luxury travel vloggers

Best Travel Vloggers and YouTubers to Follow in 2024

As a travel vlogger myself, I may be biased but I think that travel vloggers provide a captivating insight into the world of travel and adventure. You can explore destinations from the comfort of your sofa and get endlessly inspired for your next trips.

The visual storytelling that video content allows for is perfect for travel. I think it’s an amazing way to discover new and unique perspectives on travel.

Travel videos resonate with aspiring adventurers in a way that can be difficult with written content.

Plus, it’s a great way of getting to know a creator and the face behind a travel blog . I love that travel vlogs provide a more personal approach that combines an informative experience with wonderful creativity.

To help you discover the best travel content out there, I have compiled a list of the top travel vloggers and YouTubers for the most engaging travel video content.

I’ve included sections on solo female travellers, family travel vloggers, British travel vloggers, and travel couples. 

From personality-led travel vlogs to stunning cinematic masterpieces, here is my pick of the best travel vloggers and YouTubers to follow in 2024.

Author Bio: Jessie Moore

Jessie Moore is a luxury travel expert with years of experience travelling the world to find the best destinations, hotels and adventures.

Top travel vloggers

Fearless and far.

Mike Corey is the man behind adventure travel vlog, Fearless and Far . I love that he journeys to weird and wonderful destinations, which are far away from the mainstream.

It is a wonderfully creative vlog that encourages people to face their fears to travel the world.

Mike approaches travel and life as an extreme sport. The results are wild, unique, and downright crazy travel experiences. His travel vlogs are a rollercoaster of adventure and adrenaline-fuelled travel.

Drew Binsky

Drew Binsky is an American travel vlogger and Youtube documentary maker. His travel vlog has a heavy focus on discovering and celebrating the various cultures across the world.

Telling unique stories of the communities and culture behind every location, he brings his viewers daily travel videos.

In a refreshing approach to travel vlogging, Drew puts a spotlight on sociopolitical issues, including human rights, gay and transgender acceptance, and challenging racial and religious stereotypes.

He wants to bust the myth that the world is unsafe, inspiring other people to travel and widen their perspective of the world; which I think is an admirable goal.

As if that wasn’t enough, Drew often features amazing special guests on his channel too.

Nadine Sykora is a seasoned globetrotter who brings an impossibly fun and positive energy to her travel content.

I think her energy is genuinely infectious, adding an optimistic and lively dimension to travel and adventure.

It’s this approach that elevates her storytelling, inspiring young people to travel. Her videos are helpful and informative, from packing guides to handy travel hacks.

Hey Nadine is therefore a great resource for aspiring young adventurers.

Sam Kolder is a Canadian adventurer and creator of exceptional travel videos. As a seriously talented travel filmmaker, Kolder’s videos are nothing short of cinematic masterpieces.

Kold is a channel for high quality travel content, as well as some educational videos for aspiring filmmakers.

In his travel videos, you’ll discover engaging storytelling and the best transitions you’ve ever seen. Kolder is also known for his incredible drone shots and a habit for backflipping off tall structures.

Videos are few and far between but, trust me, they are always worth the wait. My favourite travel video of all time is Kold’s Hey Tim :

Lost LeBlanc

Christian LeBlanc is another Canadian adventurer. His unwavering passion for travel shines through his well executed videos on his YouTube channel, Lost LeBlanc .

He has created a dedicated community of like-minded travellers as a result. I love that LeBlanc encourages his viewers to step out of their comfort zones in the pursuit of adventure and global discovery.

He offers a lot of resources to other aspiring travel filmmakers and photographers, teaching both the creative and business side of the travel vlogging sphere.

Formerly known as Migrationology, Mark Wien’s travel vlog is one for the foodies. He believes that food is the reason you should travel and believe me when I say that his dribble-worthy videos strongly support this claim!

His content combines incredible food discoveries with highly watchable travel experiences.

Mark is based in Thailand with his wife, but he frequently travels all over the world trying amazing food from various different countries and cultures.

He is constantly on the hunt for local delicacies and mouth-watering meals.

Phil Good Travel

In the Phil Good Travel vlog , Phil Calvert travels across Europe sprinkling positivity everywhere he goes. His aim is to promote solidarity between all backgrounds, races, and upbringings.

Given that black travellers are frequently the minority in Europe, Phil has set out to create a community of black travellers in this part of the world.

I love that he brings open-mindedness and optimism to his travel videos, and his enthusiasm is truly infectious.

Sorelle Amore

Sorelle is a quirky bundle of energy with a huge and infectious smile.

Her YouTube channel offers more than just travel, whether it’s home updates or ‘Advanced Selfie’ photography tips. In short, she wants to inspire confidence and creativity.

Her videos feel very authentic, with none of the superficial or forced feel that you sometimes get with other vloggers. Sorelle is constantly striving to be a better human, and tries to inspire others to do the same.

She recently moved to Iceland, so if you love Iceland content (who doesn’t!) then you’ll love some of her latest videos.

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Solo female travel vloggers

Brooke saward.

A travel vlogger from Tasmania, Brooke Saward aims to inspire young people to travel more, and to feel more confident travelling solo.

Brooke documents her travels on her YouTube channel in a way that feels authentic and accessible. A popular blogger, vlogger, author, and adventurer.

Eva zu Beck

Eva zu Beck is an adventure traveller and solo female explorer. On her YouTube channel Eva explores less visited destinations which are not commonly seen in mainstream travel media.

Whether it’s visiting Aleppo and Damascus in Syria, hiking the K2 base camp in Pakistan, or trekking alone through Mongolia.

Eva aims to tell the stories of those people, communities, and cultures that you don’t normally see or have access to. She encourages people to push themselves out of their comfort zones.

A truly inspiring solo female traveller and one of my personal favourites.

I Am Aileen

Aileen Adalid is a travel vlogger from the Philippines. She did what many of us dream of doing: she quit her corporate job at 21 to travel the world.

Aileen shows her viewers how to travel the world as a digital nomad, inspiring her community of travel dreamers to do the same.

On her channel, I Am Aileen , you’ll find beautiful travel videos which are packed full of tips and tricks. I love that she also shows you how to live a sustainable travel lifestyle.

Jennelle Eliana

Known as the woman who lives in a van with her pet snake, Jennelle Eliana’s YouTube channel exploded within a matter of weeks. Her travel vlog has a light-hearted feel with a strong focus on sustainability.

All her videos are shot and edited on her iPhone. I think hte lower production values of her videos provide a more authentic portrayal of van life.

She addresses the less glamorous sides of travel and I love that it doesn’t feel as curated or manufactured.

Oneika the Traveller

A thrill-seeker and travel junkie, Oneika Raymond is dedicated to inspiring people of colour to travel the world and live outside of their comfort zone. She inspires through education and engaging storytelling.

Oneika is not just a successful travel vlogger. She is also an award-winning writer, journalist, and keynote speaker – having spoken at the Women in Travel Summit and Women’s Travel Fest. 

Pocket Wanderings

Okay this is a shameless self-promotion but it would be remiss of me not to include my own YouTube channel in this list!

I’m still relatively new to travel blogging but I’m hoping to grow my YouTube community moving forwards. On my channel you’ll find solo travel tips, luxury travel inspiration and hotel reviews.

Family travel vloggers

The bucket list family.

The Gee family started out when they sold everything and left home to travel around the world to become Family Travel Journalists.

The Bucket List Family travel vlog documents their many adventures and travels across the world.

They describe themselves as “just your ‘average’ family”, playing on the fact that most people wouldn’t consider their adventure-fuelled family life to be ‘average’ at all.

I’m sure that the Gee family will certainly make you question whether settling down is the best way to approach family life!

Hopscotch the Globe

Hopscotch the Globe is run by travel couple, Kristen and Siya. Until recently, they would have fallen into the travel couple section – but now they have a daughter and a dog, they are fully fledged family adventurers.

Their aim is to inspire couples and families to travel more. The couple share travel tips, destination guides, food adventures, and tiny home living on their channel.

I find their videos to be funny, entertaining, and genuinely helpful.

Wolter’s World

The Wolter’s World channel is a great destination for honest travel advice. It comprises a family of four who have lived, studied, worked, and travelled across the world.

Wolter addresses the best and the worst parts of travelling to help his viewers be better prepared.

In sharing honest perspectives, Wolter provides helpful insights into the culture and people of the places he visits.

He has a preference for showing this more realistic side of travel – rather than fancy drone shots and backflips of cliffs. There are new videos every Wednesday and Saturday.

The Makepeace family consists of Caz, Craig, Kalyra, and Savannah. They are on a mission to prove that travel does not have to stop after children.

They have travelled the world nomadically since 1997, so trust me when I say that these guys really know what they’re talking about.

Having travelled solo, as a couple, as expats, as digital nomads, in an RV, and as a family, they bring multiple viewpoints to the travel experience.

Their videos help fellow travel lovers unplug from the chaos, travel more, and create better memories – all with kids in tow.

British travel vloggers

Fun for louis.

Louis Cole is a popular British travel vlogger, recognised by his signature dreadlocks.

He’s also partial to a backflip in wonderful and remote locations. The Fun For Louis channel brings upbeat and charismatic video content.

Louis is a non-stop adventurer, creating daily vlogs – so there is a lot of content to get stuck into. You’ll find a whole variety of creative content and fun adventures on Louis’ travel vlog.

It’s exciting, entertaining, and engaging.

Mr Ben Brown

A talented photographer and filmmaker, Ben Brown documents his travels to far-flung destinations. As a result of his engaging content, Ben has achieved wide acclaim for his YouTube content.

Ben is also a professional athlete, as a two-time world champion kayaker. He is energetic and optimistic, which I think shines through his travel content.

Psycho Traveller

Birmingham-born Aly is a digital nomad who has built an online community of fellow travel lovers. The ‘psycho part’ of Psycho Traveller comes from the fact that Aly is a Psychology graduate. 

I love that Aly provides raw, honest commentary in her content, as well as helpful tips and tricks. She aims to inspire everyone – of all ages and backgrounds – to live the life they want to live.

She is also a best-selling author and public speaker.

Couple travel vloggers

The planet d.

An endearing adventure couple, Dave and Deb live by the motto ‘adventure is for everyone’. They are a refreshing change from the ‘perfect’ travel couples you see plastered all over Instagram.

The aim of Planet D is to inspire everyone to seek adventure – you don’t have to be young, fit and rich to travel. 

Their videos provide valuable information and unique experiences for anyone looking to live a more adventure-fuelled life.

Sailing La Vagabonde

Sailing La Vagabonde is run by Australian couple Riley Whitelum and Elayna Carausu. It all started with a dream of circumnavigating the globe by sailboat – with no previous sailing experience!

Riley and Elayna share video content around their seafaring experiences, including useful information for those looking to start sailing.

They inspire others to live an alternative lifestyle and also hope to raise ocean awareness. Now they have a baby in tow, so there’s a new and exciting dimension to their travels!

Kara and Nate

Kara and Nate are high school sweethearts who have been travelling the world full-time for five years. They started with a goal of travelling to 100 countries – which they have since achieved and surpassed!

The travel couple embark on all kinds of adventures – from hiking Everest Base Camp to taking the Trans-Siberian Railway.

You can also find a number of resources on travel hacking, YouTube, and entrepreneurship on their blog.

The Endless Adventure

Eric and Allison embody the classic story of leaving steady jobs to pursue a life of travel as digital nomads.

Their YouTube channel, The Endless Adventure , offers a tantalising combination of travel, food, and adventure – all of the best things in life!

I think this is a great channel for travel foodies, as they share some of the most mouth-watering food from around the world.

I have no doubt that Eric and Allison will inspire you to hit the road and pursue a life of adventure.

Flying the Nest

Stephen & Jess are an Australian couple with a passion for adventure. You’ll find a range of travel content on Flying the Nest , from daily life and food discoveries to volunteering and worldly travels.

The couple share a diverse range of travel experiences, from hiking Machu Picchu to overwater bungalows in the Maldives.

Their videos offer a unique historical insight and engaging video content. Plus, they now have a new baby to join their adventures.

I couldn’t possibly fit all of the amazing travel vloggers out there into this list. But these are some of my personal favourites and a great place to start if you’re feeling overwhelmed with all the travel content on YouTube.

As mentioned above, I do have my own YouTube channel ? It’s only in the early stages I’m already in the process of expanding it and any new subscribers honestly means the world.

Jessie is a luxury travel expert with years of experience travelling the world to find the best destinations, hotels and adventures.

Find me on: Web | Instagram

That’s really nice post. I appreciate your skills. Thanks for sharing.

No travel beans in the list! Missing out guy’s

Why not Harold baldr ? Please try out his channel 🙂

Great list!

I follow Steve Marsh out of Scotland, Cecila Blomdahl out of Svalbard Norway, Mathers on the Map out of New Jersey, and Erik Aanderaa out of Norway. All great travel content. Thanks for these. I plan to check out a few.

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Top Luxury Travel Influencers

What comes to mind when you think of luxury travel ? Exotic locations; decadent meals morning, noon, and night; and comfortable, exquisite hotels, right? While the world of luxury travel might be out of reach for the average person, it’s still possible to experience it vicariously. Get to know some of the top luxury travel influencers, and you’ll soon feel as if you’re spending your days on a beach or at some other beautiful destination, rather than stuck in the office.

28 Top Luxury Travel Influencers

Christina vidal.

Travel + Leisure named Christina as one of its top luxury travel influencers. Known online as Jet Set Christina, she’s traveled to more than 50 countries so far and aims to share her experiences with people who are hoping to live the lux travel life. She’s also the founder of Water Color Swim and is a soon-to-be mom!

View this post on Instagram A post shared by Jetset Christina (@jetsetchristina)

Kate McCulley

One of “Forbes'” top luxury travel influencers, Kate McCulley focuses on sharing the joys of solo female travel with her more than 100,000 followers. She’s been to nearly 75 countries on all seven continents. She has almost 99K Instagram followers.

View this post on Instagram A post shared by Kate McCulley (@adventurouskate)

Can you enjoy luxury travel with kids in tow ? Eric Stoen and a few of the other top luxury travel influencers on this list say “yes.” Eric is the World’s No. 4 Most Influential Traveler, according to Forbes. He has 326,000 followers on Instagram and is an ambassador for Unbound Merino, G1G and AFAR.

View this post on Instagram A post shared by Eric Stoen (@travelbabbo)

Clint Johnston

Does luxury travel have to be expensive? Not according to Clint Johnston, aka triphackr . Along with breathtaking drone photos on his Instagram, his blog is full of tips to help people enjoy beautiful, relaxing trips on a budget. While he doesn’t post often , he is active on Instagram stories.

View this post on Instagram A post shared by Clint Johnston (@triphackr)

Murad and Nataly Osmann

Murad and Nataly are the couple behind the often-imitated “Follow Me To” meme, which features a beautiful woman pulling the photographer toward an equally beautiful destination. The top luxury travel influencers have over 3.6 million followers and have worked with numerous brands . They’ve been named the Influencer of the Year and Top 3 Travel Influencer by Forbes.

View this post on Instagram A post shared by MURAD OSMANN (@muradosmann)

Kiersten Rich

Kiersten, aka The Blonde Abroad , left her corporate finance job to travel the world. It might seem like a dream, but she’s making it her reality. In addition to inspiring her 520,000 Instagram followers with beautiful images, she’s launched her own female-only travel company .

View this post on Instagram A post shared by Kiki | The Blonde Abroad (@theblondeabroad)

Johnny Jet is another luxury travel influencer who’s dedicated to showing people how to get around without breaking the bank. Johnny shares his tips with 28,000 followers and was named “ The Original Travel Influencer” by Forbes. He has a particularly inspiring story, as he got over a fear of flying and now spends more time in a plane and on the road than not.

View this post on Instagram A post shared by Johnny Jet | Los Angeles (@johnnyjet)

Tiffany Dowd

Tiffany is a global luxury hotel expert who shares her finds with her almost 86,000 followers. Her Instagram account is full of photos of amazing-looking hotels, beaches, and other luxury destinations. She recommends top restaurants to try and where to book your next hotel stay.

View this post on Instagram A post shared by Tiffany Dowd (@luxetiffany)

The Planet D

Dave and Deb, the blogger couple behind the Planet D , have been to more than 115 countries and all seven continents. They’ve been named Top 10 in Travel by Forbes and Gold Best Travel Blog and Photography — which they’ve won four times!

View this post on Instagram A post shared by Dave & Deb🔹ThePlanetD (@theplanetd)

Nancy Besharah

Nancy of Luxe Travel Family is an award-winning writer and longtime luxury traveler. Nancy dreamed of being a travel agent until her dad convinced her that travel agents don’t actually get to travel. Today, she blogs about how to enjoy travel even with kids in tow. One of the family’s favorite destinations is Hawaii.

View this post on Instagram A post shared by Nancy Besharah | Travel Writer (@luxetravelfamily)

Katie Dillon

Katie created the blog La Jolla Mom to help families enjoy luxury travel. She has extensive experience with luxury hotels and travel, as she and her family lived at a Four Seasons Hotel in Hong Kong for four years. Her content on Instagram focuses on things to do in the San Diego area.

View this post on Instagram A post shared by Katie Dillon (@lajollamom)

Kristin Luna

Kristen is a Nashville-based travel journalist and the blogger behind Camels and Chocolate . Her adventures have taken her to luxurious places such as the Maldives, St. Kitts, and Greece. She catalogues her travels with her family.

