinches massive order from India’s IndiGo,” CNN, June 19, 2023. ; that same week, Air India nearly equaled IndiGo’s order size with purchase agreements for 250 Airbus and 220 Boeing jets. IndiGo later added an order for 30 additional Airbus A350 planes, well suited to serving both domestic and international routes. 13 “Airbus confirms IndiGo's A350 aircraft order,” Economic Times , May 6, 2024. The Indian Hotels Company Limited is ramping up its hotel pipeline, aiming to open two new hotels per month in the near future. International players are not sitting on the sidelines: seven hotel chains are launching new brands in India in 2024, 14 Peden Doma Bhutia, “Indian Hotels expansion plans: 2 new brands launching, 2 hotels opening every month,” Skift, February 2, 2024. including Marriott’s first Moxy- and Tribute-branded hotels in India and entrants from Hilton’s Curio and Tapestry brands. 15 Forum Gandhi, “Check-in frenzy: International hotel giants unleash fresh brands in India’s booming hospitality landscape,” Hindu Businessline , February 13, 2024. Development focus has shifted away from major metropolises such as Mumbai and Delhi and toward fast-developing, smaller cities such as Chandigarh and Hyderabad.

Southeast Asian travel spending is projected to grow at roughly 7 percent per year. Pockets of particularly high growth exist in Cambodia, Malaysia, and the Philippines. To capitalize on this blossoming source market, neighboring countries are rolling out attractive visa arrangements: for example, China has agreed to reciprocal visa waivers for short-term travelers from Malaysia, Singapore, and Thailand. 16 Julienna Law, “China launches ‘visa-free era’ with Southeast Asia. Will travel retail boom?,” Jing Daily , January 30, 2024.

Travel spending by Eastern Europeans is expected to grow at 7 percent per year until 2030—two percentage points higher than spending by Western Europeans. Areas of especially high growth include the Czech Republic, Hungary, and Poland, where middle-class travelers are increasingly venturing farther afield. Major tourism players, including the TUI Group, have tapped into these new source markets by offering charter flights to warm-weather destinations such as Egypt. 17 Hildbrandt von Klaus, “TUI develops Czech Republic as a new source market,” FVW, December 22, 2023.

Although the number of travelers from these new source markets is growing, their purchasing power remains relatively limited. Compared with Western European travelers (who average $159 per night in total travel spending), South Asians spend 20 percent less, Eastern Europeans spend 40 percent less, and Southeast Asians spend 55 percent less. Only 3 percent of the current Asian hotel construction pipeline caters to economy travelers, suggesting a potential supply gap of rooms that could appeal to budget-constrained tourists.

While acknowledging that historical source markets will continue to constitute the bulk of travel spending, tourism players can consider actions such as these to capitalize on growing travel demand from newer markets:

  • Reduce obstacles to travel. Countries can look for ways to strategically invest in simplifying travel for visitors from growing source markets. In 2017, for example, Azerbaijan introduced express processing of electronic visas for Indian visitors; annual arrivals from India increased fivefold in two years. Requirements regarding passport photocopies or in-person check-ins can similarly be assessed with an eye toward reducing red tape for travelers.
  • Use culturally relevant marketing channels to reach new demographics. Unique, thoughtful marketing strategies can help destinations place themselves on first-time travelers’ bucket lists. For example, after the release of Zindagi Na Milegi Dobara , a popular Bollywood movie shot in Spain with support from the Spanish Ministry of Tourism, Indian tourism to Spain increased by 65 percent. 18 “ Zindagi Na Milegi Dobara part of syllabus in Spain colleges,” India Today , June 6, 2004.
  • Give new travelers the tech they expect. Travelers from newer source markets often have access to tech-forward travel offerings. For example, Indian travelers can travel anywhere within their country without physical identification, thanks to the Digi Yatra app. The Southeast Asian rideshare app Grab has several helpful travel features that competitors lack, such as automated menu translation and currency conversion. Tourism stakeholders should consider how to adapt to the tech expectations of newer travelers, integrating relevant offerings that ease journeys.
  • Create vibrant experiences tailored to different price points. Crafting lower-budget offerings for more cost-constrained travelers doesn’t need to result in giving them a subpar experience. Capsule hotels, in which guests sleep in small cubbies, began as a response to the high cost of accommodations in Japan, but they have become an attraction in their own right—appearing on many must-do lists. 19 Philip Tang, “24 of the best experiences in Japan,” Lonely Planet, March 23, 2024.

The places you’ll go: The destinations of the future may not be the ones you imagine

The world’s top ten destination countries (the United States, Spain, China, France, Saudi Arabia, Türkiye, Italy, Thailand, Japan, and India, in that order) currently receive 45 percent of all travel spending, including for domestic travel. But some new locales are gaining traction (Exhibit 5).