Naomi Jane Adams

Naomi has an Instagram account that’s full of vibrant colors, such as blue skies and beautiful outfits . Originally based in London, she’s gone glamping in the Maldives, stayed at the Hilton in the Seychelles, and explored Mykonos. Her snaps in these beautiful locations feature stylish luxury fashion.

View this post on Instagram A post shared by Naomi Jane Adams (@naomijaneadams)

Hannah and Nick

Luxury travel couple Hannah and Nick document their trips on their blog and share photos of their experiences on Instagram, Salt in Our Hair . The pair also offers plenty of tips for aspiring content creators/influencers, and for people who just want to enjoy a luxurious, relaxing vacation. They have 272,000 followers who tune in for not just locations to visit but tutorials on creating similar content.

View this post on Instagram A post shared by HANNAH & NICK 🇳🇱 A TRAVEL LIFE (@saltinourhair)

Christina Tan

Christina, aka Sassy Chris , is a Travel + Leisure Top Travel Instagram and Top 8 Luxury Travel account. Her Instagram is full of beautiful images of hotels and destinations around the world . She offers restaurant suggestions, things to do in various locations, and where to view amazing views.

View this post on Instagram A post shared by Christina Tan | Luxury Travel | Professional Photographer (@sassychris1)

Loïc Lagarde

Loïc Lagarde is a travel photographer based in Paris whose pictures will make you wish you were anywhere else. His photos include images of some of the most elegant places on the planet, including Paris and the Greek islands. His content features many views from above .

View this post on Instagram A post shared by Loïc Lagarde (@loic.lagarde)

Jack Morris

Travel photographer Jack Morris is currently living the life in Bali . He spends much of his time traveling the world and seeing all the beautiful places. In addition to his travel content, he offers presets his followers can use for their own photography.

View this post on Instagram A post shared by JACK MORRIS (@jackmorris)

Lauren Bullen

It’s hard not to feel a bit of jealousy looking at Lauren’s photos. Her feed is full of shots of her relaxing on a beach (often in Bali or Australia, her home bases), or otherwise living it up around the world. She also has a rental home in Bali with Jack Morris.

View this post on Instagram A post shared by lauren bullen (@gypsea_lust)

Tara Milk Tea

Tara Milk Tea is a luxury travel influencer from Australia who’s mastered the entire lifestyle category. Her Instagram includes plenty of photos of her relaxing in luxurious hotels, as well as showing brands such as Dior and Louis Vuitton . Her 1.3 million followers tune in for impressive snaps like this photo in Abu Dhabi .

View this post on Instagram A post shared by Tara Milk Tea (@taramilktea)

Lucy Rose Laucht

Travel photographer Lucy Rose Laucht has an Instagram feed that’s full of jaw-dropping shots . Along with her work as a travel influence, Lucy sells some of her prints . Her photography has a unique style and feel. She often shares her photoshoots.

View this post on Instagram A post shared by Lucy Rose Laucht (@lucylaucht)

Gigi Hopkins

Gigi Hopkins is the creator of It’s Beautiful Here , which is a collection of luxury travel guides. She’s also a travel writer and content creator who works with the likes of Harper’s Bazaar, AFAR and Conde Nast.

View this post on Instagram A post shared by It’s Beautiful Here. (@_itsbeautifulhere)

Trent + Sarah Adventure Travel

Trent and Sarah consider themselves “The TikTok Travel Couple.” With 685,000 followers, they share short videos of their travels all around the world. They work with brands while visiting some crazy cool areas.

@riotravelers Follow Us If You Love Adventure Travel 🌍✈️😀 #travel #travelcouple #traveltiktok #italy #dolomites #travelbucketlist ♬ Jungle - Emma Louise

Oyehaug is sharing beautiful, hidden dream locations with all of his almost 200K followers. His videos show unbelievable views and even some travel photos with his dog .

@oyehaug Nothing beats days like this in the mountains.If you are going to make reels on Instagram, or TikToks, you should check out the songs by @tommacmusic Especially this new song, which I have used here, "Macedon" is amazing. It is a heartbreaking journey and compelling Aussie story of love and love lost.Check out @tommacmusic for more #norway #norge #mountains #music ♬ Macedon - Tom Mac

Natasha Danielle

Natasha Danielle of the World Pursuit on TikTok has traveled to 85 countries and is a full-time traveler. Her 250,000 followers love her travel tips and beautiful locations .

@theworldpursuit On top of the world #hiketok #dolomites #mountains ♬ Original sound - 🍯💛Honeybee💛🍯

Mikki Tenazas

Mikki shares his travel adventures with 1.5 million followers on TikTok . The beautiful locations he shares will have you hopping on a plane tomorrow to stay at one of these dream places.

@mgtenazas Best spot for sunset. #TheGlobeWanderer #TheTravelPro #tiktokphilippines #philippinestiktok #philippines🇵🇭tiktok ♬ original sound - Mikki Tenazas - Mikki Tenazas

Jess and Stephen Valentine

Family YouTubers Jess and Stephen of Flying the Nest travel all over the country with their toddler, Hunter. Their over 1 million subscribers are bound to find their next bucket list location. Plus, if you think you can’t travel once you have kids, think again! Stephen and Jess take little Hunter with them everywhere (and share how it’s possible.)

Torey’s Treasures

Torey of Torey’s Treasures shares a unique perspective on traveling full-time. Torey travels with her partner and stays in a new location for about a month all over the U.S. (and even a few places outside the country ). Torey is a fashion blogger who takes her outfits to beautiful areas and even owns her own fitness company .

View this post on Instagram A post shared by Torey (@toreystreasures)

Tim and Fin

Tim and Fin of Tripped share beautiful travel content that they’re able to create full-time because of their travel gear Amazon shop . Tim and Fin share their adventures around the world , delving into longer “ travel shows ” on YouTube.

Influencers:

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10 Best Travel YouTubers To Follow

by: David Woutersen

First Published: March 27, 2023

If you’re planning a trip or looking for travel inspiration, YouTube is a great place to start. With so many travel YouTubers, it can be hard to know where to begin. That’s why we’ve compiled a list of the ten best travel YouTube channels to follow.

These YouTubers are experts at capturing the essence of travel and sharing their experiences with their audiences. From adventure travel to luxury travel, there’s something for everyone on this list.

Whether you’re looking for tips on budget travel, food and drink recommendations, or just some beautiful travel footage, these channels have got you covered.

Skip Ahead:

Top 10 Travel YouTubers

Wolters world.

Wolters World is a travel channel run by Mark Wolters. He shares his travel experiences and provides tips and advice for travelers.

His videos cover various destinations, from popular tourist spots to off-the-beaten-path locations. His friendly and approachable style makes his videos easy and enjoyable to watch.

Kara and Nate

Kara and Nate are a couple who have been traveling the world full-time since 2016. Their videos showcase their adventures and experiences in different countries and provide useful travel tips and advice.

They have a fun and energetic style, and their videos are always entertaining.

Be My Travel Muse

Be My Travel Muse is a channel by Kristen Sarah, a travel blogger, and YouTuber.

Her videos feature her solo travel adventures, and she provides tips and advice for solo female travelers.

She has a down-to-earth and relatable style, and her videos are both informative and inspiring.

Hey Nadine is a travel vlogger sharing her adventures on YouTube for over a decade.

Her videos cover a wide range of destinations and travel topics, and she also provides tips and advice for travelers.

She has a fun and bubbly personality; her videos are always entertaining.

Kristen and Siya

Kristen and Siya are a Canadian couple traveling the world since 2010. Their videos showcase their adventures and experiences in different countries and provide useful travel tips and advice.

They have a fun and upbeat style, and their videos are always enjoyable.

Girl vs. Globe

Girl vs. Globe is a travel channel run by Sabina Trojanova, a travel blogger and YouTuber.

Her videos feature her solo travel adventures, and she provides tips and advice for female travelers. She has a friendly and relatable style, and her videos are informative and inspiring.

Sorelle Amore

Sorelle Amore is a travel vlogger who shares her adventures and experiences in different countries. Her videos cover many topics, from budget travel to solo travel.

She has a no-nonsense and straightforward style, and her videos are informative and entertaining.

Luke Life Charms

Luke Life Charms is a travel vlogger who shares his adventures and experiences in different countries.

His videos focus on cultural experiences and local cuisine, and he provides tips and advice for travelers. He has a calm and relaxed style, making his videos informative and enjoyable.

Vagabrothers

Vagabrothers is a travel channel run by two brothers, Marko and Alex Ayling. Their videos showcase their adventures and experiences in different countries and provide useful travel tips and advice.

Rick Steves Europe

Rick Steves Europe is a travel channel run by Rick Steves, a famous travel writer and TV personality.

His videos focus on European travel, and he provides tips and advice for travelers. He has a friendly and approachable style; his videos are informative and entertaining.

How We Made This Selection

When selecting the best travel YouTubers, we considered several factors to ensure our list included only the most inspiring and informative channels.

Here are the criteria we used:

Inspiration

We looked for channels that inspire viewers to travel and explore the world.

The best travel YouTubers should be able to transport their audience to different parts of the world and make them feel right there with them.

Information

The selected channels should provide viewers with valuable information, such as travel tips, destination guides, and cultural insights.

We looked for channels that go beyond just showing pretty footage and provide practical information that viewers can use to plan their trips.

Authenticity

We looked for channels that were authentic and genuine. The best travel YouTubers should be honest about their experiences and not just show the highlights.

We also looked for channels that showcase local cultures and communities respectfully and responsibly.

Production Quality

While production quality isn’t the most important factor, we did consider it when selecting the best travel YouTubers.

The selected channels should have good camera work, editing, and sound quality to ensure an enjoyable viewing experience.

We also looked for channels that engage with their audience and create a sense of community.

The best travel YouTubers should be responsive to comments and questions and create content that encourages viewers to interact with them and each other.

Considering these criteria, we created a list of the best travel YouTubers who inspire, inform, and connect with their audience.

Why You Should Follow Them

If you’re a travel enthusiast, following travel YouTubers is a great way to get inspired, learn about new destinations, and even plan your trips.

Here are a few reasons why you should follow these travel YouTube channels:

Get Insider Tips

Many travel YouTubers are seasoned travelers who have visited countless destinations.

They can provide insider tips on where to go, what to see, and how to save money while traveling.

Experience New Destinations

Through their videos, travel YouTubers can take you on a virtual tour of some of the most beautiful and exotic destinations worldwide.

You can experience these places through their eyes and taste what being there is like.

Learn About Different Cultures

Traveling is not just about seeing new places; it’s also about learning about different cultures.

Many travel YouTubers focus on cultural experiences, allowing you to learn about different customs, traditions, and ways of life.

Find Inspiration For Your Own Travels

Watching travel videos can be a great inspiration for planning your trips (much like adventure quotes ).

You can get ideas for new destinations to visit, activities to try, and even tips on how to save money while on the road.

Overall, following the best travel YouTube channels can be fun and informative to explore the world from the comfort of your home.

Whether you’re an experienced traveler or just starting, there’s something for everyone in the world of travel vlogging.

Final Thoughts

Traveling is an exciting and enriching experience, and watching travel vloggers on YouTube can help you plan your next adventure or simply satisfy your wanderlust. These YouTubers cover many topics and destinations, from budget to luxury, solo, and family travel.

You can find it all on YouTube whether you are looking for inspiration, tips, or entertainment.

By subscribing to these channels, you can stay up-to-date with the latest travel trends and learn from the experiences of others. 

While there are many travel YouTubers, we believe these are some of the best in the business. They have earned their reputations through hard work, dedication, and a genuine love for travel.

We hope you have found this article helpful and will check out some of these channels for yourself. Happy travels!

David Woutersen

David is the founder of Outofthe925.com and has been in the social media industry since 2017. Since then, his mission has been to help others take control of their online presence. For some, this has been earning an income online; for others, it's teaching how to use social networks more effectively. And each year, he continues to help millions with strategy, troubleshooting, and inspiration.

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15 Best Travel Vloggers on YouTube to Follow

Written By: Christine Ka'aloa

Digital Nomads

Updated On: June 3, 2023

Living your passion for travel is one thing, but filming yourself doing it daily to weekly for binge watching audiences on YouTube is another! Yet, the list of travel vloggers on YouTube grows as storytelling techniques of its creators evolve to keep you tuned in.

From storytelling editing, daily vlogging, cinematic flair, sexy drone shots, and 360 viewing, these travel YouTubers are committed to pumping out travel inspiration on a regularly programmed basis.

Enjoy this list of inspiring Youtube channels to find great travel content and travel experiences.

Table of Contents

Best Travel Vloggers

Christine chose some great travel vlogs and we don’t want to mess with her, list, but when you are done here, check out some other amazing travel YouTubers! These travel personalities are not only travel hosts, they are their own travel show! We made our own list of best travel vloggers too !

1. Fun for Louis

Louis Cole initially started out enthralling (and grossing out) viewers with his adventurous ability to eat every odd delicacy that was dead or alive.

Today, this U.K. travel vlogger has taken to daily vlogs of his life, inspiring viewers to live the adventure while travelling the world.

A well-loved travel vlog hero of YouTube, not only does he make binge-watching addictive, but he incorporates 360-degree video and has his fans introduce his videos.

Schedule : Daily

2. Mr Ben Brown

Mr. Ben Brown is mostly known as a YouTube vlogger. But he travels a bit and his Visual Vibes series showcases some seriously stunning travel cinematography, which will leave you breathless.

An expert storyteller, his vlogs are partly filmed from his perspective, as if you’re inside his head.

Whether skiing, motorbiking or hiking, you’ll feel like you’re moving vicariously with him, as he traipses around the world to meet up with his posse of YouTuber friends.

Ben joined YouTube in 2006 definitely making him one of the older travel vloggers (at least by channel age) out there.

• Devon Supertamp is very similar and we have him listed on our choices for best travel channels.

Schedule: Daily .

3. Vagabrothers

The Vagabrothers are the wacky boys of the travel vlogging world.

As charismatic travel hosts revving you for the flight,  they offer a cultural soft side into the joys of travelling.

Their travel videos incorporate fun shooting styles, collaborations with other YouTubers, destination guides focused on culture, and lethal drone shots.

Schedule :  Tuesdays

4. Hey Nadine

As the reigning top female travel vlogs on YouTube, Nadine Sykora knows what YouTube audiences want.

As Hey Nadine , she infuses her travel lifestyle channel with a creative flair of fashion, fun, food and entertainment.

From travel tips, to “ What I Eat in a Day in. ..” ,… to playful collaborations with other travel YouTubers, Nadine’s channel drums up an addiction to seeing just what new video she puts out next.

Schedule : Twice a week

5. Migrationology

Would you travel for food? Favorite food vlogger and travel YouTuber Mark Weins does, and boy does he!

A travel and food blog, Migrationology has hit gastronomical stardom on YouTube, making Mark the number one ‘foodie guy’ to both, watch and read.

Mark is the ultimate digital nomad!

He shares his passion for travel by delivering each country through mouth-watering morsels.

You’ll find DIY city guides and of course, lots and lots of food videos!

Schedule: Sundays and Wednesdays.

6. Wolters World

Mark of Woltersworld is my favorite ‘Loves & Hates Travel Guy’, sharing his unchained opinion on what travelers will love, hate and be shocked with about each city.

He tells it like it is and his honesty won’t take away your excitement in experiencing the place for yourself.

His videos are highly informative insights, which crack the travel code of each country.

Schedule: Wednesdays and Saturdays

7. Hopscotch the Globe

Kristin Sarah merges her acting chops with her love for travel in Hopscotch the Globe .

She’s like that fun travel bestie who’s not afraid to be a little silly. Her channel incorporates vlogging with cultural parodies and travel inspired DIY recipes.

Today, she shares her channel spotlight with her husband Siya; together, these travel partners in crime hop around the globe, creating weekly entertainment.

They’ve also recently added a baby drone into their picture!

Schedule : Weekly

8. Psychotraveller

If twenty-something backpacking is your thing, check out Psychotraveller .

Ally dishes backpacking travel tips, vlogs and travel budget information, all with a dose of humor.

Best of all, her favorite filming studio is often a hostel room!

Schedule: Weekly.

9. GRRRL TRAVELER

Does traveling alone freak you out? Christine Kaaloa of GRRRL TRAVELER takes you inside the adventurous world of solo travel and shows you how she survives it.

Experiencing culture shock and filming it , isn’t easy, but Christine finds ways to turn her encounters of taxi scams, Asian squat toilets, airport layovers and getting sick abroad, into travel survival tips to walk away with !

A solo travel blogger, she films and blogs travel tips and city and food travel guides, while playing with video storytelling styles.

Schedule: Fridays or Saturdays.

10.  Sonia’s Travels

Sonia is your female travel MacGyver. From how to pack your makeup to product reviews and how to score a deal on a hotel, she’s got slick tips to make you a savvy traveler.

Her tips are usually around 2-3 minutes, which make her videos perfect to watch with your morning coffee.

Until then, she has hundreds of travel tip videos to keep your travels well-groomed.

Schedule: On hiatus. Let’s hope she comes back.

11.  The Planet D

Dave and Deb of The Planet D , not only live the dream of travel, but they also visit some of the most exotic places that most of us can only dream about!

This zany travel-adventure couple have blogged about adventure travel for the past 10 years, and now they’re on YouTube too, inspiring each other (and others) to take a passion for adventure to the next level. Making the list as one of the couple travel vloggers to watch.

From polar ice plunges in Antarctica to riding the fastest zipline or ballooning over the Masai Mara, their channel covers a bucket list of activities to try when you’re looking to leave your comfort zone.

Schedule: Saturdays.

Expats & Nomads: Travel Youtubers Hitting the Road

12.  gone with the wynns.

Ever think of packing up your family life and hitting the road in an RV?

Nikki and Jason of Gone with the Wynns sold it all and packed it up to hit the highway.

From composting toilets to solar powering an RV (okay, not your everyday travel story), they’ve transformed the concept of an RV travel lifestyle for YouTube.

Their videos are well-shot and occasionally, filmed like a sexy commercial (okay, not your every day RV travel video).

Recently, they’ve made a rather new change in their lives, by trading in their RV for a sailboat!

Schedule : Weekly.

13. Samuel & Audrey

You may know Samuel and Audrey as their travel blogging aliases, Nomadic Samuel and That Backpacker .

As former ex-Korea expats, this adorable travel geek couple are on an indefinite road between expat life and nomadism.

Their channel is prolific with destination guides and food taste tests.

For audiences, who want to get their binge watching on without taking a break, they are also known to occasionally have long format videos.

Schedule: 1-2 times a week.

14. 8 Miles from Home

Inspiring us to take our dream lifestyle (and dog) abroad is 8 Miles from Home .

Sacha and Jymael are British photographers turn expat vloggers, documenting their life in Thailand.

Their vlogs are cinematic video diaries, occasionally incorporate dazzling special FX.

Recently they announced their new adventure~ a move to Portugal and a baby!

15. The Food Ranger

If you love Asian food, Trevor is The Food Ranger of Asia. An expat in Sichuan, China, he chomps and slurps some of the best Chinese cuisine (and uh, some pretty obscure foods too).

Commendable is his ability to upload regular videos while staying under China’s banned radar (YouTube and Google are banned in China).

He’s quickly growing a following as a new foodie channel to watch.

Schedule: Saturdays

How the best travel vloggers were chosen:

Like all lists, people will wonder why they’re not on it. I’m positive I missed some good ones, but this is very loose criteria I’d be using if I were hired to cast, produce or pitch a TV show. Creators did not need to meet all criteria, but most. – Programming: Weekly dedication, quality, storytelling & individual style execution – Audience: Niche, loyalty, & YouTube friendly – Blog worthy and/or binge worthy – Does it bring a new spin to the term “travel video” or “travel show” – Channel Personality/Talent: brand recognition, hosting & entertainment value

Do you have favourite travel vlogger you love on YouTube? Introduce us to them in the comments below!

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That’s a subjective question. If you go by subscribers it is Devon Supertramp or Fun for Louis on this list. Drew Binskey is definitely the most successful travel vlogger out there right now.

Mark Weins t ops the list as the best food travel vlogger. He takes you on a culinary journey around the world.

Travel Planning Resources

Looking to book your next trip? Why not use these resources that are tried and tested by yours truly.

Flights: Start planning your trip by finding the best flight deals on Skyscanner

Book your Hotel: Find the best prices on hotels with these two providers. If you are located in Europe use Booking.com and if you are anywhere else use TripAdvisor

Find Apartment Rentals: You will find the cheapest prices on apartment rentals with VRBO . 

Travel Insurance: Don't leave home without it. Here is what we recommend:

• Allianz - Occasional Travelers.
• Medjet - Global air medical transport and travel security.

Need more help planning your trip? Make sure to check out our Resources Page where we highlight all the great companies that we trust when we are traveling.

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About Christine Ka'aloa

Christine Ka'aloa is a freelance television producer , camera operator and travel blogger/YouTuber. She runs GRRRL TRAVELER, where she writes about solo travel, food and travel inspiration. Follow Christine at grrltraveler / Facebook / Instagram / Twitter / YouTube

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Top 5 luxury travel YouTube channels to watch in 2020

In a year where many travel plans have been put on hold due to the ongoing Covid-19 pandemic , many of us are spending our days dreaming of warmer climes, long sandy beaches, crystal clear waters and that five-star luxury treatment. In 2020, it’s all about living vicariously through those who have been there before you, whether that’s by getting lost in your favourite travel Instagrams or whiling away the hours watching the best in luxury YouTube channels. Because if you can’t jet-set safely like you usually would, then there are always ways to get your fix – and while travelling to those coveted long-haul destinations may have to wait a little longer, there is no reason you can’t start looking for inspiration now.

As they say, half the fun is in the planning, and the longer you spend looking forward to something, the more enjoyment you are said to get out of the experience overall. With this in mind, we sat down with the experts over at Stormviews – a marketing company that helps brands to get YouTube subscribers as well as offering other boosting services – to pick out five of the finest luxury travel YouTube channels to watch in 2020.

Be prepared to lose several hours of your life as you dive deep into their breath-taking content – and get set to book flights to multiple dream destinations ready for 2021.

The Luxury Travel Expert

The mysterious Luxury Travel Expert keeps their identity hidden, but what we do know is that this jet-setting doctor has visited some of the most luxurious hot spots and hotels in the world.

Boasting almost 600,000 subscribers, its channel is updated regularly with quality content that will get you dreaming of that next dream destination from the word go. Its aim is to filter out all of the unnecessary information provided by the travel industry and give a traveller’s perspective.

Recent highlights include stays at the opulent Oberoi Udavilas in India and the Waldorf Astoria Bangkok and flying first class from Hong Kong to Frankfurt on Cathay Pacific’s Boeing 777.

Christina Galbato

A luxury travel and lifestyle blogger, vlogger and photographer, Christina Galbato doesn’t do things by halves. Broadcasting to 11.4k subscribers each and every week, her channel showcases beautiful destinations and top luxury accommodation choices that will have you yearning to jump on that next flight immediately.

Christina has been documenting her travels around the world for several years now and takes great enjoyment from inspiring others to do the same. In style though, of course – because only the finest will do.

Luxury Fred

If you like your luxury travel with a side of extravagant cars, then head over and subscribe to Luxury Fred. The brainchild of Freddy Sherman, a travel and Automotive writer and filmmaker, this ostentatious channel covers off luxury travel and lifestyle in all forms.

A global adventurer who is forever seeking out first class, five-star luxury travel experiences, he’s a firm believer that life is too short to fly economy – and if we’re honest, we’d have to agree.

Luxury Tech and Travel

If you’re partial to the latest tech gadget, then Luxury Tech and Travel is the perfect channel for you, giving you a regular dose of all the good stuff. A regular in Bali , Thailand and the rest of South East Asia, the guy behind this channel is no stranger to the rest of the world, and serves up high-end reviews of all the must-stay accommodation choices along the way.

Plus, he’ll give you the lowdown on all of the latest tech releases you need to take with you on your next trip, from cameras and drones to in-flight entertainment.

The Luxury Columnist

Travelling couple Suze and Paul take great delight in sharing their opulent five-star travel experiences with their huge subscriber base and can regularly be seen unearthing some of the world’s most beautiful hidden gems on their channel with beautifully edited videos featuring some of the most stunning scenery in the world.

Recently, they’ve been spending their days in Belize and on the Amalfi coast, no expense spared – so if you’re looking for an accurate representation of what the high life looks like in any given destination, then these are your guys.

If you’re seeking out some luxury travel inspiration for 2021 then look no further, because these five luxury reviewers have got it by the bucket load. So, if you’re unsure what to do with all this extra time at home, then why not get lost in them for a few hours and let the daydreaming commence?

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Top 65 Travel Vloggers in The USA To Follow in 2024

Table of Contents

Top Travel Vloggers in the USA

Find the best travel vloggers in the USA! From the busy streets of New York to the breathtaking sights of the Grand Canyon, these vloggers are your go-to guides for unforgettable adventures. Get ready to explore America like never before with their insider tips and captivating stories.

Say goodbye to scams and hello to genuine travel experiences. Let’s dive in and make your next trip one to remember and exciting.

Here are they,

1. Mark Wiens

Mark Wiens is an American travel and food blogger , vlogger, YouTube personality, television host, and restaurateur based in Bangkok, Thailand. He is considered one of the most popular food vloggers. Some of the countries he has visited and specializes in include Thailand, Japan, India, Mexico, Malaysia, Vietnam, Indonesia, and many others. He watched Anthony Bourdain while a student and called him a pioneer. In 2009, Wiens started Migrationology.com, his food blog . In 2012, published an e-book, the Eating Thai Food Guide, and quit his job to begin blogging and making YouTube videos full-time.

2. Luke Nichols

Luke Nichols is a great outdoor enthusiast and co-creator of the “Outdoor Boys” YouTube channel. With a love for nature and adventure, he shares his expertise in camping, survival skills, and outdoor exploration. Through engaging videos, Luke inspires viewers to embrace the beauty of the great outdoors while providing practical tips and reviews on gear and destinations. His dedication to sharing his experiences and knowledge motivates others to start on their outdoor adventures with confidence and excitement.

3. Drew Goldberg

Drew Goldberg known by his online alias, Drew Binsky, is an American travel vlogger who has visited 197 countries in the world. His journey began in 2012 when he did a university exchange semester in Prague. In just six months, he visited more than 20 countries in Europe. Binsky documents his travels on his YouTube channel and other social media accounts. He holds the Guinness World Record for the fastest time to pack a suitcase. He has explored diverse destinations, including Iran and North Korea, and continues to inspire fellow travelers with his adventu res

4. Kara and Nate

Kara and Nate are an adventurous travel couple from Nashville, Tennessee, who have embarked on an awe-inspiring journey across the globe. Over the past 4 years, they’ve explored 100 countries, capturing the essence of each destination through their engaging YouTube channel. From sipping coffee in bustling cities to immersing themselves in local cultures, Kara and Nate’s travel tales inspire wanderlust in viewers worldwide.

5. Eva zu Beck

Eva Beck, officially Ewa Bianka Zubek, is a Polish travel blogger and vlogger. She hosted TRT World’s show, A Place Called Pakistan, and presented a Euronews YouTube miniseries called Rerouted: The Balkans. She has also partnered with National Geographic and Deutsche Welle. She has traveled to 60 countries, including Pakistan, where she lived for over a year, Afghanistan, Yemen, and Iraq. She went viral after a controversial dance video in 2018 that was believed to have disgraced the national flag of Pakistan.

She joined BBC’s The Travel Show as a presenter, reporting on the clean-up of the Mexican wetlands from the canals of Xochimilco and a 450 dog-sled race in Yukon in Canada, marking the 125th anniversary of the Klondike Gold Rush.

6. Nadine Sykora

Nadine Sykora is one of the top travel vloggers on YouTube who travels the world and shares her experiences and travel expertise through social media in long & short-form videos. Her travel credentials include over 60+ countries visited, all recorded on video over the last 13+ years and shared with her network of over 600,000+ subscribers. If you’re new to travel or a seasoned globetrotter, be sure to check out her content which is full of advice, hacks, and adventures to help and inspire your next trip.

7. Lost LiBlanc

Lost LiBlanc is an incredibly popular travel vloggers on YouTube and an incredible videographer. He decided to leave his job and explore the world. Over the past 13+ years, he has visited 60+ countries and shared his incredible experiences with his 600,000+ subscribers on YouTube. His videos capture stunning landscapes and diverse cultures. Lost LeBlanc’s channel is a treasure trove of inspiration and travel tips . Recently, he even created an iPhone-shot video featuring an unexplored country that you absolutely must check out.

8. Fearless and Far

Mike Corey, a Canadian travel expert, YouTube vlogger, and BBC Television host, has dedicated his life to helping people conquer their fears so they can explore the world. His journey began with a fascination for lesser-known parts of our planet. Over the past 13+ years, Mike has ventured across 60+ countries, capturing breathtaking moments and sharing them with his 600,000+ subscribers on YouTube. Mike has fearlessly delved into the heart of unique and lesser-known places. Mike’s journey isn’t just about travel; it’s about personal growth. He encourages viewers to embrace discomfort, conquer fears, and become their superheroes.  He definitely made me breathe heavier watching some of the crazy stuff he does, but it’s fun to watch.

9. Louis Cole

Louis Cole, also known as FunForLouis, is an online creator who shares his curiosity, excitement, and exploration of the world with over 2 million subscribers on YouTube. His passion lies in learning about new cultures and communities, which he documents through adventure travel vlogs. Louis has been named a top travel influencer by Forbes . His content covers a wide range of topics, including DIY projects, eco-living, van life, adventure travel, tech, and education . Louis’ cheerful personality and calm mentality have made him a globally recognized travel vlogger . He’s not just about travel; in 2007, he purchased and renovated a double-decker bus, turning it into a mobile center to help homeless youth with music and video game facilitie s.

10. Ben Brown

Ben Brown, also known as Mr. Ben Brown, is an explorer, vlogger, professional videographer, and photographer. His favorite countries include:

• Cape Town, South Africa
• The Philippines

His YouTube channel, self-titled as Mr. Ben Brown, has garnered over 645,000 subscribers. Ben’s visually stunning web series takes viewers on epic adventures across the globe, making them feel like they’re traveling alongside him. Whether he’s motorbiking, skiing, or hiking, Ben’s storytelling skills transport you to far-flung destinations. His cinematic vlogs have accumulated over 100 million views .

11. Indigo Traveller

Indigo Traveller, also known as Nick Fisher, is a New Zealand travel vlogger who explores lesser-known parts of the planet and highlights his philanthropy mindset . His captivating videos showcase the human side of places we often read about in headlines. With an impressive 1.94 million subscribers on his YouTube channel , Nick has ventured to some of the most misunderstood and intriguing destinations worldwide. New Zealand Indigo Traveller Nick, who has visited 54 countries on four continents, recently made the journey to North Korea taking part in a budget-guided travel tour.

If there are any YouTubers like Jay Alvarrez, Sam Kolder is the guy. He truly makes amazing adventure travel videos. They are jam-packed full of culture and are shot in a similar style to fellow creator Jay Alvarrez, yet it still has the personal touch as he often talks to the camera. He is one of people’s favorites on the list, and they can’t wait for more of his content.

12. Janni Deler

Janni is a lifestyle & travel vlogger from Sweden but currently lives in Monaco. Her luxury travels make many people envy her, considering her travel vlogs are always to exotic places and packed full of fun and excitement. Janni’s travels are so much fun to follow, she’ll get you excited about traveling.

13. Walters World

Wolters World is a social media company that focuses on travel education. They deliver travel vlogs, blogs, and advice to help fellow travelers see the world and get the most out of their vacations. Whether you are a family traveling abroad for the first time or a student looking to get the most out of your study abroad experience, they offer first-hand, honest travel advice without all the influencer fluff.

14. The Bucket List Family

Who said you can’t travel the world as a family? The Bucket Family List will get you itching to travel with your little ones. They sold everything they owned and as a family of five, jet-setted on a nomadic lifestyle. Their vlogs offer a myriad of options for family-friendly programs to do with your kids, from swimming with dolphins to surfing to snowboarding, as well as super important tips on how to find the best accommodations and even how to fly comfortably with multiple toddlers.

15. Davidsbeenhere

David’s Been Here is a one-stop travel resource that offers detailed travel guides and tips for destinations around the world. Founded by David Hoffmann, this digital media company provides travel inspiration, reliable first-hand information, and entertainment. David has hosted over 2,000 travel episodes, delving deep into the culture, history, and cuisine of thousands of unique destinations worldwide . David started traveling at a young age and has since explored various countries, sharing his experiences with the world .

16. Flying the Nest

Stephen and Jess have been sharing their adventures and experiences traveling worldwide and bringing us along for the ride. In Flying the Nest, they focus on details like where to stay, what to do, what to eat, and how much it costs as a couple It gives you a great idea of what to expect and plan for before visiting a destination. This helpful, free advice, coupled with their fun, free-spirited personalities, makes them two of the best travel YouTubers on the platform.

17. Travel Yourself

Cailin O’Neil is a Canadian solo travel blogger who creates travel videos detailing the good and bad sides of travel. She loves embarking on new trips, and her content is always packed with positive energy! The experience versus the destination is her main focus, and she has a blast trying the various foods in each country she visits. The useful tidbits of information and “City in a Minute” videos that she shares about the popular destinations she explores are really helpful to her viewers. Take a look at her travel YouTube channel to see how to get around a certain destination and to learn about the ins and outs of solo travel .

18. Aileen Adalid

Aileen Adalid is a travel vlogger from the Philippines. She did what many of us dream of doing: she quit her corporate job at 21 to travel the world. She shows her viewers how to travel the world as a digital nomad, inspiring her community of travel dreamers to do the same. On her channel, I Am Aileen , you’ll find beautiful travel videos that are packed full of tips and tricks. I love that she also shows you how to live a sustainable travel lifestyle.

19. Vega Brother

The Vagabrothers, consisting of Marko and Alex, are renowned travel YouTubers known for their eccentric personalities. They possess a deep enthusiasm for exploring hidden gems around the world, which is beautifully showcased in their visually stunning videos. Marko serves as the channel’s producer, while Alex works as the filmmaker for their vlogs. Together, they collaborate on content creation, including writing and editing. If you’re unsure about your next travel destination, join their ever-growing community of explorers and prepare to be forever transformed.

20. Traveling Robert

He is also known as Robert Morales, an amazing travel vlogger from Cuba who is now based in Florida, USA. His YouTube channel, “Traveling Robert,” features captivating RV adventures across the United States, Latin America, Europe, and beyond. His authenticity, educational content, and passion for exploration have made him a favorite among all travel enthusiasts.