A significant number of travelers are expanding their horizons, booking journeys to less visited countries that are near to old standbys. For instance, Laos and Malaysia, which both border Thailand—an established destination that is home to Bangkok, the world’s most visited city 20 Katherine LaGrave, “This is the world’s most visited city,” AFAR , January 31, 2024. —are up a respective 20 percent and 17 percent, respectively, in year-over-year international travel spending.

The world’s top ten destination countries currently receive 45 percent of all travel spending, including domestic-travel spending. But some new locales are gaining traction.

Several other countries that have crafted thoughtful tourism demand generation strategies—such as Peru, the Philippines, Rwanda, and Vietnam—are also expected to reap benefits in the coming years. Vietnam logged a remarkable 40 percent increase in tourism spending in the five years before the pandemic. Postpandemic, it has rebounded in part by waiving visa requirements for European travelers (while indicating intent to offer similar exemptions in the future for Chinese and Indian travelers). 21 Ashvita Singh, “Vietnam looks to offer visa-free entry to Indians: India report,” Skift, November 20, 2023. The Philippines has made a concerted effort to shift its sun-and-beach branding toward a more well-rounded image, replacing its long-standing “It’s more fun in the Philippines” tourism slogan with “Love the Philippines.” Peru is highlighting less visited archeological sites while also marketing itself as a top-notch culinary destination through the promotion of Peruvian restaurants abroad. Rwanda is investing in infrastructure to become a major African transit hub, facilitated by Qatar Airways’ purchase of a 60 percent stake in the country’s major airport. 22 Dylan Cresswell, “Rwanda plots ambitious tourism recovery,” African Business , July 28, 2022. Rwanda has also successfully capitalized on sustainable tourism: by charging $1,500 per gorilla trekking permit, for instance, it has maximized revenue while reducing environmental impact.

Tourism players might consider taking some of these actions to lure tourists to less familiar destinations:

  • Collaborate across the tourism ecosystem. Promotion is not solely the domain of destination marketing organizations. Accommodation, transportation, and experience providers can also play important roles. In Singapore, for instance, the luxury resort Marina Bay Sands partners extensively with Singapore Airlines and the Singapore Tourism Board to offer compelling tourism offerings. Past collaborations have included flight and stay packages built around culinary festivals and a Lunar New Year drone show. 23 “Singapore Tourism Board, Marina Bay Sands & UOB partner to enliven Marina Bay precinct,” Singapore Tourism Board news release, January 25, 2024.
  • Use infrastructure linkage to promote new destinations. By extending route options, transportation providers can encourage visitors to create itineraries that combine familiar destinations with new attractions. In Asia, Thailand’s tourism authority has attempted to nudge visitors away from the most heavily trafficked parts of the country, such as Bangkok and Phuket, and toward less popular destinations.
  • Deploy social media to reach different demographics. Innovative social media campaigns can help put a destination on the map. Australia launched its “Ruby the kangaroo” campaign in China to coincide with the return of postpandemic air capacity between the two places. A video adapted for Chinese context (with appropriate gestures and a hashtag in Mandarin) garnered more than 20 million views in a single day on one of China’s largest social media platforms. 24 Nicole Gong, “Can Ruby the kangaroo bring Chinese tourists hopping back to Australia?,” SBS, June 5, 2023.
  • Embrace unknown status. “Off the beaten path” messaging can appeal to widely traveled tourists seeking fresh experiences. Saudi Arabia’s “#WhereInTheWorld” campaign promoted the country’s tourist spots by acknowledging that they are less familiar to travelers, using a series of images that compared these spots with better-known destinations.

As tourism stakeholders look to the future, they can take steps to ensure that they continue to delight existing travelers while also embracing new ones. Domestic and intraregional tourism remain major opportunities—catering to local tourists’ preferences while building infrastructure that makes travel more seamless within a region could help capture them. Creative collaboration among tourism stakeholders can help put lesser-known destinations on the map. Travel tides are shifting. Expertly navigating these currents could yield rich rewards.

Caroline Tufft is a senior partner in McKinsey’s London office, Margaux Constantin is a partner in the Dubai office, Matteo Pacca is a senior partner in the Paris office, Ryan Mann is a partner in the Chicago office, Ivan Gladstone is an associate partner in the Riyadh office, and Jasperina de Vries is an associate partner in the Amsterdam office.

The authors wish to thank Abdulhadi Alghamdi, Alessandra Powell, Alex Dichter, Cedric Tsai, Diane Vu, Elisa Wallwitz, Lily Miller, Maggie Coffey, Nadya Snezhkova, Nick Meronyk, Paulina Baum, Peimin Suo, Rebecca Stone, Sarah Fellay, Sarah Sahel, Steffen Fuchs, Steffen Köpke, Steve Saxon, Sophia Wang, and Urs Binggeli for their contributions to this article.

This article was edited by Seth Stevenson, a senior editor in the New York office.

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