21. Hey Nadine

Hey Nadine, known as Nadine Sykora, is a renowned travel vlogger and blogger. Hailing from Cuba and now based in Florida, USA, she has explored over 60 countries in her 13+ years of travel. Nadine shares her experiences, travel expertise, and adventures through her YouTube channel, “Traveling Robert,” which gives birth to a network of 600,000+ subscribers. Her content includes long-form and short-form videos, providing advice, hacks, and inspiration for globetrotters. If you’re a seasoned traveler or a newbie, Nadine’s channel is a treasure trove of wanderlust.

22. Here Be Barr

Here Be Barr, also known as Jon Barr, is a prolific travel vlogger and lifestyle content creator based in New York City. He shares his adventures, travel tips , and insights through his YouTube channel, “Here Be Barr.” With over 464,000 subscribers and 890 videos, he wastes no time in delivering incredibly informative content. Whether you’re curious about NYC’s hidden gems, street food, or unspoken rules, Jon’s channel is a treasure trove for travelers.

23. The Endless Adventure

The Endless Adventure, helmed by the dynamic duo Eric and Allison, is a captivating travel vlog that chronicles their globe-trotting escapades. These intrepid adventurers, armed with nothing but their backpacks and an insatiable thirst for exploration, bounce between countries and Airbnbs. Their YouTube channel, aptly named “Traveling Robert,” features daily vlogs that capture the essence of their journeys. From practical travel tips to awe-inspiring photography, Eric and Allison share it all. Whether you’re a seasoned traveler or a newbie.

24. Samuel and Audrey

Samuel And Audrey, also known as Samuel and Audrey (a delightful coincidence!), are two Canadian travelers who met in South Korea and have been exploring the world together since 2013. Their YouTube channel, “Traveling Robert,” boasts over 600,000 subscribers and features captivating travel and food videos. From hidden gems to practical tips, Samuel and Audrey’s adventures inspire wanderlust and provide valuable insights for fellow globetrotters. Currently, they’re even renovating a hotel in the mountains of Argentina .

25. Expert Vagabond

Expert Vagabond, also known as Matt Karsten, is an adventurous travel photographer, professional blogger, and digital nomad. His captivating travel blog features inspirational stories, photography, and budget travel tips from around the world. With over 6 million readers a year, Matt shares useful travel experiences and tips, making him a go-to resource for wanderlust enthusiasts. His YouTube channel, “Expert Vagabond,” showcases wild adventures, including hiking over 100 miles through the mountains of Afghanistan with locals .

26. Goats on The Road

Goats on the Road founded by the adventurous couple Nick & Dariece, is a travel blog that sprouted from their mission to explore the world and live abroad indefinitely. Leaving Canada in 2008, they embarked on a journey to find ways to sustain their love for travel. Their blog shares personal experiences, travel jobs, and methods to afford globetrotting. Whether you’re planning your next adventure or seeking inspiration, Goats On The Road has you covered.

27. Everything Everywhere

Gary Arndt, the mastermind behind Everything Everywhere, embarked on a life-changing journey in March 2007 when he sold his house and began traveling the world. Since then, he has explored over 200 countries and territories, setting foot on all 7 continents in a single year (2012) and visiting each of the 50 US states and every US territory—twice!

His adventures span a decade, during which he has seen and experienced more than most people do in a lifetime. Gary’s polymathic approach combines his extensive research across various fields with his passion for travel, resulting in the popular Everything Everywhere Daily Podcast. In just 10-12 minutes per episode, listeners learn about history, science, geography, mathematics, and fascinating biographies. His podcast has garnered millions of downloads and consistently ranks high on platforms like Apple and Spotify .

28. Jayne Gorman

Jayne Gorman is a prominent USA travel vlogger known for her captivating content and exploration of various destinations around the globe. Her adventures have taken her to a multitude of countries, including vibrant cities like Tokyo, the romantic landscapes of Paris, the bustling streets of Bangkok, and the picturesque beaches of Bali. From Europe to Asia, and beyond, Jayne’s travel vlogs provide viewers with a firsthand glimpse into diverse cultures, breathtaking scenery, and unique experiences across the world. Her passion for travel shines through in each video, inspiring audiences to embark on their own adventures and discover the beauty of our planet.

29. The Travelling Child

The Traveling Child focused solely on family travel. Most of their travels are based on flight deals and they share tips for affording travel. You’ll find itineraries for every trip they have on (family, girlfriend’s getaway, vacations, and solo) to make your planning process easier. When they are not traveling they are providing tips on keeping kids busy and educated at home, managing natural hair, and staying fit.

30. Psycho Traveller

Alyshia is the girl behind the face of Psychotraveller (great name) and she’s been slowly traveling around the world. The information she provides on her channel is valuable to first-time travelers looking to set off and explore the world; follow Alyshia’s tips and you won’t go far wrong. Even has a new book out ready for your listening pleasure.

31. The Broke Backpacker

The Broke Backpacker aka Will Hatton – has spent a decade exploring the world’s most exciting destinations… for many of these years, he achieved this on just $10 a day. He has trekked deep into the Venezuelan jungle’s belly, herded goats in the Holy Land, and conquered the highest navigable pass in the world armed with a poorly drawn map and some beef jerky.

32. Trevor James

Trevor James, also known as “The Food Ranger” on YouTube, is a Canadian food and travel vlogger and YouTuber known for his street food tours on YouTube, which have been viewed over 649 million times. James started filming his food and travel videos. He has eaten fried food in China, Malaysia, Singapore, Thailand, etc.

33. The Tim Traveller

Tim’s content consists of exploring the world. He has traveled to a ton of countries to visit them and does plenty of vlogging in the videos. He has visited England, France, Germany, the Netherlands, Scotland, and Switzerland. He has also covered weird borders and unusual railways.

34. The Way Away

Ashley and Josh Brown, the wife and husband duo behind the vlog, are spending 2016 touring around Europe – or Yearoupe as they call it – and vlogging almost every day of it. They’re hitting up 12 countries total and using World Packers to do it super affordably.

35. The Life of Jord

Jordan Simons has been traveling the world continuously for the past 9+ years. Over those years, he learned how to work online to fund his travels, specifically through YouTube and other social platforms and content creation.

36. The Travelling Scientist

He’s Jesse Crowe, known as The Travelling Scientist, a health science communicator traversing the globe. Meeting with esteemed scientists, doctors, and experts, he delves into the latest discoveries shaping human well-being. Through his weekly videos, he offers unique insights and practical tips rooted in scientific evidence, motivating viewers to lead smarter, happier, and healthier lives.

37. The Travelling Teacher

She’s a deals queen, dedicated to helping you save on travel adventures. Each of her travel guides is packed with money-saving tips, and she generously shares resources to cut costs on your journey. Her favorite destinations and inspirations span from scenic road trips in the USA to the captivating allure of Italy and Mexico. Whether exploring the historical charm of Washington, DC, or soaking up the sun in Puerto Rico, she’s got you covered. Plus, she curates gear you’ll love in her shop, ensuring you’re equipped for your next adventure without breaking the bank.

38. The Travelling Yogi

The Traveling Yogi is a travel vlogger and yoga enthusiast who shares their experiences and knowledge through various online platforms. They offer a range of content, including yoga tutorials, mini flows, healthy recipes, lifestyle tips, and travel insights. With a focus on yoga and wellness, The Traveling Yogi has been leading sell-out yoga retreats and teacher training around the world for over seven years .

39. The Royal Tour

Hosted by Emmy, Award-winning journalist Peter Greenberg, The Royal Tour is a series of television specials that provide an insider’s view of countries through the eyes of their leaders. The show has featured destinations like Mexico, Ecuador, Israel, Rwanda, Poland, and Tanzania .

40. The Other Side

Adriana Ivkovic and Ian Ryan are the creators behind The Other Side Vlog. They focus on outdoor adventures and backpacking, helping viewers discover extraordinary products and enjoy the outdoors to the fullest. While the specific countries aren’t listed, the content is centered around hiking and backpacking lifestyle solutions .

41. The  Daily Woo:

Adam The Woo, the creator behind The Daily Woo, documents his day-to-day life and finds new and exciting things to film. He has covered a wide range of locations, including Disneyland recreations, Central Florida ghost towns, and backroads of East Georgia in the United States .

42. Bald and Bankrupt

Benjamin Rich, known as Bald and Bankrupt, is an English travel vlogger who explores less-visited places with a particular interest in post-Soviet states. He started his vlogging journey in India and has since traveled to various countries, including Belarus, Serbia, Bolivia, Cuba, Mexico, and many others within Eastern Europe and Asia.

43. Yes Theory

The group behind Yes Theory seeks adventure by stepping out of their comfort zones. They’ve traveled to a wide range of destinations, including Tuvalu, the least visited country in the world, and explored places from London and California to Namibia, Nepal, Bali, Vietnam, and Bhutan5678.

44. Johnny FD

Johnny FD is a digital nomad who has been traveling since 2008. His adventures have taken him to numerous countries, including Thailand, Malaysia, the Caribbeans, Spain, Mexico, and Sri Lanka. He shares his experiences of living abroad and the digital nomad lifestyle through his Vlogs.

45. The New Travel

The New Travel vlogger has a passion for sharing stories from around the globe. While specific countries visited are not listed, he aims to inspire travel and broaden perspectives through his content, which includes stories, facts, and personal experiences from his global travels.

46. DownieLive

Michael Downie, the face behind DownieLive, is a Canadian YouTuber known for his adventures and exploration of unique transportation methods around the world. His travels have taken him to places like Mexico, where he experienced the country’s only passenger train, among others.

47. Phile Good Travel

Phil Good Travel puts up with you all over Europe with Philwaukee aka Phil the Culture aka your favorite new travel host. Using positivity as his foundation, Phil travels with a specific sense of humor and challenges stereotypes in each country he travels to.

48. Gary Leff (View from the Wing)

Gary is a well-known figure in the travel industry, having visited over 100 countries. He’s an expert in miles, points, and frequent business travel, and has been covering these topics since 2002. Gary’s insights come from his extensive travel experiences, including regular visits to the Maldives.

49. Geraldine DeRuiter (The Everywhereist)

Geraldine has been traveling nonstop for over nine years, visiting around 30 countries. Her blog, The Everywhereist, is an award-winning platform where she shares her travel stories with humor and honesty. She’s known for her candid discussions about her travels and life experiences.

50. Derek Earl Baron (Wandering Earl)

Derek has been traveling nonstop since 1999, visiting more than 90 countries. His blog, Wandering Earl, shares his adventures and offers small group trips to various destinations. He’s known for his long-term travel lifestyle and has a wealth of experience living and working abroad.

51. J&K Stay in Vegas

Jeff and Kristina love to explore their home city of Las Vegas. They show you the best places to dine for breakfast, lunch, and dinner, complete with reviews. If you’re traveling to Vegas, they can hopefully show you some restaurants to consider while you’re there. Occasionally, they like to take you off The Strip to show you the rest of Las Vegas and what she has to offer. If you’re missing The Strip, they’re LIVE on Saturday nights, so they’ve gotcha covered. They share some tips and a little Vegas history along the way.

52. Travel with a Wiseguy

John Wise loves to explore places that are off the beaten path! His channel is filled with small towns and obscure places that few people visit. He enjoys learning about their history and telling the stories! His goal is to upload a new video every Thursday and Sunday.

53. Travel Ruby

Travel Ruby is an American YouTuber. She is famously known for her travel and adventure content on YouTube. She always shares a lot of fun when visiting several places on the platform. She has been visiting numerous nations, as well as documenting the great ones and offering her travel advice to her loyal followers.

54. Casey Neistat

Casey Neistat is one of the most popular YouTubers today. He started film-making before YouTube was even a thing. As of this writing, Casey has over 12 Million subscribers on YouTube . Casey has inspired people a lot. Neistat’s life is a fascinating story . When he was 15 years old, he left his house, dropped out of high school, had a baby when he was only 17 and moved to New York at 20. His passion was film-making, but he had to go through a lot before pursuing his dream.

He worked as a dishwasher to support his film-making career. His life took a turn when he sold a TV series about his life called The Neistat Brothers to HBO for a little under $2 Million. Since then, he has been making videos for brands, and he owns several companies.

55. Robby And Penny

Robby and Penny, the renowned vlogging pair from the USA, have captured the hearts of viewers worldwide with their exciting adventures and insightful travel content. With a passion for exploration, they’ve journeyed across numerous countries, immersing themselves in diverse cultures and landscapes.

From the bustling streets of Tokyo to the serene beaches of Bali, Robby and Penny have left no corner of the globe unexplored. Their appeal lies not only in the destinations they visit but also in the way they share their experiences. Robby and Penny’s vlogs offer more than just sightseeing; they provide practical tips, insider knowledge, and genuine insights into each location. Whether it’s uncovering hidden gems off the beaten path or indulging in local cuisine, they make viewers feel like they’re right there experiencing it all alongside them.

Their infectious enthusiasm and adventurous spirit inspire viewers to step out of their comfort zones and embark on their own journeys. With Robby and Penny as their virtual guides, viewers feel empowered to explore the world and create unforgettable memories of their own.

56. Herald Baldr

Herald Baldr, a well-known Norwegian travel vlogger, is well-known for the way he describes his trips across the globe and his tours of various locations. His humorous and incredible YouTube content has captured millions of people’s hearts. So far, his journey has been pleasant. The audience adores him for his excellent material and work with poor people around the globe. Along with traveling, he enjoys working out and caring for animals. Harald Baldr is one of the most well-known and wealthy YouTubers and Vloggers. He joined a Maasai tribe in Tanzania · He joined an African tribe · Farmer’s Wild Camp in African Bush · Buying the Hottest Goat in the Tribal Market.

57. Peter Santenello

Santenello was born in Burlington, Vermont, and grew up about four hours from New York City in Panton, Vermont. He has lived the majority of his adult life on the West Coast. At the age of 25, Santenello traveled around the world for two years. He has traveled to 85 countries and lived in five.

Santenello makes content that focuses on human stories on his YouTube and Facebook channels highlighting locations like Ukraine, Iran, Pakistan, Saudi Arabia, and the United States. Santenello’s first video series took place in the countryside of Ukraine with a family displaced from war.

He also does videos about misunderstood or not so widely known cultures like the Hasidic Jews and the Amish people, and topics like the US border and inner-city America.

Mavrik Joos known by his YouTube channel name Mav, is an American YouTuber known for his outdoor adventure and camping content all over the U.S. and in various countries. Since 2016, he has posted most of the content related to camping, catching, and cooking fish inside his F-150 truck and inside imported Kei trucks from Japan. He has done camping trips abroad to the Faroe Islands , Iceland , France , Mexico , and Japan . He went overnight camping at such unthinkable locations and vehicles as a Sherp tractor, an abandoned mine, ice camping inside an inflatable tent, and the Mall of America (before his meet and greet with followers and fans).

59. Captain Joe

Joe first started as a skydiving pilot on the Pilatus Porter to gain experience and then transitioned to Executive flying on a Beech King Air. After two years in the industry, he was hired by Airberlin to fly within their network on the Airbus A320 family. Eight years and 5000 jet hours later, he fulfilled his lifelong dream to fly the Boeing 747 for Europe´s leading cargo airline, Cargolux. Joe used his off days to educate passengers and young aviation enthusiasts via video tutorials on YouTube and Instagram.

Answering classic questions such as, “Can a passenger land a plane?”, or simplifying flight student worries “How to enter a holding pattern and who is Bernoulli?”, Joe is eager to help out, motivate and inspire the next generation of pilots. Since the beginning of 2019, “Captain Joe” has become the world’s largest aviation-related channel on YouTube, with more than 1.5 Million subscribers.

60. High on Life

Ryker Gamble, Alexey Lyakh, and Megan Scraper starred in a series of travel videos on the YouTube channel High on Life, which has over half a million subscribers. Scraper, who was Lynch’s girlfriend, slipped and fell from the top of the falls into the water below, according to the CBC. Lyakh and Gamble reportedly jumped in after her in an attempt to save her, but no one survived.

61. RayaWasHere

RayaWasHere tɑlks ɑbout her youth as ɑn immigrant in Americɑ, studying ɑbroɑd, trɑveling the world full time, ɑnd her puɓlic relɑtionship with dɑily vlogger Louis Cole. She has visited many countries and explore adventure places. RayaWasHere is all about passion, inspiration, travel, adventure, sustainability, conscious living practices, self-growth, and self-love.

62. Martyn Castens

Martyn is a known Adventure vlogger and is certainly one to watch. He loves nature and his travel vlogs are packed full of exciting activities such as motorbiking and yoga. He might be my fave from the whole list, a tough choice, but he’s up there. If you’re a first-time traveler or a pro you need to watch Martyn as he always takes the viewer on a journey.

63. Jay Alvarrez

Whilst Jay hasn’t got masses of content on his channel (8 to be specific), his video quality makes up for it. His videos are beautifully shot and well-edited, which makes watching them a pleasure. Not only has he got millions of views, but he has also collaborated with music artist Kygo, which is just another feather in his cap. Jay’s videos are so much fun to watch, so why not watch him today, get inspired, and plan your adventure?

64. Kombi Life

Kombi Life is a travel vlogging project that documents van life and overlanding adventure stories from around the world. They have a series called “Hasta Alaska” and have traveled across the Americas on their way to Australia. The exact countries they’ve visited are not listed, but their journey is extensive and covers various regions2.  Kombi Van offers a spacious cargo section adaptable for various business and personal needs. With a maximum load length of 2,975 mm and a maximum width of 1,700 mm, the cargo area can comfortably fit up to three Euro pallets.

65. Karl Watson

British traveler Karl is the host of this excellent YouTube travel documentary channel that’s all about independent backpacking and adventure. His presentation style is entertaining and down to earth as he takes viewers on a journey through almost every continent on the planet. From motorbiking in Vietnam to road-tripping in New Zealand and tackling Everest Base Camp, Karl’s YouTube videos will have you desperate to pull on that backpack and set off on your adventure. In his more recent videos, Karl has been exploring Europe and his home country of the UK whilst giving tips to travelers on how to explore the continent on a budget.

These travel bloggers share their adventures and tips like your travel-savvy friends. They’ve climbed mountains, explored hidden beaches, and tasted exotic foods. And guess what? They want you to do the same! So, as we wave goodbye to this virtual tour, let’s raise our pretend passports and say, “Cheers!” These vloggers inspire us to pack our bags, chase sunsets, and create memories.

Because life is one big adventure, and they’re our trusty guides.  Alright y’all we’re gonna wrap up this list of the Top 65 Travel Vloggers, so may your luggage be light and your flight is free of turbulence, and no matter which vlogger(s) you choose to inspire you, always head over to Travel Till You Drop for some of the best blogging on Dark Tourism and Solo Female Travel!

Jill Charpia

Jill Charpia, founder of Travel Till You Drop and creator of inspiration. A full-time Wanderluster, lover of oddities, the weird, and the dark. Traveled to over 70+ countries and counting; Now dedicated to sharing her travels around the world in hopes of inspiring hearts and open minds. want to know more? Click here to learn more About me .

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The Best Travel Vloggers on YouTube in 2022

If you’re anything like me, your YouTube home feed includes a lot of travel stories, with food and travel vloggers, around the world explorers, van life channels, and outdoor adventurers.

Watching travel videos helps me decide where to travel next in the world, and what exactly to do once I get there.

In person travel around the world is difficult with the pandemic right now, so I’ve loved watching travel adventures virtually from my favorite YouTubers. It’s a wonderful way to mentally escape the stress and uncertainty of the last year.

YouTube has more than 2 billion (yes, that’s billion with a b ) monthly logged in users. If you’re a prospective travel vlogger, getting your videos on YouTube can be as easy as filming a video, editing with a video editor , and uploading. Because getting started on YouTube can be so simple, that’s meant plenty of vloggers, with interesting stories to tell, are on the platform.

Many of my favorite vloggers introduce viewers to bucket list travel adventures around the world, while others stay closer to home.

Several travel bloggers on this list, like Kara and Nate, made the transition from around-the-word travel videos to van life during the pandemic. Others have bought and renovated isolated cabins, while others continue their adventures locally.

I enjoy watching their current adventures, but it’s also a great time to dig back in the archives and watch older videos. I even check out a few classic travel TV shows from time to time!

The Best Travel YouTube Channels

Check out some of our favorite YouTube travel channels. We think these are the some of the best travel vloggers on YouTube right now.

Kara and Nate 2.1 Million YouTube Subscribers

I just found Kara and Nate’s channel in the last year. It’s fantastic, and I wish I’d found it sooner! Kara and Nate are a husband and wife team from Nashville Tennessee, who traveled to 100 countries before travel slowed down in 2020.

The production quality of this channel is fantastic, with high quality videography, and great audio as well. These days, they’re making content driving through the USA in a van, with plenty of stops at interesting accommodations and attractions along the way.

Favorite video: We Slept Outside in Antarctica

Eamon and Bec 782K YouTube subscribers

Eamon and Bec are a Canadian couple that I started watching when they were travelling around Europe and Morocco in their self converted Sprinter van. There’s plenty of gorgeous content on here about their travels, their vegan recipes (they even have a vegan cookbook), and life on the road.

These days, Eamon and Bec are vlogging about renovating their cabin in the woods of Ontario, Canada.

Favorite travel video: How to Winter in the Canadian Wilderness

Foresty Forest 245K YouTube subscribers

Foresty Forest is the real deal, if you’re interested in bicycle touring, ascending mountains, and the great outdoors. His crockpot makes frequent appearances, with simple home cooked meals made in the van.

This is old school YouTube, without paid sponsorships, or paid reviews.

You’ll find yourself singing the insanely catchy theme song, “ Foresty Forest, he lives in a van… Foresty Forest! “

I always catch myself smiling when there’s a new Foresty Forest upload.

Favorite video: Living in a Minivan During Freezing Temperatures

Christian Schaffer – 70K subscribers

Christian makes her living as an outdoor adventure and travel photographer, and was a former Abercrombie model and retail manager.

As you’d expect, her travel videography is beautiful, but the channel is also packed full of thoughtful, intelligent tips about van life, making money, and life in general.

Favorite video: Van Life | Parking and Solo Female Safety

The Wild Card: Tom Green 267K YouTube subscribers

Bet you didn’t expect to find Tom Green on this list!

Tom is best known as a comedian, whose career started on MTV in the 1990s. He’s known for quirky and often pretty juvenile comedy like the Bum Bum Song , the Slutmobile , and Hollywood films Road Trip and Charlie’s Angels, as well as being married to Drew Barrymore in the early 2000s.

These days, Green seems a lot more introspective, as he’s vlogging his van life with his adorable dog, Charlie. Green’s still a quirky mix, with gorgeous cinematography, visits to stunning and out of the way places, musical offerings, and rambling, free-form live streams.

Favorite video: Lost Ancient City In America – Tom Green Visits Chaco Culture National Historical Park – Van Life

Slim Potatohead 129K YouTube subscribers

Slim Potatohead is something of an outlier among travel vlogs.

There’s definitely good videography and storytelling here, but this is not the vlog for you if you’re looking for fast paced, high excitement travel. Slim meanders along on his adventures, and it often seems like very little happens in a given blog. That said, he’s definitely an authentic voice that’s well worth checking out.

He travels pulling a small older trailer, spending plenty of time off grid in nature. Older videos feature the USA and Mexico, but these days he’s focusing on travel within Canada. There are videos on frugal camper renovations, camping spots, and plenty of exploring and meandering.

Favorite travel video: Latitude High: The Arctic Circle Campout

Mark Wiens 7.28 Million YouTube subscribers

Enthusiastic and energetic, Mark Wiens is a food vlogger who shares about South East Asia from his home base in Bangkok, Thailand.

I was first introduced to Mark’s Migrationology blog back in 2012, and I’ve loved following his transition to being one of YouTube’s most popular food and travel vloggers.

He features plenty of street food videos, with a strong focus on Thai food and travel.

Favorite video: Extreme Thai Street Food – CRAZY TOM YUM Late-Night Food Tour in Bangkok, Thailand!

Tyler and Todd 77K YouTube subscribers

Tyler and Todd are one of my absolute favorite channels. They’re funny, engaging, and have absolutely gorgeous videography and solid audio.

They’re a Canadian couple who travel with their adorable dogs Charlie and Eddy.

Because of the pandemic, they’re currently not traveling, but I’ve loved following along as they make a home in Nova Scotia, building an off grid cabin.

Incredibly personable and funny, they’re a treat to watch each week.

Favorite video: Gay Couple’s Routine | Living in an RV full time

Vancity Vanlife 145K YouTube subscribers

Vancity Vanlife features Chrome and his adorable bulldog pup, Cruz.

Chrome is a former professional DJ, so this is a fantastic channel if you love great music and great audio. As a former DJ, he has a fantastic voice for audio.

He uploads almost every day, and this channel is a throwback to early daily vlogs of YouTube. Videos are based mostly around Vancouver, British Columbia, but he does sojourn around Canada and into the USA when he’s able. It’s a great channel to get a feel for daily van life realities.

Favorite video: Winter Van Life In The Frosty Canadian Mountains… Is It Lonely Out Here?

Drew Binsky 2.34 Million YouTube subscribers

Drew, an American YouTuber, is definitely an engaging, entertaining presence on YouTube. He’s also controversial, as he continued traveling during the pandemic, and he’s garnered criticism for visiting countries like North Korea.

This is the type of channel that you’ll likely either love or hate.

Favorite travel video: He is the Ice Man (Wim Hof)

Project Amber 57K YouTube subscribers

Project Amber follows the adventures of a UK vlogger and his adorable Spaniel puppy, Lance as they travel in a converted ex-ambulance.

There’s plenty of great content in the archives that features road trips around the UK and Europe.

The man and dog duo just bought off-grid land in Portugal, and I’m looking forward to watching his local Portuguese adventures.

Favorite video: VAN TOUR – Ex-Ambulance Turned Offgrid Home on Wheels, with Log Burner & Upstairs Bedroom

Lost in Europe

Ash Pollard of Lost in Europe is a 27 year old photographer from Leicester/England.

As the channel title suggests, he mostly features van travel around Europe. There’s some gorgeous videography here, and I’ve loved his time in Scotland, as well has his new content on van life in the winter.

Favorite video: Winter Snow Storm Living In A Van / Arctic Van Life

Bald and Bankrupt 2.66 Million subscribers

Bald and Bankrupt follows the adventures of English travel vlogger Benjamin Rich, who mostly focuses on visiting post-Soviet states.

This channel is much more about meeting everyday people, and getting to know them and their lives, than cinematic scenes and views. It’s great entertainment, and I love that it focuses on getting to know people.

Like Drew Binsky, Rich has travelled during the pandemic. Rich was hospitalized for nine days for coronavirus in July 2020 in Serbia, which was not under lockdown at the time. He admitted that he was “blasé” about the pandemic, and has cautioned his viewers to take the pandemic seriously.

Favorite video: Inside The Belarus Chernobyl Zone

These are just some of my top picks for the best travel vlogs on YouTube channel to follow in 2022! I hope you enjoy watching their videos as much as I do.

Do you have any top travel vloggers suggestions that we missed? Let us know in the comments below.

Some really good travel Vloggers in the list! Thanks for the compilation!

travel vlogging is an emerging activity and i am also thinking of starting it in in dubai visit.

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25 Travel Vloggers to follow in 2021

• December 30, 2020

The end of 2020 is the perfect time to start your YouTube addiction 😉 Many people can’t/won’t/don’t travel right now, and that’s totally understandable, but there’s no reason you can’t “armchair travel” through some incredible YouTube creators. That’s why I’m putting together this list of travel vloggers to follow in 2021!

About 2 years ago, we started watching travel vlogs pretty regularly…this was partly thanks to Sean convincing me to buy a smart TV for the living room which means we have access to YouTube while hanging out in the evenings. Discovering how people were creating travel content through video was the inspiration we needed to really focus on building our own travel YouTube channel — which you can check out and subscribe to.

If you Google articles for top travel vloggers, you’ll definitely find a few lists but I’m putting one together for a couple of reasons. One is that I want to share with you who has inspired us, and two, I want to introduce you to a few that aren’t the biggest in the business because there are smaller creators that you might vibe with. So, while there will be some big names on this list, you’re guaranteed to discover new ones!

Have your own favorites? Add them in the comments!

The Endless Adventure

This is our favorite travel channel on YouTube because Eric and Allison are so relatable, friendly, and travel in a similar way we do. They also go all over the world and seem to have fun with life while staying on top of their upload schedule. Obviously, 2020 threw us all for a loop and now they are renovating an RV in between local foodie adventures that usually end up in a super unique accommodation. They are just hard not to like.

Travel Beans

This super fun British couple are known as the Travel Beans and they love to travel and seem to take a different route on travel vlogging. Emma and Alex share all sides of the trip — good or bad. And they are happy to teach us what they’ve learned.

Kara and Nate

Very well-known are Kara and Nate . This couple tends to get a little controversial for, in my opinion, some silly things. While they make a lot of money from YouTube and products they’ve created thanks to their success, they are still down-to-Earth and super pleasant. They go to very interesting places and also stay in very unique accommodations.

I think I’ve found Cup of TJ from The Endless Adventure when they did a collaboration and, funny enough, we were all at the same conference in 2016 (I think) in London, but I wasn’t watching YouTube yet, so I didn’t know! TJ has the cutest travel and food show on YouTube…and I hired her as my YouTube coach for the spring and summer in 2020. So, I can tell you first hand that she’s amazing and her food videos always make me hungry and make me laugh!

Heart my backpack

Silva, from Heart My Backpack is an American-Norwegian who grew up in the U.S. but has lived in Norway for more than a few years now. She’s done the female solo traveler thing before it was cool, she’s been to countries that some people haven’t heard of, and, annoyingly, knows a few languages. (I say annoyingly because I not-so-secretly wish I did, too) Silva will be the first to tell you that she’s socially awkward and if you read her blog, you’ll feel her snarky storytelling shine through. Her videos make it all more fun and you get to see parts of Norway that nobody else is covering!

Deja Shu is a channel run by Shu that’s mostly food and travel with a bit of London lifestyle thrown in. I’ve met Shu and have seen her work and she’s a pro who really cares about giving you a good video that makes you want to run out the door and do what she’s doing. That’s the sign of a good vlogger!

Girl vs Globe

Positivity is the first thing when I think of Sabina of Girl vs Globe . She’s also just genuinely kind and that shines through in every single video. She takes responsible travel very seriously, but I’m guessing she’ll be showing us more of London soon, but until then, she’s sharing a bit of London lifestyle, as well.

Chasing a plate

This food-obsessed travel channel does an excellent job of sharing the best food everywhere they travel. Thomas and Sheena have great energy that you’ll feel through the screen! They’ve done collaborations with some of my favorite vloggers so they hang out with cool people 😉

Backpacking bananas

If you are looking to see what backpacking around the world looks like, especially as a female solo traveler, then Christianne is your woman. She has such a friendly personality that’s easy to follow when she’s on her adventures.

Eva zu Beck

This channel will blow your mind because Eva goes on some crazy epic adventures and makes it impossible to stop watching when you start playing one of her videos. She strives to show you places you won’t see in the mass media and is a true adventurer.

Mark is the king of food travel videos and his YouTube channel was one of our early favorites. You’ll mostly find him in Asia since he and his wife live in Bangkok, but there are lots of videos from all over to get you drooling.

Delightful travelers

Anna and Trevor are a couple of Canadians who love to travel the world — whether it’s through budget travel or splurging on some luxury. I appreciate this balance because sometimes we want to splurge and sometimes we are more frugal so we can splurge in other ways. And it’s always nice to watch people who travel similar to us.

The Wandering Quinn

The wonderful Ellie creates travel videos from all over the world and her bubbly, but real, personality is fun to watch. She even travels to some places you may not have thought of visiting, but she’ll show you what you’re missing!

Roaming Required

For anyone looking for some informative travel content, London residents Roma and Russ from Roaming Required have got you covered! The love sharing history, food, and travel tips from anywhere they travel and I can’t wait to see more videos from them.

Life by Linda

I love this woman’s energy! Life by Linda is all about finding adventure in adulthood and that most definitely includes travel. I really think this is a hidden gem of a travel channel that’s going to be a favorite of many just because of how fun it is!

He Goes, She Goes

The fun-loving couple behind the He Goes, She Goes YouTube channel are from Canada and travel all over. Their friendly and personable personality had me hooked and I think it will have you binge-watching their videos, too!

We can’t stop watching Kombi Life . This guy has been making YouTube videos for 8 years and his storytelling is captivating. If you’re looking for a REAL look into van-life, you should be watching this channel. But it’s way more than that. Just watch an episode and you’ll understand. Besides, since it’s been 8 years, there’s plenty to binge 😉

The Travel Matt

I’m fairly certain this guy was born to be on camera. The Travel Matt is charismatic and gives travel advice and creates travel vlogs in various cities around Europe and is worth checking out!

The Average Tourist

Sara is absolutely charming in her travel videos on The Average Tourist and I can’t wait to see how she grows and gets even better with her filming and editing. She tends to cover North America which is great for North Americans looking for inspiration closer to home at this time.

The Daily Departure

This Daily Departure is run by a flight attendant named Noelle based in Chicago and has travel vlogs from all over the planet! She has such a unique perspective and opportunity to travel and I’m looking forward to seeing what she does in 2021.

Means To Travel

Eliz started this travel YouTube channel just before the pandemic and has been helping people prep to travel again. This is another one where I’m looking forward to seeing how the channel grows and evolves because I love her focus on meaningful travel and talking about how to have the means to travel.

Jeanie Marie

This native Minnesotan loves to travel and has so much energy so if you want to watch a feel-good channel, then Jeanie Marie is one to subscribe to. She currently focuses on Minnesota (which has a bunch of gems), and on her trip to Mexico. Where will she go next?

The Little Grey Box

You’ll notice something different about The Little Grey Box channel and that’s because Phoebe is a professional presenter on CNN and CNBC and her videographer Matt is an actual videographer. That makes this channel a bit more professional than some of the others, but you still get that travel vlog vibe with the excitement and wonder of travel.

Chase for adventure

This is a new-to-us channel with a super adorable couple that travels the world, is so fun to watch. Annette & Daniel are travel journalists who mostly focus on Asian destinations, but have playlists of their videos from around the world.

I’m always on the hunt to discover new channels to enjoy and I’ll share them with you, too! But if you have a favorite, please leave it in the comments so others can check them out. Please don’t forget to head over to our channel at A Wanderlust For Life for all things food & travel. Once you do, let us know you’ve joined us by leaving a comment on your favorite video that we made 😉

Wishing you joy and travels!

Hi! I’m Jessica, an American who made Amsterdam her home in 2014. I share European gems through food and memorable experiences. Want to know more? Head to my about page or check out my YouTube channel .

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30 Luxury Travel Youtube Channels

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The Best Travel YouTube Channels In 2021

International travel is starting to become a reality for many weary travelers with itchy feet and an all-consuming sense of wanderlust. It’s time to dust off the backpack and get hyped for a future of travel that could potentially be mere months away for some of us.  

In the meantime, you may require some re-education on travel etiquette, some inspiration, or simply some entertainment. There’s no need for a cable subscription nowadays when the content on YouTube is so eclectic.

Vloggers can gain access to unknown worlds without the need for paperwork or permission from a network. These channels represent the true freedom of travel. If these videos don’t reignite your travel bug, it may be time to hang up the backpack and start focusing on your garden.

Harry Mateman

Have you ever heard of Slow TV? It’s a genre of video content that can be enjoyed in a similar way to ambient music. You can either have the footage playing in the background while you do other stuff, or you can give it your full attention, enjoy the nuances, and be transported to another time and place.

Harry’s channel follows his travels around the world. Many of the shots have been filmed using a tripod and act like moving pictures. The videos filmed in Myanmar are particularly vivid and may make you pine for the country despite its current status.

This channel is a million miles away from the big-time travel vloggers of YouTube, where every country becomes a montage of sped-up drone shots set to familiar Lo-Fi beats with manically-smiling selfie addicts who tell you more about themselves than the country they are in. Instead, Harry gives his viewers an immediate sense of immersion and is perfect for watching at the end of a tough day to get rid of any residual anxiety.

Bald and Bankrupt

Where to start with this channel ? This Englishman is one of YouTube’s big boys (he’s almost at 3 million subscribers), but he’s not like the others. There’s none of the previously mentioned editing styles here, just a man and his camera where the core of the content is his interactions with other human beings.

Benjamin Rich has a talent for creating unique experiences for himself and the viewer, which is helped greatly by his ability to master foreign languages. It allows him to get himself out of some sticky situations (and into them) and creates moments that most vloggers simply don’t have access to when their native English is all they have.

The bulk of Ben’s channel is set in post-Soviet states (he has an obsession with Soviet history) and the Indian subcontinent. From walking the streets of a Mumbai slum to really testing the limits of dangerous travel in Mauritania , Ben will have you hooked and coming back for more.

Despite the name, this guy is not shy about travel or breaking laws to get to the types of locations he desires. Shiey enjoys urban exploration and will enter abandoned buildings, among others that he doesn’t have the legal “right” to be in. This, coupled with his train surfing, means he is a prime target for getting in trouble with the law.

Even though it may look normal in our current times Shiey has been masked up for years in order to keep his identity private. Let’s hope it helps him look less conspicuous so he can keep train surfing his way around Europe.

This is one of those channels that makes you feel smarter from just watching it. Rare Earth brings us mini-documentaries from countries around the world. Imagine if Tom Scott and Michael Palin had a baby. The channel’s description sums it up quite well:

“I fly somewhere.

I find cool stories about it, and write them down.

Then I tell them to you.

I hope you like them.”

Videos will lure you with clever anti-clickbait titles like “How Gods Die (The Collapse of Easter Island) ,” “The Town Where Gap Year Kids Went To Die,” and “Why Okinawans Live Longer Than You.” It’s a great channel to revisit when you want to digest educational stories from countries you may have forgotten about.

Another of YouTube’s travel giants (7.69 million subs and counting), Mark’s content is food food food. Aimed with the metabolism of steel, this man can eat anything and still look lean.

If you’re one of the few people on earth that isn’t bothered about food, give this one a swerve. Otherwise, stick around for a channel that will make you hungrier than a bear that just woke up from hibernation.

They say that food programs have a tough job conveying the joy of eating when the most important senses of taste and smell are impossible to emulate. But Mark does a damn good job of his mainly Asia-focused food showcase videos. Who knew watching one man eat could be so fascinating.

Mark does the same smile and “mmm” noise for every meal he eats though, it’s up to you to decide how genuine his reactions are.

This channel isn’t primarily even a travel channel. It’s a Geoguessr channel. But, you need some Tom Davies in your life. You just don’t know it yet.

Travel channels often prioritize far-flung locations and video firsts over making content that is engaging and entertaining. GeoWizard may not travel far (his videos haven’t made it out of Europe yet), but his humble view of the world and himself is refreshing. He’s an instantly likable British bloke.

As mentioned in a recent Adventure Blog article , Tom is an expert Geoguessr player and a connoisseur of traveling countries in straight lines. Tom is taking some risks akin to the aforementioned shiey, but he’s not hiding anything.

He has just started a brand new straight-line mission crossing Scotland with a new episode every Sunday. So if you’re new to the channel or an old fan who hasn’t checked in for a while, it’s the perfect time to watch his semi-legal shenanigans.

Escape To Escape

Watch these channels to get your travel bug back, 2020 is behind us and a better life just has to be on the horizon. We travel to escape the drudgery, but in the meantime, these channels will do the trick.

Hopefully these intrepid souls will have you back on that unknown road sooner than you think. If not, sit back, grab some popcorn and let them do all the hard work for you.

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Indulge in the Extravagance: Exploring the Best Luxury Travel Blogs

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For those seeking the epitome of opulence and extravagance in their travel experiences, luxury travel blogs provide a gateway to a world of unparalleled indulgence. From lavish accommodations and exclusive experiences to breathtaking destinations and refined cuisine, these blogs offer insights and inspiration for the discerning traveler.

In this post, we will dive into the realm of luxury travel and explore the best luxury travel blogs that showcase the most extraordinary destinations, top-notch services, and unique experiences that money can buy.

Embark on a journey of grandeur and elegance with the best luxury travel blogs. From extravagant accommodations to extraordinary experiences, these blogs immerse you in a world of refined luxury and opulence. Whether you seek lavish resorts, fine dining, or unique adventures, these blogs serve as your guide to the pinnacle of luxury travel.

So, let your wanderlust be ignited, and discover the finest destinations, most luxurious accommodations, and exclusive experiences that will leave you with memories to cherish for a lifetime. Get ready to experience the lap of luxury like never before.

#1 Luxe Adventure Traveler: Adventure Travel With a Glass of Wine

Luxe Adventure Traveler  is a luxury travel blog run by Jennifer and Tim, professional travel writers who love adventure and wine. The couple have visited over 60 countries across 4 continents and are currently based in Bordeaux, France.

#2 Luxury Travel Mom: Luxury Lifestyle and Travel Blog

Travel journalist Kim-Marie Evans is better known as the luxury travel mom and her blog specializes in luxury and family travel. The blog includes articles about luxury family accommodation at ski and beach resorts around the world as well as some great videos. Kim-Marie also offers some travel fashion and style tips. 

#3 Just Luxe: Luxury Guides & Reviews

JustLuxe  covers lifestyle, fashion, auto and more while also having a fantastic Luxury Travel section. Articles include Luxury Vacation ideas, Resorts and Spas, Luxury Villa’s as well as some awesome travel videos.

#4 Luxe Digital: Luxury Travel Destinations

Luxe Digital helps you discover Luxury Travel Destinations and High-End Hotel Experiences around the world. The site explore exciting new luxury travel destinations and discover international high-end hotel experiences and takes you on a global luxury travel journey.

#5 Mrs. O Around the World: A luxury travel blog

This blog is catered towards the business class traveler and those looking for that little luxury. Mrs O is actually Ana Silva O’Reilly living in the English countryside. 

Topics include cruises, skiing, villas and luxury resorts. Some great reviews on First and Business class cabins on the major airlines. 

#6 The Style Traveller: A Fashion Editor’s Style Guide

Bonnie Rakhit visits the worlds most stylish places and discovers great places to eat, shop, sleep and hang out. Bonnie is a former fashion editor at Elle Magazine and collaborates with some of the most luxurious brands. 

Destinations include exotic beaches, spa retreats and hip festivals. Articles include hotel reviews, fashion and style, restaurants and bars and clubs. 

#7 The World of Wonderlust: Solo Female Luxury Travel Blog

The World of Wonderlust is a travel and lifestyle blog from Brooke Saward that has a combination of Luxury and money saving tips and articles. Hotels review include some honeymoon favorites like the Maldives, South African Safaris, and boutique Paris. 

#8 And a Thousand Words: Fashion, Beauty, Jewelry and Wanderlust

And a Thousand Words is a luxury travel blog that also offers Fashion, Food and Beauty. The site is run by Merel van Poorten from Amsterdam and offers some great luxury photos and articles.

#9 Silverspoon London: A Luxury Lifestyle and Travel Blog

Silverspoon London  is an award winning luxury lifestyle, food and travel blog by Angie Silver. The blog has a collection of luxury travel destinations including Europe, South East Asia, Australia, the USA and South Africa.

#10 The Hideaway Report: Inspiration for the Well-Traveled

Andrew Harper has been reviewing Luxury travel since 1979. The Hideaway Report features unbiased hotel reviews, city guides and fantastic food ideas.

#11 The Aussie Flashpacker: Family Travel and Lifestyle Blog

A collaboration of Simone and Dan along with their mutual love for travelling led to the formation of  The Aussie Flashpacker . A simple blog soon turned into a lifestyle and a decade later, they have visited all the six continents with their website offering all kinds of tips and advice on travelling and nomadic lifestyle. On a quest to complete their bucket list of 130 destinations, they continue sharing great experiences as they explore new locations.

#12 The Luxury Travel Expert: Travel your Dreams in Style

The Luxury Travel Expert is a travel blog written by a doctor and travel enthusiast. The site features luxury Travel Tips, Hotel and Flight reviews and travel guides to luxurious destinations around the world.

#13 The Luxury Travel Diary: A Luxury Conceirge

The Luxury Travel Diary is a luxury concierge that offers free upgrades, Plus Travel Auctions, News, Tips & Reviews Of The World's Best Hotels.

#14 A Luxury Travel Blog: The Finer Things in Life

A luxury travel blog is for people who like the finer things in life. This blog by Dr Paul Johnson provides information on the most luxurious hotels and resorts. Some amazing tips and reviews on 5 star experiences worldwide.

#15 The Luxe Travel: Luxury Travel & Lifestyle Blog

The Luxe Travel is a unique travel blog catering to those travelers searching for the ultimate luxury experience. This blog is run by Will and Emily and features articles about Luxury Spa’s, Villas, Hotels and Transport as well as some amazing luxury travel destinations.

#16 The Blonde Abroad: Luxury Travel

Kiersten is a Californian who left her corporate career to make her globetrotting dreams a reality. Since then, she has managed to tour over 50 countries in 6 continents and cross out a bunch of things from her bucket list. She has interestingly turned The Blonde Abroad—which features tons of resources for the solo female traveler—from a personal travel diary into one of her biggest sources of income. 

Kiersten’s blog focuses on luxury travel tips but occasionally dabbles in backpacking and travel photography. Her content is more guide-like and less like a memoir, and is filled with golden tips in various subjects such as staying healthy while traveling, places to see in various luxury destinations, and cuisines worth trying at every location she has been to.

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Tripcurated offers a hand selected collection of the best travel websites and resources from across the web. We find the best travel websites including flights and airfares, accommodation, travel planning, car rental, cruises, tours and tickets, travel finance and more.

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13 Best Couple Travel Vloggers to Watch on YouTube (2024)

Searching for more amazing travel couple youtubers like Kara and Nate? This list of the 13 best couple travel vloggers is for you!

As a travel blogger and travel lover in general, 2020 and 2021 were hard years to be stuck (mostly) at home. To compensate, I searched for other opportunities to be engrossed in travel from the safety of my couch.

One day I discovered was by watching travel vlogs on YouTube. I put together this list of the best travel vloggers I have found so you too can enjoy their videos.

Whether you are stuck at home missing travel, planning your next trip, or hoping to be inspired to book a trip, these travel YouTube channels are sure to meet your needs.

Some links on this blog are affiliate links, meaning I may earn a commission at no extra cost to you if you make a purchase through them. All opinions are my own, and I only recommend products and services I personally use and believe in. Thanks for your support!

The Best Couple Travel Vloggers

1. kara & nate.

Expertise : Full Time Travel & Van Life

Video to Watch First : Antarctica Series- Specifically the Polar Plunge

Of all the fantastic travel Youtubers on this list, Kara and Nate are my absolute favorite. If you take away one thing from this article, its to go watch Kara and Nate’s channel immediately.

What began as one year of travel quickly became 5 years of full-time travel and over 2 million subscribers on YouTube.

In 2016, they began as budget travelers backpacking southeast Asia and eating tons of street food. Now, they are living van life in the United States.

In the past 5 years, they have visited 100 countries, made hundreds of vlogs, and visited all 7 continents.

I love the casual nature of Kara and Nate’s vlogs. They give you a glimpse into their relationship, the amazing destinations they visit, and the trickier parts of travel as well.

You will soon feel like friends with this adventure-loving, coffee-addicted, foodie couple.  I binged all their videos in early 2021, and I recommend you do the same!

Otherwise, be sure to check out their Antarctica series first, it is sure to blow you away.

Now, if you are already aware of Kara and Nate (or one of their 3+ million followers), keep reading for other great YouTube Travel Couples.

2. Tim & Fin

Expertise : Bucket List Travel

Video to Watch First : Crossing it Off Series

Tim & Fin are self-proclaimed “not influencers.” They use their successful Amazon business and location independence to travel the world and share their unfiltered experiences.

Unlike other vloggers that rely on sponsorships, Tim and Fin are able to share their honest opinions about the destinations they visit.

They create a variety of content ranging from traditional travel vlogs to long-form videos to series about adventure travel or RV travel.

Their most recent series is about crossing 50 items off their bucket list because “the world is big and life is short”.

This series got me hooked on the channel and captures activities such as skiing in the alps or wine tasting in Tuscany.

3. Dan & Chelle

Expertise : Full Time Travel

Video to Watch First : Croatia Series

Dan and Chelle have been one of my long-time favorite travel couples. Until recently, they only traveled a few times per year, but I always looked forward to their videos.

Starting in spring of 2022, they set out on full time travel, and to produce daily travel vlogs. They’re now back stateside but still travel often and share it on YouTube.

Their full time travel started with the adventure of hiking Kilimanjaro, then headed to European destinations such as Iceland, Portugal, and Romania.

Their vlogs are super laid-back, and their personalities are infectious. Plus, with their daily videos, you’re never short on content to catch up on.

4. The Awkward Tourists

Expertise : World Travel

Video to Watch First : Anything from Europe

The Awkward Tourists YouTube channel is dedicated to helping people explore the world in a fun and unconventional way. From road trips and adventure stories to unique cultural experiences, the Awkward Tourists capture it all on video for their followers.

Each video offers viewers a glimpse into travel life abroad as well as practical tips for travelers.

Whether you’re looking for an entertaining way to learn about new places or just need a good laugh, the Awkward Tourists have something for everyone!

5. Adventures of Matt and Nat

Expertise : Travel with a Full Time (non-remote) Career

Video to Watch First : Ireland series

Matt and Nat are my newest favorite travel couple on YouTube. The way they capture their travels is very authentic and genuine.

I first started watching their 50 states series, where they visited every US state in one year.

Now, they are checking bucket-list activities off from a book of 1000 things to do before you die. I love how they always have a travel “goal” but also soak in the culture of each and every place they visit.

Cruise Couple Travel Vloggers

6. trev & chels.

Video to Watch First : Freedom of the Seas from Puerto Rico Series

In the travel community, there are cruise lovers and haters. Some feel cruising is too fast to truly see a destination and others love the fast pace.

I fall into the latter category as a cruise lover. Trev & Chels are the same! While they aren’t full-time travel bloggers, they create amazing videos from cruises and a few other destinations.

I fell in love with Trev & Chels videos after my Royal Caribbean cruise was cancelled in 2021. They have multiple cruising series to the Caribbean and Alaska .

They also work for Royal Caribbean to create content, so it’s super interesting to see the behind the scenes of the commercial side of the business.

If you are considering cruise travel, plan to take a cruise, or are a fellow cruise enthusiast, be sure to check this amazing couple out!

7. Griff & Alyssa

Video to Watch First : Harmony of the Seas Series

Griff & Alyssa are another pair of fantastic cruise vloggers. Their vlog showcases cruises on many different cruise lines including Disney, Carnival, Royal Caribbean , and Virgin.

They do a great job showcasing life on the boat and at port. As Florida residents, they also share great Disney content.

Griff and Alyssa recently had a daughter, Noa. Now they’re a great resource for traveling with a baby in addition to couple’s cruise travel.

Since Griff and Alyssa travel frequently, they never have a shortage of new and exciting vlogs. Be sure to check out their YouTube channel and become a part of their “Paradise Crew”.

8. Views and Queues

Video to Watch First : Norway Series

Views and Queues is a great YouTube channel for cruise lovers. They frequent both Royal Caribbean and Disney cruise line.

Their videos are typically long-form, showing their vacation day-by-day. They often stay in unique suites and offer super detailed room tours.

Both of them have full time jobs and content creation is now their main source of income. Because of this, their videos are very casual and focused on quality, relatable content, which I love!

Van Life / RV YouTube Travel Couples

9. the endless adventure.

Video to Watch First : Any of their “what to eat” vlogs

The Endless Adventure is a long-time full-time travel couple. They have videos traveling all around the world. Most recently, they began visiting all 50 states from their renovated RV.

It’s super fun to see them visit some of the less popular states and show off the hidden gems. These two are always joking around and feel like friends just from watching their videos.

10. Eamon & Bec

Video to Watch First : Their Baja Mexico series

Eamon & Bec are a vegan, Canadian couple that have been doing van life for the better part of the past decade.

On their channel, you can watch their van life series from Morocco, Mexico, the United States, and Canada. They are super fun and goofy, and infectious to watch.

Their lifestyle has changed recently, following Bec’s battle with breast cancer and their baby due in 2023. However, I still highly recommend watching their channel!

11. Ian and Ana

Video to watch first : Any recent upload from Europe van life

Ian and Ana are couple travel bloggers that have become known for their van life in the US and in Europe. They share destination vlogs and great couple travel tips.

They’ve also recently adopted the three cutest kittens that travel in the van with them!

I recommend watching Ian and Ana to learn about full-time van life and to see amazing bucket-list destinations around the world.

12. Kinging It

Video to Watch First : Their collab with Kara and Nate in Norway

Craig and Aimee of Kinging It are one of the most entertaining travel couples. Their content is primarily based in Europe, in their unique van and bus builds.

I recommend watching Craig and Aimee if you want a good laugh!

Disney Travel Couples

13. ordinary adventures.

Video to Watch First : Disney Aulani series

My favorite Disney travel creators are Ordinary Adventures. They are based in California and frequent Disneyland, but also visit other Disney parks such as Disney World or Tokyo Disney.

They also produce great cruise content on Royal Caribbean and Disney cruises.

Ordinary Adventures have created a great travel community, with inside jokes, and super relatable content. If you are planning a Disney vacation , be sure to check them out!

Summary of this Guide to the Best YouTube Travel Couples

This list of the 13 best couple travel vloggers is sure to provide you hundreds of hours of content. Whether you are looking for general travel, van life, cruising, or Disney, there’s a travel couple channel for you to follow.

Is there another channel I should check out? Comment below and let me know!

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Lauren is the creator of The Traveling Moore blog. She's travel obsessed, having been to nearly 50 countries and all 7 continents. She has a full time corporate job, and loves showing others that it's still possible to travel the world with limited PTO hours. Lauren is also travel hacking obsessed, finding every way to travel more often and more luxuriously.

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The thrill of discovering new destinations and cultures through travel heats up during the summer. To inspire your wanderlust and guide your adventures, we've curated a list of five exceptional travel vloggers whose captivating content will transport you to the most breathtaking locales across the globe. Armed with their cameras and an insatiable curiosity, these creators bring you along on their journeys, sharing authentic experiences, hidden gems and invaluable travel tips. Check out these five globe-trotting storytellers who promise to make your summer travel dreams come alive.

These creators bring you along on their journeys, sharing authentic experiences, hidden gems and invaluable travel tips.

Allison Anderson

Allison Anderson is a travel photographer and vlogger, and a Sony Alpha Ambassador . She typically travels solo and details her experiences in her YouTube videos. In the video below, she shares 10 travel destinations in the United States that she says you HAVE to visit. Check out the video under that to see more about the three lenses she relies on for travel photography and YouTube creation – the Sony 16-35mm f/2.8 G Master II , Sony 24-70mm f/2.8 G Master II and Sony 70-200mm f/2.8 G Master II .

Nadine Sykora

Nadine Sykora is a travel content creator who travels the world and shares her experiences and travel expertise through long and short form videos, and photos on social media. Whether you’re new to travel or a seasoned globetrotter, Nadine’s content is full of advice, hacks and adventures to help inspire your next trip. Watch the video below as she shares the cruise essentials to pack for a family vacation. Learn more about the gear she uses for her photography and vlogging HERE .

Scott Howes

Scott Howes is a photographer, videographer and storyteller who is always up for travel and adventure. Originally from England and now living in New Zealand, Howes sets out to capture breathtaking scenes from raging waterfalls, towering mountains, breezy beaches and more. He relies on both the Sony Alpha 7 IV and Sony ZV-E1 cameras for creation. Watch below as he shares a vlog featuring five days of photography in the Faroe Islands and learn about the rest of his kit in What’s In My Bag: A Full Pack Of G Masters For Travel & Adventure Storytelling .

Andrew Macdonald

Andrew Macdonald is a photographer, filmmaker and storyteller. He makes content for the luxury travel industry and conservation projects. He likes to travel with his Sony Alpha 1 for both photo and video, while shooting behind-the-scenes on his Sony ZV-1 . Below he takes you through a cinematic adventure through the Isle of Skye (with a special proposal surprise at the end!) Subscribe to Macdonald’s channel to see where his travels take him next, and you can learn more about his complete kit in What’s In My Bag: A Hybrid Kit For High-Quality Travel & Conservation Projects .

Beata Bogdanova

Beata Bogdanova is a luxury travel content creator who partners with luxury hotels, tourism boards and other brands to create photos and videos that she shares to her online following. She uses her storytelling to showcase the best that brands have to offer while highlighting the most beautiful destinations in the world. She uses the Sony Alpha 7 III for her videos and recently posted this beautiful one from the Maldives. Learn more about the gear she uses in What’s In My Bag: A Content Creator's Lightweight Kit For Luxury Travel .

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The New Luxury Traveler Isn’t Who You Think

More than a third of $239 billion luxury travel market is driven by non-millionaires. They’re young, they want to explore the world and, increasingly, they are neither American nor European.

A new crop of “aspiring luxury” travelers with net worths of under $1 million makes up more than a third of the segment. GETTY

Through the rest of this decade, demand for luxury tourism and hospitality will grow faster than any other segment, according to a new report released by McKinsey on Wednesday entitled “ The State of Tourism and Hospitality 2024 .” The study, based on a survey of over 5,000 travelers, shows how the profile of the global luxury traveler is changing.

The luxury traveler—defined by McKinsey as someone who spends at least $500 per night on accommodations—has been around for some time, but the demographics of this segment are shifting on various fronts.

Unsurprisingly, about two-thirds of the $239 billion luxury travel market is powered by the affluent class. What McKinsey defines as “ultrahigh net-worth” folks (worth more than $30 million) accounted for 15% of all luxury travel spending last year. “Very high net-worth” travelers worth between $5 million and $30 million represented 16% of the segment, and “high net-worth” travelers worth between $1 million and $5 million accounted for a full third (33%) of luxury market spending in 2023.

But the report also highlights “a large and expanding base of aspiring luxury travelers” whose net worths are significantly leaner—between $100,000 and $1 million. Last year, 35% of spending in the segment was powered by these “aspiring luxury” travelers, who collectively spent $84 billion on luxury travel—more than any other cohort.

“It’s crucial to understand this non-millionaire segment for two reasons,” write the report’s authors. “First, it is comparatively large. Second, its forays into select prestige elements present opportunities for brands that hope to attract its enduring loyalty—especially as some of its members graduate into higher tiers of income and wealth.”

Spending on travel peaks between the ages of 40 and 50, but younger travelers are showing an increasing willingness and ability to spend at luxury levels, per the McKinsey survey. “Aspiring luxury” travelers are typically under 40. Their salaries may not be astronomical. They may not own their own homes.

So how do these younger, less affluent travelers afford champagne experiences on what used to be called a beer budget? By being willing to devote out-sized shares of their wealth on experiences. More than four in five non-millionaire luxury travelers are motivated to “explore someplace new,” according to the survey, and nearly six in 10 said they were interested in taking a “cultural or historical” trip.

In general, luxury travelers are more likely than mainstream travelers to take a specialty trip. They want novelty. Seventy-two percent of luxury travelers place importance on visiting a new destination, compared with 44% of other travelers, per the report.

The geographic source market for luxury travelers is also shifting, according to McKinsey. “Although North America is still home to the most millionaires, it could be overtaken by Asia by the mid-2030s—largely as a result of growing wealth in China,” write the report’s authors.

Spurred by the growing wealthy class in Asia, the hospitality industry is responding with a boom in hotel construction. Last year, more than 40% of the global luxury-hotel pipeline was in Asia; of those, 43% were in China.

By the end of the decade, McKinsey projects that the biggest spending cohort be high net-worth travelers worth between $1 million and $5 million, a group that will be spending $154 billion by 2030. Still, the next-biggest spending group will remain aspiring travelers, who will pour a not-so-shabby $107 billion into the luxury travel market by the end of the decade.

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Updating perceptions about today’s luxury traveler

Demand for luxury tourism and hospitality is expected to grow faster than for any other industry segment. This growth is being powered in part by a sharp rise in the number of individuals globally with net worths between $1 million and $30 million. But it’s also resulting from a large and expanding base of aspiring luxury travelers with net worths between $100,000 and $1 million, many of whom are younger and increasingly willing to spend larger shares of their wealth on upscale travel options (Exhibit 1).

About the authors

This article is a collaborative effort by Caroline Tufft , Margaux Constantin , Matteo Pacca , and Ryan Mann , with Ivan Gladstone and Jasperina de Vries, representing views from McKinsey’s Travel, Logistics & Infrastructure Practice.

We dug deeper into this ongoing evolution by surveying luxury travelers (defined here as those who spend, on average, $500 or more per night on lodging) to inquire about their preferences, plans, and expectations. Our survey of more than 5,000 luxury travelers was in the field in February and March of this year. 1 Unless otherwise noted, the source for all data and projections is McKinsey State of Travel Survey, 5,061 travelers, February 27 to March 11, 2024. The respondent pool included travelers from five major, representative source markets: China, Germany, the United Arab Emirates, the United Kingdom, and the United States. All respondents took at least one leisure trip in the past two years.

Findings from this survey, coupled with input from industry experts, suggest that some commonly held perceptions about luxury travelers might be due for reassessment.

Perception one: All luxury travelers are very wealthy

The image that luxury travel conjures is one of vacationers with millions of dollars to their names. In fact, 35 percent of the luxury-travel market is now composed of travelers with net worths of between $100,000 and $1 million.

Luxury means different things to travelers at different wealth levels. High-net-worth individuals (HNWIs), with assets ranging between $1 million and $5 million, tend to trust boutique travel agents, seek privacy and exclusivity, and favor exotic destinations. Very-high-net-worth individuals (VHNWIs), with assets ranging between $5 million and $30 million, are relatively more likely to book large suites to preserve intimacy and tranquility, prefer end-to-end experiences steeped in local ambiance, and may be less focused on hotel brand names. Ultrahigh-net-worth individuals (UHNWIs), with more than $30 million in assets, prefer quiet luxury with personalized service—targeting remote, private destinations, accessible via private airports or helipads, that feature tailored experiences available nowhere else.

Aspiring luxury travelers have their own set of preferences (Exhibit 2). They might splurge on special occasions, prefer visibly branded luxury, demand value for their money, and pay close attention to loyalty program points and benefits. They might be willing to spend big on individual components of their travel—such as a helicopter tour or fine-dining experience—but not on every aspect of a trip.

It’s crucial to understand this nonmillionaire segment for two reasons. First, it’s comparatively large. Second, its forays into select prestige elements present opportunities for brands that hope to attract its enduring loyalty—especially as some of its members graduate into higher tiers of income and wealth.

Aspiring luxury travelers often rely on branding to validate their sense that an experience is luxurious. Strong luxury-hospitality brands can explore creating entry-level offerings to engage with this segment. (Indeed, many luxury hotels are already targeting aspirational travelers by offering more affordable standard rooms alongside pricey ultraluxury suites.)

Existing luxury brands can also cross categories to capitalize on this segment. For instance, Bulgari entered the hotel space as part of a collaboration with The Ritz-Carlton Hotel—the luxury watchmaker is expected to have a dozen collaboration-driven properties by 2026. Elle, the global lifestyle brand, has announced it will launch two hospitality ventures: Maison Elle and Elle Hotel. And high-end shoemaker Christian Louboutin opened a boutique hotel on Portugal’s coast.

Perception two: Luxury travelers come from Europe and the United States

The geographical balance of wealth is shifting. Although North America is still home to the most millionaires, it could be overtaken by Asia by the mid-2030s—largely as a result of growing wealth in China.

The rapid growth of wealth in Asia is spurring a boom in regional hotel construction (Exhibit 3). A 2023 assessment of the global luxury-hotel pipeline found that 41 percent of hotel rooms in the pipeline are in Asia, with 43 percent of those in China. The luxury-hotel supply in Asia, both existing and in the pipeline, leans heavily toward larger properties, chains, and franchises, reflecting the industry landscape in Asia as well as a preference among Asian travelers for luxury brands they know and trust.

The chair of Shangri-La on the unique preferences of Chinese luxury travelers

Kuok Hui Kwong is chair of Shangri-La, which has more than 100 hotels in 78 destinations. McKinsey spoke with her about what Chinese luxury travelers want, the strength of the Chinese domestic tourism market, the value of catering to intergenerational travelers, and the importance of giving talent good opportunities. The following is an edited version of the conversation.

McKinsey: Shangri-La is a global group, but it’s very rooted in Asian hospitality, and it attracts many Chinese consumers. Are you seeing different behaviors for luxury travelers from China? Are they beginning to travel more domestically?

Kuok Hui Kwong: During the COVID-19 pandemic, a lot of wealthy Chinese customers who would have chosen to travel abroad instead spent three years traveling domestically. Now the borders have opened up and international travel is much easier, but I think the habit of consuming travel experiences domestically is a trend that’s here to stay. China has truly diverse tourism options, whether you want scenery or culture.

Although we serve a global luxury audience, we’re particularly strong in Asia and have a deep understanding of Chinese consumers. Chinese consumers are increasingly discerning, sophisticated, and confident. While they do buy into bigger brands, I think they’re more and more looking for products and experiences that meet their particular needs and that celebrate and reflect their cultural identity. You can see this in the choices they make as they increasingly seek domestic brands, domestic makers, and domestic stay options.

A lot of Chinese luxury travelers are looking for immersive experiences that connect with Chinese culture. They have strong preferences for Chinese food. They’re very concerned about safety and hygiene. They have payment options and ride-hailing options that they prefer. Traveling domestically solves for a lot of these issues. It’s also become much easier for travelers to reach destinations in China that were previously less accessible, with new flight networks and affordable and efficient high-speed rail connections. So we expect that domestic-experience consumption will continue to be strong.

Because it’s such a huge market, fortunes can surge based on the customer’s domestic preferences. But it also means that the market is extremely competitive. It changes very fast. And consumers’ needs are constantly evolving. It also means it’s a market that can accept and looks for a lot of innovation.

McKinsey: What sort of innovation is this discerning group of travelers looking for? What are you doing to innovate at Shangri-La?

Kuok Hui Kwong: For us at Shangri-La, we’re seeing a lot of domestic leisure trips in China that are built around school holidays—with more and more parents taking their children on holiday to experience different parts of the country. So one of the main areas we’re very focused on is the family experience. In the China context, when we talk about experience seeking, a lot of times it’s multigenerational. It’s parents with their children, or it’s grandparents and parents and children all together.

Because Chinese families are becoming smaller, their ability and willingness to spend on family experiences has gotten larger. The perception that Chinese luxury travelers only want to go overseas to buy high-end brands is no longer true. A new generation of luxury consumers wants to share experiences and quality moments with their families.

Dialing into the family experience is definitely something we’ve been working on, even before the pandemic. A lot of hotels are eyeing this market as well. We own a lot of our underlying assets. So rather than just putting a kid’s tent in a room, for example, we can create an end-to-end, integrated, holistic experience that can be delightful.

In Singapore, we launched our first family experience urban hotel in 2016, when we created a several-hundred-square-meter play zone. We repurposed two tennis courts to turn them into an outdoor splash and play water zone. And then we created a whole floor of family rooms and suites with differently themed rooms that would appeal to children. We continued this in Hong Kong and in Beijing, where we opened during the pandemic, and have plans to grow this in other destinations.

Another area where we see a lot of innovation is food and beverage. That can mean regional cuisine, menu items, concepts, design and décor of restaurants, and the pairing of food with wine or baijiu [a clear liquor], along with the use of local Chinese products and Chinese cuisine with international accents.

McKinsey: One big issue in the industry is talent retention—especially talent at the level where you have to train for not just general service but also your own brand standards and unique Asian hospitality touches. What do you do to attract and retain that talent and help them grow in the industry?

Kuok Hui Kwong: I think that has to be part of your way of doing business and your corporate culture. What I personally love about Shangri-La is that it’s in our DNA to really care for our colleagues. We really lived this during the pandemic. In most of our markets, we were the very last to consider reducing our frontline workforce, and even when we did, it was minimal. This wasn’t a decision I made on my own—this is part of our culture, which I am very proud of. It also enabled us to ramp up much quicker postpandemic.

It’s also about giving opportunities to some of our colleagues to move out of their home markets and develop their careers in a global setting. We’re one of the few Asian-headquartered companies that can afford to give a local Asian workforce global opportunities. And I think we can do even more of that going forward.

Comments and opinions expressed by interviewees are their own and do not represent or reflect the opinions, policies, or positions of McKinsey & Company or have its endorsement.

Domestic travel is consistently the largest share of travel, so luxury demand in places where HNWI and UHNWI populations are large and expanding will likely be high. Providers in these regions may want to consider how to meet the specific needs and desires of increasingly affluent populations (see sidebar “The chair of Shangri-La on the unique preferences of Chinese luxury travelers”).

Perception three: Luxury travelers are old

While baby boomers do represent a significant portion of luxury spending, 80 percent of the luxury leisure market is in fact made up of people below the age of 60 (Exhibit 4). Spending on travel peaks between the ages of 40 and 60, and younger travelers show an increasing willingness and ability to spend at luxury levels.

Based on the current shape of the market, luxury providers should look for ways to cater to a middle-aged population, which will likely include a high proportion of families with adolescent children. Luxury players might consider devising offerings that can appeal to both parents and teens. Multigenerational luxury travel involving grandparents, parents, and kids is a growing trend, and these families often prefer to book villas that offer privacy and space for large groups.

People in their 20s make up a smaller share of the luxury market, but acquiring customers in this segment is still important. Their lifetime value can be significant, given the many years of luxury travel that likely lie ahead of them. Offerings for younger populations should be tailored to their interests, which tend to cluster around social experiences, authenticity, sustainability, and digital connectedness.

Perception four: Luxury travelers all crave exotic experiences

It’s true that luxury travelers are comparatively more likely to go on exotic and adventure-focused vacations, such as yachting trips or safaris. This is unsurprising, given the higher costs of these types of outings.

However, the largest share of luxury travelers still want to do the same kinds of things that other travelers do. Sixty-five percent of them express intent to go on sunny beach vacations, and 55 percent say they’re planning to book relaxing getaways (Exhibit 5).

These travelers might not necessarily want a new kind of vacation, but they still want novelty. Seventy-two percent of luxury travelers place importance on visiting a new destination, compared with 44 percent of other travelers. Luxury travelers also travel substantially more than mass travelers—which means that unfamiliar destinations can quickly become familiar ones.

Sun and beach vacations remain the most preferred trips for luxury travelers, yet hotels in the associated locations constitute a relatively low share of luxury-hotel supply (Exhibit 6). Business travel, which skews supply toward cities, may account for some but not all of this discrepancy.

Taken together, these findings suggest that there could be opportunity to develop new luxury destinations that focus on offering traditional types of leisure or to refresh traditional destinations with revamped offerings that make them feel new even to frequent visitors. Upgrading accommodations (by, for instance, adding villas) or curating experiences (such as unique scuba dives or sailing journeys) could help lure past visitors to book another sunny beach stay.

Perception five: Luxury travelers want 24/7 digital connection

It might seem intuitive that high earners who are likely to spend much of their working time communicating via phones and laptops would demand continued connectivity while away from home. But luxury travelers who responded to our survey are two to three times more likely than mass travelers to say their main reasons for traveling are to meet new people and to disconnect from digital devices (Exhibit 7).

Small-group travel—for example, small luxury-cruise expeditions—is currently in high demand. On cruises, luxury travelers do want assurance that they will be digitally connected. But they also want to feel that they’re getting away from it all, being present in the moment, and meeting new people. Although resorts that are explicitly framed as “digital detox” destinations remain a highly niche accommodation choice, digital detoxing is an important theme both in marketing luxury lodging and in developing on-site offerings. Providers should consider finding ways to create inviting spaces for digital disconnection, such as common eating areas and shared tables.

Perception six: Luxury travelers don’t care about loyalty programs

Are luxury travelers above caring about hotel loyalty points and perks? Not quite. Sixty-eight percent of luxury travelers—compared with only 41 percent of mass travelers—say loyalty programs are an important factor when choosing accommodations.

That said, many luxury travelers look for a different kind of reward from loyalty programs. They’re less focused on accumulating points and redeeming them for free stays. They’re more attuned to the recognition that comes with being a valued loyalty customer and with the attentive service, foreknowledge of preferences, and exclusive privileges (such as access to hotel leadership) it can entail.

Luxury travelers are similarly more likely than mass travelers to care about hotel brands (77 percent versus 53 percent) and government-assigned star rankings (84 percent versus 66 percent). In general, luxury travelers want to trust that the places they choose will feature world-class aesthetics and robust amenity offerings. Brands, stars, and loyalty programs can all help communicate the reputation and perceived quality of an accommodation.

In comparing luxury travelers across regions, it’s clear that consideration of star rankings is uniformly high. But travelers from China and the United Arab Emirates are more likely than others to place a high value on brands and loyalty programs (Exhibit 8).

This finding could be influenced in part by the existing lodging supply in those countries. In China, for instance, branded hotels with loyalty programs are the dominant form of luxury accommodation. As Chinese domestic hotel supply develops—and is increasingly dominated by chains rather than independent players—it could further elevate the importance of branding and loyalty.

Perception seven: Luxury tourists are done with resorts

All-inclusive resorts—replete with buffets, standardized drinks, and family-targeted activities—may not seem as if they would appeal to luxury travelers. The truth is that luxury travelers do still turn to all-inclusives for the ease, convenience, and wide variety of instantly accessible activities they can provide. But luxury travelers want these accommodations to feature exclusive offerings and personalization.

To court luxury travelers, resorts might consider offering dedicated concierge desks willing to go the extra mile in booking unique activities and difficult-to-get reservations. Customized dining options, such as chefs willing to cook any meal on demand, can also appeal to this group. In addition, resorts might offer adventurous experiences such as scuba diving, sailing lessons, or guided hikes as part of the all-inclusive package.

Resorts should look for opportunities to use data and research to enable deeply personalized touches. This could include keeping track of dietary preferences (from stay to stay and across properties) or even inscribing guests’ nicknames on their slippers.

Perception eight: Luxury and scale don’t mix

Historically, the luxury segment and the exclusivity it entails have been associated with independently owned, landmark hotels. But there are brands that have successfully scaled luxury accommodation, and there are many elements of scale that luxury players can benefit from.

A few major brands, including Four Seasons Hotels and Mandarin Oriental Hotel, have managed to establish themselves as icons of luxury hospitality. And some groups, such as Leading Hotels of the World and Relais & Châteaux, have been able to unite a disparate set of independent and family-owned luxury hotels under a single, recognizable banner—serving as a trusted indicator of luxury quality at scale and granting smaller organizations strength in numbers.

A global footprint can ease the expansion of brands into new geographies, and it can serve as a hedge against regionally specific risks. A large luxury-hospitality brand can also broaden its focus beyond its core product, expanding across the value chain to become a more holistic experience provider—for example, the ultraluxury brand Aman has branched out into cruise expeditions and jet journeys. And finally, scale creates economies of, well, scale: with more rooms to offer, scaled brands lower their cost per room and increase their efficiency as they centralize functions such as staffing, training, technology, procurement, and operations.

Today, 70 percent of luxury-hotel properties are independent. But the supply pipeline is flipped, with chain and franchise properties accounting for 78 percent of planned hotels. New branded hotels coming online are also getting larger, in terms of total rooms. As luxury-hotel brands get bigger, they must ensure that they can still offer personalized, high-touch service. Achieving scale without sacrificing exclusivity—by, for instance, introducing luxury villas that are adjacent to a larger property—could be critical to success.

Perception nine: The traditional travel agent is dead

It’s true that inspiration for the luxury segment has become deeply tied to social networks instead of travel agents. This doesn’t mean, however, that there is no role left for travel agents to play. Luxury travelers continue to use travel agents instead of online platforms, in part because they simply want someone else to take care of the transactional booking details. Meanwhile, today’s luxury travel agents—who prefer to call themselves travel advisors—are superpowered by technology and data that enable both a personalized touch and a robust, responsive level of back-end service (see sidebar “The founder of Virtuoso on the evolution of the luxury-travel advisor”).

The founder of Virtuoso on the evolution of the luxury-travel advisor

Matthew D. Upchurch is founder, chairman, and CEO of the luxury-travel-advising network Virtuoso. McKinsey spoke with Upchurch about his definition of luxury, his sense of what today’s luxury consumers are looking for, and his view on the evolution of the luxury-travel advisor. The following is an edited version of the conversation.

McKinsey: We’ll start with a question that seems simple but isn’t—how do you define the luxury-travel segment?

Matthew Upchurch:  “Luxury” is an overused word, and not just in travel. People might try to quantify it and define it according to spending amounts. But to me, it’s more nuanced than that.

Start with the traveler. We now have five generations of people all traveling at the same time. And each luxury traveler may have many distinct personas, which change based on their stage of life and what kind of trip they’re taking. Are they traveling in a group, with family, on a “bleisure” trip? Then there are the hotel properties. As more commoditized segments get better at things like hyperpersonalization, and their hardware and design get better, it sometimes becomes harder to differentiate them from the luxury segment. We need to look at things more holistically.

The real differentiator is how the customer feels. A luxury experience often means finding someone who will truly listen to what you want and then deliver beyond expectations. When it comes to helping a customer plan travel, good travel advisors differentiate by asking, “How do you want to feel on this trip? How do you want to feel when it’s over?” Determining this desired outcome is what helps deliver a truly modern luxury experience tailored specifically to the client.

When this happens over multiple planning cycles, the advisor becomes a specialist in you, the client. Advisors can’t possibly know every part of the world—they have a global network at their disposal for that. But having someone who specializes in you, who knows your likes and dislikes and exactly how you want to travel without you having to explain it every time you plan a trip—that’s luxury.

Perhaps, though, the simplest definition of luxury from the customer’s point of view is: “Of course I could do it myself. I don’t want to. And if I can have someone in my life who provides incredible experiences and is a fun collaborator, takes my input, has great connections, and can watch my back and do things for me, why would I want to do it myself?”

McKinsey: What kind of fundamental changes are you seeing in terms of destination picks or product picks among your luxury travelers?

Matthew Upchurch: With luxury experiential travelers, the fundamental creative tension is between the familiar and the unfamiliar. There’s often the desire to go back to places they love and have built relationships with over time—to show them to family and friends and see them through new eyes. But people want to know before they return to a familiar destination: Is there a new story happening there? I’ve been to Madrid many times in my life, so is there a new story in Madrid? Is there a new story in London? Has the destination itself transformed so that it’s familiar but still feels new?

We’re also seeing a strong desire to explore. That’s one of the reasons expedition cruising is doing incredibly well. Expedition cruising is high end, not mass, and it’s absolutely bringing new luxury travelers to cruising.

Because we’re starting to see a recurring issue with overcrowding at some destinations, we’re also seeing a lot of our sophisticated travelers increasingly taking trips during what was once called the “shoulder season.” They don’t want to be caught in an overcrowded major city in Europe in the summer, so either they’ll visit in September or October, or they’ll focus on secondary or tertiary cities instead. We’re even seeing some travelers going to Europe in November, December, and January. We call it the “cultural season.” I used to sell it by saying, “Why don’t you go there when the citizens are happy instead of annoyed with everybody that’s overwhelming their cities?”

McKinsey: You have a rich repository of feedback from your clients. If you had to give one message to luxury-accommodation providers, what would it be?

Matthew Upchurch: First, they need to get really good at being able to measure what’s not easily measurable. Because those are the things that make it luxury.

Second, focus on staff culture. It’s crucial to engage with your employees and understand them. We need to make sure the people delivering the experiences feel fulfilled. I absolutely believe that those hospitality players that really focus on their employees, their culture, their service levels—those properties where you can truly feel the presence of the general manager—are the ones that will excel.

Average daily room rates have been rising quickly. And the properties that don’t effectively focus on the experiences of both their employees and their customers will have trouble maintaining those high rates. Because lately we hear a lot of our customers saying, “I have never paid this much before. I used to pay $900 a night for a hotel in Miami, now it’s $2,000 for the same hotel, and frankly, the value isn’t there.” When price and value don’t align, it’s a huge danger for the property, and it will come back to haunt them.

McKinsey: What kind of evolution have you seen in the way luxury travelers engage with travel advisors?

Matthew Upchurch: If you go back to the middle of the 20th century, more people booked directly with the actual providers than they do today. International flights were a high-end product. Walking into Pan Am airline’s office on Fifth Avenue in 1950 was like walking into Bergdorf Goodman. There was pleasure in it. There was also very little pricing complexity because there were essentially just four fare classes—day coach, night coach, day first class, and night first class.

So why would people use a travel advisor if a lot of providers had fabulous service and there was no price complexity? They did it for the same core reasons that they do it today. One is community knowledge: travel advisors have the collective knowledge of the community that they serve. They know what’s on the minds of other high-net-worth individuals that the customer respects. Another is the value of relationships: the customer might have heard of a certain luxury property, but the travel advisor might have a personal relationship with the general manager of the property.

Things changed in the 1970s, when airfare classes got more complicated, and many travel agents made money by basically becoming human interfaces to the airline reservation systems. Things changed again in the late 1990s with the arrival of the online travel agencies like Expedia and Travelocity. The idea then was the consumer could do it themselves, and it would be cheaper than paying for the travel agent’s labor. That did cause a large exit of agents from the industry.

But the true travel advisors, who were consultative and not transactional, continued to thrive by building on community knowledge and relationships. At Virtuoso, we never believed that all the baby boomers—who invented the personal chef, personal shopper, personal everything—would suddenly start doing travel DIY.

What’s happened generally in the profession is that the successful luxury-travel advisor needs more of a right-brain attitude, asking the customer open-ended questions. In a world where there are an endless number of answers, what really impresses a well-educated, sophisticated customer isn’t that you have answers; it’s that you ask great questions. The minute you ask a question they hadn’t thought about, it stops them in their tracks.

Any good travel advisor today will add value in three separate areas: before the trip, during the trip, and after the trip. The number-one thing that high-net-worth consumers tell us differentiates a trusted travel advisor from a transactional travel agent is the quality and consistency of post-trip debriefs. That debrief is when it becomes a learning relationship.

If customers can see that those debriefs add value to the next trip, and the one after that, it makes them very “sticky.” A lot of our sophisticated travelers are planning big milestone trips three, four, or five years in advance. And a lot of our advisors are saying, “Let’s not work at one trip at a time. Let’s have a strategy.”

Why would you have a professional collaborator who helps you make a proactive, conscious plan to optimize your financial assets but not have a professional collaborator who helps you plan how to optimize your most valuable, nonrenewable asset—your free leisure time? If you lose money, you can make it back. If you lose time, you’ll never get it back. Motivating the customer to think that way can drive a huge amount of value.

Many luxury travelers now want 24/7 concierges who will maintain a relationship with them across their journeys. These travelers want the benefits of large online networks when making travel arrangements, but they also want agents who respond quickly, know their names, and understand how they like to travel. Subscription-based travel clubs that meet all these needs by giving paying members access to an exclusive, carefully curated selection of properties, activities, and agency services have become an attractive solution, especially for younger luxury travelers.

Perception ten: The luxury market has mastered wellness

The traditional image of luxury is heavy on indulgence: sumptuous dining, an atmosphere of ease, and copious opportunities to splurge. In fact, many luxury travelers are interested in a slightly different vibe. Wellness is a major, ongoing, global trend, and luxury tourists are increasingly looking for ways to put their health—both mental and physical—at the center of their travels.

Mainstream luxury providers still mostly seem to think that wellness equals spas. In fact, luxury consumers now expect a much more holistic array of offerings—including fitness classes (88 percent of our survey respondents say fitness is important on leisure trips), health-focused menus, on-site antiaging doctors, mindfulness programming, and more. Luxury travelers also want to learn about the health and wellness practices that are specific to the places they’re visiting, whether it’s a Mediterranean diet in Italy or Ayurvedic medicine in India. For these travelers, wellness means a healthy holiday they return from feeling fresher and fully rejuvenated. It doesn’t mean one massage scheduled at an odd time because of a packed travel schedule and limited spa staff.

A new crop of wellness hotels is emerging to meet the new shape of demand. For example, the SHA Wellness Clinic, which has locations in Spain and Mexico, offers programming that addresses guests’ health goals—such as longevity, detoxing, weight management, and rebalancing. Guests can book private consultations for personalized food plans and targeted brain-health treatments. In Hawaii, 1 Hotel Hanalei Bay is a property entirely focused on transformative wellness, offering multiday retreats, custom itineraries, medical treatments, an 18,000-square-foot wellness spa, and a 10,000-square-foot fitness space.

The new generation of wellness hotels is likely just scratching the surface in terms of meeting demand volume. Luxury hotels might have a “white space” opportunity to engage with the new type of wellness traveler by making them feel that wellness is integrated into every part of a stay. Meanwhile, many hotels could likely step up their game even when it comes to traditional spa experiences. Spa booking should be easy, availability should be rampant, and flexibility should be constant if the visitor is to feel a true sense of relaxation.

The luxury-traveler population is evolving. Travel players should ensure they have a full and accurate understanding of today’s luxury traveler by critically reexamining long-standing assumptions.

Caroline Tufft is a senior partner in McKinsey’s London office, Margaux Constantin is a partner in the Dubai office, Matteo Pacca is a senior partner in the Paris office, Ryan Mann is a partner in the Chicago office, Ivan Gladstone is an associate partner in the Riyadh office, and Jasperina de Vries is an associate partner in the Amsterdam office.

The authors wish to thank Abdulhadi Alghamdi, Alessandra Powell, Alex Dichter, Cedric Tsai, Diane Vu, Elisa Wallwitz, Lily Miller, Maggie Coffey, Nadya Snezhkova, Nick Meronyk, Paulina Baum, Peimin Suo, Rebecca Stone, Sarah Fellay, Sarah Sahel, Sophia Wang, Steffen Fuchs, Steffen Köpke, Steve Saxon, and Urs Binggeli for their contributions to this article.

This article was edited by Seth Stevenson, a senior editor in the New York office.

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